Google Analytics and Crazy Egg.

by imv

Posted: 11 years ago 8 replies

INTERNET MARKETING

Anyone has any experience in both google analytics and crazy egg?

What is the best way to use them? I don't think they do the same thing, but what are the things that each of them are best for?

I need to also understand how to read the reports from both, especially crazy egg. How do I know what to improve? Any examples will be appreciated.

Thank you very much!

#analytics #crazy #crazy egg #egg #google #google analytics #traffic #visitors

Stuart Walker 11 years ago

Google Analytics can be used for many things including tracking traffic, conversions, time spent on page, running split tests on pages, seeing which part of your funnel is the weak link in your opt in / sales and more.

Crazy Egg shows a heat map of your site to see where people are looking and clicking.
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seobro 11 years ago

I love crazy egg. However, it is a totally different from than GA:

1) GA is free.
2) That is not the case in crazy egg. That one costs money.
3) If you have a site with a lot of traffic it can be quite expensive.

People who have trouble monetizing a site will turn to crazy egg. It uses a heat map. This is great for shopping cart abandonment issues. For example, crazy egg will show you the path of each user.
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marcos@ simpleanalytics 11 years ago

seobro is correct. crazy egg can be expensive, but can also be super useful. You want an example? By using Crazy Egg heat map, you can see that people are not clicking in one of your button - hence they never see your sales page. Of course, by using event tracking, you can compute the same, but having the statistics overlaid over your webpage is a great way to figure out quickly what is going on in your webpage
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intergen 11 years ago

Crazy egg is great I have used it in the past and it is VERY different GA for conversion optimization - from the crazyegg website:

- Google Analytics doesn’t have a heat map, a confetti report or a scrollmap.
- Google Analytics just has overlay.
- Here is the problem with Google Analytics overlay: Let’s say you have two links that go to the same place and one of them gets 15 clicks and the other one gets 25 clicks. In Crazy Egg you’ll see 15 and 25... whereas in Google Analytics you’ll see those two links with 40 clicks each. Why? Because Google Analytics uses your page-level data to track click maps, which is grossly inaccurate

I now use Visual Website Optimizer that has built in heatmaps and A/B & multivariate testing as well.
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John Romaine 11 years ago

Try this if you're broke.

Labsmedia's ClickHeat - clicks' heatmap
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Stuart Walker 11 years ago

AppSumo are giving away Crazy Egg for free at the moment.
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opalfx 11 years ago

thanks guys. i never heard of crazy egg but it wld be great to use as i am building a website for my consulting businesss.
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Google Analytics and Crazy Egg.

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