Just got my first subscriber!! Here is how I did it!

37 replies
Hey Warriors,

I decided to jump into the Internet marketing mix about two months ago in a niche that NO ONE is doing... wait for it... wedding planning. I am a videographer and entrepreneur by heart. My main income comes from filming and editing weddings. I have been sick of the service based business model and wanted to sell products. Needless to say I am not an inventor. So, I figured I'd try info products in my unique niche and try Internet marketing.

I took on a partner (wedding planner) who handles content creation, and I do the website stuff (wordpress, SEO, sales page copy, etc) and the marketing. Here are the the steps we have taken so far and money we have spent. I am hoping to shed some light on anyone interested in getting started. FACT: It's been more time consuming (and more expensive) than I imagined and I don't even create the content and haven't purchased any advertising yet (FB or Adwords).

Start Up Expenses:
Filing LLC (used legal zoom was $99 plus NJ state fees and $50 fee for them to file EIN #): $352.95
Domain Name (from godaddy): $13
Hosting (per year thru godaddy): $108
Wordpress Template (studio press): $75
Logo (LogoSauce.com - offers competitions and you can get an AMAZING professional logo to choose from for 20% of what it would cost a designer): $275
Email Marketing (aweber up to 2500 names): $269 pre-paid the year otherwise would be $30/month
DAP (membership plugin/shopping cart): $167
Instabuilder (sales page/landing page creator plugin): $47
PO Box $64/yr
Graphic River (templates for some graphics including a template to create my first free report and another action in photoshop to create ebook mock up design): $29
• Powtoon (online program to create artistic landing page videos, promotional videos, etc): $269 (if paid the year in full)

Total Spent: just over $1,500

Here is some of the visuals I created so you can see:

Website (still a work in progress, developing products, implementing PayPal integration, and creating promo video): Bridal Mentor - Wedding Planning, Personalized Wedding, Unique Wedding Ideas |

Landing Page for FREE report to get on mailing list (you will also notice a sidebar form and form in every blog post footer offering the same free report): How to REALLY Plan Your Wedding With Pinterest | Bridal Mentor - Wedding Planning, Personalized Wedding, Unique Wedding Ideas

The idea is to grow the list before releasing any products but here is the plan for products to be offered:

Bridal Mentor Planning Club - $9.99/month
Here's What You Get as a Planning Club Member:
• A MONTHLY webinar with our wedding planner and her special expert wedding industry guests.
• A RECORDING of the webinar as a downloadable MP3, so you can store it and listen to it anytime you need to during the rest of your planning process
• A WRITTEN COPY of every call as a digital PDF, so you can also keep on file for future use, or for easy note-taking.
• BONUS: Planning Club Members SAVE 10% Off ALL Bridal Mentor Products and Courses

eBook - $29.99
• 101 Unique Wedding Ideas: How to Personalize Your Wedding Ceremony, {and stay under budget}
o BONUS#1: You will also receive an audio book version in MP3 format, FREE, and available for INSTANT download. Listen on your iPod while in your car, at the gym, or while cooking dinner. You will never be too busy to learn the valuable information this book has to offer.
o BONUS #2: Get a FREE video tutorial covering the most common mistakes when preparing for your wedding ceremony. Learn what you will need to know and what you will NOT want to forget. You can download this video INSTANTLY and this BONUS includes a FREE accompanying downloadable PDF checklist.

Full Course - $199.99
• Still thinking of a Catchy Name
• Includes:
o 15 part DOWNLOADABLE video course: "Never Before Shared Secrets to Personalizing EVERY Aspect of Your Wedding Day"
o MP3 recordings and written transcripts of ALL videos
o eBook: "101 Unique Wedding Ideas: How to Personalize Your Wedding Ceremony, {and stay under budget}"
o Handouts, Checklists, Worksheets, and Forms: ALL the materials you will need to create your personal wedding planning binder to keep track of your wedding personalizations
o Bonus #1: You will receive a one-hour pre-recorded Q&A session with Caitlin answering REAL bride's questions about anything and everything covered in the program
o BONUS #2: Also included is a FREE membership in Bridal Mentor's Planning Club that includes monthly calls with Caitlin and her hand-picked experts - plus downloadable MP3 recordings, action worksheets, and PDF transcripts for EACH AND EVERY Webinar.

Membership Website Access - Two Options:
• $349/yr. (price will increase at a later date when more content is added)
o All content is made available to full year memberships up front. Watch what you want, whenever you want. New content will be periodically added as it is created, but nothing is held back.
• $29.95/month (price will remain the same as we will drip the available content)
o All new monthly members will start will approximately 25% of available content, and new content will be made available each week (an email will be sent reminding member to access new content). This option is perfect for those who do not want to be overwhelmed with content, or who do not want to commit to a full year membership. Monthly membership can be cancelled at anytime.
• Membership content includes:
o Courses, eBooks, Tele-seminars, Transcripts, Worksheets, Video Courses and Special Never Before Seen Videos (expert guest Videos).
o Also included is a FREE membership in Bridal Mentor's Planning Club that includes monthly calls with Caitlin and her hand-picked experts - plus downloadable MP3 recordings, action worksheets, and PDF transcripts for EACH AND EVERY WEBINAR.

MARKETING:
I have take much advice regarding marketing from this forum, and here are some things we have done.
• we have employed this strategy to the letter. Here is the post for reference and our YouTube channel to see how we optimized all the titles for our videos. For keyword research I use google Adwords keyword research tool and keywordspy.com:
• link to awesome post about YouTube marketing: http://www.warriorforum.com/social-m...blueprint.html
• link to our YouTube channel (will be adding many more different videos moving forward, this is just a start): YouTube

• Created a Pinterest board and every time we blog we create a board that links back to the blog (on the clickable pics and in the description). Here is our Pinterest URL so you can see: Bridal Mentor (thebridalmentor) on Pinterest

• submitting every article we have to ezine/article directories and writing them as notes on Facebook. The most time consuming part is creating all the accounts, verifying them, and getting it started. Once that's done submitting is pretty simple once you get the hang of it.

Here is a list I have been using to submit for:
1. Hubpages.com
2. Ezinearticles.com
3. Goarticles.com
4. Buzzle.com
5. Apsense.com/article/submit
6. Squidoo.com
7. Gather.com - never received email confirmation
9. Amazines.com
10. Infobarrel.com
11. Knoji.com/articles/
12. Isnare.com
14. Technorati.com
15. Pubarticles.com
16. Ezinemark.com
17. Brighthub.com
18. Sooperaticles.com
19. Textbroker.com
20. Articlerich.com
21. Selfseo.com
22. Triond.com
23. Thefreelibrary.com
24. Evancarmichael.com
25. Streetarticles.com
26. Articlesfactory.com
27. Articleclick.com - never received email confirmation
28. Articletrader.com
29. Articlefeeder.com
30. Snipsly.com

You can see I have deleted some miners as they were no good.

Here is a additional marketing plan strategies in which I have been adhering by. It will show some other strategies such as blog commenting, forum posting, and yahoo answers. I have spent two hours per day minimum on marketing tasks. This does not include website updates, SEO research, or the content creation my partner is doing.

Monday:
Pinterest Marketing
• Create a new board. This board should be a board related to the Monday blog post if possible. If not possible, its ok to create a board with any topic of your choice as long as its somehow related to personalizing, unique ideas, etc.
• Be sure to pin one of the YouTube videos that the title most closely matches the theme of the board.
Yahoo Answers
• Answer any question have knowledge on.
• Yahoo allows you to answer up to twenty questions per day. Goal should be to answer 5-10 questions minimum
Create a PowerPoint presentation for Monday's blog post.
• upload to slide share Upload & Share PowerPoint presentations and documents
• Title Slide, slides with main points/headlines, slides with one or two short examples, rinse, repeat, end slide with call to action to subscribe to free report. Pictures in the slides are a must.
Blog Commenting
• Leave a comment on at least 5 blogs:
• Facebook & Twitter
o Facebook - minimum of two quality posts per day
o Twitter - minimum of three quality posts per day
• Schedule with Hootsuite or Facebook scheduler if need be
• Posts should be spaced out and not back-to-back-to-back

Tuesday:
• Focus on content creation. Write one to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
Facebook & Twitter

Wednesday:
Pinterest Marketing
Yahoo Answers
• Post minimum of two-three times on Wednesday on EACH forum subscribed
o Facebook +Twitter

Thursday:
• Focus on content creation. One to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
Facebook & Twitter

Friday:
Pinterest Marketing
Yahoo Answers
Create a PowerPoint presentation for Friday's blog post.
Blog Commenting
• Leave a comment on 5 different industry blogs
Upload all blog posts to Wordpress and schedule next week's posts
Facebook & Twitter

Saturday & Sunday
Facebook & Twitter

In addition, I have reached out to numerous industry blogs asking if they would like us to guest post. We have already guest posted for three different blogs. It has driven traffic and created backlinks. Nothing groundbreaking but its all about chipping away slowly. I also check HARO every day. Huffing ton will be pics listing an interview with my partner sometime soon. I always respond to wedding related topics. Here is an example copy of my email response to them to attempt to get interest in interviewing us:

Dear REPORTER,

My name is Caitlin Boshnack, wedding planner, and owner of a brand new wedding blog, BridalMentor.com. I have spent the last five years assisting clients in planning their dream wedding. I am a member and board member for numerous industry groups such as ABC (Association of Bridal Consultants) and ISES (International Special Events Society), and have been published in numerous wedding industry blogs, magazines, and publications as an industry expert.

I would be honored to share my vast knowledge and experience regarding (INSERT TOPIC HERE). I am available for an in-person and/or telephone interview, or I would be happy to provide you with written articles, quotes, or bullet points on this topic. Thank you in advance for your consideration, and please let me know how I can be of assistance to you.

Caitlin B[]{}##%
Wedding Planner | Blogger | Industry Expert
Bridal Mentor, LLC
{website} BridalMentor.com
{cell} xxx-xxx-xxxx

I know this is a lot. I hope it helps someone and feel free to ask any questions. It's been a jam packed two months and little things you wouldn't think like creating a nice looking opt-in box can take hours upon hours. Formatting creating your auto responders and newsletters. TIME CONSUMING. but once its done, its done!!

Hope this helps and feel free to ask any questions. I am a pro now. I have some steady traffic coming in (not a lot by any means but marketing efforts are compounding daily so its a slow process) and as my title says we have our FIRST subscriber to our list.

I'd be certainly be willing to accept feedback as well from the experienced Internet marketers making six figures or more. That's our goal as a minimum and we aren't too proud to listen to the experts. Fire away questions, critiques, or criticisms.
#subscriber
  • Profile picture of the author angshuy2k
    Wow that is a long list but surely with a lot of work you have gone there.

    Thank you for sharing.
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  • Profile picture of the author Eutaw
    I think that is the longest post ever in Warrior Forum! Looks like you are on the right track and very thorough. Good luck...will look for more updates from you. I would be happy to help........if I can. Good Luck!
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  • Profile picture of the author CynthiaNataline
    Wow! You're very organized and that's great! If you can manage to do that regularly and consistently, you can earn a massive success some time in the future, which is just around the corner.

    You can outsource those tasks little by little so that those tasks can still be finished, while you're also able to expand more.
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  • Profile picture of the author CynthiaNataline
    Wow! You're very organized and that's great! If you can manage to do that regularly and consistently, you can earn a massive success some time in the future, which is just around the corner.

    You can outsource those tasks little by little so that those tasks can still be finished, while you're also able to expand more.
    {{ DiscussionBoard.errors[8061115].message }}
  • Profile picture of the author xxxJamesxxx
    This reminds me when I first started out - making some doe online that is and jesus... It's one of the most overwhelming things you can ever embark in life as you're pretty much on your own with most of it.

    Good luck anyway mate. By the looks of it, you'll figure out pretty quickly as you seem pretty organised.

    James Scholes
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  • Profile picture of the author theguru0623
    Very detail, if you need help feel free to contact me, check out my site wandediaz.com i give a way lots of free tools that could help you out
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    • Profile picture of the author bbncu
      Wow..that is good that you have a plan..and you laid out everything that you need to do...Good Luck...
      Signature

      If you want to build a profitable online
      business in the next 2 hours, check this out:
      http://www.onlineprofitssupremacy.com

      {{ DiscussionBoard.errors[8069699].message }}
      • Well, damondietz, you are one determined individual. The level of work and organization you have put forward is very impressive. There is nothing like seeing someone's work laid out in orderly form right in front of you. Wow! I'm still taking in everything I just read. Amazing job. I wish you the best with this niche. There certainly is a lot of money thereabouts. Good luck connecting and serving your clients well. You certainly have the passion for it. . . .LLS
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  • Profile picture of the author WillR
    I just hope you have done thorough enough research of this niche before you go to the lengths of creating so many products.

    If you haven't yet even got a decent sized email list then at best you are simply guessing what people want and that's never going to work. The idea is to build a list and a community and let them tell you what problems they have and what products they need. If you just create what you THINK they might want or need then it will never be as powerful.

    I've also heard people say "a niche no one is doing" several times and that can often be your downfall. When I research a niche I look for those with competition. Competition is a GOOD sign. First of all it proves that there are already people making money in this niche. If you have come across a niche no one else is doing it's more likely people have tried to monetize it in the past and were not successful at doing so rather than the likelihood no one has discovered the niche before. So again make sure you have done thorough research on this.

    Second of all competition allows you to better position yourself. Being the only person in a niche isn't as effective as being one of the best (out of many) in a niche.

    Anyway, just some ideas for you to think about.

    I guess I just really cannot see brides paying to be part of a membership site or watching webinars. It just doesn't fit for me. A wedding is such an important and personal experience that I think most people do this stuff offline.
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    • Profile picture of the author damondietz
      Originally Posted by WillR View Post

      I just hope you have done thorough enough research of this niche before you go to the lengths of creating so many products.

      If you haven't yet even got a decent sized email list then at best you are simply guessing what people want and that's never going to work. The idea is to build a list and a community and let them tell you what problems they have and what products they need. If you just create what you THINK they might want or need then it will never be as powerful.

      I've also heard people say "a niche no one is doing" several times and that can often be your downfall. When I research a niche I look for those with competition. Competition is a GOOD sign. First of all it proves that there are already people making money in this niche. If you have come across a niche no one else is doing it's more likely people have tried to monetize it in the past and were not successful at doing so rather than the likelihood no one has discovered the niche before. So again make sure you have done thorough research on this.

      Second of all competition allows you to better position yourself. Being the only person in a niche isn't as effective as being one of the best (out of many) in a niche.

      Anyway, just some ideas for you to think about.

      I guess I just really cannot see brides paying to be part of a membership site or watching webinars. It just doesn't fit for me. A wedding is such an important and personal experience that I think most people do this stuff offline.
      Will, you make great points. There are many wedding planning websites but their focus is to see advertising. That is the status quo. We are bucking that turned instead of courting visitors to click ads and sell advertising to local vendors, we are going to sell to the brides.

      We did do extensive research as to the needs of the bride and have catered all products to that research. If it for some reason it doesn't work as you suggest, I guess we could convert to the traditional methods of selling advertising.

      We are producing great content, and so we should grow our visitors and email lists daily. If we don't sell any products, then we start selling ads. LOL

      Thanks for taking the time to respond.
      Signature

      I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

      {{ DiscussionBoard.errors[8079916].message }}
  • Profile picture of the author Evocess
    Whoa! This thread was simply amazing!
    I think all the details to start your niche business we're already mentioned above.
    The marketing plan/schedule was really good. I'm pretty much sure that many fellow warriors will love this thread.

    You'll definitely get your desired 6 figure income if you focus on your goal and work on massive action plan basis.

    Thanks for sharing you're story and your marketing plans.

    Keep it up!
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  • Profile picture of the author TheBizworld
    Originally Posted by damondietz View Post

    Hey Warriors,

    Monday:
    Pinterest Marketing
    • Create a new board. This board should be a board related to the Monday blog post if possible. If not possible, its ok to create a board with any topic of your choice as long as its somehow related to personalizing, unique ideas, etc.
    • Be sure to pin one of the YouTube videos that the title most closely matches the theme of the board.
    Yahoo Answers
    • Answer any question have knowledge on.
    • Yahoo allows you to answer up to twenty questions per day. Goal should be to answer 5-10 questions minimum
    Create a PowerPoint presentation for Monday's blog post.
    • upload to slide share Upload & Share PowerPoint presentations and documents
    • Title Slide, slides with main points/headlines, slides with one or two short examples, rinse, repeat, end slide with call to action to subscribe to free report. Pictures in the slides are a must.
    Blog Commenting
    • Leave a comment on at least 5 blogs:
    • Facebook & Twitter
    o Facebook - minimum of two quality posts per day
    o Twitter - minimum of three quality posts per day
    • Schedule with Hootsuite or Facebook scheduler if need be
    • Posts should be spaced out and not back-to-back-to-back

    Tuesday:
    • Focus on content creation. Write one to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
    Facebook & Twitter

    Wednesday:
    Pinterest Marketing
    Yahoo Answers
    • Post minimum of two-three times on Wednesday on EACH forum subscribed
    o Facebook +Twitter

    Thursday:
    • Focus on content creation. One to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
    Facebook & Twitter

    Friday:
    Pinterest Marketing
    Yahoo Answers
    Create a PowerPoint presentation for Friday's blog post.
    Blog Commenting
    • Leave a comment on 5 different industry blogs
    Upload all blog posts to Wordpress and schedule next week's posts
    Facebook & Twitter

    Saturday & Sunday
    Facebook & Twitter

    In addition, I have reached out to numerous industry blogs asking if they would like us to guest post. We have already guest posted for three different blogs. It has driven traffic and created backlinks. Nothing groundbreaking but its all about chipping away slowly. I also check HARO every day. Huffing ton will be pics listing an interview with my partner sometime soon. I always respond to wedding related topics. Here is an example copy of my email response to them to attempt to get interest in interviewing us:
    I like your itinerary.
    Very organised, but this can only work for some niches though. If your niche involves a contant daily update, you may have to change your approach.
    Nonetheless, its great!
    {{ DiscussionBoard.errors[8080595].message }}
  • Profile picture of the author Drew Trainor
    Great start... I'm in CHina and there's a huge demand for this type of stuff. Big money in weddings...
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  • Profile picture of the author TimothyTorrents
    Wow! Very detailed. I scanned through it and I didn't see anything particularly wrong with your plan. In theory, it should work. Just stick to it and let us know how it goes.
    {{ DiscussionBoard.errors[8080634].message }}
  • Profile picture of the author Bsperling
    What a great long detailed msg...Good luck with it all..
    {{ DiscussionBoard.errors[8080751].message }}
  • Profile picture of the author Lizzi
    Thank you for sharing You seem very organised. Good luck with your site.
    {{ DiscussionBoard.errors[8080790].message }}
  • Profile picture of the author damondietz
    Thanks for all the positive encouragement and kind words everyone!!
    Signature

    I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

    {{ DiscussionBoard.errors[8083145].message }}
  • Great list . Thanks for sharing. Good luck for your site.
    {{ DiscussionBoard.errors[8083305].message }}
  • Profile picture of the author Matt Morgan
    Originally Posted by damondietz View Post

    Hey Warriors,

    I decided to jump into the Internet marketing mix about two months ago in a niche that NO ONE is doing... wait for it... wedding planning. I am a videographer and entrepreneur by heart. My main income comes from filming and editing weddings. I have been sick of the service based business model and wanted to sell products. Needless to say I am not an inventor. So, I figured I'd try info products in my unique niche and try Internet marketing.

    I took on a partner (wedding planner) who handles content creation, and I do the website stuff (wordpress, SEO, sales page copy, etc) and the marketing. Here are the the steps we have taken so far and money we have spent. I am hoping to shed some light on anyone interested in getting started. FACT: It's been more time consuming (and more expensive) than I imagined and I don't even create the content and haven't purchased any advertising yet (FB or Adwords).

    Start Up Expenses:
    Filing LLC (used legal zoom was $99 plus NJ state fees and $50 fee for them to file EIN #): $352.95
    Domain Name (from godaddy): $13
    Hosting (per year thru godaddy): $108
    Wordpress Template (studio press): $75
    Logo (LogoSauce.com - offers competitions and you can get an AMAZING professional logo to choose from for 20% of what it would cost a designer): $275
    Email Marketing (aweber up to 2500 names): $269 pre-paid the year otherwise would be $30/month
    DAP (membership plugin/shopping cart): $167
    Instabuilder (sales page/landing page creator plugin): $47
    PO Box $64/yr
    Graphic River (templates for some graphics including a template to create my first free report and another action in photoshop to create ebook mock up design): $29
    • Powtoon (online program to create artistic landing page videos, promotional videos, etc): $269 (if paid the year in full)

    Total Spent: just over $1,500

    Here is some of the visuals I created so you can see:

    Website (still a work in progress, developing products, implementing PayPal integration, and creating promo video): Bridal Mentor - Wedding Planning, Personalized Wedding, Unique Wedding Ideas |

    Landing Page for FREE report to get on mailing list (you will also notice a sidebar form and form in every blog post footer offering the same free report): How to REALLY Plan Your Wedding With Pinterest | Bridal Mentor - Wedding Planning, Personalized Wedding, Unique Wedding Ideas

    The idea is to grow the list before releasing any products but here is the plan for products to be offered:

    Bridal Mentor Planning Club - $9.99/month
    Here's What You Get as a Planning Club Member:
    • A MONTHLY webinar with our wedding planner and her special expert wedding industry guests.
    • A RECORDING of the webinar as a downloadable MP3, so you can store it and listen to it anytime you need to during the rest of your planning process
    • A WRITTEN COPY of every call as a digital PDF, so you can also keep on file for future use, or for easy note-taking.
    • BONUS: Planning Club Members SAVE 10% Off ALL Bridal Mentor Products and Courses

    eBook - $29.99
    • 101 Unique Wedding Ideas: How to Personalize Your Wedding Ceremony, {and stay under budget}
    o BONUS#1: You will also receive an audio book version in MP3 format, FREE, and available for INSTANT download. Listen on your iPod while in your car, at the gym, or while cooking dinner. You will never be too busy to learn the valuable information this book has to offer.
    o BONUS #2: Get a FREE video tutorial covering the most common mistakes when preparing for your wedding ceremony. Learn what you will need to know and what you will NOT want to forget. You can download this video INSTANTLY and this BONUS includes a FREE accompanying downloadable PDF checklist.

    Full Course - $199.99
    • Still thinking of a Catchy Name
    • Includes:
    o 15 part DOWNLOADABLE video course: "Never Before Shared Secrets to Personalizing EVERY Aspect of Your Wedding Day"
    o MP3 recordings and written transcripts of ALL videos
    o eBook: "101 Unique Wedding Ideas: How to Personalize Your Wedding Ceremony, {and stay under budget}"
    o Handouts, Checklists, Worksheets, and Forms: ALL the materials you will need to create your personal wedding planning binder to keep track of your wedding personalizations
    o Bonus #1: You will receive a one-hour pre-recorded Q&A session with Caitlin answering REAL bride's questions about anything and everything covered in the program
    o BONUS #2: Also included is a FREE membership in Bridal Mentor's Planning Club that includes monthly calls with Caitlin and her hand-picked experts - plus downloadable MP3 recordings, action worksheets, and PDF transcripts for EACH AND EVERY Webinar.

    Membership Website Access - Two Options:
    • $349/yr. (price will increase at a later date when more content is added)
    o All content is made available to full year memberships up front. Watch what you want, whenever you want. New content will be periodically added as it is created, but nothing is held back.
    • $29.95/month (price will remain the same as we will drip the available content)
    o All new monthly members will start will approximately 25% of available content, and new content will be made available each week (an email will be sent reminding member to access new content). This option is perfect for those who do not want to be overwhelmed with content, or who do not want to commit to a full year membership. Monthly membership can be cancelled at anytime.
    • Membership content includes:
    o Courses, eBooks, Tele-seminars, Transcripts, Worksheets, Video Courses and Special Never Before Seen Videos (expert guest Videos).
    o Also included is a FREE membership in Bridal Mentor's Planning Club that includes monthly calls with Caitlin and her hand-picked experts - plus downloadable MP3 recordings, action worksheets, and PDF transcripts for EACH AND EVERY WEBINAR.

    MARKETING:
    I have take much advice regarding marketing from this forum, and here are some things we have done.
    • we have employed this strategy to the letter. Here is the post for reference and our YouTube channel to see how we optimized all the titles for our videos. For keyword research I use google Adwords keyword research tool and keywordspy.com:
    • link to awesome post about YouTube marketing: http://www.warriorforum.com/social-m...blueprint.html
    • link to our YouTube channel (will be adding many more different videos moving forward, this is just a start): YouTube

    • Created a Pinterest board and every time we blog we create a board that links back to the blog (on the clickable pics and in the description). Here is our Pinterest URL so you can see: Bridal Mentor (thebridalmentor) on Pinterest

    • submitting every article we have to ezine/article directories and writing them as notes on Facebook. The most time consuming part is creating all the accounts, verifying them, and getting it started. Once that's done submitting is pretty simple once you get the hang of it.

    Here is a list I have been using to submit for:
    1. Hubpages.com
    2. Ezinearticles.com
    3. Goarticles.com
    4. Buzzle.com
    5. Apsense.com/article/submit
    6. Squidoo.com
    7. Gather.com - never received email confirmation
    9. Amazines.com
    10. Infobarrel.com
    11. Knoji.com/articles/
    12. Isnare.com
    14. Technorati.com
    15. Pubarticles.com
    16. Ezinemark.com
    17. Brighthub.com
    18. Sooperaticles.com
    19. Textbroker.com
    20. Articlerich.com
    21. Selfseo.com
    22. Triond.com
    23. Thefreelibrary.com
    24. Evancarmichael.com
    25. Streetarticles.com
    26. Articlesfactory.com
    27. Articleclick.com - never received email confirmation
    28. Articletrader.com
    29. Articlefeeder.com
    30. Snipsly.com

    You can see I have deleted some miners as they were no good.

    Here is a additional marketing plan strategies in which I have been adhering by. It will show some other strategies such as blog commenting, forum posting, and yahoo answers. I have spent two hours per day minimum on marketing tasks. This does not include website updates, SEO research, or the content creation my partner is doing.

    Monday:
    Pinterest Marketing
    • Create a new board. This board should be a board related to the Monday blog post if possible. If not possible, its ok to create a board with any topic of your choice as long as its somehow related to personalizing, unique ideas, etc.
    • Be sure to pin one of the YouTube videos that the title most closely matches the theme of the board.
    Yahoo Answers
    • Answer any question have knowledge on.
    • Yahoo allows you to answer up to twenty questions per day. Goal should be to answer 5-10 questions minimum
    Create a PowerPoint presentation for Monday's blog post.
    • upload to slide share Upload & Share PowerPoint presentations and documents
    • Title Slide, slides with main points/headlines, slides with one or two short examples, rinse, repeat, end slide with call to action to subscribe to free report. Pictures in the slides are a must.
    Blog Commenting
    • Leave a comment on at least 5 blogs:
    • Facebook & Twitter
    o Facebook - minimum of two quality posts per day
    o Twitter - minimum of three quality posts per day
    • Schedule with Hootsuite or Facebook scheduler if need be
    • Posts should be spaced out and not back-to-back-to-back

    Tuesday:
    • Focus on content creation. Write one to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
    Facebook & Twitter

    Wednesday:
    Pinterest Marketing
    Yahoo Answers
    • Post minimum of two-three times on Wednesday on EACH forum subscribed
    o Facebook +Twitter

    Thursday:
    • Focus on content creation. One to three blog posts to be used for the next week. Write any guest blog posts, HARO articles, and work on ebook.
    Facebook & Twitter

    Friday:
    Pinterest Marketing
    Yahoo Answers
    Create a PowerPoint presentation for Friday's blog post.
    Blog Commenting
    • Leave a comment on 5 different industry blogs
    Upload all blog posts to Wordpress and schedule next week's posts
    Facebook & Twitter

    Saturday & Sunday
    Facebook & Twitter

    In addition, I have reached out to numerous industry blogs asking if they would like us to guest post. We have already guest posted for three different blogs. It has driven traffic and created backlinks. Nothing groundbreaking but its all about chipping away slowly. I also check HARO every day. Huffing ton will be pics listing an interview with my partner sometime soon. I always respond to wedding related topics. Here is an example copy of my email response to them to attempt to get interest in interviewing us:

    Dear REPORTER,

    My name is Caitlin Boshnack, wedding planner, and owner of a brand new wedding blog, BridalMentor.com. I have spent the last five years assisting clients in planning their dream wedding. I am a member and board member for numerous industry groups such as ABC (Association of Bridal Consultants) and ISES (International Special Events Society), and have been published in numerous wedding industry blogs, magazines, and publications as an industry expert.

    I would be honored to share my vast knowledge and experience regarding (INSERT TOPIC HERE). I am available for an in-person and/or telephone interview, or I would be happy to provide you with written articles, quotes, or bullet points on this topic. Thank you in advance for your consideration, and please let me know how I can be of assistance to you.

    Caitlin B[]{}##%
    Wedding Planner | Blogger | Industry Expert
    Bridal Mentor, LLC
    {website} BridalMentor.com
    {cell} xxx-xxx-xxxx

    I know this is a lot. I hope it helps someone and feel free to ask any questions. It's been a jam packed two months and little things you wouldn't think like creating a nice looking opt-in box can take hours upon hours. Formatting creating your auto responders and newsletters. TIME CONSUMING. but once its done, its done!!

    Hope this helps and feel free to ask any questions. I am a pro now. I have some steady traffic coming in (not a lot by any means but marketing efforts are compounding daily so its a slow process) and as my title says we have our FIRST subscriber to our list.

    I'd be certainly be willing to accept feedback as well from the experienced Internet marketers making six figures or more. That's our goal as a minimum and we aren't too proud to listen to the experts. Fire away questions, critiques, or criticisms.
    You can turn this into a short report, in office org. Even if it is a 3-4 page one by adding more to if it you need.

    People can benefit from this strategy in other niches.
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    • Profile picture of the author damondietz
      Originally Posted by Matt Morgan View Post

      You can turn this into a short report, in office org. Even if it is a 3-4 page one by adding more to if it you need.

      People can benefit from this strategy in other niches.
      After turning it into a short report, what do I do with it? I'm not an expert as I am not making any money yet so I would feel awkward selling it. You think I should clean it up, refine it, and give it away? That's sort of what I just did here tho. Information for the taking. LOL. Thanks!!
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      I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

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  • Profile picture of the author AdamYoungpeter
    This is such a well done post. I think that reading the OP can help anyone starting an internet business. It shows that you have thought out your business really well and are very organized. Having a plan and sticking to it is always the best way to succeed in anything.

    All new internet marketers should take notice of this thread and see how a basic action plan for an internet business should look. Well done!
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  • Profile picture of the author dee4d
    This is great, you are right on in the keyword. But like WillR has mentioned, competition is key. Just keep on reviewing and seeing what is working for you. I'm sure you'll get good returns on this.
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  • Profile picture of the author greenowl123
    I admire your determination and organization. Seems like you have a plan and intend to stick to it. Good !

    Hopefully later you can start outsourcing some of those tasks (like Yahoo answers, posting your notes on Facebook, article submission, etc.) to people on Fiverr or other places.

    I might also suggest using ArticlesBase dot com and submitting your articles to some good Web 2.0 sites like Weebly, LiveJournal, Typepad, Tumblr, Wetpaint, etc. for some good backlinks (probably higher quality backlinks than most of those article directories you listed).

    Also, post a few ads on Backpage and leave a backlink to your articles or your Facebook notes. Most people neglect using classified ads to get backlinks.

    Best of luck !
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    • Profile picture of the author damondietz
      Originally Posted by greenowl123 View Post

      I admire your determination and organization. Seems like you have a plan and intend to stick to it. Good !

      Hopefully later you can start outsourcing some of those tasks (like Yahoo answers, posting your notes on Facebook, article submission, etc.) to people on Fiverr or other places.

      I might also suggest using ArticlesBase dot com and submitting your articles to some good Web 2.0 sites like Weebly, LiveJournal, Typepad, Tumblr, Wetpaint, etc. for some good backlinks (probably higher quality backlinks than most of those article directories you listed).

      Also, post a few ads on Backpage and leave a backlink to your articles or your Facebook notes. Most people neglect using classified ads to get backlinks.

      Best of luck !
      Thanks for the additional tips. I was hoping some experts would have some additional feedback and ideas I could do things better. I will explore your recommendations and implement them right away!! Thanks very much!!
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      I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

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      • Profile picture of the author damondietz
        Originally Posted by damondietz View Post

        Also, post a few ads on Backpage and leave a backlink to your articles or your Facebook notes. Most people neglect using classified ads to get backlinks
        Why would it be more beneficial to backlink to the Facebook note or article rather than directly to my website or to a landing page? I would love to understand this strategy. Thanks!!
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        I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

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        • Profile picture of the author greenowl123
          Originally Posted by damondietz View Post

          Why would it be more beneficial to backlink to the Facebook note or article rather than directly to my website or to a landing page? I would love to understand this strategy. Thanks!!
          Because it is also important to have backlinks to your backlinks (not having all your backlinks going directly to your website).

          And, many times I have seen Facebook notes or Fanpages (and Pinterest and Tumblr posts) on the first page of SERPs, for the keywords being targeted, as they can be easier to rank than a website (due to the power that Facebook, Pinterest, Tumblr, already has, so it makes sense to leverage that power).
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  • Profile picture of the author Scott Pooch
    Very thorough and well written post. Thanks for sharing.

    An earlier comment mentioned China. Here is the link to an article in today's edition of China Daily that talks about US Wedding Planners being in demand. Hope it is helpful.
    Weddings: US planners are in demand|Across America|chinadaily.com.cn
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  • Profile picture of the author magicbrian
    Wow - well done on your obviously well planned and organised endeavours. I will be using it has guide for a similar, but different niche, project. So keep us updated!
    I've been researching on membership site programmes/plugins and ask why you choose DAP (which is high on my list)? Was it easy to implement and get started? Any regrets on your choice? Initial problems or was it a breeze? I'd welcome your opinion - Thanks
    Finally I like your website - fresh & clean layout - uncluttered without banners, etc.
    Thanks for helping me on my learning curve! Brian
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    • Profile picture of the author damondietz
      Originally Posted by magicbrian View Post

      Wow - well done on your obviously well planned and organised endeavours. I will be using it has guide for a similar, but different niche, project. So keep us updated!
      I've been researching on membership site programmes/plugins and ask why you choose DAP (which is high on my list)? Was it easy to implement and get started? Any regrets on your choice? Initial problems or was it a breeze? I'd welcome your opinion - Thanks
      Finally I like your website - fresh & clean layout - uncluttered without banners, etc.
      Thanks for helping me on my learning curve! Brian
      DAP seemed the most versatile and easy to implement. I am still learning and have not accepted a payment yet as I mentioned I am still in the list building traffic building phase. I'll will update you on DAP as I learn more about it.
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      I just started a Wedding Planning blog and hope to make money selling information products to brides. I am new at Internet marketing but am learning a lot. Wish me luck!

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  • Profile picture of the author briankno
    That's a sound strategy. Don't forget to look into JV partners that compliment your offer and once your funnel is complete get some paid ads going.
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  • Profile picture of the author Paul Clark
    Great post. You should write it up as an Ebook and create yourself another product!
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  • Profile picture of the author xharrisonx
    What a great strategy. Love this post.
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  • Profile picture of the author affiliatez
    What a monster list of tasks you created!
    I think I can get first subcriber with much little investment
    1. Find free html landing page
    2. register mailchim instead of expensive email marketing service like aweber
    3. Forum seeding to promote the landing page, create a promo video on my own, then pay some bucks for ranking it, Join facebook group actively and get some other leads
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