An Outsourcing Analogy

I have a hard time outsourcing my personal projects. I feel like I can do everything better myself, so I do it all myself.

But as I was buying coffee this morning, it hit me.

I have worked in retail stores where I was the manager. I called the shots. The owner was free to have multiple stores (and make more money) because he hired people (like me) to run his stores. Those owners were wealthy, played golf, and had little stress (that I could see).

But I have also worked for owners who always worked by my side. They micromanaged. They were limited because they could only work a certain amount of hours. They were limited financially. They worked 6-7 days per week. They stressed. It was miserable. In some cases, they made (after expenses) even less than I did.

The person serving me my coffee was an employee. The owner would probably do a better job of running the store, but he was free to do other things because he outsourced.

I have a dozen niche blogs. I do not post on them nearly enough because I do not outsource. I did use PLR material once, but then did not do so again. (Again, because I felt I could do things better myself.)

So, in order to take my personal business (not my ghostwriting business, obviously) to the next level, I need to start outsourcing.

That was the most educational cup of coffee I have ever bought.