Suggestions for my niche please?

4 replies

I have a niche market in that is "security metal detectors".

Any suggestions on HOW in the world to approach a market like this?

My website is

Seems like everyone these days are raving about social media.... but I don't really feel social is the answer to this niche. Not very many people are anxious to share security metal detector info.

More importantly.... how would you go about marketing in this area?
Do you use any software that you would recommend to me?

Any suggestions would be helpful.

#niche #suggestions
  • Profile picture of the author Alex Blades
    Are you selling the actual product? if so, your best bet would be to approach schools, with all the violence going on in school nowadays.
    " I knew that if I failed, I wouldn't regret that.
    But I knew the one thing I might regret is not ever having tried. "

    ~ Jeff Bezos

    {{ DiscussionBoard.errors[8085594].message }}
    • Profile picture of the author mcsl
      Ptiworld do you know who your target audience are?
      That would make it easier to understand where you can find them so you can tap them as your leads.
      {{ DiscussionBoard.errors[8085618].message }}
      • Profile picture of the author Brandon A

        My target market is schools, courthouses, government buildings, and large recreation events. BUT... how do I get in touch with these people? Sure I could do a bunch of cold calling but what about the internet?
        {{ DiscussionBoard.errors[8085700].message }}
  • Profile picture of the author icemonkey9
    You could write a series blog entries as well as guest posts about what new technologies are our there (hint: your product) that can curb violence at work, schools, and courthouses. This would raise your authority and put you in front of the eyes of people searching for this information.
    {{ DiscussionBoard.errors[8085779].message }}

Trending Topics