Video Landing Page - Where do I host the videos?

I am not really a seasoned veteran. But...if you host your own video and use Flowplayer to play the video...then you are the source of the video instead of a third party video site.

This can be of benefit if you are doing SEO for your page...and looking to rank your own content in Google and other search engines. However I could see the advantage of using Google owned Youtube simply for it's gargantuan search engine of video.

If the video is not huge, and your connection for hosting isn't lame, it should load just fine in decent time.

The best reason for hosting your own video files is that no one can mess with your stuff. It's yours. You can promote it, edit it, share it, etc...without any repercussions from a third party host.

Incorporate it in the landing page but use youtube to upload it.. You' ll get some more vews this way and you don't have to think about bandwidth usage or other issues

Amazon is used mostly when you:

-Do not want your video be found on Youtube
-Will use a membership website-Private content only available to paid mambers.
-Don't want people just download and share your video.
-Wnat your video be professionally displayed-No more options of videos at the end, though Youtube allows that option now, viewer can at the end just click to see it on Youtube and leave your website.
-Want to share your video in countries where Youtube can not display its content.

If it's your first landing page, you just can uncheck "Show suggested videos when the video finishes" option and embed it from YT.

Hope that helps,

-Anthony.

P.S. I am not a seasoned marketer or anything like it.

Hi TooAlive,

Your question was answered, but I wanted to share these thoughts... (Hope nobody minds.)

S3 and Flowplayer is pretty much a perfect combo IMO.

Here are the pros I see to hosting your own video:
1) Amazon will never terminate your account for the content you create. If you read the TOS for sites like Vimeo or YouTube they have restrictions on the type of content you can post. (MMO, OHB, or other topics related to IM can be taboo topics). I've had accounts terminated for simply mentioning Internet marketing in a video so I just dropped using these "FREE" services.

Nothing like spending a long time building an audience for videos that are suddenly gone.

2) Costs for s3 file (video) delivery is dirt cheap and can easily be offset by sales. It's fast (I've never had the stalls from amazon that many often get with YouTube). It's easy to setup, and you can get fancy with cloud front (it's Amazons CDN - content delivery system) too in order to deliver around the world with low latency if you have an international audience.

3) If you send 10,000 people to your video in a day - nobody questions it.

4) Flow player can be put on a stand-alone site or via plugins (I like Wordpresse's Flowplayer 5 for Wordpress - it was made by the guys who put the player together.) It appealing, works across mobile platforms, and configurable.

The cons to hosting your own video:
1) If you're trying to do everything on the cheap, and a few dollars ($10 to $20/month if you're sending 100,000 visitors to your site a month, but not converting them) for video delivery can be a bit scary.

2) If you're creative and original (IE: people would watch your stuff just to be entertained - not only because they show an interest in your products. Then YouTube could build some serious free traffic for you. Assuming the market and keywords were all setup right.

3) Amazon S3 is a bit harder to use than YouTube.

4) Depending on the market, SEO to a google owned property is always given more love than other non-authority sites by google. I've seen some crap content get SEO'd in a spammy way (links from junk sites) and it shows up #1 on the google SERPS simply because it's on YouTube.

As far as I'm concerned, these two pieces of tech (Flowplayer and S3) are like peas and carrots.
Hope this helps someone!

Amazon S3 + JW player (or FlowPlayer). No need to look beyond this combo.

Hey Pedro,

Hi, I'm Jerry. If you're doing a simple landing page, don't worry about the video being ripped off... You could watermark the video using yt associated website annotations, so if anyone decided to use it, guess what, there's always a link back to your landing page , HA!. Also, I'd go with yt hosting just for the sake of saving money and avoiding all the other self hosting headaches that come along with self hosting.

As well..., modifying the embed code with "&branding=modest" will make your video look like all the flow player videos you see on he GURU video landing pages. Take care & hope I was able to help.