Why Is Marketing Not Working For My Site??

Personally I would not sign up for something before knowing more.
You only have a video and nothing else. That is why you are not getting people interested.

First define your concept to people what is your website about then you will get what you want.

Cheers..

If I'm not mistaken you were on here months ago asking for advice?

Why is there no sound on your video for the first few minutes? J

ust some guy spinning a ball around on a wheel with some other thing he's put on the wheel . It makes me think the video isn't working properly and I honestly don't know what you were trying to prove with that videos. The ball landed 'close' to the other thing.....is that supposed to be your proof?

This product screams 'scam' to me and I would be VERY surprised if it works as I said the last time you posted about it.

To get traffic try advertising on gambling websites using banner ads. There's no shortage of them online.

Proguy - I'm thinking you may want to take a look at your target market one more time as well. Since you're in what I would call a sub-niche or a niche of a niche, you can't necessarily categorize yourself in the niche of the main niche, you have to categorize yourself in the sub-niche.

The real niche here is physics. The medium or means by which you apply the physics is through gambling. I don't see you really being successful in the gambling niche. The only real thing that you have going for you in the gambling niche is that it's huge.

I would start by going after some college physics clubs or even those who study quantum physics because you may get more of an interest base. They'll actually be the ones that use your product, then you can market to the gambling niche and make it more mainstream. However that needs to happen, I'd research it.

That's my "roll @ it" <---ok don't know if anyone will catch that one <---

He definitely wants to be targeting the gambling niche since his product at how to win at roulette and every gambler wants to be able to win.

Like others have suggested, your target audience is gamblers. And that is to your advantage because buying into your fluff is a huge gamble, at best. LOL

Where are you advertising, maybe you're not doing it in the right place? I think you should put some more info about the product on the page. So people know a little more about what it is about.

I agree with virtually everything in posts #2 - #8 above.

Also: I strongly suspect that the reason marketing isn't working for your site is that most of your visitors have "One Major Objection" in their minds, whenever they look at a site like that, and that's something like "If he has a roulette system that really works, why doesn't he just use it himself and keep very quiet about it, rather than trying to sell it on the internet?". I think it probably isn't possible to get anywhere, in this niche, without at least pretending to have some sort of answer to that question. Without that, the "gullibility gap" is just way too high.

In other words, as RLF expresses it in post #4 above, "This product screams 'scam' to me". It does to your other visitors, too - even hardened gamblers potentially interested in "roulette systems" will think that to some extent (and many of them have been scammed before), and you're not really taking adequate (or "any") corrective action over that problem.

So, tell me, then, just between you and me, since we're chatting about it anyway: if it works so well for you, why do you need to sell it on the internet

Ok all, thanks for the advice.

I think looking at gambling sites and seeing about banners is a good idea, is that usually a pay per click or a set fee for a specific period of time?

In terms of the question, "Why are you selling this info?" I find that somewhat funny. Why is anyone selling anything on the Internet? Surely it is to get recognition of one's ideas/accomplishments and help others in the process.

More personally than that, I have a few reasons:
to royally FCUK the casinos, because I have seen good people lose everything to them. Literally.
And to eventually coordinate team play for those that actually learn and don't just think this is an easy, takes 5 mins to do, thing to implement. Big money comes from big ideas and effort, not fool's play. Team play is where the big bucks are at.
Not to mention the fact that I don't want my knowledge to die with me!

Anyway those are my reasons, do you think I should put them on the main page?

The predictions are based on covering 10 numbers, I should have made that obvious! Thanks for pointing it out.

The "revenge" type of reasons probably work well, and I think it's a good USP. (Really, not joking.)

However, I think even if you do have success, you and your customers will eventually end up black-listed. And if your product is good, and suddenly everyone buys it and gets rich, casinos will probably commission someone to re-make their roulettes so that it won't work anymore.

Just a theory.

Simple fact when it comes to gambling - the house always wins

Looking at your website and watching the video, there are some immediate things right off the bat that you have to change in order to increase conversions. As my mentor once said, "The first rule of marketing is 'people are dumb.' If you know that, and can work with it, you can market to anyone."

Presentation
-No intro to the video, no describing what you are about to do and what I should be looking for in the video. (what am I watching and Why). If you cant let people/ family/ friends, know who you are, do a voice over or hire someone. It looks as though you were going for a promo video, but ended up with a youtube get rich quick scheme video.

Perception
-I play roulette all the time, I love the game. However, watching the video, you throw a cardboard looking cutout on the wheel. Several times you have to re-position it. Even though you are right the majority of the time, (+/- 5 spaces) it looks cheap. Any marketer will tell you that your image is just as important as what you are selling.

Credibility
Your biggest feat yet. Most "Gambling Pros" are broke and considered gambling addicts. They will be the first to tell you how easy it is to beat the house and make millions and then next ask you for money because "they hit a cold streak" or "got screwed." Now I am not accusing you of any of these, just stating that that is the perception you are dealing with. You have to build your credibility.

Be Professional, Be Seen as a Pro, Explain what you are offering in a simple way.

You would do well to use an advertising platform that cookies your traffic and allows you to target people based on demographic and niche interest data points along with their web browsing history.

Then configure your paid advertising to target people who match your customers to boost your conversion rate and drive your cost per sale down.

I really think the days of "squeeze pages" like this are over. People are too skeptical today and this method has been used so many times. They know how it works.

Check your email sign-ups and see how many phony and fake emails people put in there just to get your info. Also look at how many non-confirmed ones there are. Real email addresses but the person doesn't confirm.

Membership sites are tricky because you're asking a lot from people (a monthly payment plus a commitment to become a member of the site). It's sort of like a marriage or dating. There is courtship involved. You need to show a little leg, to get a little action.

My advice would be to push some of your content upfront ahead of the paywall and show people what's inside. Build trust. Give some value. Prove to people that you're not a "scam". You have good stuff inside the site and are really going to help people once they join.

Also, don't overlook the aspect of community and selling that as part of your offering. It's not just the "secret" tips and roulette information you have, but access to insiders, ongoing coaching, being on the edge of new strategies, whatever. That's what you're really selling. The inside track to winning big at casinos and the whole lifestyle that goes along with it.

I think too that the industry you're in is an extremely tough sell. Gambling sites are notoriously shady and I think you will need to go above and beyond what an ordinary membership site offers, in order to entice people to join.

Again, I think the trust factors are your main obstacle. But, there are ways you can easily overcome that. Make a few changes and prove to your visitors that you have the real SECRETS and you should see some instant results.

I think you have a good idea, it just needs a bit of tweaking.

Your page is not converting because it's just plain boring.

The video is boring... the copy below it is boring. Others in the
thread have said it screams scam... that's because it doesn't scream
anything else.

You may have covered this on the video but I couldn't watch long
enough to find out.... what makes you the expert? What is it about
your site that oozes credibility on the subject? Why should I buy this
product from you... or even opt in for the free report? You've given
me no reason to act... you've offered no proof of your bona fides on
the subject.

The true surprise would be if you sell anything from that site.

I sort of agree with Tsnyder but I think it can be improved. There's room to work here.

Online marketing is about learning and I think this is a tough lesson and raw feedback that can only make the site better.

When you're at the bottom, the only place to go from here is...UP!

Do you want to take the stairs or would you prefer the elevator straight to the top?!

So giving away some free content, perhaps my views on certain things, would be a good idea?

I could do that in an email broadcast?

PS thanks to that guy for all the negativity and no constructive critique!

I've read most of the comments in this thread. I clicked to your page but didn't watch the video. Why? Because you gave me no compelling reason to watch it. The text was mildly interesting but not enough that I'd want to subscribe. What's interesting is, the seed to the hook you need to exploit is already there. You just aren't using it.

Since I'm feeling really wonderful today I'm going to give you the nugget.

What's the difference between say, blackjack or poker and roulette? You already know and most gamblers do too. Both card games require far more skill than luck to win. But roulette is perceived to be strictly a game of chance. Okay...

You're saying you can win at roulette using physics. Since I'll believe almost anything that doesn't cost money to believe I'll go along with that for the time being. And that's the hook your appeal is missing. You need to lead with a headline something like this:

Everyone Knows Roulette Is A
Game Of Luck & Chance, Right?
WRONG!

Then you whet their whistle a bit explaining how you've come up with some method that has to do with the moon, the stars and Einstein's theory (just kidding but you get the idea).

Make the case that roulette has always been known to be a game of luck but that's all changed. You need to put this in text as well as your video because there are MANY people who won't click on videos no matter what.

Gamblers are often dreamers. They want to believe. So give them a reason to. Tell them in general terms how you stumbled upon this "process" and how it changed your life. If you have targeted traffic on this page they won't be able to sign up fast enough.

Someone said your page as it stands is boring. I agree. I was mildly interested but wasn't willing to bite. Give them something with even a rational hint of science involved and you WILL get subs.

What happens after that is entirely dependent on how good your mojo actually is. You should also consider getting a professional copywriter for this as it's likely to be a fairly tough trick to pull off. Good luck.

I think even the most hardcore gambler who is willing to believe anything will realise this is most likely a scam just like the rest of us did.

Travlingguy, thanks a lot. You have really helped.

Oh, RockingLastForever...get a grip, please. Even some scientists are acknowledging the use of physics: Physics Can Beat The Roulette Odds - Business Insider (although for the record they have a few things wrong in their report, from my experience, such as the edge attainable and the conditions needed to obtain the edge).

I would screen capture you in a roulette room like on Bookmaker using the system. Show yourself winning money with it, or else people will be skeptical.

To tell you frankly, your website can't capture so much visitors.
You know why? It's like it's very nonsense to play such roullete thingy.
As an advise to you, you can target rich people. They don't have much to work in their lives so you might have them visit your website and navigate to that roullete advise thingy.

paylaterplace, thanks for that. I was thinking of taking a concealed camera with me - but then if I get caught with it......UH OH!

Might be worth a try, though!

if your theory is that good and works, why are you selling it? set up a 10 pc work station, sit behind proxy's, train people how your system works and make millions well at least 1000's. Fed up of bull sh** sites selling snake oil,

Personally don't like this niche...

Got friends that are professional gamblers and even them would not sign up for this

We all know that you don't have a method which works.

If you do..

Maybe you could prove it with a simulator over 1,000,000 turns.

That would be a great proof to add to your offer page

Cheers,

Gary

Anyway I am going to look for a professional copyrighter to redo the site, as my pro gambler colleague has invested a lot in doing the site and wants to see a ROI.

I have been offered $500 to $2,000 for the services...is there anywhere I can find BONA FIDE copyrighters with proven results? Quite confusing to me.

I was skeptical about the results of the PHYSICS ANALYSIS strategy at first, but sometimes you just gotta have faith. Cheers guys.

There are two kinds of people who might be interested in this info:

The compulsive, addicted gambler and the casual gambler.

If you want to get inside the mind of a compulsive gambler, join one of those groups that help people with a gambling addiction. Can't help you with the latter.

I can't even get one number in the powerball

Hello there,
I think you need to try and change your ad a bit, in the sense that people might be expecting more details, to make your offer look credible and serious. So perhaps you might consider building your arguments in a more convincing manner, pointing out the advantages of your offer. Why should people trust this offer? Something that can make them...click
Good luck and all the best to you!

Right so at first you didn't believe this worked either but now you've tested it, it works, and you're rich, right?

My friend, who is an avid gambler,is taking a look on your site. First thing he said "Why he is not making fortune by playing, instead of selling this site".
My suggestion is to make a blog first, writting about how to make money on roulette.

It might have something to with it being scientifically impossible to beat the house edge on roulette.....pretty sure you know this.

So now the scientists are wrong? I don't think so :-) .

There is already a blog: www.rouletteproplayer.blogspot.co.uk

It may be mathematically impossible to beat roulette, but certainly not scientifically impossible. Maybe I should ask to try webinars for the site...

Have you tried sending your traffic straight to a sales page? Considering your target market, I'd *think* this would convert better as gamblers are typically impulsive. Get them to buy now rather than giving them time to think about it. The impulse to buy might be gone by the time they opt in, receive your email, and get around to reading your tutorial.

Hit them hard. Hit them early. Get their money. Expect high refunds.

There are ALWAYS three solid ways to start marketing a product, no matter how insane the niche is.

Youtube
Forum Marketing

and

long tail niche SEO marketing.


You will ALWAYS gain traffic, and by the thousands. No matter what, if done correctly.


It is mostly free as well.

My stepfather spent about 20 years trying to "beat the system", of roulette and it ruined him, and our family.

I don't care what your sales page says, or what you claim - no thanks.

You said you got some traffic. How much is some? I mean if you're getting a 2% conversion, you'll only make 2 sales out of every 100 visitors.

Which 2% to 5% is pretty common for cold traffic. I mean you should be ecstatic with 1 buyer out of 20 visitors, but happily accept less like 1 out of 50.

Then if you can figure what your conversion is with these free methods, it's time to start looking at paid ways to drive more traffic at a profit, or break even.

A list of gamblers is a really good list, money in your pocket wise.

Maybe I missed it where you said how many visitors you sent though. Perhaps it's not that marketing isn't working? Perhaps it's you aren't doing enough of it?

Marc

The video is pure boring!!
After watching for 2-3 minutes, I still
Don't get what is the video is all about.

Get a good copywriter to script a better
Concept direction.

Offer your skills/ knowledge in your squeeze page.

@JohnMccabe - you are right, of course, about the probability and chance aspect of roulette. I like to say the wheel doesn't know what happened before each spin. There is, however, a brief period of time where the physics can be deterministic to the outcome. From the time the ball is released until the 'no more bets' is given, a window of opportunity exists - however difficult to measure. Think of a spinning earth with a capsule orbiting in the opposite direction. The rotation of the planet (constant) and the speed and rate of deceleration of the capsule allow for a trajectory and projected landing area to be plotted. In roulette, the speed of the wheel is constant and measurable - the variables of the ball can be measured and plotted to predict the octant (4 or 5 spots on the wheel) where the ball will come to rest. Potentially can give someone a huge edge. Not saying any of this is easy - but the concept and the physics of it are accurate.
Either way, I think the website and video are amateurish. Some font is too small when explanations are made - I really don't know what the site is claiming. A basic explanation Before the video of what it purports to do would be very helpful. And like every other thing sold in this IM world, I always ask ' why on earth do you need my $17', or whatever. Cheers.