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SOCKS - weirdest membership site ever?

by HypnoHugh
34 replies
I just came across this membership subscription site that sells socks!

Prices start at $89 for 9 pairs delivered over a year.

You might think this mad but they have over 60,000 active customers in 74 countries!

You can check it out here: Sockscription | Subscription of Men's Socks, Underwear & Tees from BlackSocks.com (not an affiliate link!)

And there was me wondering if anyone would be willing to subscribe to my membership site idea.

Definitely money to be made in continuity programs.

Have you come across a weirder idea for a membership site? If so let us know.
#continuity #membership #membership site #site #socks #weirdest
  • Profile picture of the author TheCLPro
    I think a Groceries Subscription would be awesome. Pay $XXX per month and have groceries delivered weekly with pre-structured meal plans, snacks, etc. based off of your likes. Talk about saving time.
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    • Profile picture of the author Jsollee
      Originally Posted by TheCLPro View Post

      I think a Groceries Subscription would be awesome. Pay per month and have groceries delivered weekly with pre-structured meal plans, snacks, etc. based off of your likes. Talk about saving time.
      I can do this through any supermarket in my area. We also have Pink Dot in Southern California that will deliver anything we want (groceries, fast food, socks)
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  • Profile picture of the author Christian H
    In Denmark we have a company called Cow & Pig, they sell meat on subscriptions.
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  • Profile picture of the author HypnoHugh
    I've seen a variety of grocery subscriptions - such as weekly home delivery of fresh organic veggies.
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    • Profile picture of the author TheCLPro
      Originally Posted by HypnoHugh View Post

      I've seen a variety of grocery subscriptions - such as weekly home delivery of fresh organic veggies.
      That sounds good... But I would need some Chips, Salsa, Steak, Hamburger Helper, Chicken, Brownies, and Ice Cream thrown in.
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  • Profile picture of the author rossm
    Maybe we should start a membership site for boxer shorts!
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    • Profile picture of the author TheCLPro
      Originally Posted by rossm View Post

      Maybe we should start a membership site for boxer shorts!
      Would purchase subscription without thinking twice... OR a membership site for local Laundry Pick-up, Washing, Folding, and Dropping Off.
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      • Profile picture of the author serryjw
        RFLOL! I have that in Denver. The 100 year old Victorian has 6 tenants and NO laundry. He picks up every other Friday and delivers back the following Saturday.
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    • Profile picture of the author twinkenterprises
      There is a membership site for undewear. I think it's called underwear society.

      Originally Posted by rossm View Post

      Maybe we should start a membership site for boxer shorts!
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  • Profile picture of the author talfighel
    Originally Posted by HypnoHugh View Post

    Definitely money to be made in continuity programs.
    It is not the best way to go when you are focusing all your marketing efforts on products that pay you a one time commission. I thought like that for years and it got me now where.

    It is just as easy to generate sales on products that pay you each month from the same customers as it is on products that pay you a one time commission.

    Many marketers think that their customers will not be willing to get themselves on a monthly membership auto-ship and they are wrong.

    Originally Posted by TheCLPro View Post

    I think a Groceries Subscription would be awesome. Pay per month and have groceries delivered weekly with pre-structured meal plans, snacks, etc. based off of your likes. Talk about saving time.
    There are some systems like that in place already functioning here in Canada and in the US. They send you your groceries on complete auto-pilot each week or month.
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    • Profile picture of the author HypnoHugh
      Originally Posted by talfighel View Post


      It is just as easy to generate sales on products that pay you each month from the same customers as it is on products that pay you a one time commission.

      Many marketers think that their customers will not be willing to get themselves on a monthly membership auto-ship and they are wrong.
      Yes - if you get over 60,000 subscribers for socks at those prices you can probably do a membership site on almost anything.
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  • Profile picture of the author Gary Ning Lo
    Wow very interesting..

    Don't even like the site design.. Surprised by the amount of subscribers :S

    Gives me motivation to work on continuity products

    Cheers,

    Gary
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  • Profile picture of the author TheCLPro
    One of the best Subscriptions I have ever purchased was here on the Warrior Forum. It was a $197/mo subscription that gave me unlimited Graphics for websites, mini-sites, landing pages, etc. It was excellent, and I literally powered the graphics-side of my service business with it. I Love continuity programs.
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  • Profile picture of the author Willie Crawford
    John Evans, a fellow Warrior from the U.K, wrote about this site in
    his ebook, Success Alert, released back in 2004. Since John was
    a relative unknown on the forum, I helped him to roll out the
    ebook, convincing our own Allen Says to be the first affiliate to
    promote it

    If you Google "allan gardyne + john evans" you can read all of
    the reviews on that ebook from back in 2004. I actually printed
    about 80 copies of that ebook and FedEx'ed the to potential
    affiliates... with about 95% of them ending up promoting it and
    making me lots of money

    Anyway, John interviewed the Owner of BlackSocks.com for his
    ebook, covering all aspects of his business. It was a very
    informative interview. He interviewed other people with fairly
    unusual internet businesses and membership sites.

    Willie
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    • Profile picture of the author HypnoHugh
      Originally Posted by Willie Crawford View Post


      Anyway, John interviewed the Owner of BlackSocks.com for his
      ebook, covering all aspects of his business. It was a very
      informative interview. He interviewed other people with fairly
      unusual internet businesses and membership sites.

      Willie
      Thanks Willie - that shows that although it appears a crazy idea it does have longevity as a business.

      Hugh
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  • Profile picture of the author echelon
    Thank you for sharing the idea. I like the fact that he plays on the embarrassment factor to explain the need for his product.

    "The two socks did not match. Worse yet, Samy’s big toe was sticking out of the faded fabric. There was a large hole in the right sock. "

    Clearly seems to be an embarrassing situation to be in when you have to remove the foot from the shoes in public.
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  • Profile picture of the author Christian H
    The boxershort comment actually sparked an idea of mine..

    How about targetting underwear for women??

    A low monthly fee and a pair a knickers every month - Just pay the fee and enter your size, your preferred type of underwear.

    A perfect opportunity for the women who wants to spice up the bedroom with something new each month..
    - Additional packages could contain various toys, for him and her..

    - Tons of options in that category.. Anyone remember Victorias Secret??
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    • Profile picture of the author HypnoHugh
      Originally Posted by Christian H View Post

      The boxershort comment actually sparked an idea of mine..

      How about targetting underwear for women??

      A low monthly fee and a pair a knickers every month - Just pay the fee and enter your size, your preferred type of underwear.

      A perfect opportunity for the women who wants to spice up the bedroom with something new each month..
      - Additional packages could contain various toys, for him and her..

      - Tons of options in that category.. Anyone remember Victorias Secret??
      Or how about decreasing sizes over a few months as a motivation for a weight loss program?
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      • Profile picture of the author rodsav
        I am surprised but I guess you never know what you will find on the internet. Thanks for sharing this information.
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  • Profile picture of the author Coby
    This one that caught my attention recently...

    Home | Dollar Shave Club

    Get razors delivered monthly. Starting at $1.

    Cheers,
    Coby
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  • Profile picture of the author CBusiness
    i Love subscription sites. I've had two or three of them through the years. Nothing is better if you can maintain it

    sad part for me, Paypal was the main processor for these and they have been problematic for me in recent years. None the less, I actually have a subscription going now.
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    • Profile picture of the author HypnoHugh
      Originally Posted by CBusiness View Post

      i Love subscription sites. I've had two or three of them through the years. Nothing is better if you can maintain it

      sad part for me, Paypal was the main processor for these and they have been problematic for me in recent years. None the less, I actually have a subscription going now.
      What was the problem? Were you in the IM / Make Money Online niche?
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  • Profile picture of the author Social App Zone
    Socks is a great idea.

    I want socks delivered daily, then at least I would have some.

    Damn sock gnomes!!!
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    • Profile picture of the author HypnoHugh
      Originally Posted by Social App Zone View Post

      Socks is a great idea.

      I want socks delivered daily, then at least I would have some.

      Damn sock gnomes!!!
      It would be even better if they could deliver missing odd socks.
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  • Profile picture of the author HypnoHugh
    Here are some good tips from a very successful Poker Training membership site.

    Not my kind of niche but insightful advice: Interview: How a Poker Membership Site Made $100,000 in its First Week
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  • Profile picture of the author Adie
    We have a big subscription company delivering organic veggies 3 times a week.
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    Moderator's Note: You're only allowed to put your own products or sites in your signature.

    Signature edited.
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  • Profile picture of the author CyberAlien
    Originally Posted by HypnoHugh View Post

    I just came across this membership subscription site that sells socks!

    Prices start at $89 for 9 pairs delivered over a year.

    You might think this mad but they have over 60,000 active customers in 74 countries!

    You can check it out here: Sockscription | Subscription of Men's Socks, Underwear & Tees from BlackSocks.com (not an affiliate link!)

    And there was me wondering if anyone would be willing to subscribe to my membership site idea.

    Definitely money to be made in continuity programs.

    Have you come across a weirder idea for a membership site? If so let us know.
    You can turn almost anything into a subscription service. I wouldn't look at selling socks as being stable, but running a subscription business for it definitely would be.
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  • Profile picture of the author SteveSRS
    How about a condom delivery service for singles every week a new pack delivered thursday I would bet some under 20 boys would get the service and after a year have a huge pile of unused condoms and still not unsubscribe from the service...
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