I just wanted to get some perspective from both a consumer point of view and a product creator view regarding video sales letters.
As a consumer..I can't stand them. I would much rather scan thru the sales letter to see what the product has.
As a product creator, I really don't understand why they supposedly convert better...and here is why.
Lets say you are a product creator in a desperate buyers niche(ie it solves and embarrassing problem)
So lets say the niche in this case is erectile dysfunction(just could easily be how to get more dates, how to get rid of acne etc)
And the consumes does a search and finds your site...and immediatley the video starts playing and the fella on the video says "If you suffer from erectile dysfunction, this will be the most important video you ever see.."
So if this consumer works in a cubicle, assuming he is surfing while working, now those within earshot know about his issue.
Secondly, even if it wasn't an embarrassing niche, a lot of people can't view these videos during work...unless they wear headphones so they aren't distracting others.
And most, unless you are a full time internet marketer, spend most of your day at work...so it just doesnt seem like an effecient means of reaching everyone
Am I missing something?
Just would like to hear some thoughts on this