Is $250/minute for whiteboard animation reasonable?

88 replies
I am looking to have a whiteboard animation done, as all the top (Clickbank) sellers in my niche have such a sales page.

I found a seller on oDesk, with testimonials of past projects(whiteboard animation) done for top sellers.

But he charges at $250/minute of whiteboard animation video...

Do you think it is worth it?:confused:
#$250 or minute #animation #reasonable #whiteboard
  • Profile picture of the author salegurus
    Here are some more options for you: Sparkol: Marketplace
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  • Profile picture of the author travlinguy
    I NEVER thought I'd EVER post anything like this but...

    Check out fiverr. There are some really good people there doing exactly what you need.
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    • Profile picture of the author CyberAlien
      Originally Posted by travlinguy View Post

      I NEVER thought I'd EVER post anything like this but...

      Check out fiverr. There are some really good people there doing exactly what you need.
      Fiverr actually does have some pretty who are pretty good at creating whiteboard videos lol
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    • Profile picture of the author Gail_Curran
      If the illustrations are hand drawn specifically for your topic/video, then it's not a bad price.

      If you don't know the difference between Sparkol videos and custom illustrated whiteboard videos, take some time to learn before making a buying decision.

      If you want an outstanding video like the ones used by Clickbank vendors, you're NOT going to find it on Fiverr.
      .
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    • Profile picture of the author Joe Mobley
      I had to laugh. I totally understand the feeling.

      Joe Mobley

      Originally Posted by travlinguy View Post

      I NEVER thought I'd EVER post anything like this but...

      Check out fiverr. There are some really good people there doing exactly what you need.
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  • Profile picture of the author johndetlefs
    Depends... you probably won't need more than a minute in your video, and if it's top notch and really nails conversion for you then it's probably worth the money.

    I'd consider contacting the testimonials and seeing what sort of conversions they got before you go in and purchase though!
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  • Profile picture of the author Curtis2011
    I've seen software for sale that you can use to make your own video.

    Not sure what it was called though.
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  • Profile picture of the author jamjar919
    $250 a minuite? That's ridiculous.

    Try some gigs at fiverr. The one I use is Empowerim will create up to 60 second whiteboard explainer animation video for $5, only on fiverr.com but there's a bunch more.
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    • Profile picture of the author Greg guitar
      Originally Posted by jamjar919 View Post

      $250 a minuite? That's ridiculous.

      Try some gigs at fiverr. The one I use is Empowerim will create up to 60 second whiteboard explainer animation video for $5, only on fiverr.com but there's a bunch more.
      No it isn't ridiculous at all. Your statement is ridiculous, and it's an insult to artists, and an attempt to drag them down. Fortunately, it won't make a dent because there is always going to be a market for quality in spite of people like you.

      Quality only exists because others refuse to adopt your weak "cheaper is better; cheapest is best" mindset and are willing to pay for it.
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      • Profile picture of the author discrat
        Originally Posted by Greg guitar View Post

        No it isn't ridiculous at all. Your statement is ridiculous, and it's an insult to artists, and an attempt to drag them down. Fortunately, it won't make a dent because there is always going to be a market for quality in spite of people like you.
        Whoa Tiger, Whoa. calm down and take a deep breath
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        • Profile picture of the author Greg guitar
          Originally Posted by discrat View Post

          Whoa Tiger, Whoa. calm down and take a deep breath
          Thanks Discrat. It never hurts to be reminded to breathe deeply.

          Now that I am, however, I find that I still think calling the price ridiculous without knowing the quality, is itself, ridiculous, and an attempt to drag artists down, to make their work into a cheap commodity.

          My guess is those who thought $250 was way too much to pay an artist, would be quite approving and even impressed with Warriors who might charge a client $1000 or more for the same video they believe should come from Fiverr. If they had their way, artists would be forced to compete in a race to the bottom, just like factory workers.

          It also wouldn't come as a shock to find that some of them think nothing of simply stealing art they find online, an all too common attitude, imo. Still breathing, still seeing no reason to change my opinion.
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          • Profile picture of the author discrat
            Originally Posted by Greg guitar View Post

            Thanks Discrat. It never hurts to be reminded to breathe deeply.

            Now that I am, however, I find that I still think calling the price ridiculous without knowing the quality, is itself, ridiculous, and an attempt to drag artists down, to make their work into a cheap commodity.

            My guess is those who thought $250 was way too much to pay an artist, would be quite approving and even impressed with Warriors who might charge a client $1000 or more for the same video they believe should come from Fiverr. If they had their way, artists would be forced to compete in a race to the bottom, just like factory workers.

            It also wouldn't come as a shock to find that some of them think nothing of simply stealing art they find online, an all too common attitude, imo. Still breathing, still seeing no reason to change my opinion.
            Honestly, when I first saw the Whiteboard ad when I was browsing thru some CB vendors, I was wondering how much would something like that cost for a sales letter.

            I know this may be extremely naive but I was so wowed I thought it might Cost the vendor AT LEAST a few grand to get something like that done with so much creativeness.

            Sheesh, $250 ?? Something is just NOT right about that.
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  • Profile picture of the author TimothyTorrents
    I don't think so.

    250$ per minute is a bit too much. The guy who is charging that rate probably just outsources the work to fiverr anyways.
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  • Profile picture of the author imoffersonline
    $250/minute whiteboard animation, i don't think i wish to pay , you can what you want if you pay only $100. a video script+video+audio .

    go for a search on freelancer sites, chat with fiverr guys.
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  • Profile picture of the author Krisz Rokk
    Checkout some work samples of top rated sellers on Fiverr.
    Have you looked on Elance?
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    • Profile picture of the author Terry Ivers
      Depends on the whiteboard artist. There are several factors that come into play that I can think of off the top of my head:

      1) The script. Every second counts. Without a powerful script,all the graphics in the world won't help sell your gizmo or service. Some whiteboard artists include writing copywriting scripts in their package fees. Good copy is expensive, and you'll pay for it, regardless of the source (if you write it, then you pay in terms of your time.) Once the copy is written, then it has to be visualized and transformed into a storyboard.

      2) The actual artwork. There are different ways of producing the whiteboard effects and transitions. Some "automatic" hands look phoney. Some artists are plain better than others. Some have compelling artistic concepts and drawings and others don't. Transitions from one scene to another are also important. Does it look like a page is being flipped? Do you want the camera to move? Should the artwork be done originally and on the fly or traced? What angles should these be done? Should actual video footage also be shown?

      3) Audio. Again, you get what you pay for. Who will do the voice over work? The artist? A voice over artist? Going rates are pretty high for professional voice overs because trained voices help sales.

      A five dollar gig is unlikely to bring out the polished, sophisticated work that a $250 a (finished product) minute artist can produce.
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      • Profile picture of the author Chris Pappin
        I must agree with travlinguy, and the others fiverr is a great place to go, i got eddieteo to do a whiteboard animation for me, check his work out over at Eddieteo will create 90sec whiteboard animation video scribe for your products or services within 24 hours for $5, only on fiverr.com
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      • Profile picture of the author JWImarketing
        Originally Posted by Terry Ivers View Post

        Depends on the whiteboard artist. There are several factors that come into play that I can think of off the top of my head:

        1) The script. Every second counts. Without a powerful script,all the graphics in the world won't help sell your gizmo or service. Some whiteboard artists include writing copywriting scripts in their package fees. Good copy is expensive, and you'll pay for it, regardless of the source (if you write it, then you pay in terms of your time.) Once the copy is written, then it has to be visualized and transformed into a storyboard.

        2) The actual artwork. There are different ways of producing the whiteboard effects and transitions. Some "automatic" hands look phoney. Some artists are plain better than others. Some have compelling artistic concepts and drawings and others don't. Transitions from one scene to another are also important. Does it look like a page is being flipped? Do you want the camera to move? Should the artwork be done originally and on the fly or traced? What angles should these be done? Should actual video footage also be shown?

        3) Audio. Again, you get what you pay for. Who will do the voice over work? The artist? A voice over artist? Going rates are pretty high for professional voice overs because trained voices help sales.

        A five dollar gig is unlikely to bring out the polished, sophisticated work that a $250 a (finished product) minute artist can produce.
        This is really the truth! A professional voice over artist is the way to go IMO.
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  • Profile picture of the author trswitch
    sparkol.com has a free 7 day trial.
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  • Profile picture of the author yourreviewer
    What makes you think $250 a minute is too much? If you are using good copy and know how to position your product, you should be able to easily recoup the cost.
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    • Profile picture of the author 4DayWeekend
      What many people seem to forget is that the services on Fiver and the cheaper services on the WF (and i'm not knocking them, because I even provided this service myself for $20) can only use library images of Sparkol (or whatever service they're using) to create your whiteboard video.

      You will not get any bespoke illustration or custom images that are exclusive to you for this price.

      Now, I'm not saying the cheaper services using the library images don't look good because they do. And if you don't think it matters that your prospects have seen the same sketch of a guy in someone else's whiteboard video - then go with one of the cheaper services.

      However, if you want custom images, exclusive to you, from a real digital artist, obviously you're going to have to pay a lot more. $250 does sound a little 'high end' but if the company are offering storyboarding etc then it's probably about right.

      Generally in life you get what you pay for.

      Just make sure that the company are legit and sketching from scratch. If someone is trying to charge you $250 for a Sparkol video then that is a rip off.

      Best wishes,
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  • Profile picture of the author W Wattles Fan
    Sparkol is a budget tool and I have made some reasonable video's from it. However, I wouldn't use one as a VSL as I think it looks cheap compared to a good custom drawn one.

    If you have confidence in your product and don't expect many refunds then try and find the money for a good custom made video. It should pay for itself.
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  • Profile picture of the author Alex Blades
    $250/minute for whiteboard animation reasonable?
    Yea, if you know you have enough affiliates pushing you toward a 5-6 figure launch, if not stick with Fiverr...
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    • Profile picture of the author Martin Luxton
      Hollywood movies cost something like $300,000 a minute and upwards. Would you pay to see a movie that cost $5 a minute to make?

      $250 a minute for an original (non-software generated) video is very cheap.

      Martin
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  • Profile picture of the author thedanbrown
    It all depends on the quality of the whiteboard video... there are some really nice whiteboard animations that would go for much higher than that and there is most likely videos that are much lower quality with a lower price tag attached... all depends on what you're looking for. Before you buy I would ask to see examples of their past work and any testimonials they may have
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  • Profile picture of the author Alex Mensah
    Originally Posted by alvinchua91 View Post

    I am looking to have a whiteboard animation done, as all the top (Clickbank) sellers in my niche have such a sales page.

    I found a seller on oDesk, with testimonials of past projects(whiteboard animation) done for top sellers.

    But he charges at $250/minute of whiteboard animation video...

    Do you think it is worth it?:confused:
    might be a bit too much because guys at fiverr are charging less than that so might want to lower your price a bit more. just a tip!
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  • Profile picture of the author WillR
    Those who really think $250 for a minute of whiteboard animation is too much really need to get a grip on reality... and your business. Do you actually understand the work that is involved in putting together one minute worth of animated video? Obviously not.

    It's people like you who are slowly killing these industries. Fiverr is a joke. It's full of cheap people giving cheap services.

    I can guarantee you those who are serious about their business and understand that you get what you pay for never go near sites like fiverr. I have had many videos created in the past and I have happily paid $1,500 + for 3-4 minute videos... because they were done by quality people and the end result was pure quality.

    If you all keep being cheap and using these ridiculously underpriced providers then you will just make it impossible for the real professionals to compete in these industries. That's a sad thing.

    Don' be afraid to pay for quality. It pays off in the long run. Why go to the effort of spending all that time and money to get your Clickbank product created and ready for the point of sale... and then be cheap for the most important part of the whole thing, your sales message. It makes no sense whatsoever. Your sales message is THE most important part of the whole thing.

    [/rant]
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    • Profile picture of the author anton343
      Probably a fair rant Will but what would you suggest those people on a limited budget do?

      Anton

      Originally Posted by WillR View Post

      Those who really think $250 for a minute of whiteboard animation is too much really need to get a grip on reality... and your business. Do you actually understand the work that is involved in putting together one minute worth of animated video? Obviously not.

      It's people like you who are slowly killing these industries. Fiverr is a joke. It's full of cheap people giving cheap services.

      I can guarantee you those who are serious about their business and understand that you get what you pay for never go near sites like fiverr. I have had many videos created in the past and I have happily paid $1,500 + for 3-4 minute videos... because they were done by quality people and the end result was pure quality.

      If you all keep being cheap and using these ridiculously underpriced providers then you will just make it impossible for the real professionals to compete in these industries. That's a sad thing.

      Don' be afraid to pay for quality. It pays off in the long run. Why go to the effort of spending all that time and money to get your Clickbank product created and ready for the point of sale... and then be cheap for the most important part of the whole thing, your sales message. It makes no sense whatsoever. Your sales message is THE most important part of the whole thing.

      [/rant]
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    • Profile picture of the author Greg guitar
      Originally Posted by WillR View Post

      Those who really think $250 for a minute of whiteboard animation is too much really need to get a grip on reality... and your business. Do you actually understand the work that is involved in putting together one minute worth of animated video? Obviously not.

      It's people like you who are slowly killing these industries. Fiverr is a joke. It's full of cheap people giving cheap services.

      I can guarantee you those who are serious about their business and understand that you get what you pay for never go near sites like fiverr. I have had many videos created in the past and I have happily paid $1,500 + for 3-4 minute videos... because they were done by quality people and the end result was pure quality.

      If you all keep being cheap and using these ridiculously underpriced providers then you will just make it impossible for the real professionals to compete in these industries. That's a sad thing.

      Don' be afraid to pay for quality. It pays off in the long run. Why go to the effort of spending all that time and money to get your Clickbank product created and ready for the point of sale... and then be cheap for the most important part of the whole thing, your sales message. It makes no sense whatsoever. Your sales message is THE most important part of the whole thing.

      [/rant]
      Not a bad rant overall; you get what you pay for. And it is rather offensive to artists to hear people screaming "ripoff" when an artist producing original, high quality work charges a few hundred, a few grand, or whatever. Those same people whining about an artist charging $250 for an original animated commercial, would love to charge a client $250 for a logo that they outsource for $5.

      But Fiverr is not a joke (well okay, much of it is), and there are good people there giving good services. Sure it's cheap, and you aren't going to get 10 hours of a good artist's time for $5. But you can get many things that aren't bad at all; for example, there are very good voiceover people selling 30-60 second pitches for $5; a great deal for what it is.

      As far as I can tell, there are two main reasons people do Fiverr gigs. They use it as the lead magnet for their sales funnel, and then upsell a percentage of their buyers into customers for their normal services. And they use it to generate rave testimonials for their sales materials, so for example, they might have a website where they sell the same service, or a more elaborate version, for $500, and they can take the rave reviews from Fiverr and post them there.

      Having said that, I think you're spot on about not putting 90% of your time and money investment into creating a product, then cheap out on the sales part of it, which as you said, is after all, the make or break element.
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  • Profile picture of the author Ben Gordon
    Yes, $250 per minute for a professional whiteboard information is a good rate. Most professional whiteboard animation creators charge around that much money. If you are considering getting professional whiteboard animation then $250 per minute is not a lot. Your profits should recoup that investment easily. If the amount of profit you make is not that high yet then you can find some cheaper whiteboard animators at fiverr.com. They do not look as professional however they do the job.
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  • Profile picture of the author socialsignals
    just use odesk and get a skilled but cheap contractor. they are everywhere.
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  • Profile picture of the author alvinchua91
    They are creating from sparkol video.. not handdrawn.
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  • Profile picture of the author aarthielumalai
    Well, your product is at stake here. Are you willing to risk your sales conversions by going for a cheap $5 contractor who has no creativity whatsoever, and uses the same template for all of his videos?

    You could, on the other hand, ask for a discount from the current contractor. Also, ask them for their previous samples so you can be sure of the quality of their work.
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  • Profile picture of the author alvinchua91
    I'm not going for a $5 fiverr gig. I'm considering either sticking with a long letter sales page or a professional VSL. His final offer is $1750 for a 5 minute whiteboard animation video.. No money back guarantee but apparently he is very confident it will convert o.O Will experienced users give me advice please?
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    • Profile picture of the author Cool Hand Luke
      Originally Posted by alvinchua91 View Post

      I'm not going for a $5 fiverr gig. I'm considering either sticking with a long letter sales page or a professional VSL. His final offer is $1750 for a 5 minute whiteboard animation video.. No money back guarantee but apparently he is very confident it will convert o.O Will experienced users give me advice please?
      Ready for some real advice? I hope so, because you need it bud:

      You're in the fitness/bodybuilding niche on Clickbank. This is one of the most competitive niches there are, and the top players on CB in this market have spent tens of thousands of dollars (if not more) to get to where they are. You want to know the most important aspect of their sales process? It's not the video itself? It's the video script.

      Before you worry about whether or not you should try whiteboard animation, you need to get a professionally written, high-converting VSL script from a copywriter who knows what they are doing, and then get it set to a basic video (powerpoint is cheap and effective). Only AFTER you already have a high-converting VSL should you even consider looking into whiteboard animation....

      Also, about whiteboard animation: 5 minutes is NOT going to cut it. Scrap this idea right now because you won't be able to compete with the big boys and affiliates know it. You know how all of the top CB products have VSLs ranging between 20-35 minutes? There's a reason for that: they've tested it. These time ranges work. Take a hint from what's working and tell the guy on Odesk you're not interested in his 5-minute video services.

      As for everyone who's saying $250/minute is expensive, you're out of your minds. It's not just about drawing funny pictures and video recording them; with the professional video providers the process involves consultations with the client and prospective customers, storyboarding, branding, and a million other important details that make these videos so magical. Many of the top marketers in this niche have paid between $2,000-$5,000 PER MINUTE for their videos.

      Alvin- The script itself is 1,000 times more important than whether your page has whiteboard animation. If you want to do a VSL, your very first step is to talk to a legit and proven copywriter.

      If you want your project to have real success, there is no other way.
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      • Profile picture of the author Dimitris Skiadas
        Originally Posted by Cool Hand Luke View Post

        Ready for some real advice? I hope so, because you need it bud:

        You're in the fitness/bodybuilding niche on Clickbank. This is one of the most competitive niches there are, and the top players on CB in this market have spent tens of thousands of dollars (if not more) to get to where they are. You want to know the most important aspect of their sales process? It's not the video itself? It's the video script.

        Before you worry about whether or not you should try whiteboard animation, you need to get a professionally written, high-converting VSL script from a copywriter who knows what they are doing, and then get it set to a basic video (powerpoint is cheap and effective). Only AFTER you already have a high-converting VSL should you even consider looking into whiteboard animation....

        Also, about whiteboard animation: 5 minutes is NOT going to cut it. Scrap this idea right now because you won't be able to compete with the big boys and affiliates know it. You know how all of the top CB products have VSLs ranging between 20-35 minutes? There's a reason for that: they've tested it. These time ranges work. Take a hint from what's working and tell the guy on Fiverr you're not interested in his 5-minute video services.

        As for everyone who's saying $250/minute is expensive, you're out of your minds. It's not just about drawing funny pictures and video recording them; with the professional video providers the process involves consultations with the client and prospective customers, storyboarding, branding, and a million other important details that make these videos so magical. Many of the top marketers in this niche have paid between $2,000-$5,000 PER MINUTE for their videos.

        Alvin- The script itself is 1,000 times more important than whether your page has whiteboard animation. If you want to do a VSL, your very first step is to talk to a legit and proven copywriter.

        If you want your project to have real success, there is no other way.
        Totally agree with Cool Hand Luke.

        Fiat Punto(with no offense to the brand) is a car. Opel Astra is also a car. Porsche Carrera is also a car.

        Fiat Punto is equal to the 5$ you will give someone to Fiverr for the whiteboard video he will create.

        Opel Astra is equal to the 250$ you will give for 1 minute of whiteboard video.

        Porsche Carrera is equal to 2000-5000$ per minute you will give to a great professional who will create a great converting sales video.

        See the difference?

        Dimitris
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      • Profile picture of the author alvinchua91
        Originally Posted by Cool Hand Luke View Post

        Ready for some real advice? I hope so, because you need it bud:

        You're in the fitness/bodybuilding niche on Clickbank. This is one of the most competitive niches there are, and the top players on CB in this market have spent tens of thousands of dollars (if not more) to get to where they are. You want to know the most important aspect of their sales process? It's not the video itself? It's the video script.

        Before you worry about whether or not you should try whiteboard animation, you need to get a professionally written, high-converting VSL script from a copywriter who knows what they are doing, and then get it set to a basic video (powerpoint is cheap and effective). Only AFTER you already have a high-converting VSL should you even consider looking into whiteboard animation....

        Also, about whiteboard animation: 5 minutes is NOT going to cut it. Scrap this idea right now because you won't be able to compete with the big boys and affiliates know it. You know how all of the top CB products have VSLs ranging between 20-35 minutes? There's a reason for that: they've tested it. These time ranges work. Take a hint from what's working and tell the guy on Odesk you're not interested in his 5-minute video services.

        As for everyone who's saying $250/minute is expensive, you're out of your minds. It's not just about drawing funny pictures and video recording them; with the professional video providers the process involves consultations with the client and prospective customers, storyboarding, branding, and a million other important details that make these videos so magical. Many of the top marketers in this niche have paid between $2,000-$5,000 PER MINUTE for their videos.

        Alvin- The script itself is 1,000 times more important than whether your page has whiteboard animation. If you want to do a VSL, your very first step is to talk to a legit and proven copywriter.

        If you want your project to have real success, there is no other way.
        Yes I understand it's reasonable to charge that price. ($250/minute, $350/minute for script writing as well)..

        I'm very keen on getting it from him as he has several past work I can recognize are from top Clickbank sellers. The only problem is I can't fork out $3000++ just like that. At least not at the moment.

        Hm.. Would you recommend getting a professional copywriter to help me write a converting copy first, THEN compare that with a VSL? :confused::p
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  • Profile picture of the author Robbie B
    A client of mine has these done quite regularly. The way he does it is separates the project into 3 areas.

    1) Hire someone to write the script. 200 - 300 word conversational post. (runs just over a minute)
    2) Hire someone else to create the voiceover
    3) Hire a 3D animator to roll it all in together.

    It'll probably work out a lot cheaper than $250 for a one-minute video. (I don't ask about the costs, so can't put an exact figure on it.)

    Suppose you're $10 for a script, maybe $30 for a pro voiceover, that's your important bits done.

    Then outsource the video animation.

    First step lets you make sure you're happy with the script. Then you can get the voiceover just right, and finally get the production of the video completed.

    At that stage, you'll have the information to present, the voiceover sound, and it's then the animation part and final video production to combine audio to the graphics creating the final video.

    Hope that helps.
    Robbie

    [Edit: The reference to 3D animation. Costs higher than what I mentioned. Removed the costs I don't know about with regards to animation.

    Originally Posted by Ben Gordon View Post

    Actually a professional 3D animator would cost $250 - $500 per minute of animation. Professional 3D animation is harder to create than whiteboard videos.
    [/edit]
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    • Profile picture of the author Ben Gordon
      Originally Posted by Robbie B View Post

      A client of mine has these done quite regularly. The way he does it is separates the project into 3 areas.

      1) Hire someone to write the script. 200 - 300 word conversational post. (runs just over a minute)
      2) Hire someone else to create the voiceover
      3) Hire a 3D animator to roll it all in together.

      It'll probably work out a lot cheaper than $250 for a one-minute video. (I don't ask about the costs, so can't put an exact figure on it.)

      Suppose you're $10 for a script, maybe $30 for a pro voiceover, that's your important bits done.

      Then outsource the video animation, probably less than $5 an hour in some places.

      The whole thing would probably run under a hundred. Maybe even 50 bucks and you get more control throughout the process.

      First step lets you make sure you're happy with the script. Then you can get the voiceover just right, and finally get the production of the video completed.

      At that stage, you'll have the information to present, the voiceover sound, and it's then the animation part and final video production to combine audio to the graphics creating the final video.

      Hope that helps.
      Robbie
      Actually a professional 3D animator would cost $250 - $500 per minute of animation. Professional 3D animation is harder to create than whiteboard videos.
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      • Profile picture of the author Chris Worner
        Originally Posted by Ben Gordon View Post

        Actually a professional 3D animator would cost $250 - $500 per minute of animation. Professional 3D animation is harder to create than whiteboard videos.
        Per minute of animation?

        I find it hard to believe you know what your talking about here. (Speaking as an actual 3D modeler and animator)

        -Chris
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        • Profile picture of the author Orhan Alparslan
          I definitely wouldn't do it for that rate, there are many people that will do it for way below 100 bucks, fiverr.com starts at 5 dollar,
          you can also find animators in the warrior for hire section that can deliver very decent work.
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        • Profile picture of the author Ben Gordon
          Originally Posted by Chris Worner View Post

          Per minute of animation?

          I find it hard to believe you know what your talking about here. (Speaking as an actual 3D modeler and animator)

          -Chris
          Hi Chris,

          Those are the quotes I got from freelancers. Let alone companies wanted to charge me $750 - $1,250 per minute of animation.

          Considering all the scenes, customization and moving objects, it really does take a lot of effort to make these animations.

          Ben
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    • Profile picture of the author Lurk
      Originally Posted by Robbie B View Post

      A client of mine has these done quite regularly. The way he does it is separates the project into 3 areas.

      1) Hire someone to write the script. 200 - 300 word conversational post. (runs just over a minute)
      2) Hire someone else to create the voiceover
      3) Hire a 3D animator to roll it all in together.

      It'll probably work out a lot cheaper than $250 for a one-minute video. (I don't ask about the costs, so can't put an exact figure on it.)

      Suppose you're $10 for a script, maybe $30 for a pro voiceover, that's your important bits done.

      Then outsource the video animation.

      First step lets you make sure you're happy with the script. Then you can get the voiceover just right, and finally get the production of the video completed.

      At that stage, you'll have the information to present, the voiceover sound, and it's then the animation part and final video production to combine audio to the graphics creating the final video.

      Hope that helps.
      Robbie

      [Edit: The reference to 3D animation. Costs higher than what I mentioned. Removed the costs I don't know about with regards to animation.



      [/edit]

      This^

      I am willing to bet if you shop around fiverr you could break up the gig and get it all done from there.

      You just need to know all that goes into those videos.
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  • Profile picture of the author GDW
    250$ for only 1 minute is too much
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  • Profile picture of the author sbucciarel
    Banned
    $250/minute is about the going rate for a professional whiteboard video, and by professional, I don't mean one of those cheesy Sparkol clip art videos. I mean a custom illustrated whiteboard video done by a pro.
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  • Profile picture of the author Chris Chicas
    If you're just starting out and you're on a bare budget and not making any significant amount of money yet, then why would you want to blow your money on something like this when cheaper options are available?

    If you got a good budget to work with, then go ahead and burn some moolah and see how good the work turns out to be... which I don't recommend but just in contrast to my first advice. ; )
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  • Profile picture of the author spaxton1
    I don't know, $250 per minute is actually ok. A minute of final video can take a long time to create.

    I've hired some people to do whiteboard animations for me that charged $250. Here's a site I had a whiteboard video created for: skiptool.com

    The hardest part about creating a video is the script writing. For me, I think a minute is the perfect amount of time to sell someone on a service. Much longer and people stop watching.

    Video should be a sales tool. If done right it will pay you back 10 fold.

    My advice would be to thoroughly review samples of actual videos created by the company or person you are considering. I've hired whiteboard animators that actually had no idea how to do them. They bid first and ask questions later. When possible hire someone that has a lot of experience with them.

    I combine animations with my whiteboard videos. But, that's just my style.
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  • Profile picture of the author julianhwong
    actually.. i think you pretty much said it yourself in your original post.

    I found a seller on oDesk, with testimonials of past projects(whiteboard animation) done for top sellers.
    So long he's the real McCoy... you should be on your way to a good launch. with a good VSL of course.

    Btw folks.. Any good VSL copywriters to recommend?
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  • Profile picture of the author curationsoft
    That is so expensive! Tell him your not asking Brad Pitt to be the lead star on your video. lol
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    • Profile picture of the author alvinchua91
      Originally Posted by curationsoft View Post

      That is so expensive! Tell him your not asking Brad Pitt to be the lead star on your video. lol
      Haha! That's quite funnny xD
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    • Profile picture of the author Greg guitar
      Originally Posted by curationsoft View Post

      That is so expensive! Tell him your not asking Brad Pitt to be the lead star on your video. lol
      I guess the bad economy hit Hollywood harder than I thought.
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    • Profile picture of the author Greg guitar
      Originally Posted by curationsoft View Post

      That is so expensive! Tell him your not asking Brad Pitt to be the lead star on your video. lol
      Tell Brad Pitt you think he should do a gig for a portion of $250 and he'll laugh in your face, and rightly so. You apparently never heard of a little thing called quality.
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  • Profile picture of the author mojojuju
    Originally Posted by alvinchua91 View Post

    I am looking to have a whiteboard animation done, as all the top (Clickbank) sellers in my niche have such a sales page.
    I think whiteboard videos looked amazing when they first appeared, but because everyone is doing them, I think they're going to lose the impact they once had.
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    • Profile picture of the author discrat
      Originally Posted by mojojuju View Post

      I think whiteboard videos looked amazing when they first appeared, but because everyone is doing them, I think they're going to lose the impact they once had.
      Yeah I agree. When I first saw one it was like WOW, this is incredible but now I kind of get tired of seeing them.They are commonplace.

      But remember that person looking to 'increase their Libido' or 'clear acne' may never have seen it. So it is still a novelty to them.

      You are not your Market.
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  • Profile picture of the author Gary Ning Lo
    Frankly if you can't afford it.. Just don't do it.

    Create a traditional sales page, use good selling techniques.. You'll do just fine..

    Cheers,

    Gary
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  • Profile picture of the author bigmacca
    I had a ok whiteboard animation done for 5 bucks on fiverr. Went for about 45 secs. Not bad quality.
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  • Profile picture of the author superowid
    If it is a custom drawing... it's a fair price!
    The problem is you have to pay upfront and there is no refund guarantee.
    Such common reason to be skeptic with the service.

    It doesn't matter if it is going to use a real hand-drawn or generated-software version.
    As the pros said... pay attention more on your sales letter script!!

    Good luck.
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    • Profile picture of the author alvinchua91
      Originally Posted by superowid View Post

      If it is a custom drawing... it's a fair price!
      The problem is you have to pay upfront and there is no refund guarantee.
      Such common reason to be skeptic with the service.

      It doesn't matter if it is going to use a real hand-drawn or generated-software version.
      As the pros said... pay attention more on your sales letter script!!

      Good luck.
      It's not a custom drawing, it's using sparkol I believe? But I know that the company has some solid past work.

      Yes, I hate the no refund guarantee... Thus I'm skeptical.

      Yes, I have decided to improve the sales letter as much as possible first before even deciding on other ways to spruce it up!

      Thanks
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  • Profile picture of the author mariomvr
    It is a great price. For some weird reason here on the Warrior Forum people go with the cheap stuff. Listen, you want quality then pay for it. Don't assume that everything will cost $5 or $7. People don't realize that these websites are destroying industries! I mean, people look for VA's for $200 per month!! That's crazy! My advice is go with the pro.
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    • Profile picture of the author sidee
      Does it include voiceover?

      I went with the DYI route: pay $50 month (canceled after one month) for whiteboard software and then paid a fiverr $5 for the voiceover. And let me tell you . . . while I think fiverr quality genrally sucks, I was blown away by the voiceover quality (I tried four different guys and every single was great).
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      • Profile picture of the author itrend
        Reading the posts here. 90% doesn't even know what they are talking about. You are not paying less in Fiverr because of the low quality. Because in terms of quality You are able to find one of the best in fiverr. Some of them are using the latest after effects templates that takes weeks to create, and cost $ thousands. And you can find pro voiceover as well, with a bit of research.

        These days you are not paying for qulity anymore, but origanality.
        Because other pro's charges same quality as fiverr for $1000 - $10,000 per minute! Yes 60 second!

        Fiverr:
        For good quality you need to spend more than $5 and do some research.
        - $10-$20 pro script.
        - $5 -$10 white board.
        - $10-$30 Voice over.
        - $5 - $20 set-up from expert.
        Around 50% original. up tp 80% If you spend a few more fiverrs


        Pro service: like tthis... whiteboardanimation.com/rates/
        -Thousands of $$$.
        100% Original.

        So.. $250 a reasonable price?
        Yes, If its 100% original.
        No, If its not 100% original.

        As you can see for less than $100 on fiverr, you can have the best quality.
        So the question really is... What is your budget for originality?
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  • Profile picture of the author joaquin112
    Is it for that weight loss site? I'm glad you're looking to change your sales page. Unfortunately, simply doing what everyone else in your niche is doing won't really set you apart AT ALL.

    Why copy everyone? Why don't you try to create a new way to sell your product? I have seen countless gravity 0 whiteboard sales pages on clickbank. You really have to think outside of the box if you want to be successful.
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  • Profile picture of the author nuwanz
    Hello Guys, I'm experienced in producing videos.
    If some one creating actual white board video with great quality 250$ is fair price.
    You can buy a ring for 5$ - 500000$ .. Does that mean both rings are same you are paying one for too much... It's simply about quality.

    I also work in fiver. Does that mean you can get my best quality work from there?
    Not it's not.. Money is time for freelancers.

    Creative video producers need more time to think about idea and visualize the concept.
    I'm not talking about template guys.
    Personally If some one pays me 100$ I work X hours.
    If some pays me 1000$ I work for 10X hours.

    It's simple as that. You will get what you paid for.

    Thanks,
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    Video sales letter Creation for just 15$ per minute.
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  • Profile picture of the author parmarjeet
    Fiverr had your answer. check it out
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  • Profile picture of the author Gama Seva
    There's a warrior offering $247/min for whiteboard scribble videos complete with script writing and voice over. I always use his services actually.
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  • Profile picture of the author Ghoster
    That's low if you want professional results. I make $100 or more for 10 second YouTube intros.

    Clients pay me for three things:

    1. My creativity

    2. My mastery of advanced techniques.

    3. My access to industry standard tools. Tools that allow me to work quickly and produce awesome work.

    If all you need is someone who can use After Effects, you can get a good price for you.

    Re: Fiverr and other sources of cheap labor: every industry has its bottom-feeders. The question you have to ask yourself is, are you willing to take a chance?
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    On the whole, you get what you pay for.

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  • Profile picture of the author masterqif
    I would say it is rather high. Look at fiverr
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  • Profile picture of the author aaaa33030
    No it is not worth it.
    Sellers on fiverr are charging $5 a minute and their work is just as professional.
    The person who is charging $250 a minute might just be outsourcing their work from fiverr
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  • Profile picture of the author Marketing Ignite
    You can also try Animated Whiteboard Explainer Video Services-100% Money Back Guaranteed They are affordable but offer high quality from what I can see...
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  • Profile picture of the author carlamae
    If they are completely pro at what they do, then that's pretty small potatoes in the big picture, but do some serious due diligence first! All the best to you!
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  • Profile picture of the author RabbitAnimate
    I think it's depend on what you need,the cheaper one or the expensive one. i think there will be differences between both of them. i suggest you see their work first before you decide which one do you want to use or buy.
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  • Profile picture of the author Elvis Michael
    This is (generally) a bit high. SEOClerks (or a similar marketplace) probably offers the same quality for less.

    That being said: Damn im tired of seeing those things everywhere lately.
    They're becoming so cliche and overused in the world of Internet marketing.

    </vent>
    Best of luck.
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  • Profile picture of the author Greg guitar
    Originally Posted by RabbitAnimate View Post

    nothing wrong with $250/minute, I even charge $600/minute for my custom whiteboard video.
    Fitness Video, Fade Style with Backsound Effect - YouTube
    you can have whiteboard video in fiverr wth $5, but what you get is whiteboard video with stock images and/or crappy drawing. professional whiteboard video with custom draw will charge you at from $250-$400 per minute, without script and voice over.

    some of my whiteboard video services in different price :
    - stock images $5-$20/minute
    - my own stock images $30-$80/minute
    - custom drawing $300-$400/minute
    - custom drawing with effects $500-$600

    every video is different in quality. but I still provide professional video even in the lowest price : create PROFESSIONAL whiteboard video - fiverr

    want to create it yourself ?, get sparkol ($25/mo) and my svg library ($25/mo) (sparkolpack.com), and create your own whiteboard video. you only spend $50/mo and can create as much as whiteboard video as you wish.

    Dean
    Self promote much? I suggest you buy an ad next time. I'm reporting this one, and the others in this thread; I'm getting a little tired of seeing people clutter up the forum with blatant self promotions in threads where someone is trying to get straightforward advice; not inviting everyone to give their best pitch.
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  • Profile picture of the author MarketingBees
    Few mentions of Fiverr and the ones on Fiverr are using a library of stock whiteboard animations. If you want to stand out then it might be worth going for something that is NOT whiteboard but a different form of animation.

    I worked with these guys (was around $1,000 for 2 minutes but that's for EVERYTHING): Character Animation Videos - Moviixx.com | Video Creation Services - High Quality Animated and Explainer Videos

    They're real pro. Send you storyboards, the voiceover, a rough sketch of characters and so on and it's broken down into stages. Real deal there!
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  • Profile picture of the author PowToon
    That seems like a very steep price. I'm sure most of the good animation software sites have professionals that can make you a great video (including our site PowToon) for a much lower price. I would suggest maybe doing a bit more research because $250/minute sounds very steep.
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  • Profile picture of the author MarketingBees
    I think it's a case of you get what you pay for.

    Ask for samples from people on Fiverr. Ask for samples from people charging $100 a min. Ask for samples from people charging $250 a min.

    Then see which you'd be happy with and go for that price point.
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  • well, if you want your company looks professional, and the $250 price give you high quality ? why not ? you can search on fiverr for $5 , but really ? they drawing like a child using stock images from google ?
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    • Profile picture of the author William Martin
      Whether $250 is 'reasonable' depends on what you are trying to achieve and what budget you have.

      If you are using this video to sell services costing $100's or $1,000's, it makes sense to spend the money up front.

      Professionals charging $250 a minute (or more) should be creating tailored images for your video and spending a lot of time getting the timing and transitions right.

      On the other hand, if you are selling a sub-$100 ClickBank product and you are not sure what your conversions are going to be, I would recommend using Fiverr or low-cost software to create a first version.

      If things take off, you can reinvest some of the profits into getting a more expensive video made. The first version can then act as a template for the professional to work from.

      Another thing to take into consideration is testing. A whiteboard animation video is sales copy and all sales copy needs to be tested and tweaked to get the best conversion.

      If you go straight in with video at $250 or more per minute, creating several versions during the testing process will work out to be quite expensive!
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      • Profile picture of the author Greg guitar
        Originally Posted by William Martin View Post

        On the other hand, if you are selling a sub-$100 ClickBank product and you are not sure what your conversions are going to be, I would recommend using Fiverr or low-cost software to create a first version.

        If things take off, you can reinvest some of the profits into getting a more expensive video made. The first version can then act as a template for the professional to work from.
        Unless the person has a crystal ball, they will not know their conversions in advance, so that's a given. If they start out with a $4 video, it won't tell them their conversions with a $250 video. So instead of saving them money, they will have paid for a cheap funnel and still need to test a better one.

        If the product is $47, then the goal of 1000, or even 100 sales would certainly be worth investing a few hundred up front. If there is too much fear of losing it all, then the offer needs work until it inspires the owners' confidence. If the owner hasn't got enough confidence in it to spend a few hundred on launch, then why should buyers have enough confidence to spend $47?
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  • Profile picture of the author wbee
    I would never pay $250 per min for a whiteboard vid. There's just too many other sources you can get quality work from. So shop around an check out other freelance sites for best deals.
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  • Profile picture of the author david7h6
    You can get very good quality doodle videos at $100/minute. Just post on elance and sort it by elance level. What's your product?
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  • Profile picture of the author BigFrank
    Banned
    FYI - there are gigs on Fiverr that will produce original drawings at $5 each to supplement stock drawings that you can to integrate into your WBV's. A few original drawings added to stock offerings can greatly spice-up your finished product.

    Cheers. - Frank
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  • Profile picture of the author hustlinsmoke
    Darn tootin that is a geat price. For them lol.
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  • Profile picture of the author mediamarket
    $250 is a small risk to take if you want to move ahead in your niche. Scared money doesn't make any money.
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  • Profile picture of the author VernonNoyes
    You can get it done right here on the warrior forum for $18. I don't know how you could get any cheaper than that, and still get anything worth a hoot! Just do a search, Tom Glover does it!
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