Building a blog network? Experiences and Advice

9 replies
Hey guys,

I'm currently working on creating a blog network. The platform will primarily consist of a number of YouTube producers from a particular niche who will be writing about a wide range of topics within that niche. These YouTube producers will be paid for each blog post / article they complete, assuming that they are willing to promote their blog posts via their YouTube channels and other means of social media that they use.

At the moment, I have spoken to around 10 YouTube producers who are interested - On average, these producers have a subscriber base of 5,000 with an average video view count of 1,000 views. A number of them also have twitter followings in excess of 500 followers. I have no idea how well this will convert for our blog network, however if I'm a keen subscriber to a particular YouTube channel and I know that they also have a blog, I'd certainly be interested in subscribing to their blog at the same time (Although this is a big assumption.)

Anyway, my intention is to pay around $5 for a basic blog post, which will also require the bloggers to promote the blog post via various means. If they are receiving $5 for a post, this will also give us the right to include various affiliate links at the bottom of their posts.

I'm fairly new at this, so I was really looking for advice from anyone who currently runs a blog and how they successfully monetize it. It would also be interesting to hear from those who have an opinion on the points I've made above - ie. do you agree with my logic that if someone consistently watches a certain YouTube producers videos, they will also likely be interested in following their blog posts consistently.

Any advice would be greatly appreciated.

Thanks in advance.
#advice #blog #building #experiences #network
  • Profile picture of the author EvanB12
    Surely someone has an opinion. To keep it shorter, any general advice on building a blogging site with multiple authors would be great
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  • Profile picture of the author abdoue
    great concept Evan,
    I loved it it has huge potential
    are you willing to rely on SEO or just getting traffic from youtube promotion?
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    • Profile picture of the author EvanB12
      Originally Posted by abdoue View Post

      great concept Evan,
      I loved it it has huge potential
      are you willing to rely on SEO or just getting traffic from youtube promotion?
      Thanks abdoue, just hoping I can garner enough interest. I definitely want to utilise seo also - although I don't know much about it. I plan to try and get some of the articles syndicated on more established platforms and I'm guessing that building links on YouTube and twitter will also help? Apart from that I don't have much on an seo plan. Perhaps encourage bloggers to focus on certain keywords?
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  • Profile picture of the author RockNRolla
    If I owned the blog and was paying for the blog posts, then it seems obvious that I'd include affiliate links in the post. Just make sure you make it clear in the terms and conditions or contracts that you agree with the content providers that they are simply being paid for the content. Anything else on the site is controlled by you.
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    • Profile picture of the author EvanB12
      Originally Posted by RockNRolla View Post

      If I owned the blog and was paying for the blog posts, then it seems obvious that I'd include affiliate links in the post. Just make sure you make it clear in the terms and conditions or contracts that you agree with the content providers that they are simply being paid for the content. Anything else on the site is controlled by you.
      Hey RockNRolla, thanks for the advice I'll definitely make that clear from the start so that there are no misunderstandings. I probably won't use affiliate links in the early stages until we hopefully get some decent traffic!
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  • Profile picture of the author SurrealPSD
    So you get to leverage all their traffic with spam links; and these producers are rewarded with 5 measly dollars for creating content and also 'promoting the blog post via various means'?

    That deal stinks.
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    • Profile picture of the author EvanB12
      Originally Posted by SurrealPSD View Post

      So you get to leverage all their traffic with spam links; and these producers are rewarded with 5 measly dollars for creating content and also 'promoting the blog post via various means'?

      That deal stinks.
      That's not my intention. Ideally long term people would post for free and use their own affiliate links or whatever. But to get it off the ground, I can't really afford to pay any more than $5 per post. I'll clarify that promoting via various means will really just be on twitter and I'll be responsible for promoting their articles on other blog platforms and forums. I know how hard it is to build a strong YouTube channel and my main intention is to help them garner more loyal subscribers and I can try and give them a platform to do that.
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      • Profile picture of the author SurrealPSD
        Originally Posted by EvanB12 View Post

        That's not my intention. Ideally long term people would post for free and use their own affiliate links or whatever. But to get it off the ground, I can't really afford to pay any more than $5 per post. I'll clarify that promoting via various means will really just be on twitter and I'll be responsible for promoting their articles on other blog platforms and forums. I know how hard it is to build a strong YouTube channel and my main intention is to help them garner more loyal subscribers and I can try and give them a platform to do that.


        That makes more sense - if there's a real benefit for the producers in terms of reaching a wider audience through your network, then there's no need to pay $5 per post
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        • Profile picture of the author EvanB12
          Originally Posted by SurrealPSD View Post

          That makes more sense - if there's a real benefit for the producers in terms of reaching a wider audience through your network, then there's no need to pay $5 per post
          Very true, but unfortunately that won't be the case at first Perhaps I can work on my negotiation skills and persuade a few to blog for free from the start. Thanks for your opinion.
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