How do I get targeted traffic to my Amazon affiliate store?

11 replies
Hello Warriors,

I'm about to put up an Amazon affiliate store. Since it's a store-type website aimed at selling hundreds of products in a given category/sub-category, there will be very less unique content (and almost no reviews).

SEO is going to be hard, but not impossible. One thing that comes to mind is putting a blog along the store. But won't the blog drive the traffic away from the store?

What else can I do to get targeted traffic? Facebook and Pinterest come to mind.

What are some other ways to drive targeted traffic to such a website?
#affiliate #amazon #store #targeted #traffic
  • Profile picture of the author rashoman
    PPC, Ezines, advert on high trafficked web sites
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  • Profile picture of the author Denise Hall
    Originally Posted by theultimate1 View Post

    Hello Warriors,

    I'm about to put up an Amazon affiliate store. Since it's a store-type website aimed at selling hundreds of products in a given category/sub-category, there will be very less unique content (and almost no reviews).

    SEO is going to be hard, but not impossible. One thing that comes to mind is putting a blog along the store. But won't the blog drive the traffic away from the store?

    What else can I do to get targeted traffic? Facebook and Pinterest come to mind.

    What are some other ways to drive targeted traffic to such a website?

    I was going to suggest Facebook and Pinterest, but you already figured that out.
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    • Profile picture of the author sedlre01
      I am definitely no expert in internet marketing but I would recommend joining forums related to your niche.
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  • Profile picture of the author Jeffery
    Originally Posted by theultimate1 View Post

    Hello Warriors,

    I'm about to put up an Amazon affiliate store. Since it's a store-type website aimed at selling hundreds of products in a given category/sub-category, there will be very less unique content (and almost no reviews).
    There are literally hundreds of people on this forum that did exactly what you are planning to do and they failed, i.e. less unique content and no reviews. Many of those people achieved success when they did in fact start providing unique content and unique reviews.

    Originally Posted by theultimate1 View Post

    SEO is going to be hard, but not impossible. One thing that comes to mind is putting a blog along the store. But won't the blog drive the traffic away from the store?
    Because you will not be providing unique content and reviews your SEO efforts will be almost useless. The search engines will rank sites highre in the SERPS that have unique content and reviews compare to sites like the one you are planning to build.

    Originally Posted by theultimate1 View Post

    What else can I do to get targeted traffic? Facebook and Pinterest come to mind.
    What targeted traffic? Your business model and SEO model are already doomed. Before you can even think about "traffic" you need to understand that your business model is a proven failure.

    Start thinking like a customer and what you as a customer would want and need and the website is your GoTo website.

    Originally Posted by theultimate1 View Post

    What are some other ways to drive targeted traffic to such a website?
    Targeted traffic to such a website will not covert very well if at all. At least not as well as your competitors.

    Jeffery 100% :-)
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  • Profile picture of the author Brandon Sean
    Originally Posted by theultimate1 View Post

    Hello Warriors,

    I'm about to put up an Amazon affiliate store. Since it's a store-type website aimed at selling hundreds of products in a given category/sub-category, there will be very less unique content (and almost no reviews).

    SEO is going to be hard, but not impossible. One thing that comes to mind is putting a blog along the store. But won't the blog drive the traffic away from the store?

    What else can I do to get targeted traffic? Facebook and Pinterest come to mind.

    What are some other ways to drive targeted traffic to such a website?

    There a ton of ways to drive traffic, for Amazon i usually just SEO.

    But anyways are you building the store using some kinda Auto populate software?

    I can tell you from experience that conversions for these kinda stores are really poor and I have some 5 - 10 page website on with unique content that generates more sales than any of my Auto populate Amazon store site
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    • Profile picture of the author theultimate1
      Originally Posted by Jeffery View Post

      There are literally hundreds of people on this forum that did exactly what you are planning to do and they failed, i.e. less unique content and no reviews. Many of those people achieved success when they did in fact start providing unique content and unique reviews.



      Because you will not be providing unique content and reviews your SEO efforts will be almost useless. The search engines will rank sites highre in the SERPS that have unique content and reviews compare to sites like the one you are planning to build.



      What targeted traffic? Your business model and SEO model are already doomed. Before you can even think about "traffic" you need to understand that your business model is a proven failure.

      Start thinking like a customer and what you as a customer would want and need and the website is your GoTo website.



      Targeted traffic to such a website will not covert very well if at all. At least not as well as your competitors.

      Jeffery 100% :-)
      The business model I'm pursuing is that of an e-commerce store selling products in a particular niche, albeit an "affiliate store" (Jewelry, for example... this isn't the niche I'm going after btw ). There are other e-commerce stores that sell jewelry and do pretty well. So, the business model per se in my opinion isn't doomed... not yet anyway.

      I understand the importance of unique content and decision-supporting reviews (given that I'm a freelance writer with good feedback from over 98% of my clients); however, the target market (mostly men and/or women in the age ranges of 25-40) and my product category (jewelry) I'm after would see a product, its price, what material/metal it's made of... and get closer to their buying decision. As for reviews, they will be there right along the sales copy (provided by Amazon itself) on the page before they add an item to the shopping cart. I'm no expert in Internet Marketing yet, but I think driving targeted traffic should help with a conversion rate of at least 2-4% (then again, I'm no conversion expert so let's take that number range with a grain of salt).

      If there's still some scope for providing unique content, I'm interested in knowing more. I'll also do some research and check out other similar business on the net (affiliate e-commerce stores... Amazon affiliate stores, to be precise).

      Originally Posted by Brandon Sean View Post

      There a ton of ways to drive traffic, for Amazon i usually just SEO.

      But anyways are you building the store using some kinda Auto populate software?

      I can tell you from experience that conversions for these kinda stores are really poor and I have some 5 - 10 page website on with unique content that generates more sales than any of my Auto populate Amazon store site
      I could do a good bit of Off-Page SEO; but then without enough On-Page SEO (Unique & Useful content being the top-ranking factor), I'm not sure if it would help. That's why I already (and hopefully rightly) assumed that SEO is going to be hard for a site like this.

      That's when Facebook and Pinterest come to mind. Are there other such sites that I could use?

      Tumblr is another giant that comes to mind, but then I'm not sure of Tumblr (given their major demographic source {teenagers and people in the early-mid '20s} and the CTR it could produce to my money site).
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  • Profile picture of the author MrArr
    Other than social media.. Advertise at blogs in ur niche. Example: If your store is selling travel products then by all means get exposure from travel blogs because most likely the readers there are travel junkie and they might be interested with it.
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  • Profile picture of the author clever7
    You can create a few Squidoo lenses to drive traffic to your store, and also promote similar products. Squidoo is quite successful with Amazon products.


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  • Profile picture of the author theultimate1
    I'm considering the use of Pinterest (more than others) for this site, but I also read an article on Forbes that said Pinterest-ers look but don't buy. Anyone have any comments on that? Similar experiences or different?

    I'm still looking for more ideas on this, however.
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  • Profile picture of the author livo
    Originally Posted by theultimate1 View Post

    Hello Warriors,

    I'm about to put up an Amazon affiliate store. Since it's a store-type website aimed at selling hundreds of products in a given category/sub-category, there will be very less unique content (and almost no reviews).

    SEO is going to be hard, but not impossible. One thing that comes to mind is putting a blog along the store. But won't the blog drive the traffic away from the store?

    What else can I do to get targeted traffic? Facebook and Pinterest come to mind.

    What are some other ways to drive targeted traffic to such a website?
    You really need unique content nowadays to get anywhere on Google search engines.

    A few years ago plugins that pulled content from Amazon worked really well in fact i had around twelve sites and was making quite a few sales.

    But then the first Google updates came and they started slowly to hit my sites.

    Now after numerous Panda updates the sites are nowhere to be found and although i still get traffic to them the volume has dropped dramatically.

    The problem with having stores with hundreds of products is that to write unique content for each item would take an enormous amount of time but you could outsource.

    Also quite a few Warriors have reported that small review sites not working like they used to,maybe this is also due to the Panda updates?
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    • Profile picture of the author theultimate1
      Originally Posted by livo View Post

      You really need unique content nowadays to get anywhere on Google search engines.

      A few years ago plugins that pulled content from Amazon worked really well in fact i had around twelve sites and was making quite a few sales.

      But then the first Google updates came and they started slowly to hit my sites.

      Now after numerous Panda updates the sites are nowhere to be found and although i still get traffic to them the volume has dropped dramatically.

      The problem with having stores with hundreds of products is that to write unique content for each item would take an enormous amount of time but you could outsource.

      Also quite a few Warriors have reported that small review sites not working like they used to,maybe this is also due to the Panda updates?
      And that's why, maybe I don't want to go the SEO way, initially. I know I'll probably be missing out on quite some traffic, but for the time being I'll have to take that hard fact.
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