This is why 95% of Internet Marketers fail

38 replies
I just got off Skype with an aspiring Internet Marketer.

His product is the real deal. I know a lot of people who'd work with him on spec. It's that good.

And he knows it. Maybe a little too much.

As we were talking, I noticed a theme in the way he talked. Everything was about him.

"I want my customers to feel..."

"I need people to understand what I went through to create this..."

"This is about realizing my dreams..."

Not once did he mention what his customers are already feeling... or how he's excited about putting a product out there that could genuinely help people change their lives for the better.

Me being me, I brought it up. After all, it's important to always come from the right perspective when you're selling something.

My catchphrase for this kind of situation is:

"Brace yourself, this isn't about you."

I mean, yeah, it is, but it totally isn't - if you catch my drift.

I told him...

"The only place your passion belongs is focusing on the results you want to create for your customers or clients. Does that make sense?"

He said, "It does make sense. But I really, really wanna get rich."

I replied...

"And you will. So let's put all of our collective energy and effort into understanding your audience. The clearer we can get about who we're talking with and what they're going through, the easier it'll be to connect with them and lead them to your solution. You in?"

He got it. And even better, this simple shift of perspective made him even more excited. His imagination started going crazy about all of the ways his product benefits people. It was actually a pretty dramatic change in his tone and attitude. I totally dug it.

So my question to you is:

When you need to make money to pay your bills or continue living a life of financial freedom, how can you continuously shift your attention towards who you customers/clients are and what they want/need...

...rather than appeasing your own desires?

Answer that and you've just made the most crucial shift to manifesting sustainable flow to pimp out all of your products and services.

IM is not about you; it's about the people you're in business to help.

When you get that... your ability to hone in upon those campaign-making big ideas and executing your vision will become old hat.

Sales funnels, upselling, downselling, autoresponders, money back guarantees, blah blah blah...; all of these things become easy when you really get your audience.

Mark

P.S. Most people do fail in IM. Because they're too self-absorbed. I know it's not always easy to focus on your audience - when you've got bills to pay. But trust me, making this shift will get your bottom line covered way faster than chasing the quick buck.
#95% #fail #internet #marketers
  • Profile picture of the author Roman Cologne
    Thanks for the
    info Mark.

    .
    .
    .
    .
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    • Profile picture of the author alexatdigispoke
      Mark,

      I agree 100%. I so often see people spending hours, trying to test which color of the bottom would convert best, while in reality their product offering is not there yet.
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  • Profile picture of the author briankno
    I'm in total agreement. Even though I struggle with this when I do focus on others I find I have more energy then when it's all about me.
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  • Profile picture of the author Devin X
    Banned
    I like ya, Mark...you seem like a decent guy. This post reads awfully cutesy though...and I don't care for cutesy stuff.

    Originally Posted by Mark Pescetti View Post

    Most people do fail in IM. Because they're too self-absorbed.
    I really disagree with this one. True, most people fail with anything they try to do whether its related to business or not. BUT, that's not why.

    I'd argue that most people fail because they're lazy. They're lazy, and because they're lazy...they suck. Their sites suck, their content sucks, and their offers suck. Hell, even I've been guilty of this on several failed projects....they failed because I was lazy, and so they sucked. It's laziness, not self absorption. You know what I'm saying?
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    • Profile picture of the author Mark Pescetti
      Originally Posted by TheRealDudeman View Post

      I'd argue that most people fail because they're lazy. They're lazy, and because they're lazy...they suck. Their sites suck, their content sucks, and their offers suck. Hell, even I've been guilty of this on several failed projects....they failed because I was lazy, and so they sucked. It's laziness, not self absorption. You know what I'm saying?
      If I'm focusing on the wrong aspects of marketing, I'm going to miss the incredible, money-producing opportunities that were right in front of me. And no matter how much or how little energy/effort I expend, I'll wallow in mediocrity.

      A lot of people who know me from Mount Shasta don't think I work. I sit around coffee shops, chit-chatting with people and dink around on the computer all day. That's what they think. What they don't know is, while I'm appearing lazy to them, I'm making more money than everyone else who's in the coffee shop combined (on most days.)

      My point?

      Because I'm focusing on helping people, I create all kind of opportunities that most IMers never get the chance to see or experience, because they're too self-absorbed in meeting their own wants and needs.

      I don't disagree that a lot of people are lazy. But even the people who put a massive amount of effort into building their online-based business will predictably fail - if they're coming from the wrong perspective. In fact, a lot of IMers spend 10 or 12 hours a day spinning their wheels, spending tons of energy on action steps that will NEVER produce any results. It's sad. And it's an epidemic.

      I never studied IM like of a lot of the top earners did. I focused more on self-development books, seminars, coaching and so on. Along the way, I coined The Law of Attention (a product I'm currently working on.) It goes like this: "Your results are always becoming where your attention is RIGHT NOW." If I'm focused on chasing the money, I'll always be chasing the money. But when I make that simple, but courageous shift of attention to asking myself HOW I can help tons and tons of people, it changes where my focus is...

      ...and therefore what I see - including opportunities I'd normally omit from my experience.

      Don't get me wrong...

      A lot of IMers ARE lazy. They're trying to copy crappy websites, never investing in excellence (a byproduct of laziness) and go about selling nonsense in classless ways. Those people almost always fail. And the ones who succeed live horrible lives. But again, don't you think their efforts would manifest different results - if they changed their perspective (attention?)

      By the way...

      Effort does not equal results. Just saying. It's an important awareness to have.

      Glad you think I'm cute.

      Seriously though...

      Cheers for bringing up your objection.

      Mark
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    • Profile picture of the author scrofford
      Originally Posted by TheRealDudeman View Post

      I like ya, Mark...you seem like a decent guy. This post reads awfully cutesy though...and I don't care for cutesy stuff.



      I really disagree with this one. True, most people fail with anything they try to do whether its related to business or not. BUT, that's not why.

      I'd argue that most people fail because they're lazy. They're lazy, and because they're lazy...they suck. Their sites suck, their content sucks, and their offers suck. Hell, even I've been guilty of this on several failed projects....they failed because I was lazy, and so they sucked. It's laziness, not self absorption. You know what I'm saying?
      Well actually, it is self absorption. If you're lazy, you're too self absorbed in not wanting to help others or yourself to get off of your butt and do something constructive.

      Yes we can all be guilty of being lazy, but that's not the reason for most failure. It's not having your eyes on helping others - the end goal, and having your eyes on yourself. Whether that's being too lazy to do something good, or putting yourself first with the desire to be rich. They both are "self absorbed" things.
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  • Profile picture of the author katherineolga
    Thank you so much for bringing up an alternative perspective. I have never once heard this before. Helping people really should be our number one priority but it is SO easy to forget. I appreciate the reminder. :-)
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  • Profile picture of the author WeaverJ972
    That is an awesome post, and it is true that is a main component of why people fail online, and in life in general. Most people are simply focused elsewhere than where their focus truly needs to be. As was stated by the OP, if you are focused on yourself, rather than on *HOW YOU CAN HELP OTHERS*, you will never get there.

    Zig Ziglar (RIP) used to say "You can have anything that you want if you'll help enough other people get what they want.", this is something which (sadly) has been forgotten by the vast majority of internet marketers in the recent years. They merely plug affiliate product after affiliate product and end up on the junk e-mail lists of all of their subscribers in no time flat!

    If you want to achieve true and lasting success, you must deliver high quality content to your list FOR FREE; and to do that you must be focused in on the needs of your list rather than on your needs! The money is NOT in the list! The money is in SOLVING PROBLEMS FOR THE PEOPLE ON YOUR LIST! Do that, and you'll never have to worry about money again!
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  • Profile picture of the author sprogy
    oh, come on, just when I thought I got it all figured out already
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  • Profile picture of the author saleswriter101
    Originally Posted by Mark Pescetti View Post

    ... But I really, really wanna get rich."

    I replied...

    "And you will. So let's put all of our collective energy and effort into understanding your audience. The clearer we can get about who we're talking with and what they're going through, the easier it'll be to connect with them and lead them to your solution. You in?"

    He got it. And even better, this simple shift of perspective made him even more excited. His imagination started going crazy about all of the ways his product benefits people. It was actually a pretty dramatic change in his tone and attitude. I totally dug it.
    ...

    It's all about the customer. Who they are, their
    needs wants and desires. And keeping one's FOCUS
    directed there. These are things I've heard
    expressed before but nowhere else so
    well. Thanks for it!

    -Scott
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  • Profile picture of the author twinkenterprises
    Good thoughts. A lot of times you forget that your job as an IM is to provide products that give value to the customer.
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  • Profile picture of the author WillR
    This is one of the first lessons you learn in copywriting.

    If you go through your email copy or sales letter and there are more uses of the word 'I' than 'you' then your copywriting is not good enough.

    It should always be about them.
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    • Profile picture of the author KimNZ
      It really is simple give first and you shall receive. Gratitude creates great attitude. At least that's what I tell me kids
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  • Profile picture of the author jeffnsylviam
    Thank you so much Mark ,great infor., great infor. You enlighten me
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  • Profile picture of the author SoniaB
    Thanks for the inspiring words. IM ultimately takes selfless virtues to obtain success.
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    WSO!

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  • Profile picture of the author kdmpublishing
    Great points, it seems that when people start to work for themselves, they tend to put their ego into it all. They knew that when they worked for a company they couldnt put their ego in, because know one cared. So in that aspect, some marketers will go overboard with the whole" It is all about me and what I can do for you. No one else can help you but me" attitude.

    Then when the customer doesnt jump on board like expected, the reality hits them that it is a lot of work, then the humble personality can or should come out. Every so often a marketer has to ask themselves "why am I doing this?". The lure of quick riches is what pulls people into doing unethical deals and treating customers badly.

    So when you start thinking that helping customers is stupid, then it is time for the real reality check.
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  • Profile picture of the author AndrewCavanagh
    I think of it a bit like having children.

    You want the best for your children...you'd do anything to help
    them get a great start in life and when they have a problem
    you're there to support them and help them get over it.

    If you're a really smart parent you also understand that there's
    a difference between helping you're children learn to do things
    for themselves and doing it for them...

    And if you want healthy happy kids you need to let them
    develop their own independence.

    Having clients should be like that.

    When you have a deep, genuine committment to helping
    your clients it shines through in everything you do.

    And they'll respond to that.

    Kindest regards,
    Andrew Cavanagh
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  • Profile picture of the author Marc Rodill
    Great point, Mark!

    I have another theory about why marketers fail. But this is a reason I often think about. It's up there at the top of the list!

    (I'm a recovering expert on failure. There's no rehabilitation center for that.)

    As Stuart Wilde would say, you have to subvert your ego. God only knows how HARD it is to do that. And so do the rest of us who have learned how to do it to put food on the table by doing so.

    I love that statement...

    "Newsflash - it's not about you."

    It's really, REALLY hard for anyone to do ANYTHING... that's not about them.

    Figure this one out, embrace it, put it to use, and it'll help you in so many other ways. Not just marketing! But the economic side effect is a nice bonus.

    Cheers!

    Marc
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  • Profile picture of the author goindeep
    I agree to an extent and have thanked you for sharing.

    I just dont agree when we talk about things like this as the sole reason people fail which is how it came across in the title. I can see from the way you have written the thread that you dont actually believe that either ut wanted to comment here so that newbies don't get side tracked with a belief that is not 100% accurate.

    There are many reasons people succeed and many reasons why people fail. Although there are realistically only about 28 different personality and psychological types out there, those types of people all have different lives, different situations, different motivations, levels of finances, free time etc so on and so forth so to say its the reason 95% of people fail is not realllllly accurate.

    I personally believe and have done so for a long time (you can maybe even find some posts of mine here on the topic) that people have things that they like and things that they are good at.

    Now if you think about times when you are doing things that you like and are reasonably good at, it's almost seamless isn't it? Well I believe that the true reason for many peoples failures is partly due to the fact that they are doing things they are either not good at and or don't like which in turn doesn't motivate them, their ego and all sorts of other psychological issues get in the way and hence you start to see problems that we are talking about.

    In this case for instance, let take the hypothetical and somewhat likely scenario that this particular person is really god at either marketing or product creation, which is what it sounds like yet he doesn't really like dealing with people and or customers, maybe he's just really into himself... well this guys is ALWAYS going to have an uphil battle in that area, its not his fault, something, somewhere made him this way, maybe it was his upbringing, maybe its his genes, maybe its both.

    So why struggle? Why have friction? I say the solution is to get this guy dealing less with customers and focusing on product creation. How do you do that?

    Get him a partner or tel him to hire a VA.

    Much easier then trying to re-wire him.
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    • Profile picture of the author dmin7b5
      Good observation, after all there is more than one way to look at how information is going to benefit others. Having the right mindset toward the customer benefits is a good place to start.
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    • Profile picture of the author Mark Pescetti
      Originally Posted by goindeep View Post

      I agree to an extent and have thanked you for sharing.

      I just dont agree when we talk about things like this as the sole reason people fail which is how it came across in the title. I can see from the way you have written the thread that you dont actually believe that either ut wanted to comment here so that newbies don't get side tracked with a belief that is not 100% accurate.

      There are many reasons people succeed and many reasons why people fail. Although there are realistically only about 28 different personality and psychological types out there, those types of people all have different lives, different situations, different motivations, levels of finances, free time etc so on and so forth so to say its the reason 95% of people fail is not realllllly accurate.
      Doc to Marty in Back to the Future III:

      "You're not thinking 4th dimensionally."

      If people aren't thinking about what their prospects want, need and deserve - from the inception of their product idea to writing the copy to executing the design, they're going to make a whole host of predictable mistakes. However, most of the other mistakes (if not all of them) are the result of the looking at the marketing process from the entirely wrong perspective.

      When people build their marketing funnel from a flawed foundation...

      Their campaign runs the chance of being a vantiy show. They'll the miss the mark in delivering their brand-spanking-new solution to the world, lose money, get burnt out, lose faith in their ideas... and ultimately fail.

      From that viewpoint...

      You're absolutely right.

      There are tons of reasons why people fail.

      But those reasons are spawned by the misconception that, "Getting MY product out there is about ME."

      "I need money."

      "I want financial freedom."

      "I want to be like WillR!"

      I'll give you an example:

      When my wife started writing her copy for her Numerology business, she talked about herself... a lot. I kept on having to make sure she was talking about what her potential clients want - so she can help them overcome whatever obstacles they're experiencing.

      In the last few years...

      She's built up her business to be quite successful. But she still runs into thinking that somehow, "It's about me!"

      Keep in mind...

      She's been doing counseling (one way or the other) for the last 6 or 7 years. Before Numerology, she was a Nutritionist.

      When she prepares for a session with her clients, she does their chart and studies it - until she's clear about the direction/theme for the session.

      When she gets off of her calls, she's usually jacked. "Oh my God, that session was a-frickin-mazing!" She gets a high from it.

      On the flip side...

      When a session doesn't go well (compared to HER expectations,) she'll come out of her office sorta down. I'll ask what's wrong and she'll say something like, "I just could get into the flow."

      "Really? You don't feel like the client got anything out of it?"

      "Well, she got something out of it. It just wasn't one of those over-the-top sessions for me."

      "Hmmm... Did the client reschedule?"

      "Yup. She bought a package."

      "Well, it couldn't have been that bad."

      "Yeah, I just wanted her to experience that OH MY GOD feeling."

      I always have to remind my wife that the sessions aren't about her. Every client is different. And not all of them will respond with the kind of enthusiam and passion my wife looks forward to. But she'll let it cloud her judgment.

      And that's what happens when IMers come from the wrong perspective; they take things personally and let setbacks cloud their judgment, then continue to make more bad decisions.

      It's not until people stop, reset their thinking and realign their attention towards what the customer/client wants, needs and deserves that they get back into the flow of making course-correcting, money-making decisions for their sales funnel.

      Jesus.

      That was long.

      Mark

      P.S. When you're coming from the RIGHT perspective, your passion is being productively channeled. And it grows exponentially - empowering you to create an even bigger, better business.
      {{ DiscussionBoard.errors[8170232].message }}
      • Profile picture of the author goindeep
        Sure. But your looking at something which is obvious and minute.

        I mean creating a product for customers is what we all strive to do its marketing and business 101.

        Sure there are some people that think about themselves more than others, but lets be honest, its only human nature. And that's my point. We always try to use these nice techniques when in fact we are just going against what is natural to us, hence creating friction.

        Im tackling your claim of 95% failure rate because of one specific mentality towards ones self as opposed to ones customers. Thats not really accurate. I mean I can go out and expend all of my energy on other people, I can throw pearls at swine, and people will use you up, they will drain you because that is human nature. To take take take and rarely give.

        For great marketers, giving is natural, but where does imbalance come into, where does the point of giving too much time, too much energy, too much money and other resources enter a deficit? There is that point.

        Saying what you are saying is like saying the only reason people gain weight is because they like cheese burgers and dont like celery.

        Its really to quote yourself and Mr Mcfly, one dimensional.

        People are not one dimensional.

        I would say that what you suggest is most definitely a part of the larger mechanism. All thos etiny gears I spoke if in the other thread that came up yesterday which was deleted.

        Peoples minds are like a watch, many upon many tiny gears and networks which are effected by all of the other gears, their friends, families, motivations, money, what they eat, where they live etc etc etc...

        This is why I know without a shadow of a doubt that if we are going to start talking the one thing people need to do that it at least cover a big slice of the success pie and that is to what your good at and what you like.

        There have been hundreds of people on record saying that when they stopped fighting, stopped struggling and moved into a career path or business or reverent that they loved it seemed as though they where not even working. All the friction is gone, all teh negativity is gone, you now have 10x more energy, mental,physical,emotional and psychological to work on such issues that you bring up.

        Unfortunately because many peoples sole aim is to gain money and not happiness or to an extent they at least dont even recognize that money should be a means to an end and not the other way round, people get stuck doing things that they are not getting optimum output out of.

        Originally Posted by Mark Pescetti View Post

        Doc to Marty in Back to the Future III:

        "You're not thinking 4th dimensionally."

        If people aren't thinking about what their prospects want, need and deserve - from the inception of their product idea to writing the copy to executing the design, they're going to make a whole host of predictable mistakes. However, most of the other mistakes (if not all of them) are the result of the looking at the marketing process from the entirely wrong perspective.

        When people build their marketing funnel from a flawed foundation...

        Their campaign runs the chance of being a vantiy show. They'll the miss the mark in delivering their brand-spanking-new solution to the world, lose money, get burnt out, lose faith in their ideas... and ultimately fail.

        From that viewpoint...

        You're absolutely right.

        There are tons of reasons why people fail.

        But those reasons are spawned by the misconception that, "Getting MY product out there is about ME."

        "I need money."

        "I want financial freedom."

        "I want to be like WillR!"

        I'll give you an example:

        When my wife started writing her copy for her Numerology business, she talked about herself... a lot. I kept on having to make sure she was talking about what her potential clients want - so she can help them overcome whatever obstacles they're experiencing.

        In the last few years...

        She's built up her business to be quite successful. But she still runs into thinking that somehow, "It's about me!"

        Keep in mind...

        She's been doing counseling (one way or the other) for the last 6 or 7 years. Before Numerology, she was a Nutritionist.

        When she prepares for a session with her clients, she does their chart and studies it - until she's clear about the direction/theme for the session.

        When she gets off of her calls, she's usually jacked. "Oh my God, that session was a-frickin-mazing!" She gets a high from it.

        On the flip side...

        When a session doesn't go well (compared to HER expectations,) she'll come out of her office sorta down. I'll ask what's wrong and she'll say something like, "I just could get into the flow."

        "Really? You don't feel like the client got anything out of it?"

        "Well, she got something out of it. It just wasn't one of those over-the-top sessions for me."

        "Hmmm... Did the client reschedule?"

        "Yup. She bought a package."

        "Well, it couldn't have been that bad."

        "Yeah, I just wanted her to experience that OH MY GOD feeling."

        I always have to remind my wife that the sessions aren't about her. Every client is different. And not all of them will respond with the kind of enthusiam and passion my wife looks forward to. But she'll let it cloud her judgment.

        And that's what happens when IMers come from the wrong perspective; they take things personally and let setbacks cloud their judgment, then continue to make more bad decisions.

        It's not until people stop, reset their thinking and realign their attention towards what the customer/client wants, needs and deserves that they get back into the flow of making course-correcting, money-making decisions for their sales funnel.

        Jesus.

        That was long.

        Mark

        P.S. When you're coming from the RIGHT perspective, your passion is being productively channeled. And it grows exponentially - empowering you to create an even bigger, better business.
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  • Profile picture of the author MrArr
    I like ur point of view, and i completely agree. We need to understand our market in order to sell effectively. However, at some extent it's also nice to push something new & different and try to see if your market responds to it. Feed something new to them, this is taking a risk.. but it just might pay off as well.
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  • Profile picture of the author Igor Fridrihs
    Thank you for your post, Mark.

    You are completely right. The more satisfied customers you get, the more money you have.
    It cannot be vice verso.
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  • Profile picture of the author kinyash
    Lots of objective opinions. Thanks to the OP.
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  • Profile picture of the author PerformanceMan
    Where did this stat come from about a 95% failure rate? Anyone have a white paper I can read?
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  • Profile picture of the author chris3397
    This is a great wake-up call for those who are just putting their feet into this.

    I'd say 95% is a pretty underated figure. In reality I'd think it's 97% or maybe more.

    Although it's getting easier to create presence online with the explosion of social media (facebook, google+, etc), it's easy to also get distracted with all the bells and whistles of new techniques that are constantly being launched.

    I've seen people who have been 'fired' up in the beginning hearing stories of how easy it is to make money money online only to be derailed by trying every new thing that comes out in the market... and finally giving it up all together.

    This is a market which is mostly made up information products catered to people who are looking for a specific solution to a particular product. If these people find what you are giving them to be of real value then you can be sure they will not only remember but will most likely recommend you to others.

    I was just on a webinar the other day and this person talked about how a customer can outsell you 10 to 1. In today's context I'd say that's really a minimum.

    Think about it, if you are really providing real value to your customers or even just your visitors and with the vast social media sharing sites out there, you will eventually build your own followers.

    On a final note... people are not going to buy just because you can vouch how good your product is. No amount of selling is going to replace the power of 1 satisfied customer telling another and another and another... and that's when you start hearing the "ka-chings" to your bank accounts.
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  • Profile picture of the author mastertushar
    Thanks for the info man.

    Not taking actions is the main reason as I feel.
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  • Profile picture of the author serryjw
    I agree with what you said 100%. What seems to be missing from all the replies is HOW you need to do this. Selling when you are broke is impossible. IF IM is your desire, then keep your job(regardless of how much you hate it) and take the steps and time frame to develop the business. The bills must get paid while you learn IM. IF you think you can do it w/o a job, you will end up making bad decisions.
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    • Profile picture of the author ss1c
      You know, there is a little formula that I used to teach, back when I used to teach sales. The short version is as follows:

      "Context" is that which surrounds and defines. We each have a "context" about us. It is the picture we have in our head about who we are right now. People read our context better than they read our words. Have you ever heard of body language? That is one of many ways that we show our context, whether we want to or not, to others.

      A person's context can be dictated by many things, but the number 1 contributor is purpose. Whatever your purpose for doing something is (whether it be getting up out of bed in the morning, or creating your next $1,000,000 product), you will create a context for yourself (the person you need to be to achieve your purpose).

      If my purpose for going to meet with a prospect is to close the sale, so that you can make money off the deal, the prospect will get that. If, on the other hand, you are meeting with the prospect because you truly want to introduce them to a product that will significantly benefit THEM, your changes of closing the sale go WAY up.

      In essence, the less you worry about what's in it for you, the more money you will actually make. I mean, obviously, there are guidelines that need to be set up to make sure that you are profitable enough to continue to be able to help people, but focus on the customer, and the money will come.

      Yea, I know... I am repeating what the OP said, in a different way, but this is a subject near and dear to my heart, so I figured I would chime in.
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    • Profile picture of the author Moneymaker2012
      Originally Posted by serryjw View Post

      I agree with what you said 100%. What seems to be missing from all the replies is HOW you need to do this. Selling when you are broke is impossible. IF IM is your desire, then keep your job(regardless of how much you hate it) and take the steps and time frame to develop the business. The bills must get paid while you learn IM. IF you think you can do it w/o a job, you will end up making bad decisions.
      Yeah serryjw, you have rise up the point what others were missing. Many people think that they can start up online without job or when they are broke. While if you are new in IM world you need to test many things and invest time and money until you get success so you must take it as part time in start and that is successful people start if they are not a son of millionaire.
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      • Profile picture of the author serryjw
        After years, my head is still spinning. Setting up a retail business is simple vs IM. Think about what you need to learn not in any order
        Wordpress
        social media
        photoshop
        copywriting
        webdesign
        PPC( a bunch of other acronyms)
        video marketing
        backlinking
        SEO/Panda/Panther
        Can you sell to retail?
        Mobile ecosystem
        driving traffic
        What did I miss? You can spend a fortune making bad decisions. Who's advise do you trust?
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  • Profile picture of the author Borja Obeso
    VALUE!!!

    I Agree you can't be self-absorb. Don't get me wrong, there's a few Marketers that put hype on themselves to sell to bigger players. But they know it's all about value.

    Now,

    I don't think that's the reasons most people fail to make it online.

    I think is because they don't focus. They jump from one rock to another without working hard for results on just one thing. If you are only referring to why product creators mostly fail, then sure, you have a point there, since you could have the best product on earth but if you don't know how to sell it you are f#cked.
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  • Profile picture of the author Sarevok
    If I told you guys why 99.9% of IMers fail, you'd prob report me for hatred.

    Wonton slaughter. That's what I've personally observed over the years among the IM (and "biz op" / "mmo") newbie ranks.

    The funny part?

    Even if people have the recipe for success, the overwhelming majority will be too lazy to implement a proven blueprint (which isn't difficult to obtain, simply by observing those that are successful).

    So, instead of taking action upon a proven formula that requires quantities of work, they'll expend themselves actively seeking a magic bullet that doesn't exist; hereby wasting energy and stress regardless of how they choose to invest their precious time.

    Just my $.02

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  • Profile picture of the author Maurice365
    I agree Mark. To be successful we need to start and end with the customer in mind.
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  • Profile picture of the author Samuel McEdwards
    Thanks for the info Mark.

    I believe if not for anything else, innovative thinking and solutions comes when you understand the needs of your audience/consumers. That way you can tailor your ideas to develop a product that provide solution to your audience/consumers needs.
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    I was broke when I decided I should start my own business. I got some ideas & assistant from this forum. One of my famous threads was "How to make $1000 in 7days online". Months later Compuvate Corporation, now an accredited Google Partner Agency was born. IF I DID IT, YOU TOO CAN! Thank you all Warriors!
    Need help optimizing Google Adwords, SEO, Website Design, Webmaster Services - PM me.

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  • Profile picture of the author Nicole Nahi
    Originally Posted by Mark Pescetti View Post

    IM is not about you; it's about the people you're in business to help
    That's the message that is continuously perpetrated by the top gurus and it clearly explain their success!
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    Want to create your own website the easy way? Start here:
    http://createwebsites2day.com/
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