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Video sales letters..

by Joe Motion
8 replies
Hey,

What sort of conversion rates you all getting with VSL's from cold traffic?
#letters #sales #video
  • Profile picture of the author flipfire
    That comes down to a lot of things, no-one's going to give you a straight answer, as every product and traffic is completely different.

    Get one created and test your traffic, its the only way your going to find out.

    Regards,

    Lee
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  • Profile picture of the author mikefrommaine
    Wow, that's a huge question. There are just so many different factors. However, I would suggest putting a video on your sales page introducing yourself to go along with the copy.
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  • Profile picture of the author Joe Motion
    Hitting 2% at the moment.. cold traffic

    Just wondering if people are getting higher!
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    • Profile picture of the author Alex Mensah
      Originally Posted by Joe Motion View Post

      Hitting 2% at the moment.. cold traffic

      Just wondering if people are getting higher!

      I was getting 3-4% with a romance website about 2 years ago. But again results depend on what niche etc.
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  • Profile picture of the author MatthewWoodward
    Regardless at what anyone else converts at, you can always increase your conversion rate.

    One of my most successull split test was just changing 1 word in the header.

    The old header read 'get your free....'

    The new one read 'claim your free...'

    Using the word claim boosted conversion by 40%
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  • Profile picture of the author martbost
    My efforts with using Mark Helton's Video Prospector to send custom videos out to mobile prospects usually lands me about 3% on the average.
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  • Profile picture of the author paul nicholls
    one of my video sales pages converts between 1% - 8%

    it all depends on the traffic methods

    i track all my traffic sources and then look at my epc for each traffic source and that tells me which one is most profitable

    some traffic sources i have an epc of $0.20 while others i have an epc of $1.85

    this meaning for every person that sees my sales page is either worth $0.20 or $1.85 or anywhere in between

    best way to improve your video sales page is to see what is already working for someone else

    or you can go to clickbank and look at the top 10 clickbank products

    you will quickly see that about 7 - 8 out of 10 of them use video sales pages

    see what they are doing and how they do it and then use some of their ideas on your own videos

    these guys have spent thousands of dollars on testing and they get a boat load of traffic each day so you can bet that they have tested a lot to see what works

    paul
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  • Profile picture of the author Justin Michie
    A good video sales letter should get about 2 - 5% on the front end for a $30 - $50 product...

    But like other people are saying, depends on a of things: niche, price, offer / product etc.
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