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Split Testing Prices/Offers?

by jasonp1
1 replies
Hi I am new to this forum, but from what I have seen there is quite the amount of marketing knowledge from the other users. So I was wondering if a few of you could offer me some of your insights.

What are your opinions on the best way to go about split testing different prices for a few of my products? Whats the best approach to take? I'm pretty new to the internet marking game so any insight would be greatly appreciated! Thanks!

Jason
#prices or offers #split
  • Profile picture of the author Frank Bruno
    There is a lot of different ways you can split test pricing.

    Everything from sophisticated software down to manually making changes to your payment buttons.

    Pricing structures can depend on the content quality, and quantity, as well as the type of product.

    Short reports, long e-books, membership sites, software, videos, etc. will have all have various pricing structures.

    One thing you should really keep in mind is to overdeliver on your value.

    By over delivering on value you can much easier keep your lifetime customers, and attract new customers.

    Frank Bruno
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