Rookie question about traffic generation

11 years ago

Facebook accepts squeeze pages I believe I could be wrong but last time I checked they did.

7 search does for sure they may be a good low cost alternative for you.

You can also try posting a paid ad on backpage which involves posting in multiple cities, countries of your choosing

You can also try a premium membership on usfreeads which is pretty good for listbuilding.

Good luck!

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jenmidas

11 years ago

Go to linkedin games groups.
Offer your so-called freemium goodies that lead them to your squeeze page.
Then start grow your tribe

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Not So New

11 years ago

You should really test a bunch of different traffic sources. If you just rely on one and they shut you down then you are out of business.

You should look at media buys, ppv, fb and testing other ppc platforms outside of adwords.

-Shawn

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Alexa Smith

Banned 11 years ago

Originally Posted by vicdd

Rookie question about list building

It isn't, Vic, at all.

Don't get me wrong: I'm neither criticizing nor complaining, here - I'm just offering the observation that if you change the title from "Rookie question about list building" to "Rookie question about traffic generation" (which is what it is!) you'll get the people who want to answer questions on that subject reading and replying. Which - at the moment - you probably won't.

Originally Posted by vicdd

I'm planning on creating a squeeze page offering a free report

Then you've already decided the rookie question on list-building.

Originally Posted by vicdd

I've had an Adwords account once and created a campain to an affiliate page, wchich then got banned (I think for lack of real content/privacy policy or something/re-directing to clickbank or something), and then I've created a Bing account, that has been suspended (?) instantly after creation.

That's all very alarming to hear.

May I offer you a little tip for "doing business online in general", which applies to list-building, PPC advertising and just about anything else you'll need to know about? Always read carefully the terms of service of those with whom you do business. It avoids disasters. There - I managed to contribute something after all, even if it wasn't exactly what you wanted to hear - sorry.

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vicdd

11 years ago

Originally Posted by Alexa Smith

It isn't, Vic, at all.

Don't get me wrong: I'm neither criticizing nor complaining, here - I'm just offering the observation that if you change the title from "Rookie question about list building" to "Rookie question about traffic generation" (which is what it is!) you'll get the people who want to answer questions on that subject reading and replying. Which - at the moment - you probably won't.

I've changed the topic name, thanks for the tip

Thank you all for your replies, you've all been really helpful and informative. I will make sure to check all of the options mentioned and use as many of them as possible

I admit I haven't really read Adword's TOS, and I don't have a general habit of doing so - I guess I'll need to change that.

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Tom Miles

11 years ago

Sounds like once you get a good high converting squeeze page you need to start doing ad swaps. Search this forum and also chek in the skype channels. At the same time purchase some solo ads. This will help you to build your list. Do Not just pounce on your list with offers. Nurture your list. Give them FREE information of high value. You will know when it is time to start selling.
Tom Miles

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pa1968

11 years ago

Originally Posted by Tom Miles

Sounds like once you get a good high converting squeeze page you need to start doing ad swaps. Search this forum and also chek in the skype channels. At the same time purchase some solo ads. This will help you to build your list. Do Not just pounce on your list with offers. Nurture your list. Give them FREE information of high value. You will know when it is time to start selling.
Tom Miles

That is exactly right. Ad swaps work great for building your list. A great place to do those is http://safe-swaps.com/. Solo ads work great as well to grow your list quickly. If you have the money, you can do solo ads to build your list quickly, then do ad swaps once you have about 250 subscribers. Both of those will sky rocket your subs. Then like was previously mentioned, make sure to give your list free items like a free special report, free video, some tips and tricks that will help them or you could send them to your blog or to another link that you think will help them. What I do is send 3 emails per week, with only one of them to sell/promote anything. The other 2 emails are all for my list to give them free stuff that will be useful to them.

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writeaway

11 years ago

Look for targeted groups on Facebook as well as building page alliances. The key is to have a page on Facebook which then links out to your squeeze page. Your FB Page 'qualifies' your traffic by helping you build credibility with your target audience. Here is a detailed resource on the top 3 areas on Facebook you can use for free traffic. Top 3 Free Traffic Areas on Facebook

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RogueOne

11 years ago

That is exactly right. Ad swaps work great for building your list. A great place to do those is http://safe-swaps.com/. Solo ads work great as well to grow your list quickly.

This has no meaning to the gaming niche.

One thing you could do is look through BuySellAds and see if you can find websites there to advertise on.

They're kind of light on the gaming niche. I tested some of their best matches last winter and found them lacking.

People will opt in to gaming lists if you offer a killer freebie. Getting them to buy off your follow ups is tough. I would post some YT videos and link to related pages on your site. I made most of my money online from MMORPGs, probably 80% of that was YT traffic.

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vicdd

11 years ago

Originally Posted by RogueOne

I would post some YT videos and link to related pages on your site. I made most of my money online from MMORPGs, probably 80% of that was YT traffic.

That would be a trick one, since I would have to get some quality gamer to actually create those videos for me from in-game (like tutorials etc.). While I'm very passionate about my niche, I don't really feel like I have the authority to make quality videos

After doing some research in this section of the forums a question comes to mind:
I was aiming for the squeez page idea, but I've came across some experts saying that it's not the BEST idea, since the *quality* of opt-ins will be poor, and that it's better to build something around some kind of website, that will give something for free before them even opting-in.

I imagine this would decrease the opt-in rate itself, as "please give me your email" stuff wouldn't be so obvious, but those people who actually get into my list would be more likely to stay in it.

Having that said, my question is related to solo ads/other kinds of promotion - what do I promote? Should I send traffic from those straight to a squeez page with just "give me your email and you'll get this kick-a s s thiggy" or do I send them, let's say to a quality blog post with an opt-ip box in a bottom?

I've seen some successful people on this forums that say they don't even use squeez pages anymore. So which way should I go? :rolleyes:

I'm asking specifically in the solo ads ect. context.

Edited: I've actually found a GREAT answer to this question here:
http://www.warriorforum.com/main-int...ml#post8219100

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Marc Rodill

11 years ago

Originally Posted by vicdd

I've considered this, but I thought that would go with a pure affiliate link, not with a regular mini-site, because I'm not promoting a product up front on my page. Or am I wrong?
Also, out of hundreds of thousands of those videos already being on youtube (in my niche at least) I'd have no idea how to get out there so people see me.

The way to get out there so people see you is to get out there so people see you. That's the main thing. Everything else you do will evolve from there. The best way to be in business is to be in business. Decisions based on your personal experience will always be better than analyzing theoretical data and information.

Originally Posted by vicdd

Oh BTW, what do you guys think about promoting through forum signatures? Can it be worth the time spent posting?
I just did a little research and my niche is very cominity-driven and there are a number of big, active forums allowing external links in signatures.
I just don't know what the ROI on what would be (I would be the time invested

). But then again, with $3.60 per click rates at AOL I think I would go for the forums instead...

The only way to answer this question is to go do it and measure your ROI. The guy right next to you on the forum is going to have a different ROI than you based on several factors, including how much click-through traffic he gets on his sig, how many times a day he posts, how well the offer or squeeze page converts, the price point of the offer, whether or not there is a back end in place to increase each customer value...

Originally Posted by vicdd

I found zero solo ads in my niche.

You can find solo ads in almost every niche. You just have to think out the box. In fact, it's better to find your own solo-ads, period, and NOT buy from "solo-ad providers" in the first place. Yes, you can integrate buying from them, but guess what? Every "vendor" in the niche who is selling a product... has a customer list... to which they send email. So you have to ask them to send your solo to their list. They're not going around advertising it, for several reasons, but the main one being probably because it never occurred to them in the first place.

However, I've came across AOL Weblogs service, and there is 1 authority site in my niche with 1.5M visits/day. Have you heard about this service? Can you give me any advice on it?
It shows min bid to be $0.30, but top bid is $3.60, and then $2.94 and $1.38.
I guess I'd have to pay at least the $3.60 to be displayed there? That seems like a lot, since I've changed my original idea from squeeze page to 3-page content (readable 1 after 1) with an opt-in on the 4th page.
I've also considered FB Ads, but I'd first need some tutorial, plus I have no idea what the rates there would be for my ads.

TIP: Don't change your original idea from squeeze page to 3 to 4 page site. Change your overall strategy from picking one or the other, to doing both and then picking the winner between the two. And remember that advertising is only expensive if you can't make your money back, it's not the cost of the ad itself that matters, it's the ROI. Even if you break even, that's fantastic because you'll be building a list that is an asset for the future. If you break even on the front end, but on the back end you have 2-3 offers you promote over the course of the month that make you money, you have a machine that spits out money every 30 days. Think about it.

Originally Posted by vicdd

That would be a trick one, since I would have to get some quality gamer to actually create those videos for me from in-game (like tutorials etc.). While I'm very passionate about my niche, I don't really feel like I have the authority to make quality videos

After doing some research in this section of the forums a question comes to mind:
I was aiming for the squeez page idea, but I've came across some experts saying that it's not the BEST idea, since the *quality* of opt-ins will be poor, and that it's better to build something around some kind of website, that will give something for free before them even opting-in.

I imagine this would decrease the opt-in rate itself, as "please give me your email" stuff wouldn't be so obvious, but those people who actually get into my list would be more likely to stay in it.

Having that said, my question is related to solo ads/other kinds of promotion - what do I promote? Should I send traffic from those straight to a squeez page with just "give me your email and you'll get this kick-a s s thiggy" or do I send them, let's say to a quality blog post with an opt-ip box in a bottom?

I've seen some successful people on this forums that say they don't even use squeez pages anymore. So which way should I go? :rolleyes:

I'm asking specifically in the solo ads ect. context.

Edited: I've actually found a GREAT answer to this question here:
http://www.warriorforum.com/main-int...ml#post8219100

Again - the squeeze page thing is niche dependent. They're just sharing their results from split-testing it. But you have to do the same thing. The value of that information isn't to copy the style of the site that performed best for them, the value is the idea in the first place that they got a better result by testing two styles against the other and figuring out what works best, so now you have an idea of what exactly to test what will work for you.

Regardless of the way you capture opt-ins, whether it be upfront with a "straight up squeeze" page or on a "blog-integrated squeeze page", you should capture opt-ins period. So you just test both. If you had your own product you could capture opt-ins when they buy, but you're promoting an affiliate product so you have to do it first. That's the game you're playing: the goal is the same, the methodology to reach that goal must be tested.

Hope this helps,
Marc Rodill

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vicdd

11 years ago

Originally Posted by Marc Rodill

TIP: Don't change your original idea from squeeze page to 3 to 4 page site. Change your overall strategy from picking one or the other, to doing both and then picking the winner between the two. And remember that advertising is only expensive if you can't make your money back, it's not the cost of the ad itself that matters, it's the ROI. Even if you break even, that's fantastic because you'll be building a list that is an asset for the future. If you break even on the front end, but on the back end you have 2-3 offers you promote over the course of the month that make you money, you have a machine that spits out money every 30 days. Think about it.

Thank you for all the valuable information!

It would definitelly be a good idea to split test what works best in my niche, but for me that would be rocket science

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Randall Magwood

11 years ago

Along with all of the paid advertising options that you have at your disposal, you will also want to consider free marketing also. But consider solo ads, blog advertising, advertising on high traffic websites... and combining free marketing strategies like Youtube, blogging, forums, articles, press releases, email marketing, and seo into your marketing mix too.

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sfrewerd 11 years ago

Yep, ad swaps and solo ads (good ones, not cheap ones) have worked well for me with squeeze pages. There are also folks swearing by using Kindle as a traffic source for list building too. Just like others have already said, don't forget about free sources, they still work. Good luck!
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nicholasb

11 years ago

In your case I would do some direct to site media buys (basically contacting site owners and offering to buy ad space on their sites)

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kinyash

11 years ago

IMO games are a social activity so i would go for social media ads. I would also want to visit gaming forums and contribute by helping others and have the link to the squeeze page in my signature. Another good traffic source is video marketing where you can create popular videos about your niche and upload them on youtube and other sites and have your link in the description.

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vicdd

11 years ago

I found zero solo ads in my niche.
However, I've came across AOL Weblogs service, and there is 1 authority site in my niche with 1.5M visits/day. Have you heard about this service? Can you give me any advice on it?
It shows min bid to be $0.30, but top bid is $3.60, and then $2.94 and $1.38.
I guess I'd have to pay at least the $3.60 to be displayed there? That seems like a lot, since I've changed my original idea from squeeze page to 3-page content (readable 1 after 1) with an opt-in on the 4th page.
I've also considered FB Ads, but I'd first need some tutorial, plus I have no idea what the rates there would be for my ads.

Thanks

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RogueOne

11 years ago

That would be a trick one, since I would have to get some quality gamer to actually create those videos for me from in-game (like tutorials etc.).

No, you don't. All my videos are created from the product sales pages. I'm selling guides, not pretending to be an expert. I make that clear up front.

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vicdd 11 years ago

Originally Posted by RogueOne

No, you don't. All my videos are created from the product sales pages. I'm selling guides, not pretending to be an expert. I make that clear up front.

I've considered this, but I thought that would go with a pure affiliate link, not with a regular mini-site, because I'm not promoting a product up front on my page. Or am I wrong?
Also, out of hundreds of thousands of those videos already being on youtube (in my niche at least) I'd have no idea how to get out there so people see me.
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tjaysen70

11 years ago

yeah you're off to a good start, but there are a ton of ways to get traffic to your squeeze page. You have to test different offers that your squeeze page is giving away for someones email.

You need to think of a good bribe to offer your future subscribers, so that they want to leave their email. Then your follow up campaigns need to provide killer content and keep them opening up your emails.

But yeah there are 2nd tier search engines like 7search, miva and the like where you can get cheap clicks that will convert. Adwords is still good, but you cannot just send traffic to a squeeze page. Better to develop a blog that has a squeeze page on it. So a ton of relevant keywords and content and videos and stuff that make a user stay on your site.

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calumson

11 years ago

I would agree with Not So New try a few of the suggestions above track, test, tweak, FB is working very well for sure...but you have to have at least a couple of places you are getting traffic. Good luck

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vicdd 11 years ago

Oh BTW, what do you guys think about promoting through forum signatures? Can it be worth the time spent posting?
I just did a little research and my niche is very cominity-driven and there are a number of big, active forums allowing external links in signatures.
I just don't know what the ROI on what would be (I would be the time invested ). But then again, with $3.60 per click rates at AOL I think I would go for the forums instead...
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Rookie question about traffic generation

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