Opt-in List of 4,500 Promoting Clickbank Product : Advice Needed !

24 replies
I happen to be building opt-in list for quite some times and I have to admit that I have been super lazy not to keep the list subscribers connected with me.

The list size is about 4,500 subscribers and as I said earlier, I rarely send out updates and when I do these are just new posts updated on my blog and thats it. I have never ever tried to promote any affiliate product on this list.

This is how it started. Search engine traffic was my bread and butter but it is no longer available in abundance so I did a halfhearted attempt and sent out a newsletter this week with affiliate links (just 1 in top paragraph) to one of the Clickbank products which I think has quality and can convert. This is the first time I was promoting Clickbank product.

I have done well promoting Amazon products but those are physical products. But never promoted anything through email marketing.

Coming back to the newsletter that I sent this week. I was hoping to get a few hundred clicks on my affiliate link and hopefully a couple of conversions but

I got just 75 click and ZERO conversions !!!

I keep hearing $1 per subscriber per month is the average money to expect from the list and this drives me crazy all the time.

This is super failure but I am keen to give it another shot. But also need advice from others who have had success promoting Clickbanks products to their lists.

I am all ears !
#500 #advice #clickbank #list #needed #optin #product #promoting
  • Profile picture of the author HansDavid
    Well yeah, you blew it by not sending emails often & maintain relationships :| 4,500 of subs is quiet a significant number.
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  • Profile picture of the author AJMontoya
    It's hard to get your subscribers to buy if you have no relationship with them. However, you mentioned you typically send out blog updates or new posts, etc. You could try writing a high quality post that solves a problem your readers might be having. Make sure it provides a ton of value. At the end of the post, add something like " if you want more information, take a look at this guide/product" and insert your Clickbank or Amazon affiliate link there.
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  • Profile picture of the author Victor Edson
    You can still get that list 'active' but it won't happen over night. You gotta start small... let em know you still love them and you can give out great free content IF they open up your emails. Get an emotional connection going, maybe even let them know the sob story of why you've been so inactive and they'll understand you're just human.

    But sending out an affiliate link from the drop... not surprised it didn't do too well.

    Connect with them again, and show them some great content in exchange for opening up your emails. Then try the other technique of asking them what they want to learn and create a product about that.
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    • Profile picture of the author Dhira
      Originally Posted by Victor Edson View Post

      You can still get that list 'active' but it won't happen over night. You gotta start small... let em know you still love them and you can give out great free content IF they open up your emails. Get an emotional connection going, maybe even let them know the sob story of why you've been so inactive and they'll understand you're just human.

      But sending out an affiliate link from the drop... not surprised it didn't do too well.

      Connect with them again, and show them some great content in exchange for opening up your emails. Then try the other technique of asking them what they want to learn and create a product about that.
      Listen to this man.

      Plan it out.

      Have a "Re-boot" series of emails.

      Send an email just saying "hi"
      Then another "refreshing" their memory of why they're on the list.
      Then talk about the list topic.
      Then tell then you will send them 5 email tips about the topic.
      Then over the next 5 days, send pre-scheduled broadcasts with (incomplete) tips + at the end of each, tell them you will have a recommended product that will help them solve their problem/issue.
      By the 5th "tip" email, they will be "warmed" up & that's when you drop the affiliate link that they have been expecting.
      8 emails in total building up to the affiliate link drop.

      Try it and see what happens.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by Kashif Mahmood View Post

    I got just 75 click and ZERO conversions !!!
    I'm honestly not at all surprised (especially for a ClickBank product). Sorry to sound unsympathetic, I don't mean it that way at all!

    To sell CB products, you need to build a relationship that was designed toward eventual sales even from before people opt in, and then nurture them regularly and reliably. Otherwise - no income.

    This post might help: http://www.warriorforum.com/main-int...ml#post6123982

    Originally Posted by Kashif Mahmood View Post

    I keep hearing $1 per subscriber per month is the average money to expect from the list
    Ignore this completely. It's pure fiction. You can make one third of that, or three times that, or nothing at all. It depends on a huge number of factors.

    Originally Posted by Kashif Mahmood View Post

    I am keen to give it another shot.
    That's all that matters. And you're learning things, all the time.

    Originally Posted by Kashif Mahmood View Post

    But also need advice from others who have had success promoting Clickbanks products to their lists.
    Well, you need to decide whether this list is worth another try. If there's a big overlap of interest/need there between what they opted in for and the CB product you're promoting, it could possibly be worth another try, especially if they're in your autoresponder already and it doesn't really cost anything? It might be a good thing to start off (again) with a kind of fresh email, offering them something again (maybe a free report written along these lines? You're going to need something like that anyway!), but with 75+ opens from 4,500 subscribers it would be over-optimistic to imagine that it's going to produce much. What matters is what you do with the next 4,500 people!

    A large number of factors determine open-rates. It's about continuity and expectation-setting. And a lot about exactly what you send people (or have them download) on the day they opt in. Once that chance is gone, it isn't easy!
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  • Profile picture of the author movemaker
    Well its obvious that you are a PUSH marketer.

    Meaning that you are trying to "trick" or "force" people to buy the product you're recommending as an affiliate.

    Wrong way to go about it. Your list seems to not even know who you are.

    Solution...

    Serve the people on your list. Become a well trusted advisor to them.

    Don't sell, TEACH.

    Communicate with the people on your list. Ask them what they are dealing with and how you can help them.

    Money is made when a problem is solved and you have to get better at that. And the only way to do that is to serve.
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    • Profile picture of the author JimDucharme
      Originally Posted by movemaker View Post

      Well its obvious that you are a PUSH marketer.

      Meaning that you are trying to "trick" or "force" people to buy the product you're recommending as an affiliate.

      Wrong way to go about it. Your list seems to not even know who you are.

      Solution...

      Serve the people on your list. Become a well trusted advisor to them.

      Don't sell, TEACH.

      Communicate with the people on your list. Ask them what they are dealing with and how you can help them.

      Money is made when a problem is solved and you have to get better at that. And the only way to do that is to serve.
      Well said.

      I'd just add a few thoughts of my own:

      Don't tell people what to think...ask them what they think.

      Don't talk about the product...talk about how people can use the product to solve problems. It's not important what technology does. It's important what people do with it. People are always the key focus IMHO.

      Good conversations lead to conversions.

      Regards,
      jim
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      • Profile picture of the author Kashif Mahmood
        After following some very useful advice from this thread, I finally managed to make my first clickbank sale



        Its nothing in terms of profit but I am still learning and trying to master the art of email marketing while adding value to what ever I do i.e. help others in meeting their goals.

        I will update more screenshots as I get more sales and hopefully the next time it will me much better.
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  • Profile picture of the author ThaGossip
    I know this wasnt my question but I found these answers helpful, thanks
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    • Profile picture of the author Kashif Mahmood
      Originally Posted by HansDavid View Post

      Well yeah, you blew it by not sending emails often & maintain relationships :| 4,500 of subs is quiet a significant number.
      Yes, its is a significant number and my laziness has almost killed it.

      Originally Posted by Victor Edson View Post

      You can still get that list 'active' but it won't happen over night. You gotta start small... let em know you still love them and you can give out great free content IF they open up your emails. Get an emotional connection going, maybe even let them know the sob story of why you've been so inactive and they'll understand you're just human.

      But sending out an affiliate link from the drop... not surprised it didn't do too well.

      Connect with them again, and show them some great content in exchange for opening up your emails. Then try the other technique of asking them what they want to learn and create a product about that.
      You seem like you know what you are talking about.

      Lets say I keep adding value to the list and providing free and quality content then how long should I wait till I drop those product recommending email sequence ?


      Originally Posted by Alexa Smith View Post

      Well, you need to decide whether this list is worth another try. If there's a big overlap of interest/need there between what they opted in for and the CB product you're promoting, it could possibly be worth another try, especially if they're in your autoresponder already and it doesn't really cost anything? It might be a good thing to start off (again) with a kind of fresh email, offering them something again (maybe a free report written along these lines? You're going to need something like that anyway!), but with 75+ opens from 4,500 subscribers it would be over-optimistic to imagine that it's going to produce much. What matters is what you do with the next 4,500 people!

      A large number of factors determine open-rates. It's about continuity and expectation-setting. And a lot about exactly what you send people (or have them download) on the day they opt in. Once that chance is gone, it isn't easy!
      I am willing to re-inflate the list for a few more weeks by adding value in all the email updates that I shoot at them while closely monitoring CTR which might give be a good indication whether or not my emails are being read or not.

      Then I will know to either stick to this list or move on and make a better one.


      Originally Posted by movemaker View Post

      Well its obvious that you are a PUSH marketer.

      Meaning that you are trying to "trick" or "force" people to buy the product you're recommending as an affiliate.

      Wrong way to go about it. Your list seems to not even know who you are.

      Solution...

      Serve the people on your list. Become a well trusted advisor to them.

      Don't sell, TEACH.

      Communicate with the people on your list. Ask them what they are dealing with and how you can help them.

      Money is made when a problem is solved and you have to get better at that. And the only way to do that is to serve.
      Some valuable advice noted down ! Thanks.
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      • Profile picture of the author M Thompson
        You need to create a series of emails to your list.

        Provide great information and entertainment.

        Place a link to quality articles on your blog or relevant articles In every post.

        You are going to need to send these very regularly, 3-5 times a week... Some person who has never tested this is bound to chime in now and tell you that you'll lose subscribers.

        Ignore them

        You'll only lose subscribers if your content isn't good enough I email like this all the time to some of my lists and I get a 48-58% open rates.

        In the emails focus on the "why's" then you can recommend products that show the "how's" (or preferably create your own products.)

        After a few emails start to include links to products in the P.S's thing's like

        p.s. This method was so successful that I wrote a book about it "How To Get Your Children into The Best Colleges" you can read more about it at.... <link>
        Don't hard sell yet there is no need

        Don't be afraid to email too often... if you get unsubscribes they weren't likely to become buyers anyway
        Signature


        If you are serious about online marketing come and Join our free community The Foundation
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        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by M Thompson View Post

          ... if you get unsubscribes they weren't likely to become buyers anyway
          Respectfully (and I think you know me well enough to appreciate that I mean that very literally and not just "politely"?!) in my business - across my whole range of niches - exactly the opposite is true, Mark: the ones who unsubscribe because they feel they're being emailed too often are exactly the ones who would otherwise go on to become the best customers, and buy repeatedly. As split-testing has shown. Often the most affluent, least-price-concerned subscribers who are most willing to buy, sometimes again and again and again, after they trust the marketer, can be exactly the ones who are quick to unsubscribe if they think you're emailing them too often. And of course there are genuinely causative reasons for that - it's not just a "strange coincidence".

          I accept that what you're saying is true of some other people's businesses, of course.

          That's because it depends on the marketer's traffic demographics, isn't it?

          "How often you should email" is a function of people's expectations and how you've set them, and what they instinctively perceive as "too much" and "being just like any other marketer".

          http://www.warriorforum.com/main-int...ml#post5300985

          http://www.warriorforum.com/main-int...ml#post6123982
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          • Profile picture of the author M Thompson
            Alexa,

            The first email I send says....

            "I suppose the first thing I should do is to tell you that I will be emailing you on a regular basis, probably much more than you are used to. "
            I then go onto say...

            "I want you to be waiting to get my emails, I want my emails to become part of your daily routine.
            I try to make the emails I send out entertaining,witty, controversial or pertinent to the news of the day. In fact anything but boring.


            I believe it's all about setting perceptions from day 1.

            Most of my emails are 400-500 word long epics nothing like anything they've seen before


            Originally Posted by Alexa Smith View Post

            Respectfully (and I think you know me well enough to appreciate that I mean that very literally and not just "politely"?!) in my business - across my whole range of niches - exactly the opposite is true, Mark: the ones who unsubscribe because they feel they're being emailed too often are exactly the ones who would otherwise go on to become the best customers, and buy repeatedly. As split-testing has shown. Often the most affluent, least-price-concerned subscribers who are most willing to buy, sometimes again and again and again, after they trust the marketer, can be exactly the ones who are quick to unsubscribe if they think you're emailing them too often. And of course there are genuinely causative reasons for that - it's not just a "strange coincidence".

            I accept that what you're saying is true of some other people's businesses, of course.

            That's because it depends on the marketer's traffic demographics, isn't it?

            "How often you should email" is a function of people's expectations and how you've set them, and what they instinctively perceive as "too much" and "being just like any other marketer".

            http://www.warriorforum.com/main-int...ml#post5300985

            http://www.warriorforum.com/main-int...ml#post6123982
            Signature


            If you are serious about online marketing come and Join our free community The Foundation
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            • Profile picture of the author Kashif Mahmood
              Originally Posted by M Thompson View Post

              Alexa,

              The first email I send says....
              I then go onto say...
              I did exactly what you wrote.

              The first email I sent I gave them an emotional excuse for not emailing regularly and also reminding how they all happen to be on this list. Also gave a freebie in that email and told them that I will be sending them on regular basis from now on.

              The second email I sent (after 2 days) I gave them another freebie similar to the one they got when they subscribed and also told them that if they do not want to miss out on future stuff then they have to add my email to their contact list to prevent it from landing to their spam folder.

              As a result of the second email I sent I already received over 2X the clicks that I got from the first email (promotional product).

              Now two things are bugging me from day one ?

              1) If I keep sending them free stuff, will they ever buy anything from those promotional emails I send to them ?

              2) My CTR is slightly improving but it is already dead low. What in your view is a good CTR for links you send out in any kind of emails either promo or free stuff 10-20 % or even less ?

              I use PHPlist to send out newsletter so I can not get stats on Open rates plus I can not also schedule auto responders. Once I start generating any kind of money from this list I plan to move to Aweber.
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              • Profile picture of the author Alexa Smith
                Banned
                Originally Posted by Kashif Mahmood View Post

                I use PHPlist to send out newsletter so I can not get stats on Open rates plus I can not also schedule auto responders.
                You're shooting your own business in the foot. Maybe even so much that you're preventing it from being a "business".

                http://www.warriorforum.com/main-int...ml#post7301227

                Originally Posted by Kashif Mahmood View Post

                Once I start generating any kind of money from this list I plan to move to Aweber.
                It may be that you won't start generating any kind of money from this or from your next list without moving to Aweber (or GetResponse, or at least to an autoresponder that you can actually use as an autoresponder!). The damage may already be done, with this list. It's much easier to give birth than it is to raise the dead.

                Originally Posted by Kashif Mahmood View Post

                This is super failure but I am keen to give it another shot.
                I don't mean it impolitely, Kashif, but you could possibly have had more helpful advice here, 5 days ago, if you'd mentioned in your OP that you don't actually have an autoresponder, per se. It seems a tragedy and a disaster to have a list of 4,500 subscribers and no way to send them an automated email series according to the dates on which they subscribe. Whatever happens with this list, at least make sure that isn't so for the next one?
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                • Profile picture of the author Eric Lovelace
                  Well, it may be a long road ahead for you, but you have to start.

                  First you MUST build a relationship with that list, and don't just look at your list as numbers but actual people. This builds trust, and trust is what you NEED to convert subscribers into buyers.

                  To do that; you can simply follow what I've done in the past

                  -Try to identify with your list; send them questions, ask them what they would like to know, and what issues they're having currently (problems). Once you have that list of what they would like to know and what problems they are having you simply offer relevant information (A Solution) to their problems whether it be a clickbank product, etc etc.

                  -Always have them keep you in their mind.

                  What I mean by that is basically email them frequently and that doesn't mean sending them affiliate offers everyday. It means send them a mixture of I'd say 80% helpful info and 20% affiliate products. Create a schedule; say Monday Wednesday Friday you send them some helpful or informative info that you found, and then Tuesday Thursday Saturday you'll inform them on some products that can help them reach their current goals or help them with their current issues whatever they may be. I have heard from some marketers to not send on Sunday, as that seems to be a day where people are often with their families bonding and what not.

                  Remember as long as you stay as long as your building a relationship, staying at the for front of your list's mind, and offering relevant info that will help them enhance their life. You'll have a list that not only you'll help, but will ultimately help you in the long run.

                  Hope my advice helped

                  Eric
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  • Profile picture of the author Randall Magwood
    It's tough to reactivate leads that you haven't contacted in a while. That's why you only got 75 clicks out of the 4,500 leads that you have. You can either start from scratch, and speed the process up by doing lots of paid advertising... or write one hell of a funny re-activation email to your list, and offer something for free for them.
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  • Profile picture of the author TeamBringIt
    It will, be very difficult to regain the trust or build a relationship with such a list. It is possible, but it will be very hard. Start, building a new list and keep and build the relationship from the start,,,,
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  • Profile picture of the author competent123
    just to let you know what great marketing is ( for email marketing)

    there are only 2 sites to which i keep the emails.

    1- kinowear.com
    2- hellomynameisscott.com ( i actually look forward to the email)
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  • Profile picture of the author troy23
    What you are experiencing is quite normal and I don't think building a relationship will make much, if any difference. What you will find is that people may read your first few emails and then they won't bother, mark it as spam or unsubscribe. And if they are using Gmail chances are they will never see your email now that Google have changed the game. Your best bet is to build a brand new list and hit them with an offer in the first or second email.
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  • Profile picture of the author likepassion
    Hi, I can't find where get html email code from clickbank dashboard. I've to build myself?
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  • Profile picture of the author awledd
    Why not try WSO s I think they convert better. I made some 13 sales from a list close to 300. I send promotions almost everyday though.
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  • Profile picture of the author agmccall
    Originally Posted by Kashif Mahmood View Post

    I did a halfhearted attempt and sent out a newsletter this week with affiliate links (just 1 in top paragraph) to one of the Clickbank products which I think has quality and can convert.

    I am all ears !
    This explains everything.

    You have a list of 4500, and you did not even buy or try to obtain a review copy of the product you are recommending to your list. You need to get the products you want to sell. Learn Them, try them use them, then recommend them with 100% sincerity.

    al
    Signature

    "If you really look closely, most overnight successes took a long time" ~Steve Jobs~

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    • Profile picture of the author Alexa Smith
      Banned
      Guys, this thread's over a year old ... "just saying" ...
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