Email Marketing Dead for GMAIL Users?

by JCorp
75 replies
I have a few gmail accounts and signed up to my own list. Gmail recently updated with "tabs" and my emails that I send out to my lists ended up going to the "Promotion" tab and not the main email inbox...

What are your guys/gals thoughts on this new feature/tabs that gmail has implemented? Have you seen it in your Gmail account yet?
#dead #email #gmail #marketing #users
  • Profile picture of the author jimmyvanilla
    Yeah, I've just noticed that a new series I subscribed to has been going there this week. Not sure how it works yet and what Gmail uses to categorize these as promotional. Can I tell you, though... the reason I went looking for these emails is because I really wanted to read them. I think that if there's one more step for people to take - to just find your emails before even deciding whether to open them - it's more important than ever to start building a relationship of trust right from the get go with new subscribers and giving potential subscribers plenty of reasons to want to hear from you, even before they subscribe.
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  • Profile picture of the author RogueOne
    There are multiple threads already on the forum on this topic. Use the search function first.
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  • Profile picture of the author JohnMcCabe
    Originally Posted by RogueOne View Post

    There are multiple threads already on the forum on this topic. Use the search function first.
    And watch out for those chunks of falling sky! :rolleyes:
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    • Profile picture of the author M Thompson
      Not another thread on this!

      No it just means crap email marketers will suffer .. if you market correctly subscribers are waiting for your emails
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      • Profile picture of the author celente
        Originally Posted by M Thompson View Post

        Not another thread on this!

        No it just means crap email marketers will suffer .. if you market correctly subscribers are waiting for your emails
        and there we have it.

        I have some members who email me, if they havent heard from me in a week in one of my niches.

        Now that is the sort of subscribers you need. Do you think these people are going to be sending your emails to the SPAM BIN....no effing way. Simple as that.
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        • Profile picture of the author Cool Hand Luke
          Originally Posted by celente View Post

          and there we have it.

          I have some members who email me, if they havent heard from me in a week in one of my niches.

          Now that is the sort of subscribers you need. Do you think these people are going to be sending your emails to the SPAM BIN....no effing way. Simple as that.
          ...Except that the new tabs have nothing to do with a "Spam Bin", they are automatically sorted into the promotional tab by gmail by the unsubscribe link which all marketer's emails have (if they're CAN-SPAM compliant anyway).

          I don't care how great anyone fashions their email writing skills, open rates WILL go down and have already started doing so for many.

          Is it the end of email marketing? Of course not. It is a bad blow that will have negative repercussions? Absolutely.
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          • Profile picture of the author Rashell
            Originally Posted by Cool Hand Luke View Post

            ...Except that the new tabs have nothing to do with a "Spam Bin", they are automatically sorted into the promotional tab by gmail by the unsubscribe link which all marketer's emails have (if they're CAN-SPAM compliant anyway).

            I don't care how great anyone fashions their email writing skills, open rates WILL go down and have already started doing so for many.

            Is it the end of email marketing? Of course not. It is a bad blow that will have negative repercussions? Absolutely.
            k so if that's the case this means my Amazon, Macy's, Saks 5th etc. emails are going to go into the Promotions folder. I'm gonna still find them & read them and delete the hyped up superficial crap I get from most IM'ers.

            I'm still going to open stuff from Neil Patel, Ben Adkins, Mike Cooch, Jeff Herschey and some others. Because what they send is valuable to me.

            I see this more as a temporary glitch as people get used to having to go to the other tab. And frankly I don't understand why the Big G thinks they have to do this sorting for me. It's really none of their business but... it's not going to change which emails I open or don't.

            Rashell
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            • Profile picture of the author JohnMcCabe
              Originally Posted by Rashell View Post

              I see this more as a temporary glitch as people get used to having to go to the other tab. And frankly I don't understand why the Big G thinks they have to do this sorting for me. It's really none of their business but... it's not going to change which emails I open or don't.

              Rashell
              Ah, but "user experience" is their business. This new feature, I believe, was meant as a convenience for gmail users, not a slap at paranoid marketers.

              I think you've nailed it, that this is temporary and people will still find emails whether they use the Promotions tab or not. People will get used to looking for things they want (offers, sales notices, coupons, etc.) under the tab. It took me about two days to get used to it.

              I still open the same emails I opened before. I also still ignore the same emails I ignored before. They're just sorted differently.

              And if you don't like Big G sorting your email for you, just revert to the traditional design. Problem solved.
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            • Profile picture of the author Cool Hand Luke
              Originally Posted by Rashell View Post

              k so if that's the case this means my Amazon, Macy's, Saks 5th etc. emails are going to go into the Promotions folder. I'm gonna still find them & read them and delete the hyped up superficial crap I get from most IM'ers.

              I'm still going to open stuff from Neil Patel, Ben Adkins, Mike Cooch, Jeff Herschey and some others. Because what they send is valuable to me.

              I see this more as a temporary glitch as people get used to having to go to the other tab. And frankly I don't understand why the Big G thinks they have to do this sorting for me. It's really none of their business but... it's not going to change which emails I open or don't.

              Rashell
              You're making a fundamental and major mistake many on this forum do: you're assuming that everyone else shares your habits/actions/thought process/etc.

              Simply put, they don't. For many people,the promotions tab will mean "out of sight, out of mind", which is why many email marketers (including some of the best) have already reported lower open rates as this gmail change moves into effect for more and more users.

              As I said, this new tabs deal is hardly the "death" of email marketing because many will still be clicking and buying, but anyone who doesn't think open rates will go down across the board... well, life in fantasyland must be nice.
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      • Profile picture of the author tpw
        Originally Posted by M Thompson View Post

        Not another thread on this!

        No it just means crap email marketers will suffer .. if you market correctly subscribers are waiting for your emails

        Agree.

        I expect it will help my business, since like Celente, people look forward to my emails...

        I think it is going to be a benefit to my email marketing business, b/c people will stop missing my emails when they come into my subscriber's mail boxes.
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  • Profile picture of the author JCorp
    True, of course this will have some kind of negative effect for list builders. Yes, build up "trust" with your subs, but in the end, your gmail emails will end up in the promotions tab. Yes, people will click those tabs to clear up their email inboxes, but now your emails will be labeled as "promotions" and most people will simply do a a mass delete on those types of tabs.

    All you can do is to continue to build your list, and yes of course, trust with your subs, and just hope that most people aren't gonna be using Gmail.
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    • Profile picture of the author Lance K
      I for one am more likely to read your promotion if it's in the promotion tab as opposed to the primary tab (unless of course it's in the primary tab because I moved it there).

      Mixing promotions with my wanted and personal messages heightens my "SO WHAT" meter and you're more likely to get ignored or deleted. And if you get ignored or deleted often enough, eventually it'll lead to an unsubscribe. Not necessarily because I'd never buy from you. But rather because I've become numb to your messages and associate them with cluttering up my inbox and making it harder to find & read my "primary" emails.

      With a new promotions tab, I can set aside 15 minutes of my day to sort through ONLY promotions and pick out the ones I want to view and/or move to my primary tab.

      I may not notice your message right when you send it, but when I do, I'm way more focused and way more likely to open (if you pique my interest) and give you 10 seconds to keep my attention.
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  • Profile picture of the author twister85
    If your subs doesn't know you, You're going home safely. If they already have great connections with you, Nothings gonna change.
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  • Profile picture of the author flovin
    I believe if you have good connections with your subs, it will not pose an issue.
    If you don't , then it's time to do something.
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  • Profile picture of the author Randall Magwood
    You'd still make money with Gmail users. Some folks will want your information, and some won't. If you provide your subscribers with access to a plethora of great information, they'll check you out, click on your links, and stay on your webpages for a long time every week.
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  • Profile picture of the author WillR
    Many in this industry will actually seek out promotions. The promotions tab is definitely not a big problem. Just keep on doing what you are doing.

    P.S. What's with all the 'dead' threads? Is it the only way people feel they can get some attention to their thread nowadays?

    How about a thread called...

    "The death of 'dead' threads..."

    Now that would be good.
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    • Profile picture of the author Julius Minor
      Originally Posted by WillR View Post

      Many in this industry will actually seek out promotions. The promotions tab is definitely not a big problem. Just keep on doing what you are doing.

      P.S. What's with all the 'dead' threads? Is it the only way people feel they can get some attention to their thread nowadays?

      How about a thread called...

      "The death of 'dead' threads..."

      Now that would be good.
      I seen "The death of 'dead' threads..."..lol.. My thread was geared towards solo ad sellers... But there are a bunch of these floating around..
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  • Profile picture of the author HumbleGuy
    Yeah, it's been here for a while now
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  • Profile picture of the author kinyash
    Email marketing is an act that needs continuous improvement. It is not a set once venture. just think of creative ways to capture your subscribers and they will look for you even in the promotions tab. Nothing is "dead" here.
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  • Profile picture of the author JCorp
    This forum is filled with marketers as you know, so many people like to draw attention using "copywriting" words that converts the viewer to a click on the thread.

    Anyway, we're all marketers in here, but if most other people (the consumers) won't really look through the promotions tab all that much and will mass delete. It's just what it is. Email rates with GMAIL will, of course, go down, its just a fact so we need to deal with it.

    Not a big deal in the grand scheme of things if you're doing "things right" with email marketing, but still something to think about with these changes.
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  • Profile picture of the author troy23
    Yes it is game over.
    Watch now as the other email providers do the same.
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  • Profile picture of the author visimedia
    the game is not over yet.. it all comes back to give valuable things on the spot when you have the chance to your audience, customers, or readers.
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  • Profile picture of the author curationsoft
    Gmail is still great even with tab features and you can still do email marketing so it is not dead.
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  • Profile picture of the author Jenna619
    just tell all your subs not to use gmail ever.
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    • Profile picture of the author Matrixler
      Originally Posted by Jenna619 View Post

      just tell all your subs not to use gmail ever.
      That might be the best marketing advice ever given here!

      Now, I can't see big changes in open rates. As people get used to the new way of sorting, they will still read exactly the same stuff as before. Or delete the ones they want to get rid of anyway.

      To say, email marketing is dead or will be dead in the near future is not what will happen. Things change all the time and as marketers we will adapt. I will make money through email marketing in 10 years from now (as long as I'm still alife....).
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  • Profile picture of the author Matt Morgan
    Originally Posted by JCorp View Post

    I have a few gmail accounts and signed up to my own list. Gmail recently updated with "tabs" and my emails that I send out to my lists ended up going to the "Promotion" tab and not the main email inbox...

    What are your guys/gals thoughts on this new feature/tabs that gmail has implemented? Have you seen it in your Gmail account yet?
    Changes will keep coming in email marketing, you have to learn to take these changes and 'adapt' your marketing towards them, rather than panic and start feeling (for months).

    Things online will keep changing in the future, you can use them to your advantage, but you might have to tweak your marketing methods.
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  • Profile picture of the author RichBeck
    Sorry, this "breaking news" people are relating to "the death of e-mail marketing" is about a decade old....

    You can filter in most e-mail programs... Outlook has had this for years...

    All you do is create a "junk" or as Google is calling it a "Promotion" folder once....

    When you get the first e-mail, click on it... Tell Outlook to send all messages from this sender to the "Promotion" folder...

    You are done....

    All of their subsequent e-mails go directly to "Promotions" not to your Inbox....

    All The Best,

    Rich Beck BCIP, MCSD, MCIS
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    • Profile picture of the author Thriftypreneur
      Originally Posted by RichBeck View Post

      Sorry, this "breaking news" people are relating to "the death of e-mail marketing" is about a decade old....

      You can filter in most e-mail programs... Outlook has had this for years...

      All you do is create a "junk" or as Google is calling it a "Promotion" folder once....

      When you get the first e-mail, click on it... Tell Outlook to send all messages from this sender to the "Promotion" folder...

      You are done....

      All of their subsequent e-mails go directly to "Promotions" not to your Inbox....

      All The Best,

      Rich Beck BCIP, MCSD, MCIS
      The difference between then and now is that the email clients weren't auto-filtering your email based on in-mail text and server flags (with the exception of spam filtering).

      Trying to be dismissive and say this isn't a new, important development for email marketers is just slapping each and every one of them in the face.
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      • Profile picture of the author RichBeck
        Originally Posted by Thriftypreneur View Post

        The difference between then and now is that the email clients weren't auto-filtering your email based on in-mail text and server flags (with the exception of spam filtering).

        Trying to be dismissive and say this isn't a new, important development for email marketers is just slapping each and every one of them in the face.
        Thriftypreneur,

        Let me clarify....

        Years ago, I was doing this... along with lot of "smart" IMers....

        It was a technique used to avoid SBS (Shiny Ball Syndrome)... It was also a way to build an awesome asset... a "swipe" library...

        To build this up to be some "Earth shattering event" is just hype...

        People are always attempting to be controversial or create "fear." It is an "age old" attempt to generate buzz... and get people to notice them.

        There is no need to be dramatic... to call it "a slap in the face."

        ALL real business owners face constant challenges and change. It is the essence of being a business owner. Those who focus on e-mail marketing are not immune.

        All The Best,

        Rich Beck BCIP, MCSD, MCIS
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  • Profile picture of the author Edwin Torres
    Pretty scary for ALL list builders.

    Even if we do give our subscribers kick ass content we have to hope that they'll actually go and check the promotions tab.
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  • Profile picture of the author euraffiliates
    I think it is not end of email marketing at all.

    I looked it closely and think it is a plus. It is true people will not click on the social and promotion tab quite frequently but they will do do it when they are really in a mood to have a look on those. And I think the chance of going top spam box will be reduced. It is much better if your promotional email goes to the promotion tab rather than to spam box.
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  • Profile picture of the author GyuMan82
    I dunno, I think most people will disable the tabs and go back to the original single tab again?

    I know I did, as I have no desire to keep flipping through tabs to see all my emails.
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    • Profile picture of the author galitsyn
      Originally Posted by GyuMan82 View Post

      I dunno, I think most people will disable the tabs and go back to the original single tab again?
      I wouldn't count on it.. think about the worst, hope for the best..

      I guess this update is another corner stone in email marketing. We'll need to think on how to get from "promotion" tab to "social" or "primary" tabs..

      Another instruction for users will be the first step..

      May be this update is the signal to lash into social network marketing over again.
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  • Profile picture of the author Ron Killian
    I've always wondered, maybe some one can provide some insight, if you encouraged subscribers to add your email address to their contacts?

    Would be much easier for subscribers, compared to whitelisting.

    Seems this "should" help keep you in the inbox.
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  • Profile picture of the author Rob Maggs
    I guess the biggest impact will be felt by people doing solo ads.
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  • Profile picture of the author troy23
    When you send a message to someone you are not friends with on Facebook it automatically goes to their 'Other' box. Who bothers to ever check this box for messages? I doubt people will bother to look in the promotions tab when they have in front of them their long email message list. Even the word 'promotions' is enough to put most people off. As for telling them to configure and turn things off.....isn't' that just a little silly?
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  • Profile picture of the author WillR
    Any small drop in open rate people are experiencing will just be the same as when anything changes. There's always a little spike or drop and then after people get used to the changes things start to go back to normal.

    I see no reason why the same will not happen here.
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    • Profile picture of the author Brian Tayler
      Originally Posted by WillR View Post

      Any small drop in open rate people are experiencing will just be the same as when anything changes. There's always a little spike or drop and then after people get used to the changes things start to go back to normal.

      I see no reason why the same will not happen here.
      Agreed. Now how do we stop a flood of threads anytime something small changes? Hah.
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  • Profile picture of the author lattlay123
    When I first saw the tabs on my GMail inbox I was mortified! I would much rather see all my emails in one screen than across various tabs.

    It turns out you can delete the tabs and have them all in one inbox like it was before, just click on the + sign next to the tabs and unselect everything but "Primary".
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  • Profile picture of the author owais211
    Banned
    Yeah,i have aslo noticed the changes but i am yet to discover how/what the changes could mean to email marketing.
    I just think its a nice update
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    • Profile picture of the author JohnMcCabe
      Originally Posted by RichBeck View Post

      All you do is create a "junk" or as Google is calling it a "Promotion" folder once....
      I've been asking a lot of my non-IM friends about this change, and most of them see it as a plus. But not because it hides the "junk", rather it makes the deals, coupons, special offers, etc. that they've signed up for easier to find.

      I find it kind of ironic that the ones who immediately equate "promotions" with "junk" are email marketers in the IM space...

      Email marketing in the IM/MMO arena may have taken a bullet, on the whole, email marketing is robustly healthy...
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  • Profile picture of the author Stuart Walker
    I like it as a user and as an IM'er it isn't bothering me that much yet.
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    • Profile picture of the author Plugin Profits
      [DELETED]
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      • Profile picture of the author Plugin Profits
        The ones that are the motivated repeat buyers will check their tabs. Open and click rates will go down some. Mine actually dropped in half! I thought it was just that my list was getting dated and I didn't do things right, though the drop off was so sudden and then I saw these threads which explain it best. So yeah for solo ads relying only on clicks it hurts the most. I stopped offering solo ads cause I couldn't get the same amount of clicks anymore out of a mailing. Instead though I make more promoting to the list paid offers and still get very good conversions even with half the clicks I used to get. So I guess like my theory, the most motivated high converting buyers will still look in their promotion tab.

        Also, it doesn't affect people that use other email clients to get their gmail or mobile users as far as I know. I use my iPad for all my mail including gmail, so I never heard of this until I started seeing these threads. For me, nothing has changed at all. All my gmail goes to the same 1 inbox on my iPad! And how many people check their email on their mobiles these days...
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  • Profile picture of the author sackboy127
    By the way is there a way to turn this feature off?

    Even from a user experience point of view, I prefer to just labels, I don't want to go to 2 more tabs whenever I check my email.
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    • Profile picture of the author blackhawkup
      Banned
      So here's a question...How does google determine whether something is a promotion or "primary"? If we know what they look for can't we just avoid it to ensure our letters get sent to the primary tab.

      Any information on this?
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      • Profile picture of the author Cool Hand Luke
        Originally Posted by Rich Jackson View Post

        So here's a question...How does google determine whether something is a promotion or "primary"? If we know what they look for can't we just avoid it to ensure our letters get sent to the primary tab.

        Any information on this?
        Read post #7.
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        • Profile picture of the author bengirwb
          Is there an alternative?

          Give your subs a special link to where you post your promos. Then post, say, every Wednesday.
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        • Profile picture of the author trapybp
          I don't think this changes anything, I always tell subscribers that my e-mail may end up in the spam folder, and instruct them to add me to their contacts so this want happen, so you could just instruct so now I could just say my e-mail,(or your free gift) may end up in the spam or promotions folder... to prevent this from happening please add blahblahblah@ninffndsifl.com to your contacts... hopefully you guys get the picture...
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    • Profile picture of the author JohnMcCabe
      Originally Posted by sackboy127 View Post

      By the way is there a way to turn this feature off?

      Even from a user experience point of view, I prefer to just labels, I don't want to go to 2 more tabs whenever I check my email.
      Click the little gear and select "configure inbox", then simply uncheck the social and promotion checkboxes. Everything will go into "primary" as that's all that's left.
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  • Profile picture of the author clever7
    As I can see, many people try to justify Google’s intentions, like supposing that Google is fighting spam, or that Google is helping Gmail users organize their inbox.

    No, Google is not acting this way with the intention to ‘protect’ all internet users or with the intention to help anyone.

    Google is simply trying to make everything always harder for all internet marketers with the intention to make us conclude that ‘SEO is dead, article marketing is dead, email marketing is dead’… and therefore we have to spend money to get traffic.

    This way we will be obliged to use Google Adwords to get traffic, what means that Google will become richer, and those who cannot spend money with ads will gradually disappear.








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    • Profile picture of the author UnkwnUsr
      Originally Posted by clever7 View Post

      As I can see, many people try to justify Google's intentions, like supposing that Google is fighting spam, or that Google is helping Gmail users organize their inbox.

      No, Google is not acting this way with the intention to 'protect' all internet users or with the intention to help anyone.

      Google is simply trying to make everything always harder for all internet marketers with the intention to make us conclude that 'SEO is dead, article marketing is dead, email marketing is dead'... and therefore we have to spend money to get traffic.

      This way we will be obliged to use Google Adwords to get traffic, what means that Google will become richer, and those who cannot spend money with ads will gradually disappear.
      I agree this is a move to downgrade email marketing so that other options (AdWords) become more attractive. If it really was about helping the user organize their emails then they would simply let the user create their own tabs and move things around. The wording is also strange "Promotions" just sounds negative to the end user why not "Subscribed" that sounds a lot more positive. However, if your subscriber really likes your emails they can always move them out the promotions box and back into primary. I have done this with a few list I'm on.
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  • Profile picture of the author JCorp
    After a week or so of my GMAIL 'switching' over, I'm really not liking it at all. It's more work for me just to check my email. As an end user (and a marketer) I prefer the other way around, but more power to gmail. The only thing that is constant is change, so we gotta adapt to it if GMAIL plans to keep these changes.

    I'm sure in the long run, we'll get used to it, just like when FB changed timelines a whole bunch of people didn't like it, but there was opportunity in them thar hills.
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  • Profile picture of the author clever7
    "Promotions" just sounds negative to the end user why not "Subscribed" that sounds a lot more positive.


    The word ‘Promotions’ gives you the impression that you want to avoid receiving these messages.

    Google is helping you get rid of the annoying promotions and open only the messages you like.






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  • Profile picture of the author JohnZ7
    There is a notification on the promotional tab, so it is most likely people are going to click on it... at least that is what I do.
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  • Profile picture of the author Alex Blades
    I don't care how great anyone fashions their email writing skills, open rates WILL go down and have already started doing so for many.

    Is it the end of email marketing? Of course not. It is a bad blow that will have negative repercussions? Absolutely.
    I agree, open rates have and will drop, but email marketing is still the best way to go.
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  • Profile picture of the author MKCookins
    I do not think this will effect anyone, who is has a serious business running. This will weed out the people who just spam their links, in hopes to make money.

    If you have loyal followers/customers, who look forward to reading your messages -- it does not matter where they show up, they will still read them.

    So it is the same as before. Earn your customers trust, then they will more then likely buy what you have to offer, as long as you have their best interest at heart.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by clever7 View Post


      The word 'Promotions' gives you the impression that you want to avoid receiving these messages.

      Google is helping you get rid of the annoying promotions and open only the messages you like.





      Does anyone else think it's funny that so many "marketers" here equate "promotions" with words like annoying? That promotions are by definition messages you don't want?

      At first, the paranoia and delusions of grandeur annoyed me, but I'm quickly reaching the point where all I can do is laugh...:p:rolleyes:
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      • Profile picture of the author clever7
        Originally Posted by JohnMcCabe View Post

        Does anyone else think it's funny that so many "marketers" here equate "promotions" with words like annoying? That promotions are by definition messages you don't want?

        At first, the paranoia and delusions of grandeur annoyed me, but I'm quickly reaching the point where all I can do is laugh...:p:rolleyes:
        I’m sure that many people relate promotions to annoying attempts to make them spend money. This is not my invention.

        Why do you believe that Google chose the word ‘Promotions’ to define the tab where internet marketers’ messages would arrive?

        Because it couldn't find a better definition?

        You seem to believe this was an ‘innocent’ and ‘objective’ description...

        I believe it’s quite clear that Google wanted to cause problems to all internet marketers and make us conclude that the best way to get traffic now (with all the limitations Google imposed us since 2011 until today) is by using our Adwords account.

        We had enough freedom for more than ten years, but now that so many people are making money online, Google can demand more and abuse of its power.

        Now we need ads to have the same number of visitors we used to have before (by using free traffic generating methods) what means that now we have to share our profits with Google.





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      • Profile picture of the author UnkwnUsr
        Originally Posted by JohnMcCabe View Post

        Does anyone else think it's funny that so many "marketers" here equate "promotions" with words like annoying? That promotions are by definition messages you don't want?

        At first, the paranoia and delusions of grandeur annoyed me, but I'm quickly reaching the point where all I can do is laugh...:p:rolleyes:
        No, it actually makes perfect sense when you hear the word "promotion" what comes to mind? An advertisement, which is something most people find negative. Most of my emails are actually not "promotions" at all. They simply link back to my blog posts which aren't attempting to sell anyone anything.
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  • Profile picture of the author joaquin112
    All I see here is speculation. Until someone comes here with numbers such as open rates AND revenue dropped by x% everything that is discussed here doesn't really matter. Will it hurt e-mail marketing? Well, it sure won't help.
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  • Profile picture of the author Mikesweeney
    Of course it's going to hurt. Think about direct mail: A Pile Vs B Pile. If you're in the B pile you're not going to get read. So, if you're building a list with primarily solos or ad swaps...good luck!
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  • Profile picture of the author Anton543
    I have never really been influenced by email promotions. I regularly get offers in my email inbox from subscribed places and occasionally one would pique interest. However, I then use Google to search for more information. If I am going to buy something for $200 or so, I am going to a price comparison, read reviews through Google search. Maybe others are different but that's how I shop online for anything. I want to read several reviews than just trust the first person that sent me a recommendation. But in the end, I usually buy 70-80% of my stuff on Amazon. I love their Prime membership next day delivery service and the 30 day no hassle refunds policy. Also, occasionally ou get really good deals on used items. So instead of something you went into buy new, you find someone is selling it for 20-25% less but in still excellent condition. I bought my mobile phone recently this way.

    So it will depend on how you got people to subscribe in the first place; if they subscribed from your reputable blog then they will likely welcome your recommendations (if its an expensive product I will personally still seek out independent reviews), but if you pulled them in through ads, then no.
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  • Profile picture of the author webrankingservices2000
    Banned
    Yes I have seen that option and i loved it. Tab systems are actually classifying things more accurately and logically. Google always takes steps that has a future.
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  • Profile picture of the author Alex Blades
    Google always takes steps that has a future.
    Not always my friend, Google has poured millions of dollars into many failed projects

    Signature
    " I knew that if I failed, I wouldn't regret that.
    But I knew the one thing I might regret is not ever having tried. "

    ~ Jeff Bezos

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    • Profile picture of the author JCorp
      Thanks for posting this, this is awesome stuff. It shows exactly what I teach my students that you should always be testing stuff. Most things will flop, but each failure will lead to a huge success, but you can't get there unless you're "failing". Good stuff.


      Originally Posted by Alex Blades View Post

      Not always my friend, Google has poured millions of dollars into many failed projects

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  • Profile picture of the author Paycheck Rebel
    as a solo ad vendor...there are ways around it. this will hurt alot of the cheap vendors that provide crap traffic. for those that provide quality traffic and have quality lists...we will raise our prices as the supply of clicks will start to tighten up. econ 101
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  • Profile picture of the author Willie Crawford
    I haven't seen the new tabs in my inbox, but I've used my own filters
    for a while now. My inbox sees less than 5% of the email that I get,
    with the rest being filed exactly where I want it.

    That DOES make it less likely that I will see certain ezines and
    certain promotions, but that's the way that I want it.

    As an email marketer, of course, I want my subscribers to see my
    email, but that just means that I have to work harder at giving them
    quality.

    Over the last few years, as more and more people got into publishing
    ezines, and sending promotional emails, it was getting overwhelming
    for many people. Now, provided you can get YOUR email into the
    inboxes, you'll face far less competition for readership.

    So, I personally am focused more on getting subscribers to see
    the value I deliver... even before they subscribe... giving them
    access to free audios, videos and tutorials for example. I don't
    give away what I sell... but I do give away a lot of freebies to
    start the relationship off on a stronger footing.

    "The Rules" have changed, but they've always been constantly
    changing. This is a bigger change than most of us have experienced,
    but we just need to adapt!

    Willie
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    • Profile picture of the author clever7
      Originally Posted by Willie Crawford View Post

      I haven't seen the new tabs in my inbox, but I've used my own filters
      for a while now. My inbox sees less than 5% of the email that I get,
      with the rest being filed exactly where I want it.

      That DOES make it less likely that I will see certain ezines and
      certain promotions, but that's the way that I want it.

      As an email marketer, of course, I want my subscribers to see my
      email, but that just means that I have to work harder at giving them
      quality.

      Over the last few years, as more and more people got into publishing
      ezines, and sending promotional emails, it was getting overwhelming
      for many people. Now, provided you can get YOUR email into the
      inboxes, you'll face far less competition for readership.

      So, I personally am focused more on getting subscribers to see
      the value I deliver... even before they subscribe... giving them
      access to free audios, videos and tutorials for example. I don't
      give away what I sell... but I do give away a lot of freebies to
      start the relationship off on a stronger footing.

      "The Rules" have changed, but they've always been constantly
      changing. This is a bigger change than most of us have experienced,
      but we just need to adapt!

      Willie
      All your messages arrived directly at my Primary tab in my Gmail email box.

      Only your messages! All the other ones are arriving at the Promotions tab.

      I hope I will be able to imitate your example.










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      • Profile picture of the author Willie Crawford
        Originally Posted by clever7 View Post

        All your messages arrived directly at my Primary tab in my Gmail email box.

        Only your messages! All the other ones are arriving at the Promotions tab.

        I hope I will be able to imitate your example.










        I have autoresponder accounts with 4 different providers, for various
        reason, so I test/monitor a lot of factors... and adjust accordingly.

        Realizing that the providers work hard to get our email through, I also
        follow their suggestions, and with one provider, I currently get a near
        100% delivery.

        Willie
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        Here's A Ready-Made High Ticket Product To Make Your Own.
        Click To Go BIG!

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        • Profile picture of the author Willie Crawford
          Without dissecting their websites source code, I couldn't really
          tell you how they are doing things. A site that size is probably
          also running some custom programming on top of out-of-the-box
          stuff.

          Willie
          Signature

          Here's A Ready-Made High Ticket Product To Make Your Own.
          Click To Go BIG!

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  • Profile picture of the author Pushkar Gaikwad
    I saw other threads on this too but replying to this one since it is the most recent one.

    I am still seeing lot of mass mails in my inbox so Google is not filtering mails just because you send it to hundreds of people. I can see similar kind of emails in both inbox and promotion tab (emails send by big companies with usual token replacement like first name, last name etc) so the filtering is also not fully based on custom emails.

    I have yet to check what happens if you add the sender say ebay.com to your address book, will the mails come to inbox instead of promotion tab ? since many important mails are going to promotion folder, I don't think people will stop opening emails under that tab. These tabs look to be more like social circles, Family, Office, Friends etc
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