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As a SEASONED affiliate, What MOTIVATES You the MOST to promote a new product?

by sunnyc
26 replies
What are the top 5-10 factors that motivate you to go all-out and promote a product? Share, please Seems like the rules keep changing all the time and I'm curious to know the criteria other affiliates use in judging the merits/demerits of an offer.
#affiliate #motivates #product #promote #seasoned
  • Profile picture of the author shawnlebrun
    For me, above ALL else... it has to offer immense value to my list and customer.

    If I wouldn't share it with my mother, I probably won't promote it.

    But seriously, I will only promote affiliate products that I feel are giving 10 times the value, for the price. If they're selling it for $47, I want to feel that it's worth $470.

    If you promote JUST anything, in order to make a buck... your list will soon see right through you.

    But if you're always looking for their best interests... if you're only promoting those things that will help them get what they want, then you can feel certain that they'll buy from you again.

    For me to promote anything, it has to solve a problem my list is having, or help them reach a goal... because I've learned over the last 13 years that if I keep the best interests of my customers at the forefront, a lot of other stuff just works itself out.

    Never become known as someone who is willing to hype something just to make a buck. Soon your list will think "oh, great, what are they selling now"

    But offer your list amazing value, and you go from a seller and marketer, to a trusted adviser and coach.

    So, for me, it's all about quality and value.
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    • Profile picture of the author sunnyc
      You make very valid points, Shawn. The question is: how is a newbie to convince a pro like you to give the product a try? Seems new entrants into the market should have a chance to prove themselves through the quality of their products. Especially, if the said product is one that offers solutions to a HUGE problem.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by sunnyc View Post

    As a SEASONED affiliate, What MOTIVATES You the MOST to promote a new product?
    Nothing.

    As a seasoned affiliate, new products are something I don't promote.

    This is something all my subscribers and visitors can rely on me for, and one of the things they really like about my email series/websites/communications.

    I explain clearly, openly and repeatedly to them that I won't be promoting any new products at all, ever, and that they can rely absolutely on the fact that anything I do promote will always be very well tried-and-tested, proven, established, trusted, and so on. You wouldn't believe how much spontaneous feedback I get about this specific point.

    People love it. It hugely enhances the trust that potential customers have in me, and as that's what determines my income, I'm very happy about that.

    Just my perspective.
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    • Profile picture of the author Mitch Barber
      Originally Posted by Alexa Smith View Post

      Nothing.

      As a seasoned affiliate, new products are something I don't promote.

      This is something all my subscribers and visitors can rely on me for, and one of the things they really like about my email series/websites/communications.

      I explain clearly, openly and repeatedly to them that I won't be promoting any new products at all, ever, and that they can rely absolutely on the fact that anything I do promote will always be very well tried-and-tested, proven, established, trusted, and so on. You wouldn't believe how much spontaneous feedback I get about this specific point.

      People love it. It hugely enhances the trust that potential customers have in me, and as that's what determines my income, I'm very happy about that.

      Just my perspective.
      Wow! That's an awesome perspective! I might adopt it myself. Thanks!
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    • Profile picture of the author sunnyc
      Originally Posted by Alexa Smith View Post

      Nothing.

      As a seasoned affiliate, new products are something I don't promote.

      This is something all my subscribers and visitors can rely on me for, and one of the things they really like about my email series/websites/communications.

      I explain clearly, openly and repeatedly to them that I won't be promoting any new products at all, ever, and that they can rely absolutely on the fact that anything I do promote will always be very well tried-and-tested, proven, established, trusted, and so on. You wouldn't believe how much spontaneous feedback I get about this specific point.

      People love it. It hugely enhances the trust that potential customers have in me, and as that's what determines my income, I'm very happy about that.

      Just my perspective.

      A bit harsh on the new vendors, but I see things from your perspective. So, how's a new vendor to establish themselves?
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by sunnyc View Post

        So, how's a new vendor to establish themselves?
        Sorry, I don't know (have no experience of being a vendor at all), but not with my subscribers/traffic, anyway. My demographics like "proven, tried, tested, well-established", etc.

        I think there are plenty of affiliates who like promoting launches, though? I see threads here sometimes in which they discuss it.
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        • Profile picture of the author brutecky
          Originally Posted by Alexa Smith View Post

          Sorry, I don't know (have no experience of being a vendor at all), but not with my subscribers/traffic, anyway. My demographics like "proven, tried, tested, well-established", etc.
          Well something to keep in mind. That a 'new' product can be 'proven, well established, and tested' even though it is new, depending on what kind of product it is. For example I write (and sell) software. By the time Im ready for launch I generally have at least 2 rounds of beta testing done (I recruit buyers of my other software to do the beta) and around 1000 hours of testing.
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    • Profile picture of the author sunnyc
      Originally Posted by Alexa Smith View Post

      Nothing.

      As a seasoned affiliate, new products are something I don't promote.

      This is something all my subscribers and visitors can rely on me for, and one of the things they really like about my email series/websites/communications.

      I explain clearly, openly and repeatedly to them that I won't be promoting any new products at all, ever, and that they can rely absolutely on the fact that anything I do promote will always be very well tried-and-tested, proven, established, trusted, and so on. You wouldn't believe how much spontaneous feedback I get about this specific point.

      People love it. It hugely enhances the trust that potential customers have in me, and as that's what determines my income, I'm very happy about that.

      Just my perspective.
      I get the picture.
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  • Profile picture of the author Mitch Barber
    I very much agree with Shawn. However, as well as providing immense value, I would also be looking for something that, ideally, had some kind of continuity program (eg: a monthly payment). That's how you build a residual income. You make the sale once, and it keeps on paying you. BUT, that is secondary to the value that it provides to my buyers. If I don't believe it delivers the goods then I don't promote it - period.
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    Take the pain out of Affliliate Marketing and make some money as soon as tommorrow!
    Get details at my blog NOW.

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    • Profile picture of the author James Fame
      I'm going to be completely honest.

      Payouts matter, because you don't do things for free on a list that you've warmed up to. High percentages of payouts are essential. You need to segment your list and run so many lists at the same time, it's going to be hard to keep track.

      You do not get rich if you're not scrutinizing your flow of money.

      Anything less is not called a promotion, but a recommendation. (I do recommend if the product is exceptional)

      There are going to be good products and bad products. Stay away from bad products.

      You do not get rich if you do not have a long-term mindset. Don't ever promote a crap product.

      Like Alexa suggests, stay away from New products. However, don't stay completely off new products - in the sense that you're going to need to make a judgement yourself. The best way? Try out the product yourself for at least a week and then make a verdict whether to promote or not.

      In many markets, there are going to be a huge variety of overlapping sub-niches. The problem might be more to do with sensing your demographics and providing the perfect promotion/recommendation. That's when you split-test and see what works better than the other.
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    • Profile picture of the author sunnyc
      Originally Posted by Mitch Barber View Post

      I very much agree with Shawn. However, as well as providing immense value, I would also be looking for something that, ideally, had some kind of continuity program (eg: a monthly payment). That's how you build a residual income. You make the sale once, and it keeps on paying you. BUT, that is secondary to the value that it provides to my buyers. If I don't believe it delivers the goods then I don't promote it - period.
      Hey Mitch,

      That is a good point. If the seller offers 70% commish, bonus for a percentage of sales, upsells, other versions of the product, AND, a membership site built around the perceived need, would this convince you?
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  • Profile picture of the author John Atkins
    You forgot to include the commission, not the percentage but the amount of money you will earn. It's very important.

    Anyway I voted for the "usefulness of product". If it's useful and has a good sales page then it should convert well and my subscribers will like it.
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    • Profile picture of the author sunnyc
      Originally Posted by John Atkins View Post

      You forgot to include the commission, not the percentage but the amount of money you will earn. It's very important.

      Anyway I voted for the "usefulness of product". If it's useful and has a good sales page then it should convert well and my subscribers will like it.
      My thoughts exactly!
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  • Profile picture of the author Alex Mensah
    Originally Posted by sunnyc View Post

    What are the top 5-10 factors that motivate you to go all-out and promote a product? Share, please Seems like the rules keep changing all the time and I'm curious to know the criteria other affiliates use in judging the merits/demerits of an offer.
    1. Quality of the product
    2. Character of the person
    3. Price of the product
    4. Relationship of the person
    5. Previous promotions for that person

    those are my top five
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    • Profile picture of the author sunnyc
      Originally Posted by Alex Mensah View Post

      1. Quality of the product
      2. Character of the person
      3. Price of the product
      4. Relationship of the person
      5. Previous promotions for that person

      those are my top five
      Thanks, Alex.

      Do you mean the character of the seller??? And your relationship with the seller? If the product/seller is you, would you give them a chance?
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  • Profile picture of the author alvinchua91
    As long as it's a useful product and has a converting web page, then it's good to go.
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    • Profile picture of the author curly sue
      I voted for high percentage commissions and Huge bonuses. the product has to be worth my time.
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  • Profile picture of the author bgray
    Exclusivity
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    Hebrews 12:11

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  • Profile picture of the author Dragone
    For me I'd want it to be worth my while, commissions, and worth my lists while too, usefulness. Then we both win
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    • Profile picture of the author sunnyc
      Originally Posted by Dragone View Post

      For me I'd want it to be worth my while, commissions, and worth my lists while too, usefulness. Then we both win
      Sounds like a good plan, more of what I expected.
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  • Profile picture of the author Mobi4you
    Self Fullfillment and Betterment
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  • Profile picture of the author owais211
    Banned
    For me i would say its the sales made and the commission or profit made from the efforts.
    I feel satisfied to achieving targets and the objectives set for the promotion exercise.Lots much,checking out here
    Cheers
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    • Profile picture of the author sunnyc
      Originally Posted by owais211 View Post

      For me i would say its the sales made and the commission or profit made from the efforts.
      I feel satisfied to achieving targets and the objectives set for the promotion exercise.Lots much,checking out here
      Cheers
      Thanks, owais
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  • Profile picture of the author chrisis4ever
    Banned
    [DELETED]
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    • Profile picture of the author sunnyc
      Originally Posted by chrisis4ever View Post

      My mouth waters when a product fits perfectly into a niche I am working with. I dont even get the shitty used car salesman vibe when promoting the product to the correct targeted crowd.
      Makes sense, Chrisis- does it mean you limit yourself to mainly promoting products within your particular niche? How far out of your comfort zone would you allow yourself to go, even if the deal is awesome?
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  • Profile picture of the author fatafat
    Originally Posted by shawnlebrun View Post

    For me, above ALL else... it has to offer immense value to my list and customer.

    If I wouldn't share it with my mother, I probably won't promote it.

    But seriously, I will only promote affiliate products that I feel are giving 10 times the value, for the price. If they're selling it for $47, I want to feel that it's worth $470.

    If you promote JUST anything, in order to make a buck... your list will soon see right through you.

    But if you're always looking for their best interests... if you're only promoting those things that will help them get what they want, then you can feel certain that they'll buy from you again.

    For me to promote anything, it has to solve a problem my list is having, or help them reach a goal... because I've learned over the last 13 years that if I keep the best interests of my customers at the forefront, a lot of other stuff just works itself out.

    Never become known as someone who is willing to hype something just to make a buck. Soon your list will think "oh, great, what are they selling now"

    But offer your list amazing value, and you go from a seller and marketer, to a trusted adviser and coach.

    So, for me, it's all about quality and value.
    Shawn, Very articulate and informative views from you. Thanks for sharing the insight

    Originally Posted by Alexa Smith View Post

    Nothing.

    As a seasoned affiliate, new products are something I don't promote.

    This is something all my subscribers and visitors can rely on me for, and one of the things they really like about my email series/websites/communications.

    I explain clearly, openly and repeatedly to them that I won't be promoting any new products at all, ever, and that they can rely absolutely on the fact that anything I do promote will always be very well tried-and-tested, proven, established, trusted, and so on. You wouldn't believe how much spontaneous feedback I get about this specific point.

    People love it. It hugely enhances the trust that potential customers have in me, and as that's what determines my income, I'm very happy about that.

    Just my perspective.
    Alexa, Very courageous, forth right and honest opinion on this subject from you. Thanks a ton!
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  • Profile picture of the author travlinguy
    You don't list the item that's most important in your poll. It's a product that's selling well. Integrity in the vendor and a quality product is important but I don't think seasoned affiliates are much interested in products unless they're selling well. And yes, that goes for new products just as much as seasoned ones.
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