Is webdesign and web development saturated?

6 replies
I've done quite a bit of research and saw a good number of sites offering services in my local area. That said, a good chunk of them are mainly web design sites and not development. I decided to jump into the market with the idea of getting foreing people to work on the services in exchange a chance for them to get into a market they don't usually get sales from.

Now, I've finally have gotten a company with 8 people to agree on my terms, but after a third research it seems like there's more competition than i originally thought. There are certain services that the company I'm affiliated with can do that some of these local companies can't, but I just wonder..

Anyone know the overall market for design and development right now?
#development #saturated #web #webdesign
  • Profile picture of the author Victor Edson
    Chicago is different from LA & every other city. A lot of training about offering web design and related services was kicked up around here a few years back when Google started de-indexing sites and marketers started looking for other ways to make money.

    That doesn't mean that you can't do well for yourself and earn a good living doing it. It just means that it's not a new idea, but neither is plumbing.

    If your first client is a lawyer, doctor or dentist... there's likely going to be more competition in those niches than most others, because those are some of the most targeted in the training that's been going on around here.

    If you focus on a niche like manufacturers or specialty needs, you could probably do a lot better, charge a lot more and have happier clients along the way.

    But there's more you can do than just organic results too, so if you've tried for 6 months and you can't crack the first page and get a company listed in the business listings... then I'd recommend focusing more on social media and things like that. I'd recommend that anyway, and focus on it heavily if you're in a very competitive market.

    Ultimately if you can help a company bring in leads and make some money off your efforts, they'll be a happy long term client. If you can't... it might have been some good experience

    You can also reach out from your home town and offer design services online, and to companies in other cities than yours that may not be as competitive.
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    • Profile picture of the author LearnNOTmoney
      Originally Posted by Victor Edson View Post

      That doesn't mean that you can't do well for yourself and earn a good living doing it. It just means that it's not a new idea, but neither is plumbing.
      I am fine with this if this is the case. So long as it's not a dying market, I'm sure i can make some money out of it by providing these small companies some customers.

      Originally Posted by Victor Edson View Post

      You can also reach out from your home town and offer design services online, and to companies in other cities than yours that may not be as competitive.
      For the time being I am mainly focusing on my own city and then move from there. I don't necessarily have a niche market, although at one point i did decide to go into the fitness niece and see, but doesn't sound like it's a good market. I am targeting markets based on locations right now.
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  • Profile picture of the author lattlay123
    You need to sell value more than anything. I agree when you say that local web design business is saturated; anyone and their dog can download dreamweaver or upload Wordpress and call themselves a "designer". And the sad part is that the clients won't even know the difference most of the time!

    That's why it is important to differentiate yourself from the rest by providing exceptional service and value, or at least network and market better.
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  • Profile picture of the author Beatinest
    It's only saturated if you're not good at it. If you make mediocre sites then yes, because anyone can make a mediocre site. But if you make good stuff the doors open right up and your clients will refer others until you end up having to turn people away.
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    • Profile picture of the author LearnNOTmoney
      Originally Posted by Beatinest View Post

      It's only saturated if you're not good at it. If you make mediocre sites then yes, because anyone can make a mediocre site. But if you make good stuff the doors open right up and your clients will refer others until you end up having to turn people away.
      lol of course.
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  • Profile picture of the author hustlinsmoke
    I think it is saturated especially with wordpress and even a non techy can do it now.
    I bet though offline with online still works if you give value with 110 percent customer service.

    My best friend still builds websites for people before he sells it to them and that is his selling point.
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