Anyway, the term "your list" or "my list" is thrown around a lot here and i know it means email list, but what are the benefits of having people on an email list? Surely nobody ever buys anything they get in an email? Maybe its just my british cynicism showing, but how can they be useful, and are they worth building?
Do you bother and how has it helped you.
thanks in advance guys, and INb4 google it. Im kind of looking to have a rapport discussion here not just read an article about email lists