by Mrnace
64 replies
I have hired a logo designer off elance.com

Shas has sent me her initial draws, 7 in all. I have my favourites, but I wonder which ones you guys would choose.

Bear in mind that all these can be changes, part of the job in unlimited revisions.

Which would you go for?

I have attached 5 of them, I couldn't do all 7.
#logo
  • Profile picture of the author Shaun OReilly
    Originally Posted by Mrnace View Post

    Which would you go for?
    NONE.

    All of the 'logo' samples are too complex for a logo
    that would work in multiple media.

    The initial logo ideas tell me that the 'designer' is a
    relative amateur as they're trying to do too much in
    the logo instead of focusing on one key aspect of
    your brand.

    Look at any of the logos of the top companies and
    you'll find one thing: SIMPLICITY, not complexity.

    Dedicated to mutual success,

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    • Profile picture of the author James Fame
      Originally Posted by Shaun OReilly View Post

      All of the 'logo' samples are too complex for a logo
      that would work in multiple media.
      Exactly as Shaun said.

      On top of that, what you want to focus on is simplicity, if it's a brand you're going for. It has to be repeatable and unique in the person's mind.

      James Fame
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  • 1 or 4 "if" I had to choose. The rest look cheesy.

    However, what Shaun said above makes sense.
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  • Profile picture of the author Meharis
    Originally Posted by Mrnace View Post

    I have hired a logo designer off elance.com

    Shas has sent me her initial draws, 7 in all. I have my favourites, but I wonder which ones you guys would choose.

    Bear in mind that all these can be changes, part of the job in unlimited revisions.

    Which would you go for?

    I have attached 5 of them, I couldn't do all 7.

    Tell your designer to Think out of the Box for a change...

    Meharis
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    • Profile picture of the author WillR
      Originally Posted by Meharis View Post

      Tell your designer to Think out of the Box for a change...

      Meharis
      Nope. I don't think there is any point using that designer any further if those are the 5 variations he/she came up with.

      I really don't like any of them. They just look tacky and not professional.

      My best advice would be to find a new designer and make sure you have a good look at their portfolio of previous designs before you commit.
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      • Profile picture of the author Mrnace
        Originally Posted by WillR View Post

        Nope. I don't think there is any point using that designer any further if those are the 5 variations he/she came up with.

        I really don't like any of them. They just look tacky and not professional.

        My best advice would be to find a new designer and make sure you have a good look at their portfolio of previous designs before you commit.

        I looked at her portfolio, compared it to others and she was the one that I thought was best.

        She has some really nice designs in her portfolio, but looks like she has stuggled here.

        Any more tips on #4 though? its seems to be the best of a bad bunch.
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        • Profile picture of the author WillR
          Originally Posted by Mrnace View Post

          I looked at her portfolio, compared it to others and she was the one that I thought was best.

          She has some really nice designs in her portfolio, but looks like she has stuggled here.

          Any more tips on #4 though? its seems to be the best of a bad bunch.
          Your logo is very important so you shouldn't just be picking the best of a bad bunch.

          The reality is I can go to a stock site right now and find you 20+ logos that look 100 times better than those ones:

          World | GraphicRiver

          I wouldn't go with any of them or even try getting them fixed.

          But again, that's just my opinion.
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  • Profile picture of the author Mrnace
    Yeah, I prefer 1 and 4.

    Not much of a fan of the others though.

    I am not sure how much of a pro i'd expect for the money I am paying the designer. $70 is what it's costing.

    And she was the best out of the proposals I had IMO.

    I'll see if she'll do more though.
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    • Profile picture of the author Shaun OReilly
      [DELETED]
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      • Profile picture of the author Alexa Smith
        Banned
        Shaun will undoubtedly be right about this.

        (Possibly a much-simplified version of number 4, with less going on in it, might be preferable to any of the others above?).
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  • Profile picture of the author Mrnace
    I have contacted the designer now, to see if she can do another couple of designs for me.

    Asking for more simplicity in her designs and something a little different.

    I'll see what she can do.
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    • Profile picture of the author 1Matthew
      Originally Posted by Mrnace View Post

      I have contacted the designer now, to see if she can do another couple of designs for me.

      Asking for more simplicity in her designs and something a little different.

      I'll see what she can do.
      Definitely no.4 with a more modern look and typography. I always shrink the logo to the smallest size you expect it to appear and check to ensure that the name and key design elements are is clear and obvious. If you satisfy this test then you are halfway there in terms of achieving simplicity.
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  • Profile picture of the author zerofill
    Simple shapes, etc... work well. Logo really is for branding more than anything else. You just want people to eventually, automatically associate your business, with that image.

    Right now they are thinking(your designer), that they want to try and get the point across, of what your business is about in the logo. That isn't the job of the logo really.
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    • Profile picture of the author Steve B
      Mrnace:

      I'm surprised that no one has asked about your business.

      Isn't the main reason for a logo to put across some sort of message?

      So what is your message? Personal "likes" and "dislikes" of logo design are fairly subjective.

      What do you want the logo to say or elicit from those who see it?

      Isn't that the criteria on which to judge how "good" a logo is?

      Just my thoughts,

      Steve
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  • Profile picture of the author Mrnace
    Yeah, I'll see what happens over night with the designer.

    If she come up with something new and better then great, if not, I am sure we can revise waht she has done, she has given me unlimited edits/revisions for the image I choose, so could techniquely pick one and totally revamp it.

    I am now thinking up new images in my head. a stickperson pulling a wheelie suitcase. lol
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    • Profile picture of the author Steve B
      Originally Posted by Mrnace View Post

      . . . a stickperson pulling a wheelie suitcase . . .
      NO, don't go there.

      Steve
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  • Profile picture of the author Mrnace
    Its a travel social network site.
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  • Profile picture of the author Jurrie
    i'd draw 2 boots on half a globe , just lines ( 1 color ) and your brandname underneat it ... slimy yet satifying, euh, i mean simple yet satisfying, lol

    honestly , don't really like any of them , they look like so many other logo's do

    good luck !
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  • Profile picture of the author Alex Blades
    Those logos look like they came straight out of fiverr, or #4 is serviceable
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  • Profile picture of the author thomasjohnson
    i'd do 4. however, what kinds of business is it?
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    • Profile picture of the author Mrnace
      Originally Posted by thomasjohnson View Post

      i'd do 4. however, what kinds of business is it?
      I am planning to do a travel social networking site, I could change that idea and delve into some kind of other travel based site.
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    • Profile picture of the author Meharis
      Originally Posted by thomasjohnson View Post

      i'd do 4. however, what kinds of business is it?

      Read post #13.

      Meharis
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      • Profile picture of the author Daniel Evans
        I think the fourth is definately servicable and it stands as the best in my eyes.

        All that needs to be done is an alignment adjustment of the bottom line so that the "s" is flush with the stem of the "d" above and the shadowing removed from the globe.

        The custom glyphs are a nice touch above the "a" and the "e".

        If you wanted to play on the footprint idea, it's probably best that 2 are used at most since many aren't legible.


        Daniel
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  • Profile picture of the author GarrieWilson
    I don't like any of those...

    In the past I've used Small Business Logo Design - Cheap logo design - Custom Affordable Logos - Cheap

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  • Profile picture of the author d3communications
    Logos are tough. The company founder wants something cool. The designer wants something cool (BTW, there is no cool in any of those logos).

    But...The customer couldn't give a s@@t about your logo.

    Let me put it another way: A crap logo will repel potential customers. A fantastic logo is customer neutral...it won't drive them away immediately.

    No one will do business with you just because you have a cool logo.

    But, again, those logos up top are maybe just a bit too literal. The one with the footprints is outright painful.

    Constructive feedback...maybe a big pair of flip-flops incorporated somehow into a strong text-based logo? Sunglasses? Passport? Elements that speak more to travel and fun.
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  • Profile picture of the author dean20653
    What exactly is a travel social networking site? It Appears the Designer is playing too much off the name rather than the Service. But That's My Opinion.
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  • Profile picture of the author twister85
    What's there In the name?

    But its more than important in business. A logo decides the intention of your business or website. It says it all. Some are funny some are professional some are just simple. A complex logo has something saying that its too mixed up for you to find. that means on our website we give away information which you may find difficult to understand. It may seem crazy but I've experienced it. the admin decides the design of the logo and he himself creates the site so the possibilities of website behavior depends on the logo.

    Good luck!
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  • Profile picture of the author Joseph Then
    Doesn't look good to me. Not worth paying that Elance fella.

    If you want, I think someone in this forum offer logo design for "FREE". You only pay when you like it and most of the time his clients like the very first one.

    I don't know where is the offer, maybe some warriors here can point him to that.
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    • Profile picture of the author dean20653
      I was bored , If you Like it Ill Improve it! Just Let me know....

      (btw ... this is a jpg from the vector file)

      Edited to ad the logo variations :rolleyes:
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      • Profile picture of the author Mrnace
        Originally Posted by dean20653 View Post

        I was bored , If you Like it Ill Improve it! Just Let me know....

        (btw ... this is a jpg from the vector file)

        Edited to ad the logo variations :rolleyes:
        I like the first logo mate.
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  • Profile picture of the author GforceSage
    Sea World Called and said don't do #4, it's the well known font that they use. If you visit Sea World.com, you will see that the word World is suspiciously like your choice #4's word World.

    I would take the golf flag off of #2, increase the size of the globe a little and go with the footprints coming off the logo onto and across the world.
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  • Profile picture of the author John Atkins
    I like the fourth one. It's simple and the most professional looking of them all.
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  • Profile picture of the author KevinChapman
    I like 4 best but like others have said they're all a bit overcomplicated. Finding someone to create a decent logo is hard work!
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  • Profile picture of the author canada94
    I'd recommend Fiverr, Ive got a lot of stuff from there,logo's,graphics, etc, You dont need an overcomplicated logo, so check it out.

    Hope this helps

    Kevin
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  • Profile picture of the author RoseHunt
    Banned
    The 4th one looks a little bit better, but I think that you should talk to another designer. If she sent you 4 variations of the same idea, then she clearly doesn't have better ideas!
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  • Profile picture of the author Lori Winsor
    I usually give that work to at least 2 different designers - in that case I have at least 4-6 versions with different styles.
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  • Profile picture of the author Gerard Evans
    I'd go to a new designer, asking to keep the green / blue color scheme but, as others have said, go for something simpler, and 2D rather than 3D (if that makes sense!)
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  • Profile picture of the author Mrnace
    The Designer sent me four more.

    I have attached 2. some how I can't attach more. something wrong with the upload I think.
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  • Profile picture of the author dean20653
    That had to be a heck of an email

    I like the second one the best out of the two, glad to see the work has improved! lol
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  • Profile picture of the author Mrnace
    Just relayed what was said on this thread to her. and she responded with these two logos. There are two others, but I can't upload them, I think its the files I have or the images are too big and I can't be assed changing them. lol

    But yeah, nice improvements.

    I do prefer the first one myself.

    what do you like about the 2nd one?
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  • Profile picture of the author dean20653
    Honestly I do Like Both, but its the simplicity, When you look at a logo you look for the brand recognition kinda like you can look at the red and blue logo of bank of America and automatically know. Think long term, think about where you want to go with the site/business and if you want to do any kind of offline promoting, and printing like t-shirts or hats or anything like that.

    What I don't like is the size Difference between the logo and the words, but that can be changed. Just an opinion of mine, but whichever you choose make sure, YOU like it

    Best of luck with it!

    Edit: Out of the 2 that are NOT uploaded, Do you like either of those of the 2 that did?
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  • Profile picture of the author Mrnace
    thanks buddy.

    I'll make a decision tomorrow, need to sleep on it first.

    I suppose the second one would work better offline.

    Thanks again everyone for the advice.

    I think I'll use a stock site after this.

    nathan
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    • Profile picture of the author dean20653
      Originally Posted by Mrnace View Post

      thanks buddy.

      I'll make a decision tomorrow, need to sleep on it first.
      Sleeping on it is good rash decisions can mean bad decisions.

      Let us know your site when you get it built!
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  • Profile picture of the author CollegeCEO
    I'm not really a fan of any of them. They look like Fiverr designs. I agree with what Will said.

    My advice would be to choose a designer that knows about branding and design instead of going the cheap route. This is of course assuming that the logo is for a legitimate company. If not, then I would probably go with one of the logos others have created. The one egyptik posted is better than all the ones your designer made. But I would recommend starting from scratch with a new designer.
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  • Profile picture of the author Mrnace
    I've slept on it. going for that second logo of the new logos.



    Thanks for all the advice, I thiink i'll be using a stock website from now on too.

    Nathan
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  • Profile picture of the author Rob-T
    I totally agree with Shaun about the logos. Simplicity definitely rules when it comes to design. But it's getting really hard for good designers to make a living as a lot of people are using Fiverr and even on Elance there are a lot of people doing cheap looking logos for next to nothing. I must admit, I'm finding it very hard to make a living these days.
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  • Profile picture of the author Jesus Perez
    Shaun and WillR are correct as usual. They all appear amateur and will adversely affect conversions. Asking for a redesign won't help because the designer's creative "box" is too small.

    This is why I recommend Logo Design, Web Design and More. | 99designs for serious business owners. It's more expensive, but you get submissions from multiple designers and the quality is superb.

    Example: Logo design contest | Logo for Boutique Travel Agency | Overview | 99designs
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  • Profile picture of the author muffty
    What about a circle of the words >>

    World >>> going around the top and
    Wanders >>> around the bottom half but up the right way!

    > if you see what I mean - I'm no designer but I think it would be better than the designs you already have!
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    • Profile picture of the author 4DayWeekend
      I always hate to slate someone else's work, especially as she has probably worked hard to produce these (too much work in many cases), but as others have said, they don't look professional at all.

      Typography is very important these days and I'm not feeling any of the selections. There are far too many shadows and gradients going on for a logo.

      I would probably pay up and then launch a contest on 99designs. Fair enough, you'll be out of pocket, but at least you'll get something decent at the end of the day.
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    • Profile picture of the author Mrnace
      I took the hit, just to get it out the way, but there is a lot of infor and talent on here for me to use in the future.

      Thanks for all the advise and logos you guys have done, they look great.

      I should have posted stuff on here before elance about logos.

      Thanks
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  • Profile picture of the author Mrnace
    Yeah, I am probably gonna start moving away from elance from now on.

    I don't need too, with me learning how to do a website, and I can always use sites like 99designs and any other suggestion on here in the future.

    I'll pay up and will use one of her designs, it can always change.
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  • I personally think logos are over-rated. More often than not you could put just anything and it will work once people get used to it. For example: Facebook (an "f" within a blue square)... errr really?

    I personally never worry about fancy logos for any of my site. I just put the name of the site in some fancy color/font and presto. Never had a problem monetizing the site with or without logo.
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  • Profile picture of the author Beatinest
    Here is a better one.
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    • Profile picture of the author cjalvarez91
      Originally Posted by Beatinest View Post

      Here is a better one.
      This looks much better and "Free". I would go with this ones instead of the payed ones.
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    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by Beatinest View Post

      Here is a better one.
      This is far better than the ones your designer submitted. She/he is an amateur. I don't know where the little guy came from and if it is previously used or clipart or stock, but this is a great logo for the type of site you're building.
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  • Profile picture of the author keyon
    In defense of the logo designer, Some clients don't mention that the original concept was theirs to begin with, and the designer is just trying to make the customer happy.
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  • Profile picture of the author alvinchua91
    I like the middle and rightmost ones.
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  • Profile picture of the author vare
    Do you have some Logo Design brief about your project expectations?

    From your point of view, do you go after the logo that is just visually effective or your expectations are to solve your business problems?
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  • Profile picture of the author fpdeziner
    I don't like any of them, besides, are you serious? Do you call them logo?
    Honestly speaking you should get someone's else services.
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  • Profile picture of the author seobro
    I like the second one. Well, that is just me. Choice is up to you. Please check to make sure on one is using it now. I have seen many blue/green logos that look very similar, but not the same. Try to make your logo distinctive and unique. Oh yes, that will truly serve your company.
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  • Profile picture of the author Daniel Evans
    Nice work James!

    I've seen you in a few publications.

    Iheart logos and a few others I believe?
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    • Profile picture of the author JamesW3
      Originally Posted by Daniel Evans View Post

      Nice work James!

      I've seen you in a few publications.

      Iheart logos and a few others I believe?
      Thank you but I cant take all the credit. Most of the work is my partner Aleks previous work. All the new projects are a combination of our minds together. We have similar styles and after I interviewed him for my blog, I thought it would be best for us to come together.
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  • Profile picture of the author MaddieQ
    Banned
    I'll go with number 4. It is simple and precise.
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