3 Simple Steps to Email Optin Cash

by mbacak
62 replies
3 things you can do to make more money
immediately after people optin to your page.

1. Instead of having people optin and go straight to your free gift/download...

...email them the gift/download and have a meta-refresh page tell them "the free gift/download is being sent via email and should be in their email box in a few minutes" and then you automatically send them to an offer (btw: this can be your affiliate link) after 3 seconds.

-----------------------
Place inside <head> to redirect to http://offerpage.com/ after 3 seconds:

<meta http-equiv="refresh" content="3; url=http://offerpage.com/">

fyi: You can get more info about "meta refresh" here:
Redirect to a Different URL using the Meta Tag "Refresh":*Web Site Maintenance:*Tools and Guides:*IU Webmaster:*Indiana University
-----------------------

2. Add an offer on your download page where they get your free gift

3. Add an offer in your free gift/download especially if it's an free report.

Of course, the offer has to be relevant to your subscribers... aka "make sense".

If you have anymore way's please feel free to add to the list by posting below...
#build list #cash #email #email list #email list bonus #optin #simple #steps #subscribers
  • Profile picture of the author Willie Crawford
    Put the download in a .zip file, and include extra files in there...
    for example, an .html shortcut to a special offer.

    Name the .html file something catchy, like "SomethingYouWant.html"


    Willie
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  • Profile picture of the author James Fame
    Originally Posted by mbacak View Post

    3 things you can do to make more money
    immediately after people optin to your page.

    1. Instead of having people optin and go straight to your free gift/download...

    ...email them the gift/download and have a meta-refresh page tell them "the free gift/download is being sent via email and should be in their email box in a few minutes" and then you automatically send them to an offer (btw: this can be your affiliate link) after 3 seconds.

    -----------------------
    Place inside <head> to redirect to http://offerpage.com/ after 3 seconds:

    <meta http-equiv="refresh" content="3; url=http://offerpage.com/">

    fyi: You can get more info about "meta refresh" here:
    Redirect to a Different URL using the Meta Tag "Refresh":*Web Site Maintenance:*Tools and Guides:*IU Webmaster:*Indiana University
    -----------------------

    2. Add an offer on your download page where they get your free gift

    3. Add an offer in your free gift/download especially if it's an free report.

    Of course, the offer has to be relevant to your subscribers... aka "make sense".

    If you have anymore way's please feel free to add to the list by posting below...
    Thanks Matt. This works. I've been doing this for some niches, and the main thing is to increase the probability of seeing the offer, because the fact is, visibility decreases the longer you wait after an opt-in (email open rates drop, etc).

    James Fame
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  • Profile picture of the author JonP
    This is great advice Matt and Willie for those of us building lists. These little steps can really increase the exposure of your offers to your opt-ins which can definitely decrease the amount of time it takes to turn a looker into a buyer.

    Jon.
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  • Profile picture of the author twister85
    Optimize your download page with another attention grabbing banner leads to another offer.

    Its like download your freebies below

    Wait, How about securing your hands on more making money techniques at once? << catchy headline ( keep it more bold and attention grabbing than the download button)

    Check out here! << link or banner, banner works best.
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  • Profile picture of the author Wingman DY
    Remind them that an email with your name has been sent to them with the download link "just in case they needed the page again". A lot of marketer leaves this out. But this is a very vital step. I'll explain why later...

    Tell your subscriber that another bonus is awaiting at the first email (Give your subscriber another important incentive to look for and open your email - keep repeating your name).

    You need to leave instruction for your subscriber to "unjunk" and white-list your email. Or for gmail online - drag your email from the Promotion Tab into the Primary Tab.

    All these few steps train them to identify and look out for your emails in future - it will help them recall your name in the sea of spam and most importantly, increase your open rate.

    Hope this helps.
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    • Profile picture of the author Steve B
      So Matt,

      I'm assuming you would only use one of the three techniques when a person opts in to your list, correct? Can you tell us, from your experience, which one has been the most successful (profitable) for you?

      Thanks,

      Steve
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      • Profile picture of the author chinadave
        That's a great idea Matt.

        I'm going to add unlimited hosting for $4.95 a month and domains for $0.99 to my download page since many have asked me were to get them.

        China Dave Gruber
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      • Profile picture of the author mbacak
        Originally Posted by Steve B View Post

        I'm assuming you would only use one of the three techniques when a person opts in to your list, correct?
        No all three at the same time.

        Originally Posted by Steve B View Post

        Can you tell us, from your experience, which one has been the most successful (profitable) for you?
        All 3 at the same time.

        However, if you really want to pick one of the
        3 then having them redirect to an offer would be
        and is the most profitable because that's when
        you are guaranteed to have their attention.

        (And in marketing - attention is key)

        As long as you, clearly state that you are
        going to be sending them the download link
        in the "meta refresh" page and really have
        your autoresponder send the download like
        you said you would then you fulfilled on
        your promise.
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      • Profile picture of the author Alex Awes
        Originally Posted by Steve B View Post

        I'm assuming you would only use one of the three techniques when a person opts in to your list, correct? Can you tell us, from your experience, which one has been the most successful (profitable) for you?
        Steve
        I'd guess it's the 1st one. Making the thankyou page redirect to a related offer page after a few seconds.

        The prospect has shown enough interest to take action and optin and while they are in a take-action mindset they my be willing to take action to buy when an offer is put in front of them.

        They still get the free gift from the email and followup sequence will provide more reasons for them to go back.

        Does this match with your results Matt?

        Alex
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        • Profile picture of the author mbacak
          Originally Posted by Alex Awes View Post

          I'd guess it's the 1st one. Making the thankyou page redirect to a related offer page after a few seconds.

          The prospect has shown enough interest to take action and optin and while they are in a take-action mindset they my be willing to take action to buy when an offer is put in front of them.

          They still get the free gift from the email and followup sequence will provide more reasons for them to go back.

          Does this match with your results Matt?

          Alex
          I really think it has everything to do with attention. At that
          very moment is the only time you are almost guaranteed to
          have that new subscribers attention after the moment they
          optin you have to start actually working to get it again.
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          • Profile picture of the author RobHardie
            Originally Posted by mbacak View Post

            I really think it has everything to do with attention. At that
            very moment is the only time you are almost guaranteed to
            have that new subscribers attention after the moment they
            optin you have to start actually working to get it again.
            This makes a lot of sense. Hit them hard when you have their attention.
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      • Profile picture of the author zedsta
        Originally Posted by Steve B View Post

        So Matt,

        I'm assuming you would only use one of the three techniques when a person opts in to your list, correct? Can you tell us, from your experience, which one has been the most successful (profitable) for you?

        Thanks,

        Steve
        Definitely use all 3 together - if you've got them hooked in the first place you might as well create the optimum sales funnel and give them everything you got!
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    • Profile picture of the author Alex Awes
      Originally Posted by Wingman DY View Post

      Tell your subscriber that another bonus is awaiting at the first email (Give your subscriber another important incentive to look for and open your email - keep repeating your name).
      This is a great tip. It'll keep them hungry for more info from the emails we send out and train them to expect great things from us. We'd better live up to that expectation!

      Alex
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    • Profile picture of the author hsbinmarket
      Originally Posted by Wingman DY View Post

      Remind them that an email with your name has been sent to them with the download link "just in case they needed the page again". A lot of marketer leaves this out. But this is a very vital step. I'll explain why later...

      Tell your subscriber that another bonus is awaiting at the first email (Give your subscriber another important incentive to look for and open your email - keep repeating your name).

      You need to leave instruction for your subscriber to "unjunk" and white-list your email. Or for gmail online - drag your email from the Promotion Tab into the Primary Tab.

      All these few steps train them to identify and look out for your emails in future - it will help them recall your name in the sea of spam and most importantly, increase your open rate.

      Hope this helps.
      Good Idea !!
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  • Profile picture of the author JasonBennet
    Thanks for sharing. Simple things works and it will be much better idea not to over complicate the whole process. I have place an offer in my thank you page and it has been working great for me
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  • Profile picture of the author sekharsub
    Thanks for the share, Matt. I shall try this immediately and post my feedback.
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  • Profile picture of the author philis
    Thanks for the great info Matt! I will try this out.
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  • Profile picture of the author flovin
    Thanks for the great advise Matt. Greatly appreciated.
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  • Profile picture of the author Alex Awes
    Originally Posted by mbacak View Post

    3 things you can do to make more money
    immediately after people optin to your page.
    ...

    2. Add an offer on your download page where they get your free gift
    Adding an offer as a banner rather than a text link will attract more people to it and hopefully more clicks to the offer.

    Alex
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  • Profile picture of the author wesawu
    My Opt-Ins are taken to a customized "Thank You" page that tells them that I have sent them the ebook/report to the email address they provided instead of immediately providing them a download link. They are more likely to provide a valid email address that way. The thank you page also has a couple of CPA offers in the same niche. It seems to be working fine.
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  • Profile picture of the author jhaviza
    Wow - this is really good info, You gave me a
    great idea... Thanks, Joseph
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  • Profile picture of the author mediamarket
    Another tip, never put your sales page directly, you need a optin to build a relationship first to help conversions.
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    • Profile picture of the author mbacak
      Originally Posted by mediamarket View Post

      Another tip, never put your sales page directly, you need a optin to build a relationship first to help conversions.
      Not sure I believe that statement. Unless, I'm totally
      misunderstanding what your really saying here.
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      • Profile picture of the author hometutor
        Slightly off topic, but when I move a sales page to a new location, I'll add the meta refresh, but set to 0, mentioned above and a frame to the new page so people are reading the fresh content even before the redirect.

        Rick
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        • Profile picture of the author zedsta
          Originally Posted by mbacak View Post

          3 things you can do to make more money
          immediately after people optin to your page.

          1. Instead of having people optin and go straight to your free gift/download...

          ...email them the gift/download and have a meta-refresh page tell them "the free gift/download is being sent via email and should be in their email box in a few minutes" and then you automatically send them to an offer (btw: this can be your affiliate link) after 3 seconds.
          Nice share Matt - I think emailing the download is the best way to do it because if people can get access to the file straight away after they fill out the optin what's stopping them from putting a fake email address in?

          I think I have a lot of drainers in my list and I think that's the reason why because I am giving them the download straight away!
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          • Profile picture of the author Gary Huynh
            Another tip, never put your sales page directly, you need a optin to build a relationship first to help conversions.
            This is not always true. You can gain trust with the help of an endorsement. If Matt endorses me and he has a good relationship with his list then I gain that trust that his subscribers have for him.

            It helps to build a relationship before selling something but some people can't pass that stage to ask for a sale. If your sales message is good, then it's no problem to ask for the sale while the prospect is hot and ready. Wait too long and they lose interest. A lot of customers make impulse purchases online. If they have a little interest, and you add some time limitation to the offer, you'll have higher conversions. Try it.
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            • Profile picture of the author Tropical1
              Thank you chaps, i've learn't a few simple techniques tonight that I would never of considered. I do make sure my subject lines and content are split tested, always. Cheers Nick.
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          • Profile picture of the author RobHardie
            Originally Posted by zedsta View Post

            Nice share Matt - I think emailing the download is the best way to do it because if people can get access to the file straight away after they fill out the optin what's stopping them from putting a fake email address in?

            I think I have a lot of drainers in my list and I think that's the reason why because I am giving them the download straight away!
            This makes a lot of sense to me. Nice one Zoe.
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          • Profile picture of the author mbacak
            Originally Posted by zedsta View Post

            Nice share Matt - I think emailing the download is the best way to do it because if people can get access to the file straight away after they fill out the optin what's stopping them from putting a fake email address in?
            I think your not following my original post correctly...

            Instead of having people optin then land on the download
            page like this: Optin Page ->> Download Page

            (btw... most people also send the download page after optining in also)

            Do this:

            Optin Page -->> Offer

            And just send the download page via autoresponder.
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            • Profile picture of the author alfred1982
              Originally Posted by mbacak View Post

              I think your not following my original post correctly...

              Instead of having people optin then land on the download
              page like this: Optin Page ->> Download Page

              (btw... most people also send the download page after optining in also)

              Do this:

              Optin Page -->> Offer

              And just send the download page via autoresponder.
              Hi Matt, thanks for sharing :-)

              Not sure if I understand totally what you have said. I think what zedsta meant is if a person optin, the email that he or she gives may not be valid. By emailing the download page through the autoresponder, instead of automatically directing them to the download page after they optin, this helps to ensure the validity of the email addresses which they supply.
              When I mail out offers through my optin list, I realise that some bounce back, which I believe are invalid email addresses.
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              • Profile picture of the author mbacak
                Originally Posted by alfred1982 View Post

                Hi Matt, thanks for sharing :-)

                Not sure if I understand totally what you have said. I think what zedsta meant is if a person optin, the email that he or she gives may not be valid. By emailing the download page through the autoresponder, instead of automatically directing them to the download page after they optin, this helps to ensure the validity of the email addresses which they supply.
                When I mail out offers through my optin list, I realise that some bounce back, which I believe are invalid email addresses.
                I get that... but you can't control the email address they put in unless
                it's double optin.. maybe I'm wrong but to me it's just going to happen
                via single optin so you just have to count that to happen.
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  • Profile picture of the author Blue Jedi
    Thank you Matt, I am only giving a thank you page and no offer in it, easy to complete.
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  • Profile picture of the author treb
    Thanks Matt
    Very useful for us newbies.
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  • Profile picture of the author Gordon Mak
    Many thanks Matt for sharing; it's always good to learn from your new ideas, different takes and thoughts, much appreciated. cheers!
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  • Profile picture of the author juliantan
    Thanks for the ideas Matt, I seriously need to read up more on how to do the suggestions you mentioned.
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  • Profile picture of the author tomerep
    Thanks for these great insights Matt! Good points to ponders for those who are building their list and those who are interested. This stratey can surely increase chance of the offers to get exposed to the subcribers. Thanks again!
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  • Profile picture of the author ahkiat4u
    Awesome advice Matt...thanks for your advice and I will surely practise it with great diligence...
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  • Profile picture of the author Coby
    Here is another easy to implement tip...

    Add a .txt file or an .html shortcut inside the zip - call it - "Bonus Downloads"...

    Here you can add the link for another marketer that you are banking clicks with or you can cut a deal with another marketer to "swap" links. This is a cool way to get some extra clicks from the traffic you already have.

    Be sure to use a redirect that way you can change the link when you change marketer's and all your "old" zip files will still point to an active link.

    Cheers,
    Coby
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    • Profile picture of the author hometutor
      Originally Posted by Coby View Post

      Here is another easy to implement tip...



      Be sure to use a redirect that way you can change the link when you change marketer's and all your "old" zip files will still point to an active link.

      Cheers,
      Coby
      That redirect is one of the most important lessons I learned. Once someone leaves your site or you give them an external link you lose control.

      Rick
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      • Profile picture of the author Coby
        Originally Posted by hometutor View Post

        That redirect is one of the most important lessons I learned. Once someone leaves your site or you give them an external link you lose control.

        Rick
        Totally right Rick! I also learned the hard way

        Cheers,
        Coby
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  • Profile picture of the author KarinaK101
    Makes complete sense- As always thanks for sharing your insight based on your years of experience...
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  • Profile picture of the author TonyG23
    Thanks for the great idea I am going to try this out.
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  • Profile picture of the author Katee
    Hey Matt, I am new to this internet marketing. There have been a few people that I have read on this forum, that keep the concepts simple and valuable. You are moving to the head of my list. Thanks for the great idea.
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    • Profile picture of the author mbacak
      Originally Posted by Katee View Post

      Hey Matt, I am new to this internet marketing. There have been a few people that I have read on this forum, that keep the concepts simple and valuable. You are moving to the head of my list. Thanks for the great idea.
      Go get'em tiger.
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    • Profile picture of the author curly sue
      Give them a Free PDF and add links that lead to your Optin Page.
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  • Profile picture of the author jaller
    Thanks Matt, great insight from you.
    What do you think about also providing them with a system that allows them to post any questions, or do you feel that this would tie up too much of your time?
    Thanks again for a great post.
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    • Profile picture of the author mbacak
      Originally Posted by jaller View Post

      Thanks Matt, great insight from you.
      No problem!

      Originally Posted by jaller View Post

      What do you think about also providing them with a system that allows them to post any questions, or do you feel that this would tie up too much of your time? Thanks again for a great post.
      Well, not sure people are going to like to hear my answer
      to this but personally, your focus should be to monetize the
      lead costs fast so you get your money back, then train them
      to click on your emails. In reality, getting that to happen is
      hard enough... not sure it's the best use of time at least mine.
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      • Profile picture of the author jaller
        Originally Posted by mbacak View Post

        No problem!

        Well, not sure people are going to like to hear my answer
        to this but personally, your focus should be to monetize the
        lead costs fast so you get your money back, then train them
        to click on your emails. In reality, getting that to happen is
        hard enough... not sure it's the best use of time at least mine.

        Thanks Matt.
        Appreciate your feedback.
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  • Profile picture of the author tarahouse
    Hi Guys, this is really good stuff! Thanks to you all. Pls keep it coming.
    So much info and tips and also thanks Matt for the info link, any more places to get IM info?
    Thanks
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    • Profile picture of the author PCH
      Matt,

      I currently use a 'redirect' as a 'thank you' page, which tells the sub their freebie has been 'sent to their inbox and please just wait here a couple of seconds while I show you an offer'. This in turn that goes to a rotating offer so that I can see which one converts better.

      The question I'm gonna ask is how long do you think subscribers are willing to wait after they subscribe, while the magic happens and the offer appears on their screen. 2 seconds? 3? How long?

      The reason I ask is because my routine takes about 5 seconds all up. That said, there is a 'thank you' page on display that includes a bar graph showing that something is happening - so it's not like they're presented with a dead screen or anything.

      Any thoughts?
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      • Profile picture of the author MatthewM
        I agree with sending or redirecting users to the offer page right after business. This is especially important when it comes to using paid advertisements. It is ones hope to at least break even on the front end.

        Double optin systems kill your conversions in my opinion but if you are using confirm subscription page that redirects like this it should increase your front end conversions
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        • Profile picture of the author mbacak
          Originally Posted by MatthewM View Post

          Double optin systems kill your conversions in my opinion
          I've noticed that most 3rd party systems that have a double
          optin feature tends to use a different ip to deliver the email
          for the confirmation email then they do regular broadcasts.
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      • Profile picture of the author mbacak
        Originally Posted by PCH View Post

        The question I'm gonna ask is how long do you think subscribers are willing to wait after they subscribe, while the magic happens and the offer appears on their screen. 2 seconds? 3? How long?

        The reason I ask is because my routine takes about 5 seconds all up. That said, there is a 'thank you' page on display that includes a bar graph showing that something is happening - so it's not like they're presented with a dead screen or anything.

        Any thoughts?
        I personally always go 3 seconds.
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  • Profile picture of the author Veo
    Matt, nice post!

    I use this little technique in some of my biz, and it really works.
    Sometimes little and simple clever stuff works best.

    Once again, good one Matt!

    See you 'round!

    veo
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