Bonuses, Bonuses Anyone???

Wow! doing a good job. Your attracting your customers by these type of bonuses. You may give some useful things for their home needs from your commissions. or discount to the customer to the next purchase. You should tell them about prior intimation.

Yup. PLR products work well, especially if you bundle them into packages that make sense. You can also throw in one or more of your own products if you have them...

As several have said, adding your own products or really redoing the PLR stuff really adds value as you're making them unique.

I must agree with you and say that I think your answer is the best so far, even if I don't always operate that way myself.

I really do strive to build a mutually trusting and authoritative relationship with my clients and customers. I only promote products of real value that I have purchase and evaluated, and or used myself.

But... Your business model and the fine ethics that accompany it would be more applicable to your existing list. I guess I misinterpreted the OP's original question, by thinking that she was talking more about the first sale from a new prospect and list building in general. That is, where a visitor might happen upon your squeeze page, and have no prior knowledge of you.

Yes, this initial contact between you and your prospect is very important, with the optin or sale being your primary objective, but at this point in time your relationship with your customer is still in its infancy. Your customer will not yet have that trust you will work so hard to cultivate. It is here, where I use high value bonuses to nudge the prospect to heed my call to action. After the initial purchase, I continue to over-deliver, not only with advertised bonuses, but with unadvertised ones as well, giving my new customer way more value then he or she ever expected!

This I believe, speaks well of me in the customer's mind and they are more often than not, willing to purchase a big-ticket item from me based on my recommendation, later on down the road.

Otherwise, I totally agree with you and I'm glad you gave your input. All of the other suggestions and comments, including my own, left out the critical trust and authority building relationship aspect of building a real business, and incurring residual sales and income.

Take all I have to say with a granule of salt, for I am just a lowly cog on the gigantic sprocket of Internet Marketing... what do I know!!

Yeah that would be ideal but maybe sometimes buyers need that extra reason to make a purchase. Especially in the IM niche people pretty much expect a bonus for buying through an affiliate link. You have people who are shopping around for the best price/bonus package.

This is one case where you can have your cake and eat it, too - if you make the cake right.

Don't call it a bonus for buying through your link. Just make the bonus something that would only appeal to buyers. The idea of an add-on that fills in the gaps works well for this.

You recommend the product, explain why, and explain that even this product has limitations. To that end, you've created a supplement, and all people have to do to get it is send you their receipt number. Explain that the supplement without the original could be counterproductive, hence the receipt requirement.

Then steal a trick out of Paul Uhl (MYOB)'s book - give the supplement to anyone who asks for it. But make sure another affiliate link is inside for those who ask without buying first.

Do it well, and it can even get you some sales from the folks who ask without buying.

Warning - do it badly, and it can harm the relationship you've worked so hard to build.

In the IM/MMO field, all bets are off...

I give away updated versions of my older products or come up with some quick product ideas and create them.