Software Selling Tips/Strategy
I recently launched my latest software product. It's a cloud-based password management service for businesses. I'm ready to go out and get some companies using it.
I talked to a successful web entrepreneur that I know and he gave me the strategy that worked for him. In short, he recommends cold calling potential businesses and setting up a live demo for them. As I think about how to do this I realize that it's a lot easier said than done. I mean, who likes to get cold calls?
Does anyone with experience selling software have any tips/advice/strategies on how to successfully get companies to purchase/start using my product? How do I find the best companies to target? How do I contact them and get them into a live demo? What are some of the best offline/online marketing strategies that you recommend for this type of product and customer?
I don't really have a large budget so I have to be creative in finding efficient methods that don't cost a ton of money. I'll try any of the tips I receive here and report how well they're working.
Thank you for any help you can provide.
Finding a product or service that is both "unique" and "valuable" is the key to making money online or otherwise.
>> For Agency Founders: The Fast Shortcut To Selling SEO, Leadgen, Webdesign & Other Services
Finding a product or service that is both "unique" and "valuable" is the key to making money online or otherwise.