List Building Cost
For those of you that have an email list, what is your cost per subscriber? I started building a list not too long ago and am still in the testing phase. I am using PPC to build my list and my current cost is roughly $3.00/subscriber. I realize that is very high, however, I am still testing keywords. I have around 745 keywords that I am testing. Currently only about 25 of them are converting. My cost/subscriber should go down drastically once I remove the non converting keywords. Can you share what your cost/subscriber is after optimizing keywords?
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