Best Way to Invest Money Into A Struggling Blog

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What would be the best way to invest 250 per month into a struggling blog? At this point, don't have an email capture device, but hope this would be one of my first investments. Something like Aweber.
#main internet marketing discussion forum #blog #invest #money #struggling
  • Why is the blog struggling?

    That should be your first question to answer. Why? Because just throwing money at a blog in order to make it successful makes no sense unless the money solves the problem.

    You have to ask yourself - Why would anyone come to my blog and want the information that I'm giving?

    Then look at your traffic and see if your problem is simply that you are not addressing the right audience or that not enough prospects are interested in what you offer.

    Bottom line is . . . figure out what the problem is first, then attack that specific issue(s). Otherwise, you will never see your blog become successful.

    The very best to you,

    Steve
    • [ 1 ] Thanks
    • [1] reply
    • Should have rephrased the question to be: what is the best way to invest money into a blog period?

      If you had a small budget to improve a blog, or more specifically my blog, what tweaks would you suggest? How much do those specific tweaks cost?
      • [2] replies
  • What I personally do is create products, email funnels, and then just blog on the front end.

    So, create a few products, create an email funnel, and then invest in driving leads to your funnel.

    In my opinion buying paid traffic directly to a blog isn't very feasible, unless you have some type of funnel in place.

    So; create a funnel, and then drive traffic to your funnel.



    That's your back end.

    Your front end can be your blog, and just a "bonus" to people who check out your site.
    • [ 1 ] Thanks
  • Autoresponder should be the first thing.

    The second is for buying solo ad traffic to your squeeze page.

    Have you created a product yet?
  • If your blog is very niche you could try Facebook advertising to people who meet your niche. If not for a blog I think the best way to gain traffic is posting good quality blog posts, so you could try hiring some article writers.
  • Depends, is it struggling because it lacks traffic? If so you need more content, so I'd invest in content.

    Until I start getting a good amount of visitors, then I build up the sales funnel and things, first I monetize with affiliate offers, once my blog starts going well I switch over to my own sales funnel.

    But you could do it the other way too, I just prefer to do it this way.
  • 1) Get Aweber

    2) Find some products in your niche with good profit margins

    3) Introduce hover ad on your blog

    4) Insert HTML code onto blog to get subscribers

    5) Do paid and free advertising, entice the subscribe

    6) Write everyday

    7) Promote products and product reviews via your email newsletter
    • [ 2 ] Thanks
  • two things you MUST and i mean MUST take action on.

    - BLOG EVERY DAY.

    - BUILD A LIST

    Have an optin form at the top of your static page, at the end of each post and also at the side. Always be thinking, build my list, build my list.

    Of all the activities that I do each day, the one that has bought in the most $$ (bacon home to mumma) is to build my list. Its the single most important asset any IM'er can have. Period.
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    • What did you sell off of that list after you built it? Your own product? Or affiliate products?
      • [1] reply
  • I blogged every day for a month, and my traffic literally septuple'd as a result. (That's multiply by 7).

    The problem I faced was my inability to create really awesome content daily.

    I do NOT like to create mediocre content. Only content that totally owns. (I have a ton of people sharing my RSS, and if I let them down I think they won't share it).

    What are your thoughts on blogging every 3 days versus every day?

    (I was preaching to blog daily only a few weeks ago, but writing that much content is difficult, and every 3 days is much easier).

    Ultimately I'll have statistics on how this effected things in a few weeks, but would love to hear your thoughts on blogging every X quantity of days over daily.

    • [1] reply
    • My site has few unique visitors. My site has had the most visitors when I wrote daily blog post and actively participated in forums. Posting daily has increased my visitors compared to when I post sporadically.

      In regards to posting 3 times a week or daily, daily has to be the better alternative. Someone compared it creating a bigger net, in that each blog post is like creating a link in your net, so the more posts you write, the larger your net becomes to catch fish (readers) in the search engines. I agree with this.

      Also, have read that posting frequency is the best way to increase traffic.
      • 3-5 posts per day in order to aggressively grow your blog
      • 1 post per day for average growth
      • 3-5 posts per week for moderate/below average growth
  • for 250 a month you should outsource it for seo
  • I would take that money and invest it into fresh, good content. Try paying someone to do some unique research--that you can then post on the blog. Make people sign up for your list before they get access to the research.

    Instead of adding a post every 3 days, try posting on the site 5 times a day. Post more often.

    Invest in content.
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    • I agree with the invest in content idea. Good point.
  • Step #1: Make sure the blog is high quality, engaging and gives useful information. For each post on the blog think, would I share this with my friends if I found it on the web? If not, delete it. Do this with all your content.

    Step #2: Find other blogs in your niche that get traffic (look for sub 20k alexa) and get $250 worth of HIGH QUALITY guest post that have very specific information. These should run you around $15 each - which means you'll have 16 or so to post.

    Step #3: Reach out to these owners and give them the titles of this content ans ask if they would be willing to put it up in exchange for a link back to your blog.

    Step #4: Traffic begins to come in. Focus on the blog and making sure it's high quality ALWAYS. I've built up traffic streams in the XX,XXX per month from other blogs alone, some post drive in 20-50 uniques a day, still, months later. And most importantly? Many of those readers become readers of my site.

    BOOM!
  • Definitely get Aweber and then you can opt in forms so that when you put up a new blog you can send it to the subscribers. They'll be more likely to return to the blog because you're mailing it to them and they don't have to find it themselves.
    Provide valuable content, resources, and a few freebies, some people have freebie Sunday where they provide something for free every Sunday.

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