8 replies
Hi what if you find a profitable campaign where you buy traffic for like $50 and you get a return of say $200-$500 in clickbank affilaite commissions...

would you invest more money on those campaigns right away? or would you wait for the 60 days money back guarantee so you make sure that the money you investing is getting back to you...

Im just afraid of spending like $500 or $1000 and then getting a huge amount of refunds and losing all that money...i guess it never happen and it never will that there will be 100% refunds..but in some niches refunds rates are really high...

how come clickbank is paying every week and not waiting for the refund period?
they might lose some money if they are paying affiliates every week and then those sales are refunded...
#clickbank #refunds
  • Profile picture of the author Alexa Smith
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    Originally Posted by skyisblue View Post

    Im just afraid of spending like $500 or $1000 and then getting a huge amount of refunds and losing all that money...i guess it never happen and it never will that there will be 100% refunds..but in some niches refunds rates are really high...
    Not "really" high, across their range of affiliates. Products that have a really high refund rate across their range of affiliates are quickly removed from the Marketplace.

    Originally Posted by skyisblue View Post

    how come clickbank is paying every week and not waiting for the refund period? they might lose some money if they are paying affiliates every week and then those sales are refunded...
    A little. Those losses are offset by the fees they make with their dormant account charges.

    There are a lot of widespread misunderstandings about ClickBank refunds.

    Different affiliates have vastly differing refund-rates for the same products.

    As ClickBank will confirm, if you discuss this with them, some affiliates have uniformly above-average refund-rates for every product they promote, while others have very few refunds indeed for anything they promote.

    It's true that products in the "IM", "MMO" and "Forex" niches do, overall, have slightly higher refund-rates than those in other niches, and there are some other reasons for that, too. But most of the variances are very directly attributable to differences between affiliates' pre-selling methods.

    A product which had a very high refund-rate across its whole range of affiliates would quickly be removed from the Marketplace by ClickBank, because of course the financial and administrative costs involved in processing the refunds wouldn't cover their processing profit-margins on the ones sold successfully.

    I find, out of all the places I've ever used, that ClickBank's refund policy is the one that suits me best, as an affiliate. It's their refund policy that makes it so easy to sell the products. And it's one's own marketing skills as an affiliate that determine whether or not one's customers do actually refund. Some affiliates have refund-rates well under 1%, and some well under 0.5%, for all the products they promote while other affiliates have refund rates well over 10% for those same products.

    Affiliates need to appreciate that we're each responsible for our own refund-rates.
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  • Profile picture of the author papuanac1971
    Originally Posted by skyisblue View Post


    Im just afraid of spending like $500 or $1000 and then getting a huge amount of refunds and losing all that money...i guess it never happen and it never will that there will be 100% refunds..but in some niches refunds rates are really high...
    If you are afraid to spend than this job is not for you. If you want to be real marketer than you need to start look in another way and jump into opportunity if you think it can be profitable.
    You are afraid of refund and I will tell you from personal experience why on CB refund rate is so high.
    If you promote some product you must know everything about it to be successful and only way to find out is to try the product.
    I promote several CB product, mostly business&marketing niche and have success because I buy it, test it and I also use same product to make money with it.
    Last what I buy is Brad Callen AK Elite what has price of $147 + OTO inside and in total arrive $200+.
    I buy it because I want to have it to use it and when I see it from inside I find it also great for promote.
    Once you know the product you can set up review page and on it can put lot's of valuable info regarding product what other competitor maybe don't know (because they did not use it). When those affiliates sell product maybe buyer will not be satisfied cause of wrong description.
    Usually that happen and cause of poor product review page CB has high refund rate.

    If you are really interested to promote product you find, buy it or ask vendor to leave you a copy for free in order to make review page. 75% of vendor will do that because they know you may buy it and immediately ask for refund.
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  • Profile picture of the author hustlinsmoke
    My refund rate on CB is less than 3 percent on all products.

    Spending money on traffic to get sales is an art though, you better know what you are doing first.

    It's no different from ppc or cpa, you will lose money at first till you tweak it usually.

    Click bank does not pay every week. They also have steps in place where you won't get your money at first for a while to make sure your not jacking them. Like five sales and two different payment processors.
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  • Profile picture of the author PerformanceMan
    I think you're taking a prudent approach. Go slow and test the refund rate before you ramp up. Then you'll have much more realistic projections.
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  • Profile picture of the author jasondinner
    You can expect anything in the make money space to have close to 20% refund rate on average. While there are some exceptions, there are products that have around 30% or more. Although there aren't many of those left in Clickbank (they all went to Clicksure ).

    I haven't seen products in niche markets outside of make money online go higher than 10%.

    One of the niches I'm in has extremely aggressive marketing, and I'm steady at 9% after making close to 1,000 sales.

    Most niche markets will be around where HustlinSmoke said he's at, even if you're direct linking.

    So don't wait to see how refunds shake out. It's Clickbank. They dump money into your account every week (with about a 3 week lag from when u first start making sales) so you'll have the cash flow to scale up.

    Just allow for xx% refunds when working your numbers.

    But whatever you do - do not wait around.

    Money loves speed.

    The faster you move, the faster you will get to where you want to be.
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    • Profile picture of the author hustlinsmoke
      Well if thats your averages you better get a better calculator or new programs.

      Even jvzoo is less than five percent and the only thing i promote there is Internet Marketing. I don't have to prove it though, go there search for products and it shows the refunds.

      My expected refund on clickbank is always about 11 percent, I never reach it. I usually do the relationship niche there.

      On Avangate my refund rate is less than 4 percent and it is mainly software,

      Kolimbo and CJ where I do most my tangibles the refund rate is about 4 to 5 percent.

      I know you will make me prove it Jason so here you go. All I did was click find products. Yes you can find products that have a 15 percent refund but you won't catch me promoting those guys anyways. Refund rate is last column.




      Originally Posted by jasondinner View Post

      You can expect anything in the make money space to have close to 20% refund rate on average. While there are some exceptions, there are products that have around 30% or more. Although there aren't many of those left in Clickbank (they all went to Clicksure ).

      I haven't seen products in niche markets outside of make money online go higher than 10%.

      One of the niches I'm in has extremely aggressive marketing, and I'm steady at 9% after making close to 1,000 sales.

      Most niche markets will be around where HustlinSmoke said he's at, even if you're direct linking.

      So don't wait to see how refunds shake out. It's Clickbank. They dump money into your account every week (with about a 3 week lag from when u first start making sales) so you'll have the cash flow to scale up.

      Just allow for xx% refunds when working your numbers.

      But whatever you do - do not wait around.

      Money loves speed.

      The faster you move, the faster you will get to where you want to be.
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      • Profile picture of the author jasondinner
        Originally Posted by hustlinsmoke View Post

        Well if thats your averages you better get a better calculator or new programs.

        Even jvzoo is less than five percent and the only thing i promote there is Internet Marketing. I don't have to prove it though, go there search for products and it shows the refunds.

        My expected refund on clickbank is always about 11 percent, I never reach it. I usually do the relationship niche there.

        On Avangate my refund rate is less than 4 percent and it is mainly software,

        Kolimbo and CJ where I do most my tangibles the refund rate is about 4 to 5 percent.
        He was asking about Clickbank in the title so thats all I was talking about

        I'm on Avangate too and I'm between 3-4%. And all of the stuff I promote in private affiliate programs is less than 5% or ZERO% because they pay on a CPA basis.

        Oh and lets not forget Adsense. My refund rate is 0% there too lol

        I don't play in JVZoo. Not really a big proponent of promoting IM stuff. I only promote 1 or 2 deals that have leverage built in.
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        "Human thoughts have the tendency to transform themselves into their physical equivalent." Earl Nightingale

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  • Profile picture of the author hustlinsmoke
    Seriously though, it's how you pick. I don't pick new people I pick proven products with proven leaders.

    I mean even if I blast there launch I know who they are or I have reviewed there product.

    On Clickbank if you have something to show them you have did in the past or are doing I would say at least half will send you a review copy to do your pitch with.
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