The 12 Rules of Internet Marketing

54 replies
Here they are:

1. There are no set rules. You are the business and you set your own rules.

2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

3. If you do not promote your business, you will fail. There are endless ways to promote.

4. If you don't take full responsibility for your own performance, you should fire yourself.

5. If you don't set goals and benchmarks, you'll never arrive at your destination.

6. If you don't ask for help, you'll never get it.

7. Every obstacle has a work-around.

8. Change is constant - deal with it or be left behind.

9. You alone care about your business. Everyone else cares about their own interests.

10. Originality is rewarded - sameness is a curse.

11. Money is never an "end" so it shouldn't be a focus or a destination.

12. Step up to stand out - if you don't others will and leave you behind.

The very best to each of you in your business pursuits.

Steve
#internet #marketing #rules
  • Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve
    Good list, and let me add one more:

    13. Tracking is vital. If you don't track where your visitors are coming from, you're setting yourself up for failure.
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  • Profile picture of the author BlvdJeremy
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve

    Awesome list !!

    I would like to add:

    xx. If at first your wallet doesn't fill up, try again and don't give up! (Cheesy I know) You might not make your desired Salary on your first promotion, it can take practice and learning from your mistakes. Never stop trying and you will hit your goals.
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    Jeremy H
    Account Manager
    Blvd-Media Group

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  • Profile picture of the author outNabout
    Good points there, i will write them down and make a sticky.i like no 8. Change is constant - deal with it or be left behind.Especially keeping up to date with the current methods that work.
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  • Profile picture of the author Devin X
    Banned
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.
    LOL you make no sense. If this is rule number 1...then it's the only rule. The other 11 aren't relevant since #1 says that the individual makes the rules. Not too logical are you?
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    • Profile picture of the author Steve B
      Dudeman,

      Your posting habits are very consistent. At times, however, your attempts to be cynical and find faults lead you to miss the point entirely.

      Thank you for posting on this thread. Your opposition has confirmed that I have found a great set of rules.

      The very best to you,

      Steve
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      Steve Browne, online business strategies, tips, guidance, and resources
      SteveBrowneDirect

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    • Profile picture of the author hustlinsmoke
      Don't worry Steve, anyone that uses the word Dude is a self proclaimed Guru lmao. Don't believe me look it up on the net.

      Great list bro and thank you for that.
      Originally Posted by TheRealDudeman View Post

      LOL you make no sense. If this is rule number 1...then it's the only rule. The other 11 aren't relevant since #1 says that the individual makes the rules. Not too logical are you?
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    • Profile picture of the author digitalsapien
      Originally Posted by TheRealDudeman View Post

      LOL you make no sense. If this is rule number 1...then it's the only rule. The other 11 aren't relevant since #1 says that the individual makes the rules. Not too logical are you?
      HAHAHA this one got me! LOL
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      • Profile picture of the author Philipg68
        Originally Posted by Devid Farah View Post

        Hi steve, good points.

        Id like to add something that most people tend to forget; PERSONAL BRANDING.

        Branding is vital, is all about reputation. Its everything. You should invest your time in building a reputation for yourself, become an authority in your specific market. Especially with thousands of people out there you MUST differentiate yourself. If you dont distinguish yourself from your competitors, if you dont "sex up" your products you are doomed to a low profit margin. With "sex up" i mean creating a specific "hook" for each and every product you sell. I think this is linked to your point #10.

        In regards to point #3, i definitely agree. The biggest mistake people do is thinking that traffic will come by itself. WRONG.

        They dont invest any cent on traffic and they wonder why they cant get sales. Paid traffic is the way to go to skyrocket your business to the next level. Certainly something to consider

        Best
        Originally Posted by KishanS View Post

        This is by far the best post I have seen in the main forum so far.

        I'd like to add :-

        Test Everthing - Without proper testing you are never going to get maximum outcome for your efforts.
        Steve I think you post was very good especially for us who are new, I found your list very important to me as part of thinking about the concept of what I want do,also the other two quotes are valid to me also.
        Thank you all
        Philipg68
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  • Profile picture of the author Dennis Gaskill
    Bonus Rule: The quality of the information you feed your mind has a direct influence on the quality of your own ideas.
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    Just when you think you've got it all figured out, someone changes the rules.

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  • Profile picture of the author Mark Singletary
    Like this.

    In regards to #10, "Originality is rewarded - sameness is a curse." I'd like to point out that when it comes to certain things like niche/market selection, sameness is better than originality.

    For example, if you know that there are thousands of rich women already paying $100 a month for weight loss information as evidenced by competition, ads in magazines, etc., it would be better to tap into that "sameness" somehow versus setting up your membership site on how frogs mate where there are no ads, no ebooks, and no rich frogs.

    Mark
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    • Profile picture of the author Devid Farah
      Hi steve, good points.

      Id like to add something that most people tend to forget; PERSONAL BRANDING.

      Branding is vital, is all about reputation. Its everything. You should invest your time in building a reputation for yourself, become an authority in your specific market. Especially with thousands of people out there you MUST differentiate yourself. If you dont distinguish yourself from your competitors, if you dont "sex up" your products you are doomed to a low profit margin. With "sex up" i mean creating a specific "hook" for each and every product you sell. I think this is linked to your point #10.

      In regards to point #3, i definitely agree. The biggest mistake people do is thinking that traffic will come by itself. WRONG.

      They dont invest any cent on traffic and they wonder why they cant get sales. Paid traffic is the way to go to skyrocket your business to the next level. Certainly something to consider

      Best
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      • Profile picture of the author Nikita Harris
        Great list, I am going to post copies of it in various places in my home so that I am constantly reminded
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        Nikita Harris
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  • Profile picture of the author Lynn Terry
    Originally Posted by Steve B View Post

    4. If you don't take full responsibility for your own performance, you should fire yourself.
    Love #4 Steve - lol, great list, good stuff! *cheers*
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  • Profile picture of the author RogueOne
    1. There are no set rules. You are the business and you set your own rules.
    Very true!

    We can call the other 11 - suggestions, and good ones.
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  • Profile picture of the author KishanS
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve
    This is by far the best post I have seen in the main forum so far.

    I'd like to add :-

    Test Everthing - Without proper testing you are never going to get maximum outcome for your efforts.
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  • Profile picture of the author RogueOne
    The quality of the information you feed your mind has a direct influence on the quality of your own ideas.
    In this business, especially in the beginning, that equates to who you follow/trust.
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    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
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    • Profile picture of the author Dennis Gaskill
      Originally Posted by RogueOne View Post

      In this business, especially in the beginning, that equates to who you follow/trust.
      I wasn't limiting my comment to just marketing.
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      Just when you think you've got it all figured out, someone changes the rules.

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  • Profile picture of the author jiangbo
    Good lists, thank you, will keep it in mind.
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  • Profile picture of the author Fazal Mayar
    GOod list this is good for newbies
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  • Profile picture of the author jamillard
    12 great rules for business online or offline.
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  • Profile picture of the author thilankajd
    [DELETED]
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    • Profile picture of the author cferfland247
      Originally Posted by thilankajd View Post

      I like to join with this
      Join with what?
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  • Profile picture of the author Brendon Zahrndt
    I thought the first two rules of internet marketing were not to talk about internet marketing?
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    • Profile picture of the author seoman123
      Originally Posted by Brendon Zahrndt View Post

      I thought the first two rules of internet marketing were not to talk about internet marketing?
      sshhh! lol
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  • Profile picture of the author cferfland247
    Great List Steve.

    9. You alone care about your business. Everyone else cares about their own interests.
    Like it.
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  • Profile picture of the author cjp214
    Great list, Steve!

    Here's one I'd throw in the ring:

    #13 - A blog is NOT a business

    I spent way too much time in the past building up a blog and then trying to figure out how to monetize the traffic. If I would've focused on monetization before I got in too deep, maybe I would've picked up on the lack of viability in the niche much earlier.

    Of course, your strategies will evolve with your business, but treating monetization as something to "tack on" later created a lot frustration.

    I think it's important to start off thinking about monetization. Then you can figure out which route you want to take to get the right people to your site.

    -Corey
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  • Profile picture of the author JohnFreshLeads
    I could add the final rule, rule number 13. And that is - Never Give Up.
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  • Profile picture of the author imzeeshan
    Adding 2 more:

    - Learn to delegate work & manage people (Important when scaling a business)
    - Don't ever forget your Rule #1.
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    Thanks.

    Best regards,
    M. Zeeshan Siddiqui

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  • Profile picture of the author mmbill00
    Awesome post steve B!
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  • Profile picture of the author SuperDJ
    Great list.

    In addition to #4

    Show up every single day and be consistent with your efforts. The snowball effect is very, very real. I can assure you
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  • Profile picture of the author Amer A
    Hi Steve B,

    Thanks for listing the 12 rules of IM.

    Regards
    Amer
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  • Profile picture of the author john13kran
    Nice helpful list!
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  • Profile picture of the author Bent SEO
    I'd say paying attention to cash flow is one of the most important rules for business in general, something so many people ignore (myself included) while being a basic for business - will help you stay around longer.
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  • Profile picture of the author maxjpip
    Mannn these are some good motivations and mindset.

    I like "11. Money is never an "end" so it shouldn't be a focus or a destination."

    We should focus on helping more people out, the money will come eventually.

    Great post thanks very much
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  • Great list. I would also like to add that you take risks. As there are no really hard set of rules on IM, you need to take risks in order to learn and improve. Do not stay in your comfort zone. Success is not possible without risks.
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  • Profile picture of the author iansinfo
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve
    Nice list and lots of other good points raised as well I find it is important to build relationships with your prospective clients as well
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  • Profile picture of the author Randall Magwood
    Nice list Steve. I got a #13 though:

    13) Never consult with someone who is in your niche and is a direct competitor of yours
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  • Profile picture of the author celente
    2 other important ones are

    1) YOUR MINDSET - The only difference between someone who makes good money and who wishes they made good money is mindset and how they formulate plans.

    2) BUILD A LIST - Yes even in 2013 those business owners who have created an asset are going to get way ahead. Its not only an important part of business, but being a successful marketer in general
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    • Profile picture of the author Cason
      Originally Posted by celente View Post

      2 other important ones are

      1) YOUR MINDSET - The only difference between someone who makes good money and who wishes they made good money is mindset and how they formulate plans.

      2) BUILD A LIST - Yes even in 2013 those business owners who have created an asset are going to get way ahead. Its not only an important part of business, but being a successful marketer in general
      i find this list better than the 12 rules
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  • Profile picture of the author kungz13
    Awesome list, if I had to add one more list, probably I will put :
    - Never fall down the stairs
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  • Profile picture of the author fatafat
    Steve, Brilliant List!!...thanks for sharing your experience.

    Regards, Himani
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  • Profile picture of the author himanuzo
    You can set rules yourself for reaching a success.
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  • Profile picture of the author MrStanley
    Nice list of Rules
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  • Profile picture of the author Colin Fox
    Great list. I think to lead with value and build relationships with people as well. People buy from people. Also consistency is key and don't be caught in training mode all the time. 80% taking action and 20% learning.
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  • Profile picture of the author Moneymaker2012
    Yes that's pure knowledge and I completely agree,
    If you follow these rules, You can manage the things in a good manner.
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  • Profile picture of the author carlamae
    Love it! Practice these steps because success is intentional!
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  • Profile picture of the author keith88
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve
    The main RULE of all is APPLYING what you learn. Dont be a serial learner but a serial DOER! Dont get paralyzed by too much information my friends!
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    • Profile picture of the author keith88
      Originally Posted by keith88 View Post

      The main RULE of all is APPLYING what you learn. Dont be a serial learner but a serial DOER! Dont get paralyzed by too much information my friends!
      You dont need to know EVERYTHING about a topic before you can start DOING. #1 newbie mistake..... WAITING till everything is perfect and the stars are aligned. News Flash!!! Never going to happen so get enough information to take action and perfect your craft along the way!!
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  • Profile picture of the author Meharis
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.

    2. If you do not take proper action toward a desired outcome, you will never get the result you desire.

    3. If you do not promote your business, you will fail. There are endless ways to promote.

    4. If you don't take full responsibility for your own performance, you should fire yourself.

    5. If you don't set goals and benchmarks, you'll never arrive at your destination.

    6. If you don't ask for help, you'll never get it.

    7. Every obstacle has a work-around.

    8. Change is constant - deal with it or be left behind.

    9. You alone care about your business. Everyone else cares about their own interests.

    10. Originality is rewarded - sameness is a curse.

    11. Money is never an "end" so it shouldn't be a focus or a destination.

    12. Step up to stand out - if you don't others will and leave you behind.

    The very best to each of you in your business pursuits.

    Steve
    Steve B,

    Excellent set of rules.
    I don't pretend to add another rule. Just mention the following:

    Do not turn down a colleague to make your point of view the right one.

    Meharis
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  • Profile picture of the author goindeep
    Originally Posted by Steve B View Post

    Here they are:

    1. There are no set rules. You are the business and you set your own rules.
    Bahahahahah lol, is this a joke? ahhhh... Lol thats a classic
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