Where would i begin (advertising business)
Let me start by saying i work for a small , but very good , lumber yard in my hometown. Lowes recently tried starting up here and it ended up not getting the nod to build because so many contractors and customers prefer us. I actually do outside sales and deliveries for our company and have been here well over 4 years going on 5. I'm 24 years old at the moment and am very driven. I know almost every contractor in my area being that i deliver to them daily. Everyday customers walk in the shop with the request of being referenced a good contractor to do work for them in which we will just give them a contractor that we consider a good friend and boom he gets the job. Contractors on the other hand are very competitive with other contractors and they will always ask me if i know of anyone doing any work. With me pretty much being the middle man ive came up with an idea that involves advertising. I'm considering starting a website that will be free to the local public to use and will cost the contractors. When customers go to this site they will be able to either search by contractors names,ratings, or the job they need done and then the site will direct them to their search. The customers can supply reviews , get quotes, or view pictures from the contractors previous jobs. I'll basically get some paperwork ready for when i pitch the sale of the advertisement to the contractors that will have them supply company name, jobs they perform, contact info, pictures of jobs done etc....
I'm thinking of charging a monthly fee, 6 month fee where they get 1 month free, or a yearly fee where they will get two months free. Contractors must pay up at beginning of month or be pulled from the site. If contractors would like to be featured on the homepage to be seen they could pay an additional fee and then be on homepage. I also have the idea of getting shirts made that will then put contractors logo and name on these shirts with a collage of other contractors and hand these shirts out to my coworkers to wear and be seen around town. I would also keep this local to about 30 miles so it would keep the contractors within a limit so they don't feel as if their fighting the world.
I believe since im around both customers and contractors daily it would allow me to be in good position to start this.
Whats $50-100/month to contractors who are making a lot more than this a day on jobs. Billboards and yellow-book are crazy expensive nowadays so why not. I have a friend who is capable of building a site and running it as well as starting a app for smartphones.
What would everyone think about this, please critique me and give me your thoughts.
feel free to email me as-well
christophercitrano@gmail.com
Martin Platt
martin-platt.com
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