sales copy, there were a couple of bugs in the RAP set up,
but I managed to get 40 sales in the first 18 hours. That
represented a 9.3% conversion rate.
I'm in the process of setting up a split test. I want to know
for sure if the element that was missing from the sales copy
has actually increased the sales conversion rate.
I'll let you know when I have some results for you.
In the meantime, can you guess what I missed off the sales