Please help me update my former online biz

1 replies
Hi guys, I'm an idiot. Several years ago (EZA was THE way to drive traffic then, it was so long ago) I had a website in the self defense niche that was making money. Not millions, or even thousands, mind you, but a few hundred per month, which, as we all know is the hard part.

Then I got involved in an offline businesses which just went under, so, here I am, back where I started, trying to start basically the same business that I already had running, but stopped.

Please review what I have considered in the past few days and let me know if the updates will work in today's world:

EZA articles linked to a squeeze page don't work anymore, so I should just post the articles as blog posts on my own wordpress blog, right?

Should I upload the blog to blog.business.com or directly as the index page of Business.com? I would really like to keep my index page free, so I can either use it for a squeeze page or, should I put a print ad in a martial arts magazine, keep the index page free for a sales page. What do you guys think?

In terms of traffic, I was thinking of posting YouTube videos, one per day to my channel and a print version of the same post to my blog, but where should it link the videos to? My blog? My squeeze page? My sales page? I have read that there are people who don't use squeeze pages anymore, they just get subscribers from the opt-in block on their blogs . . .

An email sales funnel still works, right? My old system was the following, and should still be effective, right? Squeeze page --> Thank you page with embedded thank you Video --> 5 automated emails with links to pages with embedded Videos (my free give aways) one email / Video per day for five days --> on the seventh day (two days after the last free Video) I sent out a "thank you for watching and let me know if you have any questions" email with the first link to a sales page

Like I said, I "used" to know what I was talking about, but things change and I just want to get your input before I just start going out hit and miss.

Thanks!

BTW, I found my old squeeze page: www.extreme-measures-institute.com

and here's a rough idea of how I was thinking about making my blog, when I decide where to upload it to: www.selfdefensestreetfighting.com
#biz #online #update
  • Profile picture of the author gwpmike
    As for the youtube videos, you should have a link in the description that links to your squeeze page. For your blog, put an opt-in form in the sidebar. You may want to also consider finding solo ad vendors for your niche and sending some solo traffic to your squeeze page. Sounds like you understand the email sales funnel concept and your set-up should work just fine once you start getting some traffic and build your list
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