How do you pick products to promote?

14 replies
I am creating a review website, where i will be posting reviews of business related products. There will be separate section where i will post reviews of internet marketing related products.

So, how do i know what products are best to promote?

Also, anyone knows free review theme for wordpress?
#pick #products #promote
  • Profile picture of the author mrgoe
    Pick the products with medium to high gravity, something that on the first page of google doesn`t have that big of a competition.. this is what I`m doing and it works..
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  • Profile picture of the author RestlessBlaze
    and medium to high gravity is 50 to 100?

    what sort of keywords you target? "product x review" . product x scam ?
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  • Profile picture of the author deborahdawui
    Originally Posted by RestlessBlaze View Post

    I am creating a review website, where i will be posting reviews of business related products. There will be separate section where i will post reviews of internet marketing related products.

    So, how do i know what products are best to promote?

    Also, anyone knows free review theme for wordpress?
    Best advice you may read today: Don't first search for a product to promote. Instead, search for a market that has a NEED and then get the product that satisfies the need. If you search for product then start looking for a market, you are in for a frustrating ride.

    Source: My experience.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by RestlessBlaze View Post

    and medium to high gravity is 50 to 100?
    That's subjective, really. To me, over 50 is enormously, off-puttingly high.

    In all my 9 separate niches, over all the years I've been promoting ClickBank products as an affiliate, all my best-sellers and best-converters have had single-figure gravities. And that isn't just a coincidence.

    These posts/threads explain some of the reasons for it ...
    Gravity High or Lower - Which Sells Best & Why?
    Clickbank gravity - is there a sweet-spot here?
    Understanding Clickbank Gravity
    Clickbank Gravity

    Originally Posted by RestlessBlaze View Post

    what sort of keywords you target? "product x review" . product x scam ?
    Not for myself - I wouldn't dream of targeting any product-related keywords at all. It seems to me that one of the many great advantages of being affiliate marketers (rather than product vendors) is that we can build up a genuinely asset-based business (our assets are primarily our lists, and secondarily our sites) without being dependent on the continued success, availability and continuity of any specific, individual product at all. We have complete flexibility. It makes little sense to give up that advantage without a very compelling reason. Targeting product-related keywords does give up some of that advantage. You don't know whether that product will still even be for sale in a year's time, and you can't control it. In my opinion, affiliate marketers' websites should be for niches, not for products.

    Originally Posted by RestlessBlaze View Post

    how do i know what products are best to promote?
    Something like this? http://www.warriorforum.com/main-int...ml#post2161932

    (Above all, if looking at ClickBank, keep away from products in IM and MMO niches, because many of their target customers are ClickBank affiliates themselves, and of course they'll buy - if at all - through their own hoplink, which is allowed, and not through yours, so you often won't get paid for your successful sales, that way! You knew this already, and I'm mentioning it here only for anyone else reading the thread, who might not have worked it out).
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    • Profile picture of the author blackli0n
      I pick the ones I would personally buy myself. If don't see any that I would actually buy, I change my niche. Even better is if I see a product I think I could outperform or outdo myself.
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  • Profile picture of the author ddev
    ClickBank:

    Step 1: Find products with similar gravity & earnings.

    Step 2: Keep those with the highest alexa (products that are getting a similar number of sales
    , but with far less traffic than the rest.... = need less traffic to make a sale = convert better).

    Step 3: Pick one of them.
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    • Profile picture of the author RestlessBlaze
      Originally Posted by ddev View Post

      ClickBank:

      Step 1: Find products with similar gravity & earnings.

      Step 2: Keep those with the highest alexa (products that are getting a similar number of sales
      , but with far less traffic than the rest.... = need less traffic to make a sale = convert better).

      Step 3: Pick one of them.
      what do you mean by similar gravity?
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  • Profile picture of the author abuhanifa
    Here are a few quick tips :

    1. Do not promote no. 1 product of your niche , there are many affiliates doing that and many people have already bought it so it is less likely to be sold.

    2. There are many more platforms other than clickbank. Clicksure, Jvzoo , warriorplus being some of those.
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  • Profile picture of the author Cobaki
    What I do is I look for my target market and then I analyze what they need. If I see a big need for something and I think that I see myself using that product, that is the time when I get the interest to sell and promote that particular product or service.
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  • Profile picture of the author RestlessBlaze
    Also for my review site. what theme should i use? Preferably free!!!
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    • Profile picture of the author Cobaki
      Originally Posted by RestlessBlaze View Post

      Also for my review site. what theme should i use? Preferably free!!!
      For any website, just use something that can be both responsive as a desktop site and as a mobile site. That is if you are trying to save money. But if not, you can come up with an appropriately-customized website and just get a .mobi site, as well. There are so many websites where you can get free Wordpress themes. Just customize them or ask someone to do it for you.
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  • Profile picture of the author t0x1c350
    I dont think its matter the product, but in the other hand, you must have a good promoting features, what i want to mean is that you have to focus more on how to promote your reviews than what you will review !
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    • Profile picture of the author Cobaki
      Originally Posted by t0x1c350 View Post

      I dont think its matter the product, but in the other hand, you must have a good promoting features, what i want to mean is that you have to focus more on how to promote your reviews than what you will review !
      You have a point but it would really be hard to promote something that is not really good. But yes, how you will promote it is really going to help you in bringing the sales in. If you are good at it, you can sell even the most useless products that any person can find.
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