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what is the single most important marketing tool for you?

by Johnathan
13 replies
What is the one most single important marketing tool you've found for you? (Free or paid?) And would you prefer it was free, or do you think it is better you pay for it (i.e., less competition since you need to pay money?)

Johnathan
#important #marketing #single #tool
  • Profile picture of the author Akky
    Adwords is quite good. I would surely spend money if the marketing way is effective..
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    Just a random guy. Learning Ruby On Rails at the moment.

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    • Profile picture of the author Zack Lim
      Hi Jonathan,

      I personally feel that the Internet us created to gather and share content.

      I feel that content is important component of doing marketing online. Outsourcing the content writing seems to be a more logical option as the time save can be used for other more useful marketing activity.

      Just my 2 cents

      Zack
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  • Profile picture of the author birdfood
    For me it is a toss up between article websites and online videos.
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    Marketing Laser Glasses

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  • Profile picture of the author Kezz
    At the moment, it's a combination of Wordpress and Twitter. One of my sites went from almost no traffic to 210,000 visits per month almost completely due to tweeting of regular posts. This took just couple of months, and the site now brings in steady affiliate commissions and CPM ad revenue.
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  • Profile picture of the author Sagar Mehta
    I personally love Google Analytics (and analytic software in general). It's free and it works a charm. Same goes for AWStats that's part of my hosting account's cPanel.

    Over the last few months, I've become a great fan of testing and have been rigorously testing every aspect of my business. It has led to some shocking revelations and helped me change my marketing to suit my target market.

    My vote is for Google Analytics. If it were paid, I would have still gone for it

    Regards,
    Sagar
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  • Profile picture of the author Carlton Johnson
    I love Linkvana, I love that it is highly priced and exclusive (or at least it's supposed to be limited in member numbers, but I take that with a pinch of salt) because of the high price, many people don't use it and many that try don't use it effectively so stop paying and go back to free methods etc.

    But it is so quick and easy to create unique links and increase the rankings of my websites, that I just couldn't do without it now.

    I also love Traffic Travis. I use the professional version, but the free version is also great for a number of things. Again this is another tool I couldn't do with out. (Sorry had to name two tools because I love them both equally )
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  • Profile picture of the author techinik
    I would say its adwords. It has been a great help to internet marketers although 90% of marketers still complain about it.
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  • Profile picture of the author Johnathan
    Hmm, thanks. Interesting responses so far, some I didn't expect.
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    Make money from writing, find out how now.
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  • Profile picture of the author Jagged
    My most important marketing tool?
    I'd have to say... "common sense"
    Without it, your running blind...
    No physical tool will work to it's full potential without it...

    *Although Google Analytics runs a close 2nd...lol

    Ken
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  • Profile picture of the author Kael41
    There really is no single one most important tool, besides my gut. I go on gut feelings all the time

    Resource wise, LOVE my 3 all stars:
    keyword research pro
    Market Samurai
    Micro Niche Finder

    "I don't leave home without them" lol
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  • Profile picture of the author Johnathan
    Thanks .
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    • Profile picture of the author JohnMcCabe
      My single most important marketing tool is that pile of jello keeping my ears apart...

      Seriously, without the application of thought, all the tools in the world are useless. Applying your brain allows you to absorb new knowledge, recognize successes and failures, see patterns and generate ideas on how to profit from them. And sometimes, you get those flashes of brilliance that equal quantum leaps in your success...

      My second most important tool is the Mr. Coffee machine on my kitchen counter. Maybe I should list Juan Valdez as a JV partner?
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