Who's In Charge Around Here Anyway?

30 replies
Seems to me, from the tone of many posts, that lots of
people are jumping from one "opportunity" to another and,
when that doesn't work out, they look to blame someone.

Internet Marketing is a business. And, like any other type
of business there are some fundamentals that you must
put in place to achieve success.

It seems to me that a lot of folks seem to think they can
jump to profitability through some shortcut. You can't.

You should start with yourself... get your mindset right
and then decide on your goals and objectives. Only when
you have clear objectives, can you develop a strategy and
action plan.

When you have a well defined plan you can then find the right
people to help you. It's much more likely to result in profit than
allowing other people to dictate your future.

You're in charge of your business... not some vendor with the
latest scheme, method or opportunity.

John
#charge
  • Originally Posted by John Taylor View Post

    Internet Marketing is a business.
    Don't bother John. It's impossible to help most newbies coming online, because they don't WANT a business... they want a "system" for a quick buck.
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    • Profile picture of the author Jeffery Moss
      Originally Posted by Anonymous Affiliate View Post

      Don't bother John. It's impossible to help most newbies coming online, because they don't WANT a business... they want a "system" for a quick buck.
      And, that's why so many 'internet marketing experts' get rich online, profiting from the people who want to get rich quick. The only people making money in that scenario are the 'experts' who are just recycling twenty year old marketing information into outdated and useless info products.
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      • Profile picture of the author MKCookins
        Originally Posted by Jeffery Moss View Post

        And, that's why so many 'internet marketing experts' get rich online, profiting from the people who want to get rich quick. The only people making money in that scenario are the 'experts' who are just recycling twenty year old marketing information into outdated and useless info products.
        While it is true there are many people out there selling quick rich solutions to people looking to make it big very quickly when they first start online -- There are just as many marketers selling very valuable products and making a comfortable living.

        For example if you built a membership site for 34 bucks a month... it would only take you signing up 30 people to make an extra 1k a month.

        And you will continue to make 1k a month as long as you keep providing high quality information to your prospects.

        Continue bringing in traffic and making more sales and your revenue will keep growing at a fast rate.
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        • Profile picture of the author JohnMcCabe
          Originally Posted by MKCookins View Post

          While it is true there are many people out there selling quick rich solutions to people looking to make it big very quickly when they first start online -- There are just as many marketers selling very valuable products and making a comfortable living.
          True enough. And after you've been around awhile, got your nose bloodied and your rose-colored glasses broken, isn't it amazing how easy it is to tell the difference?
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    • Profile picture of the author JRJWrites
      Originally Posted by Anonymous Affiliate View Post

      Don't bother John. It's impossible to help most newbies coming online, because they don't WANT a business... they want a "system" for a quick buck.
      That's really a good point. All the fake, scamming, scumbags online today always try to sell "autopilot systems." I think it's that key word that people are looking for. Not business, not website, not marketing, SYSTEM.
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  • Profile picture of the author dynamyt100
    I have been in business now for 20 years and as a high level manager for 5. Nothing comes instantly like most people want. As you said John, it takes time and planning all which come with experience.
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  • Profile picture of the author Patbinc
    Originally Posted by John Taylor View Post

    Seems to me, from the tone of many posts, that lots of
    people are jumping from one "opportunity" to another and,

    John
    That is the lure and the curse of the shiny object. Internet marketers have perfected the art of tingling the cords of greed that run through every inexperienced newbie (and even some veteran newbies) and pulling them in all directions.

    Of course its all about self-discipline as you put it. But they will not believe that nothing will ever come out of chasing every shiny object, unless and until they indeed learn from their own experiences of chasing after vanity.

    And after all is said and done, they'll blame the marketing copy for promising them heaven...until they jump onto the next shiny object! Folly unlimited.
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  • Profile picture of the author BDE4Live
    It's a learning process!
    We all did it
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    • Profile picture of the author Alex Blades
      It seems to me that a lot of folks seem to think they can
      jump to profitability through some shortcut. You can't.
      And why not, there are a million products that say we can with a few clicks of a button
      Signature
      " I knew that if I failed, I wouldn't regret that.
      But I knew the one thing I might regret is not ever having tried. "

      ~ Jeff Bezos

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    • Profile picture of the author Michael Harris
      Originally Posted by BDE4Live View Post

      It's a learning process!
      We all did it
      Some of us do it longer than others,

      Some of us fall by the wayside,

      Some of us grow into business people.
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  • Profile picture of the author tritrain
    I thought at our last meeting I was put in charge. :confused:

    I agree John. Although, even though people know the "right thing to do," we tend to gravitate toward the seemingly "easy thing to do."

    There's a lot of talk and statements within the community of "making money online" and IM, that you can just sit back and watch the cash flow in. That might be true of the people that created the systems, standing on stage telling everyone that they can make a ton of money.

    As people have reminded me, create a product or service and work hard at it.
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    • Profile picture of the author MissTerraK
      John,

      What the sad thing about your post and the posts that follow, is that many newbies will read them and click away thinking the posters are only saying this because they weren't successful in those make many fast methods and were forced to do it the hard way. :rolleyes:

      Mindsets are pretty powerful things and not easily torn down or changed. Tenacity and stick-to-it-ness are strengths, but only when applied towards reality.

      Terra
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  • Profile picture of the author Venturetothetop
    Internet Marketing is a business
    No it's not...

    Marketing is a business

    Pet hate.... get out your bubble people - you are doing yourselves a massive disservice if you still believe 'Online' in not an integral part of any sensible marketing plan
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    • Profile picture of the author John Taylor
      Originally Posted by Venturetothetop View Post


      Marketing is a business
      Actually, marketing is not a business it's a business process.

      John
      Signature
      John's Internet Marketing News, Views & Reviews: John Taylor Online
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  • Profile picture of the author Tsnyder
    World class athletes work hard and train for many years
    before they are able to monetize their skills. Same with
    doctors, lawyers, accountants, musicians, artists of every
    type and kind and people in every profession and trade.

    Only in the world of marketing will those same people wonder
    why they haven't made $100K in their first 6 months.
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    If you knew what I know you'd be doing what I do...
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  • Profile picture of the author Horny Devil
    Banned
    When the OP (John) says . . .

    Originally Posted by John Taylor View Post

    Seems to me, from the tone of many posts, that lots of people are jumping from one "opportunity" to another and, when that doesn't work out, they look to blame someone.
    . . . you can substitute the word, "people", with intellectually challenged, fools, or deadbeats.

    There's an intelligence hierarchy within mankind, and if any individual is below a certain level then unfortunately it's akin to attempting to teach a parrot to play the mandolin. The bare facts are that so many just don't want to learn. Those that do want to learn, at a pace and without expecting overnight riches, can lift themselves to greater heights in life.

    If they haven't bothered to educate themselves in school or college, it's a reasonable assumption to think that most can't be bothered to educate themselves in life, and subsequently believe solutions will be handed to them on a plate.

    You can be dumb but you can also make an effort to learn, and learning starts with knowing how to read, write, and talk well. Master these first, before thinking you can set the internet world on fire with your non-existent business prowess.


    Originally Posted by John Taylor View Post

    Internet Marketing is a business. And, like any other type
    of business there are some fundamentals that you must put in place to achieve success . . . get your mindset right and then decide on your goals and objectives
    Most of the "people" we are talking about are wholly incapable of operating a business as they're likewise incapable of putting any fundamentals into place. They also haven't got a mind to set right, so that's the mindset bit redundant.


    Originally Posted by John Taylor View Post

    It seems to me that a lot of folks seem to think they can jump to profitability through some shortcut. You can't.
    You can. But not without having the intelligence and foresight to do so.

    Taking a shortcut can mean bypassing traditional methods, implementing innovative ideas, cutting out the middle man, and a host of other ways. Many have done this with huge success, but it's not within the realm or capabilities of the hordes of knuckle-draggers, a large percentage of which inhabit WF.



    .
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    • Profile picture of the author Kevin Williams
      There most certainly are shortcuts, but the only ones that people will be buying are ones that have stopped working. Otherwise they wouldn't be sold since it would just saturate the business of the person selling it.

      If people treated this all as an actual business, then maybe we wouldn't see so many people failing.

      Originally Posted by Horny Devil View Post

      If they haven't bothered to educate themselves in school or college
      I feel this sentence would be better without the mention of school or college. One can educate themselves, especially with the wealth of knowledge available online - we hardly need to visit brick and mortar institutions these days.
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      • Profile picture of the author JohnMcCabe
        Originally Posted by Anonymous Affiliate View Post

        This is offer VS. demand.

        The offer (vendor) is simply supplying an existing demand (buyer). A demand is not created by the mere existence of a product, it's the other way around. If there was no demand, there would be no offer. This is marketing 101 really...
        Seems to me, we have a kind of chicken or egg conundrum here.

        The offer would not exist (for long) without the demand.

        The demand would not exist (for many) without the product being available.

        In other words, how many people started down the "easy money" rabbit hole in IM before they saw an "easy money" product offer?

        So which really came first?

        Beats the ever-lovin' out of me...
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        • Profile picture of the author Julie10
          Originally Posted by JohnMcCabe View Post


          So which really came first?

          Beats the ever-lovin' out of me...
          I love reading some of your posts John!
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  • Profile picture of the author WillR
    Can we really blame them? The majority of products promoted in this niche are always claiming instant and effortless results. Only when people buy those products and complain when the results are not so instant or effortless are they then told that IM is all about hard work and they need to take things seriously.

    It's a mixed message people are receiving and it starts with the way products are marketed in this market. It's the vendors creating the problem and setting the unrealistic expectations from the beginning.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Alex Blades View Post

      And why not, there are a million products that say we can with a few clicks of a button
      That's true. And you can find a bunch of them in the signatures under posts asking "how do I make money online?" :rolleyes:
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    • Profile picture of the author anton343
      Spot on Will,

      Don't blame the newbies they know no better, blame the ones promoting this hype

      Anton

      Originally Posted by WillR View Post

      Can we really blame them? The majority of products promoted in this niche are always claiming instant and effortless results. Only when people buy those products and complain when the results are not so instant or effortless are they then told that IM is all about hard work and they need to take things seriously.

      It's a mixed message people are receiving and it starts with the way products are marketed in this market. It's the vendors creating the problem and setting the unrealistic expectations from the beginning.
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      • Profile picture of the author Steve B
        "We have met the enemy . . . and they are us."

        Steve
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        Steve Browne, online business strategies, tips, guidance, and resources
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    • Originally Posted by WillR View Post

      Can we really blame them? The majority of products promoted in this niche are always claiming instant and effortless results.

      It's the vendors creating the problem and setting the unrealistic expectations from the beginning.
      Let me quote myself from another thread...
      You got it the other way around... Vendors and Gurus are a consequence, not the cause.
      The cause is, in a nutshell, the hordes of desperate people who want to run an online "business" without having the will, motivation, skills and work-ethics necessary to run a business (online or offline, it doesn't matter). They search for "systems" to bypass the entrepreneurship bumpy road because, quite frankly, they just want to make a quick buck instead of building a sound business.

      Just look at how many "How can I make $XXX online by next Tuesday?" and "What easy technique to make $XXX per month?" threads started by posters with less than 10 posts in their account. There are plenty of those every day here at the forum.

      That's where Gurus come into the equation: they offer what those people seek out for: a guided tour, from rags to riches, on how to make money online. They simply fulfill an offer to an existing demand. Needless to say, some (many) of those gurus are nothing but opportunists fishing in a barrel.

      It's a similar phenomenon to shovel vendors during the Gold Rush. It was the endless amount of naive souls digging the river banks what fueled the business, not the shovel vendors - even if it was indeed the shovel vendors the ones making the real profit out of the Rush! Vendors simply fulfilled an offer to an existing demand, just like Gurus do in the IM sphere.

      Don't blame the Gurus... blame the hordes of (dumb?) people looking for unrealistic shortcuts and "systems" to what's, in fact, a proper business that requires a proper business attitude.
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      • Profile picture of the author Mark Singletary
        Who started the pushbutton, instant money, get rich by Friday phenomenon? Was it the desperate users or the "gurus"?

        I wonder why Barnes & Noble doesn't have these kinds of books for sale? Many of the same newbies that are looking for an extra income here are looking in bookstores too.

        Mark


        Originally Posted by Anonymous Affiliate View Post

        Let me quote myself from another thread...
        You got it the other way around... Vendors and Gurus are a consequence, not the cause.
        The cause is, in a nutshell, the hordes of desperate people who want to run an online "business" without having the will, motivation, skills and work-ethics necessary to run a business (online or offline, it doesn't matter). They search for "systems" to bypass the entrepreneurship bumpy road because, quite frankly, they just want to make a quick buck instead of building a sound business.

        Just look at how many "How can I make online by next Tuesday?" and "What easy technique to make per month?" threads started by posters with less than 10 posts in their account. There are plenty of those every day here at the forum.

        That's where Gurus come into the equation: they offer what those people seek out for: a guided tour, from rags to riches, on how to make money online. They simply fulfill an offer to an existing demand. Needless to say, some (many) of those gurus are nothing but opportunists fishing in a barrel.

        It's a similar phenomenon to shovel vendors during the Gold Rush. It was the endless amount of naive souls digging the river banks what fueled the business, not the shovel vendors - even if it was indeed the shovel vendors the ones making the real profit out of the Rush! Vendors simply fulfilled an offer to an existing demand, just like Gurus do in the IM sphere.

        Don't blame the Gurus... blame the hordes of (dumb?) people looking for unrealistic shortcuts and "systems" to what's, in fact, a proper business that requires a proper business attitude.
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        • Originally Posted by Mark Singletary View Post

          Who started the pushbutton, instant money, get rich by Friday phenomenon? Was it the desperate users or the "gurus"?
          This is offer VS. demand.

          The offer (vendor) is simply supplying an existing demand (buyer). A demand is not created by the mere existence of a product, it's the other way around. If there was no demand, there would be no offer. This is marketing 101 really...
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          • Profile picture of the author Tsnyder
            Originally Posted by Anonymous Affiliate View Post

            This is offer VS. demand.

            The offer (vendor) is simply supplying an existing demand (buyer). A demand is not created by the mere existence of a product, it's the other way around. If there was no demand, there would be no offer. This is marketing 101 really...
            I bet if you think really hard you can come up with many
            examples of a new product creating its own demand. It had
            to because nothing like it existed before... think outside of
            the IM world... nothing original happens there... lol
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  • Profile picture of the author trader909
    so true....it's frustrating to try and make a person see what they should doing..only for them to insult you. It can't be done. They seem happy to be living in their little bubble.


    Can we really blame them? The majority of products promoted in this niche are always claiming instant and effortless results. Only when people buy those products and complain when the results are not so instant or effortless are they then told that IM is all about hard work and they need to take things seriously.
    chicken and egg syndrome. The reason marketers peddle get rich sh** to the masses is simply because that what sells. Try and sell reality.

    Marketing 101 - find a need - fill it -

    i.m 101 B*S* to an embarassing level,sell many.

    i do think it's sad to see "mature people running around chasing this crap for years." Education system?
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  • Profile picture of the author Julie10
    Most newbies want instant gratification, not learn the hard way to building a business...a long term goal, a consistant income. Correction they want the long term income, but not have to deal with building the business that gets you there. Why? Maybe they are in bad situation, and desperate for money now, and they got an email from one of the hundreds of lists they have subscribed to that says they can make money right this minute with the click of a button. Of course, someone is going to provide that for them. I guess you can't really blame them. They found a need, and they are supplying it. Now what they are supplying it with might be in question for some, not all....And yes I'm a newbie....however I've worked on my mindset...work in progress. to start thinking about this as long term business with sustainable income. Mindset is the key.
    To answer the original question: I'm in charge.
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  • Profile picture of the author Jerry Higgins
    Good post John Taylor,

    Often what appears to be the most thorough but longest distance to a destination works out to be the quickest way to get there.
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