How do you find your niche market?

55 replies
So when you guys are thinking about promoting a new niche market, what do you do when you brainstorm to find this niche market?
#find #market #niche
  • Profile picture of the author Self Promotion
    Ask yourself these questions:

    What do you enjoy doing?
    Does your interest involve products?
    Is there a social component to your interest?
    Are the prices high enough to make a difference for my referral fees?
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    • Profile picture of the author EllenMoore
      Originally Posted by Self Promotion View Post

      Ask yourself these questions:

      What do you enjoy doing?
      Does your interest involve products?
      Is there a social component to your interest?
      Are the prices high enough to make a difference for my referral fees?
      I think it should be a niche that answers a basic need, like health or making money, because this is what sells, and something you are interested in, you like writing or reading about, as it will make your work easier.
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  • Profile picture of the author ronrule
    Originally Posted by Nicheguybob View Post

    So when you guys are thinking about promoting a new niche market, what do you do when you brainstorm to find this niche market?
    If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.

    There are no "new markets" - just new to you. Make a purely numbers-driven decision by researching a variety of markets, see what has the most income potential, and then put yourself in it. You don't have to be an expert at it (or even know anything about it), you can hire writers to do the proper content development. When I was running sites I was "passionate about", I made very little money. Today I focus on what pays.
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    • Profile picture of the author Nicheguybob
      Originally Posted by ronrule View Post

      If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.

      There are no "new markets" - just new to you. Make a purely numbers-driven decision by researching a variety of markets, see what has the most income potential, and then put yourself in it. You don't have to be an expert at it (or even know anything about it), you can hire writers to do the proper content development. When I was running sites I was "passionate about", I made very little money. Today I focus on what pays.
      See now I just love this idea. I guess it's just hard for me to do this "research" and figure out what does really pay. It's also hard for me to narrow down the precise niche market so it isn't so broad..
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      • Profile picture of the author ronrule
        Originally Posted by Nicheguybob View Post

        See now I just love this idea. I guess it's just hard for me to do this "research" and figure out what does really pay. It's also hard for me to narrow down the precise niche market so it isn't so broad..
        You can have people on Fiverr do niche research and get some numbers together for you, I actually recommend Fiverr sellers to my eCommerce clients to help them pick what niche to target for selling products. Same rules apply with anything, whether you're doing physical products, info products, CPA stuff, or whatever.
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      • Profile picture of the author Nicole Sakoman
        Originally Posted by Nicheguybob View Post

        See now I just love this idea. I guess it's just hard for me to do this "research" and figure out what does really pay. It's also hard for me to narrow down the precise niche market so it isn't so broad..
        You are making too big deal out of this... Do not try to find a market that pays the best. If you follow that you'll end up on MMO niche which is 10 times harder than all other (just my opinion). I know it repeats all the time, but just pick one you love and one that works best with your personality. Do not try to impress people, but try to build and "empire" out of a thing that you love.

        No matter which niche you choose, there's a lot of learning waiting for you

        You'll see, in 3, 4, 5 months you'll be laughing yourself that you actually made a thread thinking which niche to choose.

        Hope it helps,
        Nicole (:
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    • Profile picture of the author SeanfromVanCity
      I can see the power of your advice, because you are going for what works and reaching your goals.

      But I also know creating a successful business takes years of hard work, and in my experience unless the topic im teaching is something I feel deeply passionate about, it will become a "job".

      I personally follow Joseph Campbell's "Follow your bliss" model.

      So 3 questions:

      1) What am in interested to read,research and learn and talk about for the next 2-3 years?

      2) What can i do an OUTSTANDING job at? (not average, but EPIC/OUTSTANDING)

      3) What the world needs the most and is eager to take out their credit card to pay me?




      Originally Posted by ronrule View Post

      If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.

      There are no "new markets" - just new to you. Make a purely numbers-driven decision by researching a variety of markets, see what has the most income potential, and then put yourself in it. You don't have to be an expert at it (or even know anything about it), you can hire writers to do the proper content development. When I was running sites I was "passionate about", I made very little money. Today I focus on what pays.
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      • Profile picture of the author ronrule
        Originally Posted by SeanfromVanCity View Post

        I can see the power of your advice, because you are going for what works and reaching your goals.

        But I also know creating a successful business takes years of hard work, and in my experience unless the topic im teaching is something I feel deeply passionate about, it will become a "job".

        I personally follow Joseph Campbell's "Follow your bliss" model.

        So 3 questions:

        1) What am in interested to read,research and learn and talk about for the next 2-3 years?

        2) What can i do an OUTSTANDING job at? (not average, but EPIC/OUTSTANDING)

        3) What the world needs the most and is eager to take out their credit card to pay me?
        Let me ask you a question...

        What's wrong with a "job"?

        "Passion" is the reason most businesses fail, and the #1 reason most Entrepreneurs struggle time and time again, chasing one dream after the next, never finding success.

        Ever why the Entrepreneur mantra is fail, fail, fail, succeed? Because they keep doing what they're "passionate" about, then one day it finally sinks in that they need to STOP doing that and start making numbers-driven decisions. And that's when they start winning.

        Their mistake is they limit themselves to their interests. They say "What do I know a lot about and/or like and how can I turn that into a business" instead of saying "What would be a good business regardless of how much I know about it or like it."

        There's a company not too far from me that's a $250 million per year operation, in a completely boring market sector, run by a CEO who couldn't tell you the first thing about how his products function on a technical level. Yet he's consistently ranked among top CEO's in Fortune and Inc magazines because he's a genius at solving market problems.

        He found a niche that was in demand, and hired people who were passionate about it to do the work. That's why he's successful. His skill is in understanding what the market wants, finding the people who can execute, and communicating it to them so they can solve the problem.

        That's his "job" - and I'd take his "boring" paycheck any day of the week over "doing what I love".

        You see, most Entrepreneurs think about trying to find something they're going to be happy doing for the rest of their lives. I say forget that ... find something you'll only have to do for a few years, because you'll make so much money with it in that time that if you really hate it you can retire.

        Funny side note ... do you think the inventor of post-it notes was "passionate" about making paper with glue on it?

        No ... he was a scientist working for 3M trying to make a super strong glue for the aerospace industry. Instead, he accidentally created an incredibly weak adhesive that was so useless he couldn't do anything with it and nobody wanted it. Twelve years later a 3M executive came across the material, conceived the re-stickable note concept, and said "people will buy this".

        Neither the inventor nor the executive were passionate about the product - but they knew there was a market for it. And as a result, they both made a killing for their company and earned some healthy stock options for themselves. They took a completely uninteresting product and used it to solve a market demand.

        Figure out what people want, then hire the people who can deliver it. You'll make more money doing that than trying to find a niche that "suits you", every time.
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        • Profile picture of the author agmccall
          I once found a niche browsing through the magazine section my local supermarket.

          You would not believe how many ideas you can come up with by reading magazines.

          al
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          • Profile picture of the author asuran
            Originally Posted by agmccall View Post

            I once found a niche browsing through the magazine section my local supermarket.

            You would not believe how many ideas you can come up with by reading magazines.

            al
            Magazines are goldmines!

            If there is a magazine about something you can be sure without a shed of doubt that there is a hungry market behind that niche.

            Thank for the share al.
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    • Profile picture of the author Stuart Walker
      Originally Posted by ronrule View Post

      If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.

      There are no "new markets" - just new to you. Make a purely numbers-driven decision by researching a variety of markets, see what has the most income potential, and then put yourself in it. You don't have to be an expert at it (or even know anything about it), you can hire writers to do the proper content development. When I was running sites I was "passionate about", I made very little money. Today I focus on what pays.
      Great in theory but most people when they know nothing about their niche can't really make any success from it as they become uninterested so quickly and bored with the topic then stop working on it.

      Sure you can outsource the content BUT when you know nothing about the niche it's very difficult to write or have written REALLY good content. It usually ends up being generic.

      Only when you (or your writers) REALLY know about the topic and I mean knee deep in it can you write great quality content. Otherwise it's generic crap that can be found elsewhere.

      Originally Posted by ronrule View Post

      You can have people on Fiverr do niche research and get some numbers together for you, I actually recommend Fiverr sellers to my eCommerce clients to help them pick what niche to target for selling products. Same rules apply with anything, whether you're doing physical products, info products, CPA stuff, or whatever.
      Most Fiverr sells are doing keyword / niche research for other people because they don't really know what they are doing, they are just people with tools who know a little bit more than someone who knows nothing.

      If they did REALLY understand how it works they would be dominating those niches themselves.

      I've tried out various KW and niche gigs on there and I got garbage results back. People who clearly knew nothing about how to find KWs or niches and didn't understand the results the tools were showing them.

      Maybe you've found gigs I haven't. Feel free to share them for people struggling to find niches. Personally I won't be using anyone on Fiverr for this sort of task again.

      There are some Fiverr gigs that are great for the price but this is not one of them.
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      • Profile picture of the author ronrule
        Originally Posted by RockingLastsForever View Post

        Great in theory but most people when they know nothing about their niche can't really make any success from it as they become uninterested so quickly and bored with the topic then stop working on it.

        Sure you can outsource the content BUT when you know nothing about the niche it's very difficult to write or have written REALLY good content. It usually ends up being generic.

        Only when you (or your writers) REALLY know about the topic and I mean knee deep in it can you write great quality content. Otherwise it's generic crap that can be found elsewhere.



        Most Fiverr sells are doing keyword / niche research for other people because they don't really know what they are doing, they are just people with tools who know a little bit more than someone who knows nothing.

        If they did REALLY understand how it works they would be dominating those niches themselves.

        I've tried out various KW and niche gigs on there and I got garbage results back. People who clearly knew nothing about how to find KWs or niches and didn't understand the results the tools were showing them.

        Maybe you've found gigs I haven't. Feel free to share them for people struggling to find niches. Personally I won't be using anyone on Fiverr for this sort of task again.

        There are some Fiverr gigs that are great for the price but this is not one of them.
        Your response sounds like an excuse for failure. The highest paid CEO's in the world wouldn't know where to begin if they had to make their own products. There's a difference between a leader and a do-er, a leader makes a numbers-driven decision and assembles the necessary experts to execute. A do-er stays on the bottom and will never expand their earning potential beyond their own ability to execute. Do you think Steve Jobs could have built an iPad? No, he got the right people in the room and said "This is what the market demands, and this is how I want it to work. Figure out how to make it happen." And on the flip side... not a single one of those incredibly intelligent guys in the product development cycle would have been capable of running the company. That's not their strength.

        You don't have to be limited to what you know how to do yourself. I ran one of the most popular stock sites on the web in 2006 and at that time I had never made a single stock trade myself. In fact, I knew nothing about trading at the time - but I didn't let it stop me from building a business I sold for $300k two years later. You don't have to know all the answers, you just need to know the questions and how to find the people with the answers. Back then we didn't have resources like Fiverr, I was paying $150 for a page of content. Today if I had to do it over, I would still use some of those higher cost writers for certain areas of the site (since there are regulatory concerns regarding investment information), but there were also hundreds of pages that weren't advice or review content that could have been done using Fiverr gigs instead.
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    • Profile picture of the author GlenH
      Originally Posted by ronrule View Post

      If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.

      There are no "new markets" - just new to you. Make a purely numbers-driven decision by researching a variety of markets, see what has the most income potential, and then put yourself in it. You don't have to be an expert at it (or even know anything about it), you can hire writers to do the proper content development. When I was running sites I was "passionate about", I made very little money. Today I focus on what pays.
      Ron's dead right....

      You go where the money is!

      And go for niches in markets where people have problems they need solutions to.
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  • Profile picture of the author Rod Cortez
    Originally Posted by sunainaji View Post

    how do i post link here how much points i need for this
    I forget the actual number, but you have to make a certain number of posts before you can do that.

    Secondly, they have to be useful posts as a bunch of one-liners or just writing "great post" is against the rules and could get you a temporary ban.

    RoD
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    - Jim Rohn
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  • Profile picture of the author Patbinc
    Originally Posted by Nicheguybob View Post

    So when you guys are thinking about promoting a new niche market, what do you do when you brainstorm to find this niche market?
    I follow the money - every time. I look at where advertisers are spending their money...where people are buying stuff and the kind of stuff they are buying etc. I want to sell what everyone is buying, not get products then start looking for buyers (I identify the buyers then work to give them more of what they are already buying. Works 100% of the time :-)
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  • Profile picture of the author trader909
    Banned
    see..spot on.

    If you had asked me this question ten years ago, I'd have told you to find something you know a lot about or are passionate about or find interesting and blah blah blah, but you know what? That's a bunch of crap.
    find hot market...hire people if you have to...profit


    huge mistake..go with passion...

    Your passion is rare, double headed tortoises.....no-one else is interested or willing to buy.
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  • Profile picture of the author trader909
    Banned
    i am sooooooo glad i read number 3

    So 3 questions:

    1) What am in interested to read,research and learn and talk about for the next 2-3 years?

    2) What can i do an OUTSTANDING job at? (not average, but EPIC/OUTSTANDING)

    3) What the world needs the most and is eager to take out their credit card to pay me?
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  • Profile picture of the author rmolina88
    What are you really passionate about and have vast knowledge of?

    I tried to get into a whole bunch of "profitable" niches without knowing anything about them which definitely showed I had no passion for them either and made nothing.
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  • Profile picture of the author rmolina88
    What are you really passionate about and have vast knowledge of?

    I tried to get into a whole bunch of "profitable" niches without knowing anything about them which definitely showed I had no passion for them either and made nothing.
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  • Profile picture of the author shawnlebrun
    For me, the best way to choose a niche is to find a large group of people who have an urgent problem they want solved.

    Problems, wants, desires and needs are ALL potential niches. People don't buy without a want, desire, problem, or need.

    This is why products in the “make money”, employment, weight loss, health, and dating markets... those sell well because those are markets where people continue to have problems they want to solve.

    The bigger and more painful the problem--- the bigger the opportunity for you.

    Again… it’s best to think of your target market as a large group of people who have urgent problems they want solved… and are actively looking and buying products already in that market.

    Also, I like targeting problems in which people spend a lot of money to solve and are already doing it... meaning that there are people who are actively searching for solutions.

    Again… this is why the weight loss, dating and relationships, career, finance, acne, arthritis, and men’s’ sexual health issues markets are always best sellers.

    You’re better off picking a niche where people are actively buying… and then try to make your product and/or service better than all the rest.

    And try to get really narrow with your niche... be very specific.
    Don't try to compete in general weight loss. Instead, go deep and try to "own" a niche by becoming the leader of a more specific and narrow niche.

    If you’re going to do well in any niche these days, you’ve got to go deep.

    The more broad and generic your target market, the less successful you’ll be unless you have a lot of money to spend on advertising.

    The more targeted your market… the more successful you’ll be because it will be much easier to reach these people for less money.

    Again, think of niches as problems. What can you help others with? How you can solve their problems or help them fulfill their desires?

    Also, regardless of what some say, don't just "follow your passion". You've also got to make sure it's a profitable niche.

    Think of something you're passionate about AND something that helps a large group of people solve a particular problem.

    Again... the top selling programs on Clickbank are health and fitness, weight loss, dating, make money from home, finance, stocks, career, and internet marketing.

    Yep, these are all markets in which people are actively looking for solutions. Find a large problem that people want solved.

    And the bigger, more extensive and more painful the problem--- the bigger the opportunity to sell a product or service to this market.

    You can almost never go wrong by addressing the biggest needs/problems/pain points in a particular market.

    And go after markets that already have hot products selling well. Then, just try to make a better/different/more unique product.

    Before I enter a market and create a product… I'll ask myself...

    1. Does it solve a problem or ease a frustration?
    2. Is there are large enough group of people actively looking for a solution?
    3. Are these people easily reached?
    4. Are there already products selling well?
    5. Can I find a new and better hook?
    6. Is there built-in repeat business potential (membership sites, book club, supplements)
    7. Is there a way to offer complimentary products (paid health newsletter that ALSO sells vitamins)

    If I can answer “Yes” to all of these, it’s a good market.

    So when you're thinking of entering a market, or creating a product... make sure it's one in which people are actively looking for solutions, there's a lot of problems they're having, they have huge wants/needs/desires, etc...
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  • Profile picture of the author Stuart Walker
    Seriously just get into a niche you know well.

    You might think "but there's already people doing it".

    Good that means it's probably profitable.

    Just do it better than them.

    Create better content.

    Market better than them.

    Invest more money than them.

    Done!
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  • Profile picture of the author trader909
    Banned
    hire "experts"

    Great in theory but most people when they know nothing about their niche can't really make any success from it as they become uninterested so quickly and bored with the topic then stop working on it.
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  • Profile picture of the author martimoney
    Follow the traffic. Find a niche that already has traffic and your life in IM will be mug easier.
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  • Profile picture of the author rocky009
    Use keyword tools to find good niches, the lower those keywords have in competitiveness say in gaming (bad example) because gaming main words like ie "games" "gamer" have alot of competition

    but just choose the lowest competitive keyword in a main niche and go with that one ..if that at all makes sense

    ie: bird, if bird has 3000 gobal seraches a month and "games" has 1,449,033 searches a month then the keyword "bird" is obviously a better niche, then open a bird site selling cages, seeds etc etc

    thats how i do it and it seems to work for me, it doesn't have to be complicated, just use common sense

    just a thought
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    • Profile picture of the author Stuart Walker
      Originally Posted by ronrule View Post

      Your response sounds like an excuse for failure. The highest paid CEO's in the world wouldn't know where to begin if they had to make their own products. There's a difference between a leader and a do-er, a leader makes a numbers-driven decision and assembles the necessary experts to execute. A do-er stays on the bottom and will never expand their earning potential beyond their own ability to execute. Do you think Steve Jobs could have built an iPad? No, he got the right people in the room and said "This is what the market demands, and this is how I want it to work. Figure out how to make it happen." And on the flip side... not a single one of those incredibly intelligent guys in the product development cycle would have been capable of running the company. That's not their strength.

      You don't have to be limited to what you know how to do yourself. I ran one of the most popular stock sites on the web in 2006 and at that time I had never made a single stock trade myself. In fact, I knew nothing about trading at the time - but I didn't let it stop me from building a business I sold for $300k two years later. You don't have to know all the answers, you just need to know the questions and how to find the people with the answers. Back then we didn't have resources like Fiverr, I was paying $150 for a page of content. Today if I had to do it over, I would still use some of those higher cost writers for certain areas of the site (since there are regulatory concerns regarding investment information), but there were also hundreds of pages that weren't advice or review content that could have been done using Fiverr gigs instead.
      I'm not saying you have to do everything yourself. Of course not.

      However for the vast majority of people the only chance they have of success is if they do something they are in some way passionate about otherwise they will lose interest and focus VERY quickly.

      Most people (especially those wanting to make money online) just do not have it in them to build a business they know nothing about or no interest in even if the numbers look good.

      IME Fiverr is good for a very limited amount of things but content and research are not one of those things. The quality is dreadful.

      Originally Posted by GlenH View Post

      Ron's dead right....

      You go where the money is!

      And go for niches in markets where people have problems they need solutions to.
      You'll find that a lot of the successful and big name IM'ers didn't just chase money but started on projects they were passionate about and figured out a way to make them profitable.

      Originally Posted by rocky009 View Post

      Use keyword tools to find good niches, the lower those keywords have in competitiveness say in gaming (bad example) because gaming main words like ie "games" "gamer" have alot of competition

      but just choose the lowest competitive keyword in a main niche and go with that one ..if that at all makes sense

      ie: bird, if bird has 3000 gobal seraches a month and "games" has 1,449,033 searches a month then the keyword "bird" is obviously a better niche, then open a bird site selling cages, seeds etc etc

      thats how i do it and it seems to work for me, it doesn't have to be complicated, just use common sense

      just a thought

      Starting off by doing keyword research when you don't even have a niche is like trying to find a needle in a haystack.

      Once you have a few niche ideas THEN think about doing KW research.

      Also saying because a keyword has LESS monthly searches makes it a 'better' niche is an odd one.
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  • Profile picture of the author chrris
    There is a balance between what pays the big bucks and what your passionate about. The end goal should be to spend your time doing what your passionate about, however, if at first you must exploit a niche that is sheerly profit driven then by all means pursue it.
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  • Profile picture of the author Scritty
    Have to agree with many of the other posters here.
    There are practical SEO and traffic reasons why you should stick to one or two niches you know well.
    Constant content updates and the difficulty in ranking "thin" sites means you will be spending a lot of time on your site. If you know little about it, aren't passionate on the topic, that's going to be very hard and unrewarding work.

    As recently as 3 years ago little "made for adsense" style sites were ranking page 1 for a lot of decent commercial terms.
    I can't remember the last time I saw one ranking.
    With a good content policy so vital, the need to priortise in that area should be be right at the top of your business agenda, and doing that in a niche you know little or nothing about is going to be so much more difficult.

    But that being said, I would also not just have one niche. The "Iceland Volcano" incident a few years ago wiped 55% of my annual take (which was very seasonal) from my Golfing holiday sites. If that was all I had - I'd have been in big trouble.

    2? 3? Something like that for security - though I suppose some niches are rock solid. Consider things like seasonality, fashion and other outside influences though, don't calculate on a regular income until you've seen how your site performs for at least a year - preferably 3

    Paul Rone-Clarke
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  • Profile picture of the author Slickity
    I look for something new to the market that I would Purchase myself. same way I buy Stock.
    Right now ecig, vapor products and Vapor Diet are hot and will only grow bigger.
    Analyst projection: E-cigs will overtake traditional tobacco revenue at Reynolds in 2021 - Winston-Salem Journal: Local
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    VaporDiet.com

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    • Profile picture of the author ronrule
      Originally Posted by Slickity View Post

      I look for something new to the market that I would Purchase myself. same way I buy Stock.
      Right now ecig, vapor products and Vapor Diet are hot and will only grow bigger.
      Analyst projection: E-cigs will overtake traditional tobacco revenue at Reynolds in 2021 - Winston-Salem Journal: Local
      Since you're into this market (as indicated by your "Location" reference to vapor), I wanted to ask you something about this ... don't you think this market has an expiration date?

      I don't see non-smokers running out and taking up "vaping". So the market seems to be limited to tobacco users who have made the jump to electric, either as a permanent solution (those who will continue to buy e-cigs) or a bridge to quitting. But e-cig's don't seem to be creating "new" smokers out of people who weren't tobacco users before. So do you really think this market will still exist in 10 years?
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  • Profile picture of the author jbsmith
    Here are some ways I research them...

    1. Look at what is already selling (where you look will depend on whether you are trying to find a niche in information/services or physical/tangible products) For digital products - Clickbank, Amazon, Sharesale, Magazines.com, etc... are all valuable. For physical, Amazon is the grand-daddy, but also any niche store sitest that offer rankings of products. Look at what is selling and then ask yourself WHY! Find the motivation behind buying behavior helps you identify sub-niches, unique value proposition and unique selling proposition.

    2. Go where your market is active - find out what they are talking about, what their frustrations are, what do they talk about most and which discussions are more popular than others. You can nail this with discussion forums, blogs (and their comments), comments against products on Amazon, etc...

    3. Decide what your approach will be - if you are going to be working the business and you need to market it for 6-12 months, then align yourself with an opportunitiy that you are at least interested in otherwise you will not have the staying power you need to see it through. If your strategy is complete outsource, this matters less. I personally favor commercial opportunities where I have an interest - has worked very well in my case.

    Jeff
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  • Profile picture of the author Randall Magwood
    I generally tend to stick to things that i have alot of knowledge about - and i also consider whether i can offer multiple backend products to sell to existing/new customers. These 2 criteria is what i start and proceed with.
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  • Profile picture of the author acamso
    I feel that there are a couple things to think about. Pick something that you are passionate about, that you can make a positive impact on, and has money to be made.
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  • Profile picture of the author clever7
    If you are a beginner it will be better for you to work with a niche you know and like because you will have to promote it a lot online, and for a very long time.

    When you will understand how to work online, you may understand how to work with more niches.

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  • Profile picture of the author adelewilliams
    Banned
    Try to go for something that you're good at, or choose something you know about if you want to succeed. If you can combine your work with your passion, well, that would be great...
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  • Profile picture of the author Lipe Kurpiel
    Originally Posted by Nicheguybob View Post

    So when you guys are thinking about promoting a new niche market, what do you do when you brainstorm to find this niche market?
    Not a simple question!
    But when I start a project like this there are two main options.

    First you can define your keyword. And that is not easy because you have to remember you are starting a niche site from scratch so, you have to be really cautious when picking your keyword.

    Second, in case you don't like this process, it's better just analyze some sites that are currently making money so you can piggyback their effort in order to make your job easier.

    I think those are the best choices.
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    I own a PR4 website where I share SEO, blogging and affiliate marketing tips.

    If you want to know more about it, you can visit it by clicking here

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  • Profile picture of the author Michael Franklin
    A simple exercise to pinpoint niches is to first see what problems your customers are seeking solutions for. And to do that just use Google's autofill....

    When you go to Google, start typing "How do I...." or "How can I..."

    Then start putting in letters....a,b,c and so on.....

    Google will flat out give you common search questions that are pressing. Just start jotting down these to get some ideas. You can then begin to see what niches would satisfy these questions.

    If people are asking, then they need a solution!
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  • Profile picture of the author Nuno
    Over the last decade I created an huge database for in-house projects, I just need to research it
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    I have 15+ years of experience & millions of visitors (I'm also a warrior since 2002)!
    NunoAlex.com explains how I can help.
    I'm looking for a limited number of serious partners.
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  • Profile picture of the author nross128
    You first want to figure out If there is money to be made in that market. There can be markets that get a ton of traffic but nobody buys anything. A good rule of thumb is if there is advertisers buying ads for your keyword then there is usually money to be made. Best thing to do is feel out the market yourself and do some tests with some ads.
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  • Profile picture of the author brenda221
    I think that trying to find a niche needs to be based equally on its profit potential and on what you enjoy. A good way to find something more targeted is to combine your interests.. for example if you're into gadgets and you also like sports or hiking, you might consider mixing those two ideas to promote practical new devices used for helping people train and exercise, locating hiking trails or anything else that may be related. Then look around to see if there's a market for your interest and if it's worth your effort.
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  • Profile picture of the author celente
    kind of funny, but I am from australia but our news media is crap here.

    We do have get your NBC morning news / entertainment show here in oz, at about 5am in the morning, and Its funny but most my good niches come from what this show, and spotting trends, hot niches / ideas. To me watching this show is priceless.
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  • Profile picture of the author TheMarketingLord
    Id look on niche related forums that will easily help you define the target sex and age group. You can sometimes even guess the average education

    Cheers!
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  • Profile picture of the author asuran
    Originally Posted by Nicheguybob View Post

    So when you guys are thinking about promoting a new niche market, what do you do when you brainstorm to find this niche market?

    When I'am thinking on niches as some previously said there should be traffic,rends and money in that niche but what is also important that there should be a strong need.

    There is no point in showing products for people who are just looking around.

    Just google "maslow hierarchy of needs" and look for products,niches tightly related with filling some of those.
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  • Profile picture of the author beasty513
    Whatever pays enough and have decent margins.

    If you are going to follow your "passion" make sure

    that its lucrative enough before you start.
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  • Profile picture of the author JanePlaten
    Banned
    I think that you can find some sort of middle ground between a new market and a market new to you, in the sense that you could try your hand at something there is little competition in, but, most importantly, you should offer people something completely different, personalized. You can make the experience unique, or comfortable, or accessible, or easy. Just give them something they value or give them something in a great form and this is how you create your audience and your niche.
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  • Profile picture of the author CollegeCEO
    I actually wrote a pretty in depth article about creating niche sites on my blog, including how to find your niche. There are some key aspects you should look for, specifically a strong pool of buyers that have a need that must be filled. Check out my post for more info: How To Build A Niche Site: The Definitive Guide - The College CEO
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  • Profile picture of the author hardworker2013
    I use these websites to find new niches with :

    www.43things.com (look at the bottom at the website for some great ideas)
    Shopping.com Bestsellers
    Amazon.com Bestsellers
    ebay.com Popular interests section
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  • Profile picture of the author jbthemummy
    * Hang out on eBay, Amazon and Shopzilla categories.
    * Pick an area you are interested in.
    * Run that 'keyword' on Google
    * Take the top 10 results and drop it in Open Site Explorer
    * If the average of all 10 sites have less than 4000 total backlinks and they are coming from 400 unique domains or less. You can compete in that niche.

    But wait . . .

    Now run your keyword on Google.

    If you are getting over 500 visitors a month for that keyword, you are set.

    That's how you do it
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  • Profile picture of the author slanier2
    Keyword target then find products that fit keyword.

    Keywords = niches. A niche is an SEO term that has been badly abused over the years.

    Low competition keywords with high search volume = a niche.
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  • Profile picture of the author carlamae
    I still say, the niche shouldn't matter. If you market properly, you can sell ice to the eskimos! The product almost doesn't matter in a lot of cases.
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  • Profile picture of the author tyronne78
    If you have deep pockets and want to outsource all aspects of your niche marketing business(es) then you don't necessarily have to be passionate about what you sell. From my experience the people that make it big online are usually passionate about the niche they're in and are experts at some form of traffic generation (SEO,Solo Ads,Facebook PPC,Google Adwords,Media Buying,etc).
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    • Profile picture of the author Devid Farah
      I really don't get this.

      You have to go where the money is made. Plain and simple.

      Why tryin to find an absolutely "new" market when there are already evergreen, multi billion dollar markets out there to profit from? These markets have their millions and millions of subtopics and ramifications... it's rediculous! There's literally room for everyone.

      There are at least over 40 evergreen, multi billion dollar markets out there. Am saying 40 because i know these are absolutely PROFITABLE where the demand cant die.

      Can you just pick up one of these markets?

      What's really stopping you?
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