Hiring People On The Cheap = False Economy

22 replies
Today, my husband / business partner and I were reviewing one of our projects and it hit home why we had made such huge strides in the past few months compared with only inching forward for over a year beforehand.

This particular project involves an enormous about of software development, but the principle I'm about to share applies to anything: hiring people on the cheap is often a false economy.

When we began this project (can't say what it is... yet) we wanted to pay our programmers the bare minimum. We thought we would get the job done whilst saving $$ that way.

Well, we were dead wrong. Through the heart break and frustration of dealing with a long line of people who promised the world but never delivered - we ended up wasting thousands and thousands of dollars on 'cheap' providers.

Right now we are paying top dollar and the progress we have made in a very short time has been astounding. What can I say? Had we focused on hiring the best, rather than the cheapest, from the beginning, we would have had this thing launched a year ago, and in doing so, saved a huge amount of money, time and, importantly, lost profits.

Now, what is 'cheap', 'top dollar', etc is all relative. And the point of this post is not to say that paying any amount of money is a guarantee of anything. I am well aware that there are gems who charge what is a low amount of money in countries such as Australia and U.S. but is a great wage in their countries.

And, to be honest, we did use an expensive programmer who turned out to be useless as well. So yes, it really comes down to hiring great people, not cheap or expensive people.

BUT, our experience has definitely been that you are more likely to find great people among those who charge the most.

And that's only logical - great people are in high demand and aside from being able to charge more, pretty much have to charge more in order to keep their workload reasonable.

So here's the point: don't be afraid to look for the best people and pay them top dollar. If they are really good, they will do the work faster, add a lot of value, and not just save you money, but make you more money - by allowing you to launch faster and produce a better product (whether its software, a sales letter, articles or whatever).
#cheap #economy #false #hiring #people
  • Profile picture of the author Kevin Riley
    Spot on as per usual Anna. I fortunately learned this a long time ago in construction, esp after the cheap carpetlayer I hired showed up drunk and I returned to a very irate homeowner.
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    Kevin Riley, long-time Warrior living in Osaka, Japan

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  • Profile picture of the author Tyrus Antas
    We tend to devalue skills we don't have while expecting to be paid top dollar for the things we're good at

    As an ex-professional programmer I salute you!

    Tyrus
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  • Profile picture of the author billionareHuman
    excellent thanks for sharing.

    There's the other side of the coin though, you may find people willing to proove themselves for cheap who are highly capable. However to minimize the risk finding reliable people who require higher salaries from the start is less risky
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    • Profile picture of the author dbarnum
      I'd also like to include here to

      ...add in bonuses, increases, JVs and other negotiations along the way for good long term relationships and continued training. Think business and win-win for your whole team
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  • Profile picture of the author J. Barry Mandel
    Exactly. And that is why it is SO important to very *carefully* screen the people who you will be outsourcing to. An ultra important thing to also review is the feedback that the candidate has gotten from others.

    So while you CAN hire someone without any feedback at a cheaper price since they want to get some work under their belt and get their name up on the site, going with the person who has 60 or hundreds of satisfied prior customers IS an indication of quality of work which comes usually at a premium or at least a higher price.

    Also the other important thing which I discovered works very well to help screen people is to open a job as far away from the deadline as possible. This way you can PM with dozens of people and choose the best one that you think can get the job done in the shortest amount of time for the best price

    Personally for me I prefer using the same people over and over again, so when I write up a job description I will include that information in the description which might help in bringing the price down if I can offer repeat business for this particular type of outsourcer.


    Originally Posted by Anna Johnson View Post

    So yes, it really comes down to hiring great people, not cheap or expensive people.
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  • Profile picture of the author GuerrillaIM
    I manage software development projects on a frequent basis and the first thing that I do is manage my customers expectations. There are too many programmers out there that suffer from "Yes Man Syndrome". They want your money and will just keep saying yes until they get it. This then leads to them not being able to deliver and client relations falling through very quickly.

    You can get software developed dirt cheap but you have to know what you are doing. I went to college and studied a microsoft programming certification just so that I could manage programmers more efficiently and as such I now get my software developed on time to the highest standard without paying through the nose for it.

    If you are not experienced in programming then you should only use reputable agencies and these do charge a lot more but will cost you less in the long run. I saw a statistic recenlty that said 40% of all software projects never make it to a working release. Bear this in mind when you look to develop software and always do a little homework so you understand the general concepts and termanology so that developers can't bamboozle you with jargon.
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    • Profile picture of the author Intrepreneur
      Me too, I just recently had a developer notify me that he could fill the requirements of my job. The offer he gave I couldn't refuse, problem is now I'm left with a bill and an unsatisfactoy level of work..

      I guess there are some very good workers out there that will wokr for less than most, but it's finding them that is going to be your biggest problem, and unless you do, it's you that suffers not them, because your guilt wil lalso say to you, that maybe your wrong paying them so little.
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    • Profile picture of the author J. Barry Mandel
      Nah. While a good idea, this is not necessary and would cause too many people to halt potential work from happening to save up for additional funding.

      What is required if you are not experienced in programming is to know exactly what you need by carefully thinking it out and doing enough research to know what you are getting yourself into.

      Bottom Line: In the end hiring some "certified" reputable agency is not going to cause an increase in sales nor is it going to become a selling feature


      Originally Posted by GuerrillaIM View Post

      If you are not experienced in programming then you should only use reputable agencies and these do charge a lot more but will cost you less in the long run.
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      • Profile picture of the author GuerrillaIM
        Originally Posted by Justin Mandel View Post

        Nah. While a good idea, this is not necessary and would cause too many people to halt potential work from happening to save up for additional funding.

        What is required if you are not experienced in programming is to know exactly what you need by carefully thinking it out and doing enough research to know what you are getting yourself into.

        Bottom Line: In the end hiring some "certified" reputable agency is not going to cause an increase in sales nor is it going to become a selling feature
        Knowing what you want and getting it are not the same thing. If you have no knowledge of the programming process and you take someone on based on their word and not a recommendation then you are at high risk.

        I didn't say "certified" agency. I said "Reputable". The fact that you are advising people not to seek reputable established businesses if they have no knowledge of the software development process is shocking to me. If the project is small then it may be ok but for larger projects where you are spending high 5 figure sums on development then you can get yourself into trouble if you are not careful. I have had clients choose to go with freelancers before and then come back to me with a project in tatters asking me to put it right. In most cases we start from scratch and abandon all the previous code.

        Not all agencies charge ridiculous amounts. There are some very reasonably priced reputable companies both domestic and overseas that provide excellent services at a good rate. They are more expensive than using freelancers or smaller start ups but they offer extra peace of mind.
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  • Profile picture of the author MeTellYou
    this is a good point you're making, but I think you have to remember that if you're hiring, for some people what's not much for you is a lot for others. Just my 2 cents.

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    • Profile picture of the author JP Wilson
      You're right Anna. I'm all for saving a buck or two whenever possible but when you look at the best in the business -- the people who are far exceeding everyone else in terms of the expansion of their endeavors and their business's financial maturity -- they almost always pay their people what they're worth. Sometimes even significantly more!

      It always baffles me when IMers want to create a product that they expect to sell thousands of copies of and make tons of money from, but seem to be dead set on paying no more than a few hundred dollars for what they think should be a world-class sales letter. This kind of behavior makes no sense. But I guess that's part of the reason why so many people end up returning to their day jobs so quickly and others never leave them in the first place...

      Glad you brought this up.
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  • Profile picture of the author JohnMcCabe
    Anna, you provide a great lesson. It applies far beyond just software or programming.

    It also applies to buying tools of the trade. For example, trying to do one's accounting the old way, using paper journals, etc. vs. using a program like Quicken or MS Money vs. a program designed for keeping the books for a small business, like Quickbooks. Investing in a proper system up front saves time and money.

    I know some smart@ss will say "outsource to a bookkeeper", but if you know squat about your own processes you open yourself up to being cheated.

    Anna's lesson applies to everyday life as well. I bought a car once for $1,200 (not a lot, even then). It was a decent car, worked through 2 transmissions and 3 engines, a muffler and complete replacement of the brakes. All told, that car cost me almost $10,000 to drive for 3 years. Traded that gem for a new mini-pickup for $7,500. What can I say, it was over 20 years ago... Anyway, I drove that little pickup for 8 years and the only repair cost was $60 to replace a headlight.

    As Zig Ziglar said in one of his books, it's often better to pay a little more for a good buy than to try and save money on a get-by...
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  • Profile picture of the author LB
    "Quality remains long after price is forgotten" can't remember who said that...

    Something to be aware of on sites like Rentacoder is that there are programmers there who bid on literally EVERY job without even reading what it entails. I've been burnt more than once.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by LB View Post

      "Quality remains long after price is forgotten" can't remember who said that...

      Something to be aware of on sites like Rentacoder is that there are programmers there who bid on literally EVERY job without even reading what it entails. I've been burnt more than once.
      If I'm not mistaken, that's another Ziglar quote. "Secrets of Closing the Sale", if I remember right...
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      • Profile picture of the author Achilles1963
        Grrr...I hate that kind of thinking, i do landscaping for rich folks and the minute they see work getting slow, they try to lowball you on prices, after all, what do they care if people can't pay their rent or feed their kids as long as the customer can buy themselves another BMW by exploiting someone, That kind of business (i think) is reprehensible. P.S. - And yes...you will usually get what you deserve, a drunk or a thief.
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        • Profile picture of the author Daniel Scott
          Originally Posted by Achilles1963 View Post

          Grrr...I hate that kind of thinking, i do landscaping for rich folks and the minute they see work getting slow, they try to lowball you on prices, after all, what do they care if people can't pay their rent or feed their kids as long as the customer can buy themselves another BMW by exploiting someone, That kind of business (i think) is reprehensible. P.S. - And yes...you will usually get what you deserve, a drunk or a thief.
          On the other side of a coin, you seem to be bitching about a basic economic principle - supply and demand.

          If demand lowers, prices lower. Simple.

          The trick is to market yourself so that YOUR demand doesn't drop... even if demand in your industry DOES.

          It's no one else's job to care about you, your family, or anything like that. As a customer, my job is to get the best possible job at the lowest possible price. As a business owner, your job is to get the most money you possibly can.

          Where the two eventually meet, a business transaction is born.

          It's not fair to hate your clients for wanting a cheap job... we all do. All you have to do is be honest with yourself about what your services are worth, and when they ask you to go lower, you tell them "no"... and stick to your guns.

          If you can build a reputation as someone who does stunning work, you will attract clients where price isn't that much of an issue. That's not to say they won't TRY to talk you down, but you just tell them no... and if they want to get a cheaper provider who will screw things up, then let them do it.

          -Dan
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          • Profile picture of the author JohnMcCabe
            Originally Posted by Anna Johnson View Post

            The idea of learning a little about software development or copywriting or web design may go against what some of the gurus say in terms of 'focus on your core competencies and outsource the rest' but being able to put together a plan, schema, etc, not to mention being able to evaluate work product has been absolutely invaluable for us.
            You've hit on an important distinction here, Anna. There's a big difference between focusing on what you do best and ignoring everything but what you do best. Some of the 'outsource everything' advocates make it sound like all you should have to do is write and cash checks.

            Just because you hire someone do to something they are better at than you doesn't mean you shouldn't know the basics. For example, I hate doing graphics. I'm an engineer by training, not an artist. But I do know how to cobble up a button or header if I need to. It will look like it was done by an engineer, but it will function.

            Originally Posted by Daniel Scott View Post

            If you can build a reputation as someone who does stunning work, you will attract clients where price isn't that much of an issue. That's not to say they won't TRY to talk you down, but you just tell them no... and if they want to get a cheaper provider who will screw things up, then let them do it.

            -Dan
            Dan, that reminds me of a sign posted in the garage I used to have service my cars.
            Service work, my parts........ $40/hr
            Service work, your parts...... $60/hr

            Service work, I fix it after you try doing it yourself... $150/hr
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  • Profile picture of the author Pat Ordenes
    "you can't get a Rolls Royce for the price of a falcon (ford), it's just a false economy"
    A friend of mine (printer) always uses that line on me, when I haggle him a bit too much on price...

    Ain't that the truth.
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  • Profile picture of the author Kezz
    It's so true, and you know it goes the other way too. When you do work for 'cheap' clients you always regret it. Every time I've gone against my better instincts and accepted a job for less than I really should have, I find myself saying why oh why did I do that, never again! Having a mindset of quality puts you into a different mode, whether you are a contractor or contractee.

    The general principle, I think, is hold yourself to a higher standard. It applies to all areas, business and otherwise.
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  • Profile picture of the author Sean Hoffman
    As the old saying goes, "You get what you pay for". This applies especially to programming culture.
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  • Profile picture of the author Anna Johnson
    Here's another tip that others have alluded to above: learn a little about what you're hiring someone to do for you.

    We've found that having at least a conceptual understanding of what someone is doing for us has enabled us to (1) brief people properly and (2) quickly work out whether someone can deliver the goods or not.

    The idea of learning a little about software development or copywriting or web design may go against what some of the gurus say in terms of 'focus on your core competencies and outsource the rest' but being able to put together a plan, schema, etc, not to mention being able to evaluate work product has been absolutely invaluable for us.

    So although I reckon our project could have been launched a year earlier had we opted to hire great people from the outset... I can only wonder what would have happened if we lacked a technical understanding of what they were doing!
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    • Profile picture of the author Kezz
      Originally Posted by Anna Johnson View Post

      We've found that having at least a conceptual understanding of what someone is doing for us has enabled us to (1) brief people properly and (2) quickly work out whether someone can deliver the goods or not.
      That's a really good point. Also, this kind of understanding gives you better ability to know which parts of a project should be outsourced to whom. For example, I create a lot of Wordpress sites, which allow content to be entered very easily. People will often come to me and ask for a quote on a beginning to end custom blog development project.

      Whilst many wouldn't, I'll always tell them that there's no reason to have me insert the copy, because they can easily enter it themselves or have someone do it for them. They don't need to pay a web designer's rate for a data entry task. If you know the difference between the various elements of a project, it will actually help you to outsource more efficiently.
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