Sicked and Tired, Thinking of Giving Up...
First off, as the name might imply, this is an alternate account created solely for the purpose of this thread. Reason being, my main account also uses my IRL name (I believe in full disclosure), and what I'm about to post is one thing I'd rather not see associated with my name, especially as it can be easily Googled.
Point is... It seems that I've tried many things, and I'm just not getting anywhere. Over the past month or so, I put together what I felt were quality products related to the current economic environment (I'll leave it at that). I drove targeted PPC traffic (yes, it was TARGETED - I'm just posting it because I know from experience that 10 posts later, people will blame the traffic for lack of sales).
The two products bombed dismally, even though I priced them at below $20 and one of which had a fairly strong USP. Not a single one of them was in the IM market - I don't believe in selling people techniques to make money online when I haven't managed it myself.
I wrote the copy for them myself, and maybe that was the problem - but I just haven't got the funds to invest $3,000+ into a decent copywriter. Don't get me wrong - I know that these guys are worth every penny and then some, and that it truly is an investment and not a cost - but I literally don't have that kind of money. I could raise that, for sure - by borrowing from friends or emptying my savings account - but considering my prior product history, I'm not certain if it's a wise investment to make.
On the surface, I wanted to follow a simple yet effective plan:
- Analyze the market and develop an e-book offering high value at low prices
- Write copy
- Drive targeted PPC traffic to the page and make a small profit
- Reinvest the profit into a quality copywriter to redesign the original page for greater conversions, and use the subsequently increased profits to develop additional products
- With multiple products and multiple streams of income driven by PPC traffic, finally lay back a little and figuring out what this life thing is all about
Instead, I seem stuck on Step 3 - for my first product, I brought 500 targeted visitors and didn't get a single sale, while for my second product I'm literally struggling to get at least 100 unique visitors a day at $0.25 (something that I was easily able to accomplish with my first product). Even then, I didn't make a single sale.
Right now, my life consists of working on IM until 5AM, going to bed exhausted, spending the night having dreams of PayPal payment notifications in my inbox (it happens every night, I kid you not) and waking up to the grim reality that not a single sale has taken place.
Yes, I know that some of you would say that I took action and that's great - but to me, action is worthless without results. Right now, I feel like I'm beating my head on a brick wall every day. Every single morning I wake up and don't see a sale, I launch into depression that leaves me bed-ridden for several hours at least while I try to snap out of it - because I literally feel physically sick when I sit in front of the computer and see that nothing has changed, that I haven't gotten anywhere.
I don't know if the plan I posted above is flawed, or if it's my copy that sucks - but I do know that I find myself with absolutely no motivation to keep going. I can't bring myself to spend even more money on PPC tweaking products that just don't work - and, for all I know, if I release another product, I'll just end up with the same results.
I've always thought that I'm a pretty smart fellow - but this is making me feel like a complete idiot...
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