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Need Help Interpreting Facebook AD Results

by zenmack
3 replies
Moderated: Please post social media topics in the Social Media forum.
#facebook #interpreting #results
  • Profile picture of the author slanier2
    It basically comes down to this:

    If out of those 6 clicks you made sales or got opt-ins....it was likely a successful campaign.

    If you blanked in both departments, Google just happily took your $5 and lunch is on you.
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  • Profile picture of the author petelta
    Did you make $4.26 from these clicks? If not, then it's bad. It's about ROI and not the cost of the ad really.

    There are tons of different ways to use FB ads to drive great traffic to your system. Without knowing your exact system, the niche you're after, and what you're doing with them after they click, it's hard to say if you're in a good price range.

    For example... if you're just trying to get likes to your fan page, that's way too much per click... If you're sending these leads to a webinar and selling a $5000 offer, then that's not bad.

    Travis
    Signature
    TEESPRING Student Rakes In Over $116k In Less Than 3 Months
    Niche Pro Profits - How I raked in OVER $120k in 9 months with authority niche sites...

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    • Profile picture of the author BackLinkiT
      The short answer is 'no' these are not good results. Whether you made a sale or not.

      Your CTR stinks...0.064% is very low.

      Experiment with different text, images, formats, targetting etc etc. You need to get this up! There is a lot to learn about FB advertising.

      Then you may get more clicks, visitors etc and then maybe make a sale...if you haven't already.
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