My December Promotion Figures

3 replies
I ran a promotion in November which I detailed HERE.

That promotion was sold to my free list.

This month, in December, I decided to run a promotion to the list that subscribes to my paid newsletter.

The aim was simply to earn more in this promotion than the promotion I ran last month.

The November promotion was a video series which could instantly be downloaded via an email link.

The December promotion will be delivered in January so there is a big difference there.

The November promotion was purchased by 4 people as was the December promotion.

However the big difference was the price of the item.

The December promotion made $1,100.

It will require more work than creating a video series (which I can resell) but selling an item at four times the price probably ought to need that right?

So....I will start to scale this idea up as I can see a potentially lucrative income from this.

Let's see if I can beat the December promotion figure in January.

Exciting times.
#december #figures #promotion
  • Profile picture of the author SportsMarketer
    Good luck, the best thing you can do in the IM niche is take action. After taking action you need to continue to test and tweak. This in a nutshell has been the key to my entire business.

    {{ DiscussionBoard.errors[8783478].message }}
  • Profile picture of the author John J M
    How much profit is it at the end of the day, ballpark? Half, less than half, more...?
    {{ DiscussionBoard.errors[8783509].message }}
    • Profile picture of the author Liarspoker
      Thanks SportsMarketer. I'm not actually in the IM niche but I use IM to promote products, sell products via automation etc.

      Regarding profits, it all depends on whether you're talking gross or net.

      On a gross basis it's very close to 100% profit as I only had to send out a few emails.

      On a net basis it's probably 95%+ as my only expenses are hosting, AWeber etc which spread out over the year equal to very little overhead.

      This project will probably earn me just under $100 per hour.

      Hence I want to try and scale up big time.

      I'll post my January promotion figures once they come in. They'll give a good indication of how successful this promotion really is as it will be marketed to a list about 6 times the size of the previous list and at a 25% higher price.

      I am aiming to provide excellent service during January so that I will have stellar testimonials going forward.

      Fingers crossed.

      Lovin' Life!

      {{ DiscussionBoard.errors[8784144].message }}

Trending Topics