Considering Abandoning Mailing List of 11,200

If you're not interested in using the traffic for your own purposes...

Sell solo ads.

:]

If they are in the MMO niche you might do well with a classified ad for a solo ad here on the Warrior Forum. It helps if you know the percentage from each country.

Have you asked your list what they would like you to write about? What are their problems? Maybe a survey to find out what most of your list wants from you. Then you can carry on providing the info plus paid products off the back of this.

$20 a month from an 11,000 list? Man... you might need to hire a copywriter to get these people to open up your emails, read its content, click on your link, read your sales page, get them to click on the "buy now" link, and capture the sale. Would be sad to throw away the 11,000 list... i'm sure a simple copywriting job and reactivation letter(s) will be a good solution.

Figure out how to make money with it rather than sell solos. Or find someone to JV with who would be delighted to help you figure it out for a share of the profits. It is a terrible idea to give up your list in order to save $10, and a similarly terrible idea to try to sell solos when you can't make it convert.

WOW!

That was the first word that hit me when i read the headline of your post. after all as they all say, the money is in the list.

But now after reading your post, I am really beginning to think that list building is really hype and there is money to be made without any list.

Really, you have given hope to the millions of people who struggle to build a list and think that the only way that they can hope to MMO is to have a list – and the bigger the list, they better.

But you have proved that having a list can actually turn out to be really useless.

Thanks for sharing this awesome information.

As for your list, I would feel from what you say, best to get rid of it, why waste time in doing something that is not going to bring you rewards?

All the best. Regards.

Steve,

You still have a potentially very valuable assett with that list.

If you haven't done so, suggested deleting all the usubscribed people you have to take down the count a little. I'm on the old Aweber plan too and have no desire/need to upgrade so know where you're coming from there.....that said, for an extra $10 if you hit the next banding could you make that back (and more) from the list?

Some other suggestions: Warm up the list again, put together a little survey, ask what they'd like to see, not like to see, monetise your confirmation/download pages with something relevant you can generate commissions with, put together the occasional quality free report on a relevant topic, add in a couple of relevant affiliate thingies for a "soft sell", seek out ad swap partners, approach relevant facebook page owners and see if you can get a mention on their page to attract traffic and new, fresh subscribers.

Good luck with whatever you decide to do.

List of 11,000 and you don't want it??

I'd be more than happy to take it off your hands...

Wait a minute. You're telling me that 1000 people open your emails every week, and yet you can't make a bloody sale? Is that right?

If that's true. STOP sending emails once a week. Start sending daily emails instead. You certainly do not have to be a copywriter, or have the best marketing skills to make money from emails that 1000 people open each week.

Email marketing is the one thing where "personality" trumps "marketing." You wouldn't need Gary Halbert to help you sell a product to a family member, or a close friend, would you? Your recommendation is all that's needed, because you have their trust. So, start writing personality driven emails.

You do have a personality right? Do any of those 1000 subscribers know you have a personality? They should.

What to write about:
Where are you right now? A forum. What do most people come to forums for? To get answers to questions, yes? Is it possible the people on your list might have questions they need answering?

Is it likely they may have the same questions people are asking inside forums? It's possible. So right there you have a template for at least "one" email a week. The "questions and answers" email. You could send that email out every Monday. Go to popular forums. Sort threads by "most viewed" and search for questions your audience might need answering. Find the question. Get the answer - and share it with your email list. You can then tell them to send their own questions to you for answering. Easy stuff, right?

I think you just need to be yourself. If you have friends, it's probably because you have a personality. That's what needs to come across more than anything IMO.

So, be yourself. Tell stories. Talk about current events/trends. Talk about your journey. The obstacles you've faced, and overcame.

Something, or someone piss you off lately in this business? If there's a lesson to be learned... share it with your list.

Something funny happen to you lately? Is there a lesson that can be learned from it? Share it.

Watch a great movie that got you thinking deeply? Share it. Share the lesson.

Start sending more frequent emails. Once a week is not enough. People forget about you. You're like that friend we all have who only drops in to us from time to time when they want something.

Start re-engaging your list by first giving them something free, that's valuable. Sort of like an offering to get your relationship back on track... or on track for the first time. Whatever.

Get your finger out and start focusing on your email marketing. It will be your most important asset over time. Writing daily emails will make you a better message writer anyway. So start emailing every day. It won't be easy, but hey, what bloody is that's worth having?

I was just lookiing over your site. You can make better money with this niche. I think you'd be doing yourself a disservice to abandon the list. Do you have an archive of your newsletters that you can share?

If you don t want that list you know who to contact... ME :-)

Don't abandon such a large list, sell solo ads on Safe Swaps.

Well, all I can say is... That would 100% be the biggest mistake in your life!

Trust me!

~ Dave

PLEASE do not abandon this list. You have 1,000 people who follow your every word week after week, there is a lot of potential here. And I'm sure there's also a lot of potential in re-kindling the relationship with the other people on your list.

The key for you here is to figure out how to approach this to bring more profits out of it than you're currently getting.

As someone said earlier though, abandoning this list shouldn't be an option.

promote different products bur in each product add a squeeze page. Do different sales funnel and promote for example: list building and sent the product to all your 11,200. Im sure a lot of subscribers are going to give you their email adress to that specifil product so there you have.... subscribers that are interested in list building and keep promoting those kinds of products to your new subscribers related to list building.

Now, to your large list promote another product related to...... for example "drive traffic" and you will have people signing up in your squeeze page to learn more about drive traffic. So now promote products related to traffic to those people.

And keep going like that. Just segment them and you will see that Little by Little you will get more sales because you are promoting them products that they are interested in. Not just all kind of products.

You have a great list that a lot of us wish to have. Don´t get rid of it. Use it. You can promote wso here in the warrior fórum after you have your lists divide.

Hope this can help you and good luck!!!

You could sell ads for your list.

At the core, your list is a big asset

that you can take advatage of.

No one has mentioned this...

But here is what I would do in your situation...

Obviously some folks are opening and reading your emails. There is a way to "figure out" who without needing the advanced Aweber features.

This is what you do...

1.) Create a new list within your Aweber account.
2.) Create a valuable "gift" to give away.
3.) Set up a new squeeze page giving away this new gift.
4.) Set up Aweber automation to remove them from the old list when they join the new list. (assuming this is available in your version of Aweber, if not, just skip this step)
5.) Email your "old" list and tell them about your new "gift" you created for them.
6.) Repeat until you are satisfied that the "active" email readers are now on the "new" list.
7.) Delete old inactive leads and continue to market to the active leads.

Hope this helps.

Cheers,
Coby

Thank you to all for the ideas. Part of the problem is that the list (like my others) consists of people looking for free information, so they may not be the best buyers. I've probably tried thirty or forty affiliate products over the years without success. I make more referring them to new pages on my sites where they might click an AdSense ad, but click rates are down.

Perhaps the biggest problem is that I'm a writer, not a marketer, and the common idea that one can become a great marketer in a week or a month strikes me as about as likely as becoming a great dancer or basketball player in that amount of time and without any initial aptitude. I used to do six-figures when all that was necessary was to distribute articles, write decent pages for my sites, and hang Google ads on them (no longer the case sadly), but after nine years and many many attempts with a dozen lists and a dozen e-books my best list (33,000) makes only about $120 per month, and my best e-book sells to 1 in 300 visitors. And yes, I have read marketing books and tried many things (which how I got from 1 in 600 to 1 in 300).

I think it is time to focus on writing -- does anyone need a published writer (Wiley and Sons -- 101 Weird Ways to Make Money) to create content for, say, $20 per page?

Hi.

I have a very good product, I think it will get lots of take up, it sells for £100, I would pay £25 foir each one that buys.

If you are interested let me know and I will send you access to the product.

Regards David.

You can give the list to me if you're going to throw it away

I would be happy to make recycle it

Otherwise - try to test and optimize. That is key here.

What? if he can't make decent money from his list so how can hell start solo ads business? It's a responsibility of a solo ad seller to provide quality.

IMHO: Coby nailed this right on the head.

you already have a list of prospects who raised their had to say they were interested in what you have to offer.

The best way find out who is responsive on your list is to email the list and see who will raise their hand once more.

A number of the emails on your list could be throw away emails or deleted email accounts.

Don't abandon your list...shake the list and separate the wheat from the chaff...

Give your list a number of chances to raise their hand again to see who is interested.

Also as Richard Tunnah stated: survey your list...and try to find out what they are interested in. Ask them what they want to know more about, what their problems are...

And if you have a Kindle Book you can just email an excerpt or two..and if is on Kindle Select you can use the giveaway days to promote your book to the list...

Don't give up the list!

Listen: it's about the quality of your list not the quantity first of all... Nobody needs to freak out that list building is dead or anything like that or that it's "hype" like someone mentioned above. Your list is simply one way to connect to your potential prospects and customers/clients/patients. There are other ways to connect with them also like social media but you shouldn't abandon list building.

Start with your subject line and use some curiosity or benefit to get your open rates up. Then if you don't feel comfortable writing your own emails outsource to a qualified copywriter or write your own emails that speak to the real people on your list who actually want/need something from you. How could you help them?