I need to do some market research for my nutrition site before I get going on researching and writing all the content etc. I don't really know where to start, I am not after the weight loss niche I am after the people who want to be healthy niche, people who want to take responsibility for their own health and prevent chronic disease and have quality of life.
I do understand I will need to take weight issues into consideration at all times but just don't want it to be my primary focus.
How have you all done this? Is this something I could potentially outsource?
Thanks so much!