My daughters cupcakes. How to monotize?

Rather spectacular looking sweets. How about a baking blog with videos and work on googleadsense income.

Greg sent you a PM.

If you can't do a video set up a slide show with audio.

Find yahoo groups with mothers and start participating.

Write articles on cupcake decorating with a link back to her site.

Link with other food sites. I've got one and I'd be happy to post a link to her site.

Pull together all the photos she has of cupcakes that could be used as a wedding cake and sell through wedding sites. I have one of those and would be happy to post her link.

Select the best photos and send to women's magazines with a cover letter that she'd be happy to write an article on cupcake decorating or be interviewed for an article.

Father's Day is coming up select a couple of photos, write up an article on how kids could help decorate cupcakes for Father's Day.

Do a press release with photos on cupcakes for Fourth of July
Labor Day, First game of NFL football season, First day of Fall, School starts.

Dee

Those look too pretty to eat!

I second the idea of the membership site. With the HGTV/Food Network type activities growing in popularity, a lot of people would probably pay a small monthly fee for instruction - particularly if it came with some kind of ability to get a certain amount of personal support via Skype or something similar!

I didn't see catering mentioned in the thread. I would package this material up and do a one-stop-shop type of catering to parties and luncheons, associations, etc.

I see a ladie's gardening club eating this stuff up! If you could go in with the flower cupcakes, and crafts of, say, a gardening apron ...

Or kid's parties. You bring the cupcakes, and the kid's clothes ... you could even find a magician and just offer the whole package.

Or a ballet school having an end-of-year program (cupcakes and tutus), or approach them to help out with their open house to solicit new customers. You bring the cupcakes and they let you sell the tutus, etc.

And weddings, obviously. Baby showers, christenings, etc. Any milestone event.

As others have mentioned, if you can't cook from home you can use a commercial kitchen in a community centre, church hall, etc.

She could also try selling the crafts on ebay, of course.

And once she has some mileage behind her, why not a baking course through continuing ed? Different courses - garden theme, kid's theme, etc. Sounds like this is her passion and she'd prefer to be hands-on doing the baking.

Beautiful work. I would niche it down as much as you can.

Just some constructive criticism, she needs better pictures.

photography photo tent, great deals on Cameras Photo on eBay!

Not an affiliate link, but it will help the cupcakes look the way they should.

Greg

A neighbour and friend of mine yesterday got clearance from her local (UK) authority to use her domestic kitchen to produce her cupcakes. She's planning on supplying tea rooms and cafes as well as catering for parties and special occasions.

I've talked to her about a blog with recipes and videos too but she's more of a kitchen and AGA woman than online and PC.

Personally, I'd recommend making money from cupcakes via online means, almost exclusively. If your daughter is anything like my friend she absolutely loves baking and decorating cupcakes, I'd hate to see that love sacrificed to the constant requirement of meeting deadlines of making 200 cupcakes by 1.00pm today.

No matter how much my friend (or for that matter, your daughter) enjoys making cupcakes, they've both got to remember that this is a business and as such the preparation, baking, decorating and distribution should simply be a process - the love can disappear.

It's not impossible to make a hobby a business, but it's a challenge.

Making money from cupcakes with an online recipe blog could take the pressure off the real life baking and allow the enjoyment of cupcakes to endure.

Good luck to your daughter

Peter

Any kind of lodge (Moose, Lions, etc) has an approved kitchen. Same thing with a 5 star mobile home park. Distribute a free 'newsletter' to all the moms in the lodge/park and invite them to a FREE cupcake seminar and sign them up via opt-in email to receive a couple of FREE recipes and become proud members of the cupcake club.

Read through the local paper and see what local activities in various clubs are taken place. Offer to do a FREE seminar to all of them, in exchange for her to use their approved kitchen to make some cupcakes to serve them with.

cupcakemama.com is taken but not cupcake-mama.com, lol!

It's not the link in the OP but the one Greg posted later
Whimsical by Design

Peter