Multiple domains question

7 replies
Hi,

I am fairly new to both internet marketing and this forums, but was wondering, I am setting up a niche site and i can get my keyword as a domain, but I was wondering if it was worth getting the alternative endings as they are available for the top level domains and then use the cpanel redirect feature to forward to main domain (eg, myniche.net (main) myniche.co.uk, myniche.eu, myniche.org (redirecting) )? Which then leads to a follow up question of which domain should I pick for main one for eu targeted website, but with interests from worldwide?

I was thinking along the lines of the different domains will rank better in different countries, and it will stop people ranking against me with exact keyword domain? I don't want it to affect my seo efforts for the main domain though? I understand it will only bring in extra traffic for exact typed in matches, but as thats my main keyword surely is worth it?

Many thanks and hope someone can help.
#domains #multiple #question
  • Profile picture of the author Gene Pimentel
    As far as ranking goes, it will not make any difference. Others can easily outrank you based on content, not the domain name.

    If you're trying to protect a brand, then registering the more common domain types can be a good idea, but it is rarely necessary.
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  • Profile picture of the author Adie
    Domain alone will not rank.Good content and backlinks are the one that ranks domains/websites and another thing that I heard last time was Google hate redirected URLs...
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    • Profile picture of the author Rupertcary12
      Originally Posted by Adie View Post

      Domain alone will not rank.Good content and backlinks are the one that ranks domains/websites and another thing that I heard last time was Google hate redirected URLs...
      Have any sources for google not liking redirects if they are done properly? All I have found is they don't like sites being hosted on the different domains with identical content that interlink
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  • Profile picture of the author Rupertcary12
    Ok, so if my content is at a high level, and I have links within the niche community that will make it popular resource for the community, and hopefully evolving into a brand, you would recommend buying the domains to protect it? as the niche community does have a tendency to create teams close to brand names to try and gain more popularity.
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    • Profile picture of the author Steve B
      My advice is this:

      Buy the dot com version of your intended domain, put your main site on it, and don't worry about all the other extensions. You have no brand to protect just yet. If your business is a success, then worry about other extensions later. Brand trademark laws (at least in the U.S.) protect you from others who try to confuse consumers so it's rarely important to own all the extensions for your name.

      Dot com is the premier location for commerce and business and that is where your main site needs to be (just like most other successful businesses).

      Your concerns about SEO are unfounded. Just concentrate on offering lots of unique, relevant, and helpful content in your niche and that will do more for your SEO than anything else you can do.

      Good luck,

      Steve
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      • Profile picture of the author Rupertcary12
        Originally Posted by Steve B View Post

        My advice is this:

        Buy the dot com version of your intended domain, put your main site on it, and don't worry about all the other extensions. You have no brand to protect just yet. If your business is a success, then worry about other extensions later. Brand trademark laws (at least in the U.S.) protect you from others who try to confuse consumers so it's rarely important to own all the extensions for your name.

        Dot com is the premier location for commerce and business and that is where your main site needs to be (just like most other successful businesses).

        Your concerns about SEO are unfounded. Just concentrate on offering lots of unique, relevant, and helpful content in your niche and that will do more for your SEO than anything else you can do.

        Good luck,

        Steve
        Thank you, unfortunately .com is taken by an awful un-updated site. My choices are:

        .co
        .net
        .org
        .com
        .co.uk
        .info
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        • Profile picture of the author Steve B
          What you're saying then, is that you want to protect your brand by purchasing lots of other extensions, when in fact, someone else already owns the dot com and the brand. That doesn't make sense to me.

          If I were you, I would not worry about the exact match domain since it's already taken. Find another name with a dot com extension and brand it.

          There are lots and lots of great, short, brandable dot com domains available right now in every niche. I wouldn't settle for anything else.

          If you have to have the exact match, offer to buy it from the owner. Otherwise, you're trying to brand a name that was already register by someone else before you came on the scene.

          Steve
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          Steve Browne, online business strategies, tips, guidance, and resources
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