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Do you promote popular WSOs to your list?

by hamzamarketing
12 replies
Hi Warriors,

I want to know if you are promoting popular WSOs to your list. I mean WSOs with 1000+ sales. Also, do you consider the refund rate?

Thanks
#list #popular #promote #wsos
  • Profile picture of the author Marian
    Yes, if it's a quality product and I use/test it myself - why not.

    Marian
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    • Profile picture of the author hamzamarketing
      what are the minimum conversion rates and epcs that you choose?
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  • Profile picture of the author Mark Tandan
    Sure I promote quality WSOs to my list provided the content is something that suits them. 1000+ sales is a guide I like, but I'm not as concerned about the conversion or refund rates. Reason being, if I'm picking a WSO for my list, it's because I'm well aware the topic is of interest or they've expressed a need for that info.
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    • Profile picture of the author jessiewriter
      Originally Posted by Mark Tandan View Post

      Sure I promote quality WSOs to my list provided the content is something that suits them. 1000+ sales is a guide I like, but I'm not as concerned about the conversion or refund rates. Reason being, if I'm picking a WSO for my list, it's because I'm well aware the topic is of interest or they've expressed a need for that info.
      This.

      Worry about quality of WSOs, rather than trying to tweak for stats.
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  • Profile picture of the author Nate Simms
    I rarely bother looking at the stats (aside from the release date).

    If I go through the product myself and think it is a solid product that is relevant to my list population, then I will send the link over to them -- with a well-written, thorough review explaining exactly why I think it is an excellent product worthy of their attention.

    ... by going that route, previous affiliate EPCs are nearly a non-factor. You can overcome poor sales copy ( ... thus, low EPCs usually) if you pre-sell the product yourself to your list.
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    • Profile picture of the author Networking_now
      Originally Posted by Nate Simms View Post

      You can overcome poor sales copy ( ... thus, low EPCs usually) if you pre-sell the product yourself to your list.
      Can you elaborate what you mean by that point? even by giving an example, please ?
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      • Profile picture of the author Nate Simms
        Originally Posted by Networking_now View Post

        Can you elaborate what you mean by that point? even by giving an example, please ?
        No problem.

        It is a simple, concept, really.

        Rather than the tired, ol' e-mail that reads like this:

        Code:
        Hey there,

I cam across this awesome product yesterday and thought it was right up your alley.

It is selling like crazy right now and the price is bound to go up, so you better get in while you still can at this crazy low price.

===> Affiliate link

Cheers,
Name

        ... yeah, that is not pre-selling at all. Even if you did send your subscribers to a perfectly-written sales page, you aren't doing yourself any favors with that.

        It will be disastrous if you send your subscribers to a under-performing sales page with that type of e-mail.

        But, like I said, if you pre-sell in your e-mail, you can overcome the shortcomings of any sales letter.

        For example, you provide a detailed, personal review of the product.

        ... that means you actually purchase the product so you know what you are talking about: discuss the strengths and weaknesses (!!) of the product, explain how easy/difficult it is to implement ... if it is hard to implement, explain to your subscribers that you are there to help if they run into trouble.

        ... further, discuss the number of possibilities there are with the product. A lot of time, a WSO sales letter is only providing a small bit of how a product can be used. For example, if it is a PLR product, explain to your list all the different ways PLR can be used ... not just the typical "slap it onto your blog and watch the traffic roll in."

        I find it best to be human during the pre-sell; tell them that there are lots of crappy products (and let them know when a product IS crappy ... they'll appreciate it, and it will add even more authority to your positive recommendations).

        Anyways, long story short is this: be thoughtful when you pre-sell an affiliate offer to your list. They are people; not numbers. If you are successfully running your list, you should know what kinds of products will go over well with them. And, when you find one to promote, be completely honest about the product. Don't cut corners in explaining the reality of it to your subscribers.

        ... and only provide positive recommendations to those products that YOU'D BE HAPPY to have on your hard drive as well.
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  • Profile picture of the author yakim1
    I rarely promote WSOs. I try not to encourage the people on my list to chase the next shiny object.

    I have enough of my own products to market to my list that are probably better than the WSOs.

    I've seen people try to create as many WSOs as quickly and often as possible. I've also seen people relaunching older products as WSOs. These can't be the best thought out products.

    This a short term business model and can be good for quick cash but not a long term business solution.

    Best regards,
    Steve Yakim
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  • Profile picture of the author andybeveridge
    I have to confess that I never look at the stats. I only promote if the product is targeted to my subscribers needs and if I have had a review copy or purchased it myself. I never promote get rich products.
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    • Profile picture of the author hamzamarketing
      Thank you all for your help.

      But, how do you know your subscribers needs?
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  • Profile picture of the author Zack Lim
    For me personally, I will purchased the product so that I will be able to accurately review the quality of the products. I will only promote products which I feel will be useful to my subscribers.

    On a monthly basis, I will send out a Thank You email to thank my subscribers for being in my list and I will ask them to content me if they have any questions. There will be some of them who will reply back and I will get to understand the common problems that they are facing.

    If you are involved with the market, you should already understand a list of common problems that they are facing
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