A Dilemma
Two years ago I was testing a keyword research tool and it threw up a potential hit. I registered the domain and created 4 articles and left it at that. Last week I set up Google Analytics and the site is getting just under 200 visits a day and around 300 - 400 page views a day. The surprising thing is that for such a small site with crap articles, I'm getting 25% returning visitors.
The dilemma I have is that most visitors see it as an official support site for one of the UK's biggest cellular networks. I get emails and comments from people having issues with the network and quite a few are sending me sensitive information.
So the dilemma is..... monitize the site or bin it? Can I morally add more articles and monitize it knowing that people are frustrated and looking for help.
If anyone wants a giggle at how bad the site is, view at your peril: My Orange Email
You can get anything you want if you help enough other people get what they want.
Losers fail and quit. Winners fail until they succeed.
Indecision is worse than the wrong decision. You can fix a wrong decision, you can't fix indecision.