Two years ago I was testing a keyword research tool and it threw up a potential hit. I registered the domain and created 4 articles and left it at that. Last week I set up Google Analytics and the site is getting just under 200 visits a day and around 300 - 400 page views a day. The surprising thing is that for such a small site with crap articles, I'm getting 25% returning visitors.
The dilemma I have is that most visitors see it as an official support site for one of the UK's biggest cellular networks. I get emails and comments from people having issues with the network and quite a few are sending me sensitive information.
So the dilemma is..... monitize the site or bin it? Can I morally add more articles and monitize it knowing that people are frustrated and looking for help.
If anyone wants a giggle at how bad the site is, view at your peril: My Orange Email