Are these two niches even worth getting into?

by Dayne Dylan Banned
20 replies
I'm trying to move away from the smaller niches. I know one can usually do well with them if done correctly, but the limits are they have very low ceilings as far as scaling. In any case, I looked around and wanted to know your thoughts on these smaller niches.

Lucid Dreaming
Beekeeping

What do you think? Too small or not really "hungry" enough of a market to pursue?

Have any of you ever attempted getting into these niches?

Thanks
#niches #worth
  • Profile picture of the author jontipping
    Without looking at numbers the larger market and opportunity to monetize would be the lucid dreaming.
    Bee keeping is really niching down, there would not be much to monetize as the equipment required is pretty inexpensive & minimal.

    I have experimented with both lucid dreaming and bees.
    Would like to know how it goes if you pursue it.

    Cheers,
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    • Profile picture of the author Dayne Dylan
      Banned
      Originally Posted by jontipping View Post


      I have experimented with both lucid dreaming and bees.
      Would like to know how it goes if you pursue it.
      And how did it go?
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      • Profile picture of the author jontipping
        Had the bees for a few years and had some great honey! Great hobby.
        In my case with the bees, about (1995) there was a brick and mortar nearby where I had purchased all the equipment and a book.
        Never got the lucid dreaming to work for me but it was fun to experiment with. - give it a go.
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  • Profile picture of the author wordpressmania
    Honestly I did not ever hear about those niches . As a common people I even did not know it can be exist so it might be true that less people will be familiar with it and even few people will look for it. I should have not work on those niches. Chaise is yours.....
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  • Profile picture of the author johnben1444
    Use your keyword research tool to determine the market size and if there is demand for your intended niche.
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  • Profile picture of the author lotsofsnow
    If you are a real expert then those 2 niches might work.

    Otherwise I would try to find a niche that has desperate buyer or crazy buyers in it.

    Example for desperate:
    "How to make money online"
    "How to get rid of..."

    You will also find a lot of people that are just looking for entertainment in the "make money online niche" but the basic motivation is lack of money or need for more.

    Example for Crazy:
    "Flying model airplanes"
    "Honda Civic Tuning" replace "Honda Civic" with whatever kids drive
    "Mud truck building" replace "mud trucks" with whatever big boys drive

    Desperate means the potential buyer has a serious interest, way more than "nice to have" and crazy means the people in that particular market are willing to spend any cash they have for their "thing".
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    • Profile picture of the author Steve B
      Dayne,

      I think you would be surprised at the size of both niches you've mentioned. I believe either one could easily support a full time income if the site was done properly and really appealed to the niche participants.

      I hear over and over again about small niche sites that are just killing it because they are highly focused and provide a "hang out" place for the most avid niche fans. If you give the prospects a reason to return over and over again, you can monetize the site and do very well with not a huge amount of subscribers. The key is to have a reason for the fans to keep coming back again and again.

      The reason to return is often -
      1. Niche news - participants want the latest and most authoritative news possible. They don't like to hunt around but would rather have the news and events aggregated to one place.
      2. Interaction with other niche participants so they can feel they are a part of a community with like-minded "friends" with the same interests.
      3. Lots of downloads that can't be had elsewhere - it could be patterns at a sewing site, graphic images at an art site, or puzzles at a games site. The point is to have an "ongoing" fix of content that is valued and unique.
      4. Professional instruction and or tutorials in some craft or hobby. The prospects want to learn how to do something in bite-sized steps.
      5. Sales of items that are consumed or used up so that the prospect is "conditioned" to return for another purchase again and again (examples would be health supplements, jam of the month, printer ink cartridges, etc.)
      These are just a few ideas. The bottom line is . . . even a very small niche can reward the owner very well if you understand the needs of the prospects and deliver exactly what they want so that your business stands out and becomes "the only logical choice for _________."

      Huge niches are often very difficult to compete in. Not so if you understand a small niche. I think you would be very surprised at the number of prospects that are interested, for example, in beekeeping!

      The very best to you,

      Steve
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  • Profile picture of the author Rod Cortez
    Originally Posted by Dayne Dylan View Post

    I'm trying to move away from the smaller niches. I know one can usually do well with them if done correctly, but the limits are they have very low ceilings as far as scaling. In any case, I looked around and wanted to know your thoughts on these smaller niches.

    Lucid Dreaming
    Beekeeping

    What do you think? Too small or not really "hungry" enough of a market to pursue?

    Have any of you ever attempted getting into these niches?

    Thanks
    Niches are specific needs and/or wants under a general market. I can see how lucid dreaming or "how to induce lucid dreaming" would be an interest or a topic, but I don't see it as a specific niche under any particular market. A very quick Dogpile Search didn't pick up any real products or services one could sell. You could probably make some money from Adsense, but I personally wouldn't mess with it.

    Now beekeeping definitely solves a problem, a need, and probably even a want. When you type the keywords "beekeeping" and "beekeeping supplies" I find two things:

    1. Advertising dollars
    2. Plenty of products / services one can market

    But is it BIG enough to make it worthy of getting into? Hard to say at this point, one would need to do some more research.

    Though of the two choices, the first one isn't really a niche and the 2nd one looks way more promising.

    RoD
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  • Profile picture of the author Freelancing10
    If there is affiliate products out there for those niches, then it must mean that there is people making money off these niches. If competition is high, then do a couple of test. See if you can capture peoples emails by offering something free, and sending traffic to the site. Getting traffic can be as simple as paying someone to email their list on a very similar niche, and paying by the click. Test 100 clicks, and see what happens. The only way to really find out if a niche will work is to test it.
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  • Profile picture of the author Matthew Trujillo
    Ask yourself the following questions...

    - Is the niche demanding?

    - Do you believe there is money to be made?

    - Are you looking to make money?

    - Do you have an expertise in the niches you are interested in?
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  • Depends on what business you'd be operating in these subject areas, in my opinion. For instance, say if you intend to set up a business to provide services to the biggest product manufacturers in those subject areas (I think lucid dreaming falls under hypnosis treatment, while bee keeping's under business start-ups), such as multi-lingual call center sales / tech support and telemarketing, then you could get a $-six-digit-per-month-gross-revenue contract with one client alone -- That's $25 or so per hour for each call center agent x 40 hours / week per agent x 4 weeks / month x 30 agents as a start-up team = $120,000 per month less 70% or so overheads = $36,000 gross income (before taxes) per month -- More if you have an incentive-per-sale agreement for telemarketing...
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  • Profile picture of the author Big Al
    Something I heard recommended the other day (and worth considering) is forgetting about the product and thinking about a market or demograph.

    Like...

    Is there is a risk you sell a Bee Keeping product and that's it, you can't sell anything else (I don't know the market so maybe there is a boat load of stuff).

    What else can you sell to those folk to make repeat sales.

    I guess lucid dreamers could also be big into personal development/self-help and that's HUGE.

    Bee keepers, maybe gardening. Don't know. Think I'd do some homework on the dreamers.
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  • Profile picture of the author buysellbrowse
    The thing with bee keeping is, you are appealing to rural customers only. For obvious reasons, it is nearly impossible to keep bees in the city, even if you have a large yard to place your hives.
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  • Profile picture of the author brettb
    Well done with finding two relatively original niches.

    With bee keeping you could be innovative and produce something spectacular. Like those Eglu people did with their urban chicken houses. How much better to have a product than just a blog about bees.
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  • Profile picture of the author jeramson
    Well, I actually looked into the binaural beats niche last year, which is similar to your lucid dreaming niche. It had decent traffic for a small niche, but I wasn't interested in the topic enough to dedicate myself to it. There is room for growth in the lucid dreaming niche, but you'll have to really dedicate your time to developing depth in your site. Most of the other sites surrounding topic sold custom products.
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  • Profile picture of the author suziewong
    I love this forum for the amount of good advice I find on here. Sometimes you don't know if you're on the right path, so asking others in this forum is a great way to help with your decisions.
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  • Profile picture of the author David Black 68
    Beekeeping is quite a popular niche - if you go for it in a big way try not to get stung.

    As for Lucid dreaming, I think you've just got to let your imagination run wild.

    Good luck.
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  • Profile picture of the author Stuart Walker
    Beekeeping is a profitable niche for sure and urban beekeeping is taking off too....



    Stats & Data
    • There are approximately 26,000 people employed in the beekeeping industry.
    • In 2013, there was nearly $300 million in revenue from beekeeping.
    • Canada has over 7,000 beekeepers and 600,000 colonies
    • Wild honey production in 2012 in USA was 70,306 metric tons.
    • There is an estimated 210,000 backyard beekeepers and 2.4 million bee hives in the USA and growing.
    • From 2012 to 2013 there was an increase from 54% to 70% in consumers purchasing honey.
    • The New York City Beekeepers Association had some 70 students for a spring 2009 course on urban beekeeping. One year later, the organization, had 220 attendees.


    Websites Sold On Flippa.com

    Number of products on Amazon
    • Beekeeping: 3,105
    • Bee hives: 8,991
    • Beekeeping Supplies: 396
    • Beekeeping equipment: 421
    • Total: 12,913

    Number of products on Clickbank: 10+

    Number of websites & blogs: 100+

    Number of forums: 25+

    Total forum members across all forums: 50,000+

    Number of social media hubs: 100 +

    Total number of social media fans & followers across all platforms: 90,000 +


    How do I know all of this? Because I compiled a compete done for you 'niche hack' report for my blog audience on the subject....

    >>> Niche Hack Report: Beekeeping - Show Me The Honey! : NicheHacks
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  • Profile picture of the author JohnFinch
    Originally Posted by Dayne Dylan View Post

    I'm trying to move away from the smaller niches. I know one can usually do well with them if done correctly, but the limits are they have very low ceilings as far as scaling. In any case, I looked around and wanted to know your thoughts on these smaller niches.

    Lucid Dreaming
    Beekeeping

    What do you think? Too small or not really "hungry" enough of a market to pursue?

    Have any of you ever attempted getting into these niches?

    Thanks
    I don`t think anyone would pay you to teach them how to dream, or have control over their dreams since it`s something naturally built in us and it`s scary, trust me.
    Beekeeping is probably better if you have something very unique that can help those that have a passion for bees and honey.
    They will pay for good info on increasing the honey production or their bee number or something, I am not very savvy in bees , but every beekeeper I think is not in it for the honey.
    They all have an over the edge passion so they will pay for anything good. Keep in mind that when you are passionate about something you know almost everything there is to know about it, so you better have something good to sell them.
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  • Profile picture of the author gknugurlu
    To best understand make a research. I have made some and they both seem to lot of have competitors based on some keywords.
    Go to keyword planner and search for your keywords how many times they are being searched. Then search on google with quotes "" to see how many competing pages there are. Will it be possible you to outrank them get a high ranking. This is for seo purposes. But if you already have where to get visitors using social media or other platforms then this won't affect you. But if you intend on seo, it would be hard to compete. So the best is as I told you to make a research what people are in search of and what do they need. This is the way how you will make money. If you are not launching your product, then check for the affiliate related products that are on the market. Are they valuable and are there good and enough stuff to market.
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