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Who to target with this new membership site service?

by KeithGriffis
3 replies
We just launched a new service called IfSimply that is intended to help people create their own membership club without any technical knowledge or upfront investment.

Here is the deal:
1. IfSimply.com is super easy to use (in fact it uses powerful inline editing).
2. It includes a salespage, payment processing, article area, video courses, and private forum.
3. We use a revenue share model. Club owners keep 70% of all membership fees. We only get paid when they earn sales.


Here is the question:
Who would you recommend we target and how would you reach them?
1. Mommy bloggers (because they have communities of fans)
2. Coaches (because they have good topics and are used to teach)
3. Internet Marketers (because they know the membership site business model)
4. Authors (because they have a message to share)


What do you think?

Thanks,
Keith
#membership #service #site #target
  • Profile picture of the author dean20653
    with such a non specific name like Ifsimply (Brandable) Why do you need to "target one sector of the market? ie "mommy bloggers" ...

    Is there a reason a handful (Or more) of the markets you just listed cant be the targets? This is for anyone who wants to create their own membership site correct? Or am I reading something wrong?
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  • Profile picture of the author AlexCN
    Looks good Keith. Why not run a WSO with a special offer just for Warriors?

    I imagine a lot of Warriors could benefit from such a service.

    Alex
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  • Profile picture of the author hustlinsmoke
    Kieth, you didn't have a target market in mind when you built the site. You did not prelaunch or anything. I'm just asking. I would assume you don't need a specific niche though. As membership sites can be used for anything.

    I ran a launch one time on membership sites and did a test. I built them for personal trainers and all types of business's not just mommy's or Im. I mean a membership site can be a book club, a car club, a personal trainer, someone teaching to play the violin or how to train there pet.

    I honestly wouldn't target one specific niche.
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