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Video Marketing - Are you frustrated?

by CBH
23 replies
Hi I need your help. Can I borrow your brain for a second?

I'm in the process of creating a new video marketing program that shows small business owners, entrepreneurs and bloggers how to quickly and easily create powerful attention getting videos in two takes or less. I would love to know your answer to the following question:

What's your biggest challenge or frustration when it comes to video marketing / online video?

Greatly appreciate your feedback!
#challenge #frustrated #marketing #video
  • Profile picture of the author domainscience
    Well, there is about 70 to 100 hours uploaded to youtube.com every minute.
    That is a major challenge I would think.
    It is like everything else, if it is easy, your not going to make real money because everyone is going to do it.
    Good luck
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  • Profile picture of the author ldiaz117
    I rank videos on google for clients. Maybe your video program could help why I do. PM me details and info
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  • Profile picture of the author David Braybrooke
    Originally Posted by CBH View Post

    What's your biggest challenge or frustration when it comes to video marketing / online video?
    Biggest challenge? Developing content that is unique, original and interesting for viewers! The sheer volume of video content online can be overwhelming. To stand out you need to do something that grabs attention. Think outside the box, be novel in your approach, dare to shock people, don't go for the 'typical' approach. I view videos that have high viewing numbers to see if I can pinpoint what types of content and info is pulling them in. You have to brand yourself like nobody else out there so reach for the stars!
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  • Profile picture of the author lukeblower
    The biggest frustration when I first started doing videos was just getting in front of the camera and thinking that I needed to make a perfect take.

    It doesn't need to be oscar winning stuff, just interesting and have some relevant content to the people you are targeting in your videos.
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    • Profile picture of the author CBH
      Hey guys!

      Thank you for all of your feedback, I really appreciate it.

      Happy to hear more from others as we go.
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  • Profile picture of the author Sarevok
    As an IT nerd, I can tell you that 99.99% of newbies have trouble with the RIGHT SOFTWARE to make videos.

    Seriously.

    I've seen major GURUS launch videos with LOW DEF FUZZY VIDEO.

    The truth is, creating a video in CRISP HD with ZERO EFFORT could be a major selling point.
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    • Profile picture of the author CBH
      Originally Posted by Sarevok View Post

      As an IT nerd, I can tell you that 99.99% of newbies have trouble with the RIGHT SOFTWARE to make videos.

      Seriously.

      I've seen major GURUS launch videos with LOW DEF FUZZY VIDEO (wtf).

      The truth is, creating a video in CRISP HD with ZERO EFFORT could be a major selling point.
      I totally agree, thank you!
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      • Profile picture of the author klepfish
        So would there be interest in a site where you upload the video, enter the price and your PayPal email and it creates a page where people can buy and download the video?

        I've been thinking about something like that for a while.
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    • Profile picture of the author John Jonas Phil VA
      Originally Posted by Sarevok View Post

      As an IT nerd, I can tell you that 99.99% of newbies have trouble with the RIGHT SOFTWARE to make videos.

      Seriously.

      I've seen major GURUS launch videos with LOW DEF FUZZY VIDEO (wtf).

      The truth is, creating a video in CRISP HD with ZERO EFFORT could be a major selling point.
      I agree. I mean, I have an idea of what I want in my video. I have a script, storyboard, music and everything. My biggest challenge is finding the right software to edit my videos. I have a video editor but I don't want to completely depend on him for everything. If I have the right software to make it easy for me to edit simple videos fast and make it look professional, that would be awesome.
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  • Profile picture of the author Karol Z
    The most frustrating issue for me and most people that I know is getting videos to look professional without much editing knowledge.
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  • Profile picture of the author mride86
    Ah, some healthy competition.
    I'm actually getting ready to release a program next month that teaches entrepreneurs/small biz owners/DIY folk how to structure their videos and the "why" behind it to maximize impact.

    I'm more interested in imparting the education part than focusing on Film School 101 in a digital product - though there will be a small portion to help elevate the quality of how people shoot their stuff.
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  • Profile picture of the author hbhanot
    One click submission with Spinnable title. Also drag and drop kinda thing like Youtube video editor.
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  • Profile picture of the author cyberzolo
    Obviously everyone's biggest problem is not enough views so come up with a consistent method to get more views
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  • Profile picture of the author AdamPayne
    I have no problem making nor ranking but editing them to look slick is a real pain so that would be my choice.
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  • Profile picture of the author actionplanbiz
    rendering! but offering extra memory as an add-on offer might not be too great.
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    • Profile picture of the author Peter R
      Most definitely I'm frustrated as well with the current ways of making video and having the viewers engage in them.

      If you're willing to put the time and effect, then you can definitely make some awesome videos, lots of good tutorials out there available for free and on YouTube
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  • Profile picture of the author Mogaz
    The every day changing TOS on YouTube. Totally sucks.
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  • Profile picture of the author ryanbiddulph
    I'd say, boosting those video views
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  • Profile picture of the author Katie Rich
    Biggest challenge? Sound quality! I have a hearing problem, like may others out there.

    It doesn't matter how good the content, how interesting or appropriate to what I am looking for. If the sound quality is poor - which it is in around 70% of the video's I look at - I won't even attempt to watch it.
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  • Profile picture of the author shamimhsm
    there are many persons who are trying to make a powerful market by youtube video marketing. I think that it is perfect if you create a process. Specially ranking videos is more challenging as many marketers are trying to rank their video.
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  • Profile picture of the author seobro
    Frustrated, yes we agree. Here is my problem, I use a multi-cam view and that means many cameras. Software helps me keep my sound in sync. Also, there are many cuts to make the video flow better, but it takes forever to render the video on a quad core with mega memory. Yeah, I have a fast processor. However, 4K video takes approx one hour per minute of video to render in 2160 X 3840 size.
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    • Profile picture of the author mride86
      What led you to shooting 4k? Just curious.
      Where do you distribute your content?
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    • Profile picture of the author mride86
      Originally Posted by seobro View Post

      Frustrated, yes we agree. Here is my problem, I use a multi-cam view and that means many cameras. Software helps me keep my sound in sync. Also, there are many cuts to make the video flow better, but it takes forever to render the video on a quad core with mega memory. Yeah, I have a fast processor. However, 4K video takes approx one hour per minute of video to render in 2160 X 3840 size.
      My question was for you, seobro. sorry, getting used to the forum and posting.

      What led you to 4k? Where do you distribute your content?
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