Direct Link vs. My Own Landing Page/Site?
I'm really confused...
I've heard that direct linking to an affiliate site is not the way to go as an affiliate using PPC.
So, rather than direct linking, an affiliate should create his own landing page and then have a link to the affiliate offer page there.
What is better? Sending PPC traffic directly to the affiliate offer page or sending PPC traffic to a landing page I create?
And why?
THANKS!!!
Saul
Saul
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