I will be launching a "non-internet marketing product" on Clickbank.
I have a sizable email list from a relevant niche that I have never emailed (most of the list was obtained 1 - 2.5 years ago).
What are the best ways to start small, tweak whatever needs to be tweaked in the product/marketing, etc. ...and get the product off and running?
I have never emailed that list ...but I put a lot of time into building that list ...but never maintained it or built any relationship with them. If I email them they probably wouldn't even remember opting in or who I am.
What do you recommend in terms of the email list? My tone towards them? ...send a short email upfront and just try and get them to see the new products pitch page (trying to get max eyes seeing the new product pitch page)? ...Or first, email them with freebies/cookies/try to build relationship? (but this risks many opting out and never even seeing the offer ...or just getting bored and not opening later emails)?